Full Transcript
Read or copy the complete episode transcript.
Um, my mother taught me a lot about just Um, my mother taught me a lot about just like like like bringing intention to what you do. bringing intention to what you do. bringing intention to what you do. Bringing sorry Bringing sorry Bringing sorry and being the child of accomplished and being the child of accomplished and being the child of accomplished parents. Most people thought that I parents. Most people thought that I parents. Most people thought that I would lack the ambition, the would lack the ambition, the would lack the ambition, the preparedness, but my mother taught me preparedness, but my mother taught me preparedness, but my mother taught me that being underestimated is not a bad that being underestimated is not a bad that being underestimated is not a bad thing. It's very powerful thing actually thing. It's very powerful thing actually thing. It's very powerful thing actually and it almost always worked to the and it almost always worked to the and it almost always worked to the detriment of the person who detriment of the person who detriment of the person who underestimated me. underestimated me. underestimated me. >> From real estate to her own >> From real estate to her own >> From real estate to her own multi-million dollar fashion line, multi-million dollar fashion line, multi-million dollar fashion line, Ivanka Trump continues to carve her own Ivanka Trump continues to carve her own Ivanka Trump continues to carve her own path into the business world, succeeding path into the business world, succeeding path into the business world, succeeding at every turn. at every turn. at every turn. >> And then you learn 2 weeks before he >> And then you learn 2 weeks before he >> And then you learn 2 weeks before he announces your father decides he wants announces your father decides he wants announces your father decides he wants to be president of the United States. to be president of the United States. to be president of the United States. Did you have any sense that this was at Did you have any sense that this was at Did you have any sense that this was at all on the horizon? all on the horizon? all on the horizon? >> Not really. And then when he pulled the >> Not really. And then when he pulled the >> Not really. And then when he pulled the trigger, it was full steam. Well, most trigger, it was full steam. Well, most trigger, it was full steam. Well, most people wouldn't give up an $800 million people wouldn't give up an $800 million people wouldn't give up an $800 million annual business to go into government. annual business to go into government. annual business to go into government. Why did you? Why did you? Why did you? >> He asked us for help. He's like, "But I >> He asked us for help. He's like, "But I >> He asked us for help. He's like, "But I have to warn you. They're going to come have to warn you. They're going to come have to warn you. They're going to come at you hard. They're probably going to at you hard. They're probably going to at you hard. They're probably going to hate you." But one of the things I've hate you." But one of the things I've hate you." But one of the things I've learned in moments of tremendous learned in moments of tremendous learned in moments of tremendous pressure and scrutiny where any slip up pressure and scrutiny where any slip up pressure and scrutiny where any slip up is completely weaponized against you is is completely weaponized against you is is completely weaponized against you is to find the signal in the noise. I just to find the signal in the noise. I just to find the signal in the noise. I just don't get distracted by the outside don't get distracted by the outside don't get distracted by the outside noise. That's probably the thing that noise. That's probably the thing that noise. That's probably the thing that has been most helpful to me in terms of has been most helpful to me in terms of has been most helpful to me in terms of performance and success because you have performance and success because you have performance and success because you have a choice only in how you respond. a choice only in how you respond. a choice only in how you respond. >> You've said politics is a pretty dark >> You've said politics is a pretty dark >> You've said politics is a pretty dark world. This is quite a difficult world. This is quite a difficult world. This is quite a difficult question to ask, but when you heard the question to ask, but when you heard the question to ask, but when you heard the news that there was an assassination news that there was an assassination news that there was an assassination attempt on your father's life, do you attempt on your father's life, do you attempt on your father's life, do you remember where you were and like what's remember where you were and like what's remember where you were and like what's that like as a daughter? This is super interesting to me. My team This is super interesting to me. My team given me this report to show me how many given me this report to show me how many given me this report to show me how many of you that watch this show subscribe. of you that watch this show subscribe. of you that watch this show subscribe. And some of you have told us according And some of you have told us according And some of you have told us according to this that you are unsubscribed from to this that you are unsubscribed from to this that you are unsubscribed from the channel randomly. So favor to ask the channel randomly. So favor to ask the channel randomly. So favor to ask all of you. Please could you check right all of you. Please could you check right all of you. Please could you check right now if you've hit the subscribe button. now if you've hit the subscribe button. now if you've hit the subscribe button. If you are a regular viewer of the show If you are a regular viewer of the show If you are a regular viewer of the show and you like what we do here, we're and you like what we do here, we're and you like what we do here, we're approaching quite a significant landmark approaching quite a significant landmark approaching quite a significant landmark on this show in terms of a subscriber on this show in terms of a subscriber on this show in terms of a subscriber number. So, if there was one simple free number. So, if there was one simple free number. So, if there was one simple free thing that you could do to help us, my thing that you could do to help us, my thing that you could do to help us, my team, everyone here, to keep this show team, everyone here, to keep this show team, everyone here, to keep this show free, to keep it improving year over free, to keep it improving year over free, to keep it improving year over year and week over week, it is just to year and week over week, it is just to year and week over week, it is just to hit that subscribe button and to double hit that subscribe button and to double hit that subscribe button and to double check if you've hit it. Only thing I'll check if you've hit it. Only thing I'll check if you've hit it. Only thing I'll ever ask of you, do we have a deal? If ever ask of you, do we have a deal? If ever ask of you, do we have a deal? If you do it, I'll tell you what I'll do. you do it, I'll tell you what I'll do. you do it, I'll tell you what I'll do. I'll make sure every single week, every I'll make sure every single week, every I'll make sure every single week, every single month, we fight harder and harder single month, we fight harder and harder single month, we fight harder and harder and harder and harder to bring you the and harder and harder to bring you the and harder and harder to bring you the guests and conversations that you want guests and conversations that you want guests and conversations that you want to hear. I've stayed true to that to hear. I've stayed true to that to hear. I've stayed true to that promise since the very beginning of the promise since the very beginning of the promise since the very beginning of the D of Sio, and I will not let you down. D of Sio, and I will not let you down. D of Sio, and I will not let you down. Please help us. Really appreciate it. Please help us. Really appreciate it. Please help us. Really appreciate it. Let's get on with the show. >> Ivanka, you um you don't do many >> Ivanka, you um you don't do many interviews, do you? interviews, do you? interviews, do you? >> Not really. No. >> Not really. No. >> Not really. No. >> Why don't you do much media stuff or >> Why don't you do much media stuff or >> Why don't you do much media stuff or podcasting or interviews? podcasting or interviews? podcasting or interviews? >> I actually don't know. I think I'm I get >> I actually don't know. I think I'm I get >> I actually don't know. I think I'm I get sort of really locked in and heads down sort of really locked in and heads down sort of really locked in and heads down on what I'm working on on what I'm working on on what I'm working on >> that >> that >> that I tend to kind of put on blinders and I tend to kind of put on blinders and I tend to kind of put on blinders and just go, but I like to have just go, but I like to have just go, but I like to have conversations in longer form with people conversations in longer form with people conversations in longer form with people that I admire. that I admire. that I admire. >> I think the reason why I um I do this is >> I think the reason why I um I do this is >> I think the reason why I um I do this is because I see I naturally see everybody because I see I naturally see everybody because I see I naturally see everybody as like a jigsaw puzzle. as like a jigsaw puzzle. as like a jigsaw puzzle. >> And you've lived an extraordinary life. >> And you've lived an extraordinary life. >> And you've lived an extraordinary life. you've lived an extraordinary atypical you've lived an extraordinary atypical you've lived an extraordinary atypical >> life that I mean it's safe to say almost >> life that I mean it's safe to say almost >> life that I mean it's safe to say almost nobody on planet earth has has ever nobody on planet earth has has ever nobody on planet earth has has ever experienced and so I think I asked that experienced and so I think I asked that experienced and so I think I asked that question just to be completely honest at question just to be completely honest at question just to be completely honest at the top because the life you've lived the top because the life you've lived the top because the life you've lived that we'll get into is is one that would that we'll get into is is one that would that we'll get into is is one that would have shaped you in a number of ways and have shaped you in a number of ways and have shaped you in a number of ways and one of them is I think from what I read one of them is I think from what I read one of them is I think from what I read things that you had said and different things that you had said and different things that you had said and different experiences you had as a child is just experiences you had as a child is just experiences you had as a child is just like trusting people like trusting people like trusting people >> you know it's interesting I I grew up >> you know it's interesting I I grew up >> you know it's interesting I I grew up the child of wealthy and accomplished the child of wealthy and accomplished the child of wealthy and accomplished parents. parents. parents. >> And so I do think there's like um a >> And so I do think there's like um a >> And so I do think there's like um a natural barrier that goes up. You're natural barrier that goes up. You're natural barrier that goes up. You're you're worried about people, especially you're worried about people, especially you're worried about people, especially when you're a kid, um liking you for the when you're a kid, um liking you for the when you're a kid, um liking you for the wrong reasons. I see this now with my wrong reasons. I see this now with my wrong reasons. I see this now with my son. You know, he wants to be loved by son. You know, he wants to be loved by son. You know, he wants to be loved by his friends, and I appreciate that. his friends, and I appreciate that. his friends, and I appreciate that. That's that's good for who he is, not That's that's good for who he is, not That's that's good for who he is, not for who we are, and certainly not for for who we are, and certainly not for for who we are, and certainly not for what we have. So I do think being the what we have. So I do think being the what we have. So I do think being the child of of of famous um parents and child of of of famous um parents and child of of of famous um parents and living such a privileged life, I had living such a privileged life, I had living such a privileged life, I had this this this guard and um that guard served me really guard and um that guard served me really guard and um that guard served me really well for a long time. Like I I didn't well for a long time. Like I I didn't well for a long time. Like I I didn't have any friends despite the have any friends despite the have any friends despite the really tumultuous really tumultuous really tumultuous life that I've had, ups and downs, who life that I've had, ups and downs, who life that I've had, ups and downs, who really disappointed me. meaning close really disappointed me. meaning close really disappointed me. meaning close close close friends who who didn't show close close friends who who didn't show close close friends who who didn't show up for me or or who changed because of up for me or or who changed because of up for me or or who changed because of my circumstances or my circumstances or my circumstances or >> what was happening around me and I've >> what was happening around me and I've >> what was happening around me and I've learned for me I mean you were saying learned for me I mean you were saying learned for me I mean you were saying the purpose of life for me it's you know the purpose of life for me it's you know the purpose of life for me it's you know the expansion and not contraction of the the expansion and not contraction of the the expansion and not contraction of the heart and that's hard as you get older heart and that's hard as you get older heart and that's hard as you get older you know how do you live a life of of you know how do you live a life of of you know how do you live a life of of service and rooted in and love and service and rooted in and love and service and rooted in and love and connection and I've learned more and connection and I've learned more and connection and I've learned more and more that those walls more that those walls more that those walls they don't serve you and the only way to they don't serve you and the only way to they don't serve you and the only way to have connection which is so fundamental have connection which is so fundamental have connection which is so fundamental to the human experience is to um is to to the human experience is to um is to to the human experience is to um is to build it and that requires trust. build it and that requires trust. build it and that requires trust. >> So I have to trust people. Now I have a >> So I have to trust people. Now I have a >> So I have to trust people. Now I have a good radar. I'm not foolish. I'm good radar. I'm not foolish. I'm good radar. I'm not foolish. I'm >> I think I'm a very good read of people >> I think I'm a very good read of people >> I think I'm a very good read of people and I think it's one of um my strengths and I think it's one of um my strengths and I think it's one of um my strengths >> and I think it's why I haven't been >> and I think it's why I haven't been >> and I think it's why I haven't been surprised by a lot of people. Um, so I surprised by a lot of people. Um, so I surprised by a lot of people. Um, so I read pretty quickly, but I also have had read pretty quickly, but I also have had read pretty quickly, but I also have had to teach myself rather than grow sort of to teach myself rather than grow sort of to teach myself rather than grow sort of cynical as one tends to as they get cynical as one tends to as they get cynical as one tends to as they get older. I've really actually taught older. I've really actually taught older. I've really actually taught myself to be more trusting. And to the myself to be more trusting. And to the myself to be more trusting. And to the extent that means periodically I'll be extent that means periodically I'll be extent that means periodically I'll be burned like that's I'm okay with that burned like that's I'm okay with that burned like that's I'm okay with that trade-off because I think it will lead trade-off because I think it will lead trade-off because I think it will lead to more meaningful connections in my to more meaningful connections in my to more meaningful connections in my life. life. life. >> Probably nets out better right in the >> Probably nets out better right in the >> Probably nets out better right in the long term. long term. long term. >> I think so. I have this photo here of a >> I think so. I have this photo here of a >> I think so. I have this photo here of a very smaller and very smaller and very smaller and >> so funny. I look at this and I see my >> so funny. I look at this and I see my >> so funny. I look at this and I see my daughter. daughter. daughter. >> Really? >> Really? >> Really? >> That was like the first thing when I saw >> That was like the first thing when I saw >> That was like the first thing when I saw that photo. that photo. that photo. >> At what age did you realize that life >> At what age did you realize that life >> At what age did you realize that life for you was slightly different from the for you was slightly different from the for you was slightly different from the average person? Like when does a child average person? Like when does a child average person? Like when does a child realize that? realize that? realize that? >> H >> H >> H I think there was always a lot of I think there was always a lot of I think there was always a lot of media attention and scrutiny. You see media attention and scrutiny. You see media attention and scrutiny. You see it, you experience it very early on. And it, you experience it very early on. And it, you experience it very early on. And I think my parents did a really good job I think my parents did a really good job I think my parents did a really good job trying to shelter us from it. And it was trying to shelter us from it. And it was trying to shelter us from it. And it was different then without social media. You different then without social media. You different then without social media. You know, not everyone I think the know, not everyone I think the know, not everyone I think the experience our children have where experience our children have where experience our children have where anywhere they go people have a recording anywhere they go people have a recording anywhere they go people have a recording device in their hands, their iPhone um device in their hands, their iPhone um device in their hands, their iPhone um and can take pictures of them and you and can take pictures of them and you and can take pictures of them and you know it's so um you're so exposed during know it's so um you're so exposed during know it's so um you're so exposed during um during your formative years and um during your formative years and um during your formative years and thankfully I did not have that growing thankfully I did not have that growing thankfully I did not have that growing up but there were times I felt it. I up but there were times I felt it. I up but there were times I felt it. I remember remember remember I wanted to be a dancer, a ballet I wanted to be a dancer, a ballet I wanted to be a dancer, a ballet dancer. And you know, my mom um was an dancer. And you know, my mom um was an dancer. And you know, my mom um was an incredible skier. She skied on the incredible skier. She skied on the incredible skier. She skied on the national team for then Czechoslovakia, national team for then Czechoslovakia, national team for then Czechoslovakia, now Czech Republic. And so she really now Czech Republic. And so she really now Czech Republic. And so she really believed in the importance of of sport believed in the importance of of sport believed in the importance of of sport for cultivating discipline and um so she for cultivating discipline and um so she for cultivating discipline and um so she really encouraged this. And I was really encouraged this. And I was really encouraged this. And I was dancing at Giuliard, the school of dancing at Giuliard, the school of dancing at Giuliard, the school of American Ballet here in New York. I was American Ballet here in New York. I was American Ballet here in New York. I was in the Nutcracker and I remember I was in the Nutcracker and I remember I was in the Nutcracker and I remember I was probably eight and I was, you know, like probably eight and I was, you know, like probably eight and I was, you know, like some small role in the Nutcracker. I was some small role in the Nutcracker. I was some small role in the Nutcracker. I was a party girl and an angel. Those were a party girl and an angel. Those were a party girl and an angel. Those were like the entry roles where you like like the entry roles where you like like the entry roles where you like dance at the party, uh, where the the dance at the party, uh, where the the dance at the party, uh, where the the man with the Nutcracker arrives and then man with the Nutcracker arrives and then man with the Nutcracker arrives and then you're in that angel scene. And I you're in that angel scene. And I you're in that angel scene. And I remember being so excited and was my remember being so excited and was my remember being so excited and was my first Nutcracker. first Nutcracker. first Nutcracker. And, um, Michael Jackson had just moved And, um, Michael Jackson had just moved And, um, Michael Jackson had just moved into Trump Tower and was literally our into Trump Tower and was literally our into Trump Tower and was literally our neighbor in Trump Tower. And my father neighbor in Trump Tower. And my father neighbor in Trump Tower. And my father sees him one day, you know, passing in sees him one day, you know, passing in sees him one day, you know, passing in the lobby. I'm with him. I said, 'You the lobby. I'm with him. I said, 'You the lobby. I'm with him. I said, 'You know, my daughter's in the Nutcracker. know, my daughter's in the Nutcracker. know, my daughter's in the Nutcracker. You should come. You should come see a You should come. You should come see a You should come. You should come see a performance. So, he comes to the performance. So, he comes to the performance. So, he comes to the Nutcracker with my father at the height Nutcracker with my father at the height Nutcracker with my father at the height of his fame to watch me dance. And now of his fame to watch me dance. And now of his fame to watch me dance. And now this in retrospect could be like, wow, this in retrospect could be like, wow, this in retrospect could be like, wow, what a cool experience. But I was what a cool experience. But I was what a cool experience. But I was horrified. I'm like, this is I was so horrified. I'm like, this is I was so horrified. I'm like, this is I was so embarrassed. I thought we had ruined the embarrassed. I thought we had ruined the embarrassed. I thought we had ruined the Nutcracker. Everyone was dancing with Nutcracker. Everyone was dancing with Nutcracker. Everyone was dancing with one glove. people who produced the show one glove. people who produced the show one glove. people who produced the show were, you know, hysterical that everyone were, you know, hysterical that everyone were, you know, hysterical that everyone was dancing with one glove. I thought it was dancing with one glove. I thought it was dancing with one glove. I thought it was all my fault and this was like just was all my fault and this was like just was all my fault and this was like just a wild childhood experience. I had a wild childhood experience. I had a wild childhood experience. I had things like that happen that were so far things like that happen that were so far things like that happen that were so far from normal that it's actually like from normal that it's actually like from normal that it's actually like comical in retrospect, but I think the comical in retrospect, but I think the comical in retrospect, but I think the the dayto-day was like really grounded. the dayto-day was like really grounded. the dayto-day was like really grounded. My grandmother and uh and grandfather My grandmother and uh and grandfather My grandmother and uh and grandfather before he passed on my mother's side before he passed on my mother's side before he passed on my mother's side really raised us. My grandmother cooked really raised us. My grandmother cooked really raised us. My grandmother cooked every meal we ate for, you know, most of every meal we ate for, you know, most of every meal we ate for, you know, most of my childhood. my childhood. my childhood. >> And uh Bubby >> And uh Bubby >> And uh Bubby >> Bubby Bubby. >> Bubby Bubby. >> Bubby Bubby. >> Yeah. So she taught me um a type of >> Yeah. So she taught me um a type of >> Yeah. So she taught me um a type of unconditional love and tenderness and um unconditional love and tenderness and um unconditional love and tenderness and um I think more than anything she was just I think more than anything she was just I think more than anything she was just this un that's her. She's um this un that's her. She's um this un that's her. She's um unbelievably nurturing. I'd come home unbelievably nurturing. I'd come home unbelievably nurturing. I'd come home from school and, you know, before I'd be from school and, you know, before I'd be from school and, you know, before I'd be out of the shower, she would have out of the shower, she would have out of the shower, she would have laundered my clothes and folded them and laundered my clothes and folded them and laundered my clothes and folded them and put them back on my bed. She was always put them back on my bed. She was always put them back on my bed. She was always feeding me and food for her was very feeding me and food for her was very feeding me and food for her was very much like an expression of love. I much like an expression of love. I much like an expression of love. I remember when I became a teenager and remember when I became a teenager and remember when I became a teenager and I'd sleep later and later, she'd wake me I'd sleep later and later, she'd wake me I'd sleep later and later, she'd wake me up for lunch, you know, just like, god up for lunch, you know, just like, god up for lunch, you know, just like, god forbid I wasn't being fed at all at all forbid I wasn't being fed at all at all forbid I wasn't being fed at all at all hours. But hours. But hours. But >> I can see she means the world to you. >> I can see she means the world to you. >> I can see she means the world to you. >> She does. She's 98 years old and um you >> She does. She's 98 years old and um you >> She does. She's 98 years old and um you know her health has suffered and you know her health has suffered and you know her health has suffered and you know it's it's been a little bit of a know it's it's been a little bit of a know it's it's been a little bit of a difficult time for her but I I feel so difficult time for her but I I feel so difficult time for her but I I feel so strongly for for me and my children to strongly for for me and my children to strongly for for me and my children to have the experience to be there for her have the experience to be there for her have the experience to be there for her in just like a small fraction of the way in just like a small fraction of the way in just like a small fraction of the way that she was there for me is such an that she was there for me is such an that she was there for me is such an extraordinary privilege. and for them to extraordinary privilege. and for them to extraordinary privilege. and for them to grow up with her at our table every grow up with her at our table every grow up with her at our table every single meal um each night and her single meal um each night and her single meal um each night and her telling her stories and stories of my telling her stories and stories of my telling her stories and stories of my mother who they sadly didn't get to mother who they sadly didn't get to mother who they sadly didn't get to know. Um know. Um know. Um >> are you okay? I can see >> are you okay? I can see >> are you okay? I can see >> No, I'm Yes, I'm great. I I have a lot >> No, I'm Yes, I'm great. I I have a lot >> No, I'm Yes, I'm great. I I have a lot of um I have a lot of love for this of um I have a lot of love for this of um I have a lot of love for this woman. So, >> What is that um mixture of emotions that >> What is that um mixture of emotions that you're experiencing? you're experiencing? you're experiencing? >> Um she taught me so much just about love she taught me so much just about love and we were talking before about and we were talking before about and we were talking before about connection. Um, connection. Um, connection. Um, and uh, you know, it's it's been hard to and uh, you know, it's it's been hard to and uh, you know, it's it's been hard to see her now as she as she struggles, but see her now as she as she struggles, but see her now as she as she struggles, but um, um, um, but she's uh, it's a blessing to have but she's uh, it's a blessing to have but she's uh, it's a blessing to have her in our home and living with us and her in our home and living with us and her in our home and living with us and very special person. Maybe I'll have a tissue. Maybe I'll have a tissue. Thank you. Thank you. Thank you. It's a real credit to her. It's a real credit to her. It's a real credit to her. >> Yeah. >> Yeah. >> Yeah. >> It's often a testament um to the person >> It's often a testament um to the person >> It's often a testament um to the person and the value that they've added to your and the value that they've added to your and the value that they've added to your life and how they were there for you life and how they were there for you life and how they were there for you that you would feel that you would feel that you would feel feel the way you do about her and that's feel the way you do about her and that's feel the way you do about her and that's so like visible in your face. You know, so like visible in your face. You know, so like visible in your face. You know, she must have been quite formative. she must have been quite formative. she must have been quite formative. >> Oh, for sure. Um for sure. >> Oh, for sure. Um for sure. >> Oh, for sure. Um for sure. So, she's been So, she's been So, she's been she's an amazing person. she's an amazing person. she's an amazing person. You said that she she was really taking You said that she she was really taking You said that she she was really taking care of you care of you care of you >> and and sort of at the age of 10. Mother >> and and sort of at the age of 10. Mother >> and and sort of at the age of 10. Mother and father, I'm assuming very very busy. and father, I'm assuming very very busy. and father, I'm assuming very very busy. >> Yeah. >> Yeah. >> Yeah. >> Explain that to me. >> Explain that to me. >> Explain that to me. >> You know, my mother was an incredible >> You know, my mother was an incredible >> You know, my mother was an incredible trailblazer. Um an amazing example for trailblazer. Um an amazing example for trailblazer. Um an amazing example for me of me of me of strength and resilience and glamour and strength and resilience and glamour and strength and resilience and glamour and um determination and ambition. And she um determination and ambition. And she um determination and ambition. And she was a great mother, too. was a great mother, too. was a great mother, too. But she would also say like she couldn't But she would also say like she couldn't But she would also say like she couldn't do it alone and she wasn't pretending do it alone and she wasn't pretending do it alone and she wasn't pretending she could. So she surrounded us with she could. So she surrounded us with she could. So she surrounded us with people who loved us. We had um two people who loved us. We had um two people who loved us. We had um two amazing nannies. One of them worked for amazing nannies. One of them worked for amazing nannies. One of them worked for my mother until the day she died. The my mother until the day she died. The my mother until the day she died. The other um is worked for my mother until other um is worked for my mother until other um is worked for my mother until the day my mother died um and still the day my mother died um and still the day my mother died um and still works with us today. She worked as after works with us today. She worked as after works with us today. She worked as after we grew up she worked as my mother's we grew up she worked as my mother's we grew up she worked as my mother's personal assistant. So they were very personal assistant. So they were very personal assistant. So they were very much part of our lives and and part of much part of our lives and and part of much part of our lives and and part of our extended family and of course my our extended family and of course my our extended family and of course my grandmother who she trusted completely grandmother who she trusted completely grandmother who she trusted completely with us. So so she showed me a lot at a with us. So so she showed me a lot at a with us. So so she showed me a lot at a time when time when time when you know not many women were doing what you know not many women were doing what you know not many women were doing what my mother was doing um inside the my mother was doing um inside the my mother was doing um inside the boardroom and on the construction sites boardroom and on the construction sites boardroom and on the construction sites all the time by the way with 5-in heels all the time by the way with 5-in heels all the time by the way with 5-in heels and like perfectly caught hair. So she and like perfectly caught hair. So she and like perfectly caught hair. So she made it look incredibly easy, but it was made it look incredibly easy, but it was made it look incredibly easy, but it was and continues to be very challenging to and continues to be very challenging to and continues to be very challenging to balance work and life like that, balance work and life like that, balance work and life like that, especially at a time where what she was especially at a time where what she was especially at a time where what she was doing was so singular. So she she really doing was so singular. So she she really doing was so singular. So she she really and my mother served as an unbelievable and my mother served as an unbelievable and my mother served as an unbelievable role model for me for what is possible. role model for me for what is possible. role model for me for what is possible. How to be an amazing mother who is How to be an amazing mother who is How to be an amazing mother who is loving and nurturing and fun and loving and nurturing and fun and loving and nurturing and fun and provides for her children and and also provides for her children and and also provides for her children and and also to be unadashedly to be unadashedly to be unadashedly um um um and doggedly pursuing one's and doggedly pursuing one's and doggedly pursuing one's goals in in a professional capacity. So goals in in a professional capacity. So goals in in a professional capacity. So she did that when she was married to my she did that when she was married to my she did that when she was married to my father. she did that um following their father. she did that um following their father. she did that um following their divorce and um and really was just an divorce and um and really was just an divorce and um and really was just an amazing an amazing mentor for me. You're amazing an amazing mentor for me. You're amazing an amazing mentor for me. You're growing up in a context where your growing up in a context where your growing up in a context where your family are privileged, they have um they family are privileged, they have um they family are privileged, they have um they have no notoriety and the both parents have no notoriety and the both parents have no notoriety and the both parents are quite absent by way of them being so are quite absent by way of them being so are quite absent by way of them being so busy and they're also kind of busy and they're also kind of busy and they're also kind of >> I wouldn't say absent but >> I wouldn't say absent but >> I wouldn't say absent but >> you know my mother wasn't home cooking >> you know my mother wasn't home cooking >> you know my mother wasn't home cooking us meals. my grandmother was. us meals. my grandmother was. us meals. my grandmother was. >> Mhm. >> Mhm. >> Mhm. >> But my mother was home when we ate them >> But my mother was home when we ate them >> But my mother was home when we ate them and then she'd go out again. You know, and then she'd go out again. You know, and then she'd go out again. You know, her and my father were actively building her and my father were actively building her and my father were actively building their life and pursuing their passions. their life and pursuing their passions. their life and pursuing their passions. And for my mom, much like me today, you And for my mom, much like me today, you And for my mom, much like me today, you know, one of her creative expressions know, one of her creative expressions know, one of her creative expressions came in the form of design and came in the form of design and came in the form of design and architecture. She wasn't absent and and architecture. She wasn't absent and and architecture. She wasn't absent and and you know, neither was my father. So, he you know, neither was my father. So, he you know, neither was my father. So, he was filled more typical of that was filled more typical of that was filled more typical of that generation male role where he was less generation male role where he was less generation male role where he was less like present. But there was never a like present. But there was never a like present. But there was never a doubt in my mind that I was his top doubt in my mind that I was his top doubt in my mind that I was his top priority and that he was available to priority and that he was available to priority and that he was available to me. So I used to call him from the pay me. So I used to call him from the pay me. So I used to call him from the pay phone at uh at Chapen. It was in a broom phone at uh at Chapen. It was in a broom phone at uh at Chapen. It was in a broom closet and never once did he not pick up closet and never once did he not pick up closet and never once did he not pick up and sometimes his office would be filled and sometimes his office would be filled and sometimes his office would be filled with people of um you know he'd be in with people of um you know he'd be in with people of um you know he'd be in the middle of a deal or a negotiation or the middle of a deal or a negotiation or the middle of a deal or a negotiation or some politician or whatever it was and some politician or whatever it was and some politician or whatever it was and he'd always put me on speaker phone and he'd always put me on speaker phone and he'd always put me on speaker phone and then start the conversation by telling then start the conversation by telling then start the conversation by telling everyone how I got great grades and I'd everyone how I got great grades and I'd everyone how I got great grades and I'd start to blush. Um but he always picked start to blush. Um but he always picked start to blush. Um but he always picked up. up. up. >> They weren't absent. Did I what? >> They weren't absent. Did I what? >> They weren't absent. Did I what? >> Miss him? >> Miss him? >> Miss him? >> No, because I didn't feel like they I >> No, because I didn't feel like they I >> No, because I didn't feel like they I didn't feel like he was absent. it was didn't feel like he was absent. it was didn't feel like he was absent. it was just different like he wasn't attending just different like he wasn't attending just different like he wasn't attending all of our sports games but by the way all of our sports games but by the way all of our sports games but by the way few parents were um you know four few parents were um you know four few parents were um you know four decades ago there's a lot more sort of decades ago there's a lot more sort of decades ago there's a lot more sort of active participation like the way I am active participation like the way I am active participation like the way I am in my kids' life the way my husband is I in my kids' life the way my husband is I in my kids' life the way my husband is I I think it is you know a little I think it is you know a little I think it is you know a little different especially um for fathers different especially um for fathers different especially um for fathers today than than 30 years ago today than than 30 years ago today than than 30 years ago >> if I sat Avana your mother here next to >> if I sat Avana your mother here next to >> if I sat Avana your mother here next to us at the same age you are now what us at the same age you are now what us at the same age you are now what would be the the the fundamental would be the the the fundamental would be the the the fundamental differences in in those individuals You know, it's funny. I think back now You know, it's funny. I think back now and um my mother and um my mother and um my mother and I are both incredibly similar and and I are both incredibly similar and and I are both incredibly similar and very different. So, she had like very different. So, she had like very different. So, she had like over-the-top style and glamour, you over-the-top style and glamour, you over-the-top style and glamour, you know, and I think in some ways it was a know, and I think in some ways it was a know, and I think in some ways it was a reaction to the austerity and the reaction to the austerity and the reaction to the austerity and the control of growing up in a communist control of growing up in a communist control of growing up in a communist country in in then Czechoslovakia. country in in then Czechoslovakia. country in in then Czechoslovakia. Like, nobody was going to tell her what Like, nobody was going to tell her what Like, nobody was going to tell her what to do. nobody was going to tell her what to do. nobody was going to tell her what to do. nobody was going to tell her what to say. So, she actually would make my to say. So, she actually would make my to say. So, she actually would make my father look pissy and was hysterical. I father look pissy and was hysterical. I father look pissy and was hysterical. I mean, I spent much of my childhood being mean, I spent much of my childhood being mean, I spent much of my childhood being like, "Oh, mom, please stop." You know, like, "Oh, mom, please stop." You know, like, "Oh, mom, please stop." You know, it was really interesting. Um, I feel it was really interesting. Um, I feel it was really interesting. Um, I feel like today like today like today because my mother passed away um because my mother passed away um because my mother passed away um unexpectedly um from a fall a few years unexpectedly um from a fall a few years unexpectedly um from a fall a few years ago, ago, ago, there were just like I had a lot of there were just like I had a lot of there were just like I had a lot of questions and um and I really dug into questions and um and I really dug into questions and um and I really dug into her story and her history and her story and her history and her story and her history and um and really studied her almost in a um and really studied her almost in a um and really studied her almost in a way that I wish I had done when she was way that I wish I had done when she was way that I wish I had done when she was living and I could speak to her living and I could speak to her living and I could speak to her directly. And I think I understand her a directly. And I think I understand her a directly. And I think I understand her a because I'm at a level of maturity and because I'm at a level of maturity and because I'm at a level of maturity and I've have some of the same issues, you I've have some of the same issues, you I've have some of the same issues, you know, having young children. And I think know, having young children. And I think know, having young children. And I think I understand her though better today I understand her though better today I understand her though better today than I did in some ways in in her life. than I did in some ways in in her life. than I did in some ways in in her life. Like I see her more fully. Like I see her more fully. Like I see her more fully. >> And what did you understand more about >> And what did you understand more about >> And what did you understand more about her that you didn't understand while she her that you didn't understand while she her that you didn't understand while she was here after she passed? She wrote a was here after she passed? She wrote a was here after she passed? She wrote a book in the final years of her life that book in the final years of her life that book in the final years of her life that talked a lot more about her childhood talked a lot more about her childhood talked a lot more about her childhood and I think not uncommon um for people and I think not uncommon um for people and I think not uncommon um for people who have experienced you know a lot of who have experienced you know a lot of who have experienced you know a lot of hardship sometimes they compartmentalize hardship sometimes they compartmentalize hardship sometimes they compartmentalize and it's like forward only and this and it's like forward only and this and it's like forward only and this whole part of her life she never talked whole part of her life she never talked whole part of her life she never talked about and I think when you're younger about and I think when you're younger about and I think when you're younger you ask a lot less questions like now I you ask a lot less questions like now I you ask a lot less questions like now I would tell everyone who's listening like would tell everyone who's listening like would tell everyone who's listening like really ask the questions especially if really ask the questions especially if really ask the questions especially if people are a bit of a vault and are less people are a bit of a vault and are less people are a bit of a vault and are less inclined to to look back in the past inclined to to look back in the past inclined to to look back in the past because I you know all of her life because I you know all of her life because I you know all of her life experience very much shaped her. experience very much shaped her. experience very much shaped her. >> This was a beautiful photo that I found >> This was a beautiful photo that I found >> This was a beautiful photo that I found of of you and I. of of you and I. of of you and I. >> That was in uh in Mara Lago on my uh >> That was in uh in Mara Lago on my uh >> That was in uh in Mara Lago on my uh childhood bed. Very uh ornate. childhood bed. Very uh ornate. childhood bed. Very uh ornate. Um, yeah, she was really I mean she was Um, yeah, she was really I mean she was Um, yeah, she was really I mean she was impossibly glamorous. impossibly glamorous. impossibly glamorous. >> Yeah, I couldn't find a photo where she >> Yeah, I couldn't find a photo where she >> Yeah, I couldn't find a photo where she didn't like incredible photos. didn't like incredible photos. didn't like incredible photos. >> 9 years old, your mother and father >> 9 years old, your mother and father >> 9 years old, your mother and father split up, divorced. split up, divorced. split up, divorced. >> It was quite well publicized. Um, that >> It was quite well publicized. Um, that >> It was quite well publicized. Um, that your father had an affair with somebody. your father had an affair with somebody. your father had an affair with somebody. And this is actually where the quote And this is actually where the quote And this is actually where the quote that I referenced earlier about trust that I referenced earlier about trust that I referenced earlier about trust comes in because comes in because comes in because >> quite remarkably reporters were waiting >> quite remarkably reporters were waiting >> quite remarkably reporters were waiting outside of your school to take photos of outside of your school to take photos of outside of your school to take photos of you and ask questions about your your you and ask questions about your your you and ask questions about your your father's affair. And the quote that I father's affair. And the quote that I father's affair. And the quote that I read in GQ said this is a quote from read in GQ said this is a quote from read in GQ said this is a quote from you. If I didn't have that lesson, I you. If I didn't have that lesson, I you. If I didn't have that lesson, I don't know that I'd be tough. It taught don't know that I'd be tough. It taught don't know that I'd be tough. It taught me not to trust anybody. You can never me not to trust anybody. You can never me not to trust anybody. You can never let your guard down. And I never really let your guard down. And I never really let your guard down. And I never really have since that time. have since that time. have since that time. So that's probably the 25year-old So that's probably the 25year-old So that's probably the 25year-old version of me version of me version of me >> as as you know there's a lot of truth in >> as as you know there's a lot of truth in >> as as you know there's a lot of truth in it and I think certain defense it and I think certain defense it and I think certain defense mechanisms we create for ourselves are mechanisms we create for ourselves are mechanisms we create for ourselves are actually healthy actually healthy actually healthy >> because it was healthy for me not to be >> because it was healthy for me not to be >> because it was healthy for me not to be trusting before I had honed my own trusting before I had honed my own trusting before I had honed my own instincts and had learn to understand instincts and had learn to understand instincts and had learn to understand people and read people. So I think there people and read people. So I think there people and read people. So I think there was nothing wrong with a 25 or was nothing wrong with a 25 or was nothing wrong with a 25 or 27year-old 27year-old 27year-old with my lived experience answering that with my lived experience answering that with my lived experience answering that way. But um but I do like way. But um but I do like way. But um but I do like >> I completely understand though like >> I completely understand though like >> I completely understand though like every part of me completely understands every part of me completely understands every part of me completely understands that reaction to that event at like 9 that reaction to that event at like 9 that reaction to that event at like 9 years old. years old. years old. >> Yeah. >> Yeah. >> Yeah. >> I mean reporters being at your school or >> I mean reporters being at your school or >> I mean reporters being at your school or just generally you know how that must just generally you know how that must just generally you know how that must have been as as a kid in school. Well, have been as as a kid in school. Well, have been as as a kid in school. Well, there was a level of aggression that there was a level of aggression that there was a level of aggression that like even today wouldn't exist with the like even today wouldn't exist with the like even today wouldn't exist with the paparazzi then, like to be shouting paparazzi then, like to be shouting paparazzi then, like to be shouting things and like reading um quotes from things and like reading um quotes from things and like reading um quotes from from tabloids to me as I'm leaving from tabloids to me as I'm leaving from tabloids to me as I'm leaving school. To put this in context, this school. To put this in context, this school. To put this in context, this divorce apparently garnered more divorce apparently garnered more divorce apparently garnered more headlines than the OJ Simpson trial. So, headlines than the OJ Simpson trial. So, headlines than the OJ Simpson trial. So, that was a lot. The difference is that that was a lot. The difference is that that was a lot. The difference is that once I stepped into my home, it was a once I stepped into my home, it was a once I stepped into my home, it was a safe place. you know, unless the TVs safe place. you know, unless the TVs safe place. you know, unless the TVs were blaring, which obviously they were blaring, which obviously they were blaring, which obviously they weren't during that period of time. So, weren't during that period of time. So, weren't during that period of time. So, I think the difference today for parents I think the difference today for parents I think the difference today for parents and that I think about a lot with my and that I think about a lot with my and that I think about a lot with my kids is you just can't protect them in kids is you just can't protect them in kids is you just can't protect them in the same way. Like social media the same way. Like social media the same way. Like social media amplifies everything. So, while that amplifies everything. So, while that amplifies everything. So, while that experience with those reporters was experience with those reporters was experience with those reporters was extremely combative and aggressive and extremely combative and aggressive and extremely combative and aggressive and like totally unacceptable in a way that like totally unacceptable in a way that like totally unacceptable in a way that I don't think society would allow today, I don't think society would allow today, I don't think society would allow today, today it's very much more in children's today it's very much more in children's today it's very much more in children's faces. you know, they can acquire the faces. you know, they can acquire the faces. you know, they can acquire the information they need. And obviously, information they need. And obviously, information they need. And obviously, when you're young, you're curious. when you're young, you're curious. when you're young, you're curious. >> Again, I'm trying to like world build in >> Again, I'm trying to like world build in >> Again, I'm trying to like world build in my head because I think understanding my head because I think understanding my head because I think understanding that early context helps us understand that early context helps us understand that early context helps us understand everybody. And if that was my early everybody. And if that was my early everybody. And if that was my early context, I think you'd be you'd see the context, I think you'd be you'd see the context, I think you'd be you'd see the fingerprints on me today, fingerprints on me today, fingerprints on me today, >> you know? >> you know? >> you know? >> Well, I think we're all, you know, I >> Well, I think we're all, you know, I >> Well, I think we're all, you know, I think about it with my own children. think about it with my own children. think about it with my own children. like I like I like I I grew up with a lot of privilege and um I grew up with a lot of privilege and um I grew up with a lot of privilege and um and I've lived an extraordinary life and and I've lived an extraordinary life and and I've lived an extraordinary life and you know I never worried where my next you know I never worried where my next you know I never worried where my next meal came from. I never worried about meal came from. I never worried about meal came from. I never worried about being able to pay for the best school being able to pay for the best school being able to pay for the best school that I was able to get into. And so by that I was able to get into. And so by that I was able to get into. And so by so many metrics my life was extremely so many metrics my life was extremely so many metrics my life was extremely comfortable and easy. And I do think comfortable and easy. And I do think comfortable and easy. And I do think back like some of the challenges the the back like some of the challenges the the back like some of the challenges the the moments that were disgusting or moments that were disgusting or moments that were disgusting or uncomfortable or you know even just the uncomfortable or you know even just the uncomfortable or you know even just the fact of um my parents' marriage being to fact of um my parents' marriage being to fact of um my parents' marriage being to torn apart. torn apart. torn apart. I think those create the pressure that I think those create the pressure that I think those create the pressure that turns you into who you become. turns you into who you become. turns you into who you become. >> Did you know what it meant at 9 years >> Did you know what it meant at 9 years >> Did you know what it meant at 9 years old? Cuz I again I transport myself old? Cuz I again I transport myself old? Cuz I again I transport myself back. back. back. >> I probably then you couldn't look things >> I probably then you couldn't look things >> I probably then you couldn't look things up as easily. Yeah. Yeah. Okay. up as easily. Yeah. Yeah. Okay. up as easily. Yeah. Yeah. Okay. Newspaper, Newspaper, Newspaper, >> you know, I I don't know what I thought. >> you know, I I don't know what I thought. >> you know, I I don't know what I thought. I I think I was probably more scared I I think I was probably more scared I I think I was probably more scared than anything of like the mob and the than anything of like the mob and the than anything of like the mob and the lights and um the surprise of it all. Um lights and um the surprise of it all. Um lights and um the surprise of it all. Um >> do you know what them separating me? >> do you know what them separating me? >> do you know what them separating me? Like did they have a conversation with Like did they have a conversation with Like did they have a conversation with you and say, you know, we're we're you and say, you know, we're we're you and say, you know, we're we're splitting up or was it splitting up or was it splitting up or was it >> They did. And I think the experience I >> They did. And I think the experience I >> They did. And I think the experience I had, albeit had, albeit had, albeit it was televised. Um, but it was very it was televised. Um, but it was very it was televised. Um, but it was very much like any other child who's dying much like any other child who's dying much like any other child who's dying whose parents are separating. You start whose parents are separating. You start whose parents are separating. You start to wonder, to wonder, to wonder, you know, will I be loved? Will I be you know, will I be loved? Will I be you know, will I be loved? Will I be forgotten? What does this mean? Um, you forgotten? What does this mean? Um, you forgotten? What does this mean? Um, you want them to get back together. You're want them to get back together. You're want them to get back together. You're hoping. You're trying to create peace hoping. You're trying to create peace hoping. You're trying to create peace between them. Um, rekindle the love. All between them. Um, rekindle the love. All between them. Um, rekindle the love. All the things that I think are like deeply the things that I think are like deeply the things that I think are like deeply normal and and human. And you found out normal and and human. And you found out normal and and human. And you found out about the divorce by seeing a newspaper about the divorce by seeing a newspaper about the divorce by seeing a newspaper on your way to school one day. on your way to school one day. on your way to school one day. >> Um, yes. >> Um, yes. >> Um, yes. That wasn't the plan. Um, they used to That wasn't the plan. Um, they used to That wasn't the plan. Um, they used to have uh the big news boxes with the have uh the big news boxes with the have uh the big news boxes with the newspaper. So, newspaper. So, newspaper. So, >> what did it say? >> what did it say? >> what did it say? >> My parents had sat me down that >> My parents had sat me down that >> My parents had sat me down that afternoon. That's when they had intended afternoon. That's when they had intended afternoon. That's when they had intended to, but it had it had come out in the to, but it had it had come out in the to, but it had it had come out in the morning. morning. morning. >> What did the newspaper say? >> What did the newspaper say? >> What did the newspaper say? >> I don't remember. I remember the photo. >> I don't remember. I remember the photo. >> I don't remember. I remember the photo. There was a picture of them with a rip There was a picture of them with a rip There was a picture of them with a rip down the middle. It was not an easy down the middle. It was not an easy down the middle. It was not an easy situation for a child. But um that situation for a child. But um that situation for a child. But um that experience I always look for like what experience I always look for like what experience I always look for like what is the positive in any situation and you is the positive in any situation and you is the positive in any situation and you know the positive for me and my siblings know the positive for me and my siblings know the positive for me and my siblings were we really like bonded in a were we really like bonded in a were we really like bonded in a different type of way because we were different type of way because we were different type of way because we were going through it together. going through it together. going through it together. >> It must be so interesting being in your >> It must be so interesting being in your >> It must be so interesting being in your shoes because you look me and you're shoes because you look me and you're shoes because you look me and you're both aware that people they want to both aware that people they want to both aware that people they want to drive a a wedge between you and your drive a a wedge between you and your drive a a wedge between you and your father. They want a headline. They want father. They want a headline. They want father. They want a headline. They want you to say something. I can see it you to say something. I can see it you to say something. I can see it within you that you have a real desire within you that you have a real desire within you that you have a real desire to be like open and transparent, but if to be like open and transparent, but if to be like open and transparent, but if I was in your shoes, I'd be thinking I was in your shoes, I'd be thinking I was in your shoes, I'd be thinking like everyone's trying to trip me out. like everyone's trying to trip me out. like everyone's trying to trip me out. Everyone's trying to make a headline um Everyone's trying to make a headline um Everyone's trying to make a headline um on on me and my life. They want to drive on on me and my life. They want to drive on on me and my life. They want to drive a wedge between me and my father. It's a wedge between me and my father. It's a wedge between me and my father. It's difficult. It must be difficult. Like difficult. It must be difficult. Like difficult. It must be difficult. Like even I think about it as a podcast. The even I think about it as a podcast. The even I think about it as a podcast. The podcast, you know, the podcast gets big. podcast, you know, the podcast gets big. podcast, you know, the podcast gets big. I say the wrong line, I say the wrong line, I say the wrong line, >> you know. You know, I think one of the >> you know. You know, I think one of the >> you know. You know, I think one of the things I've learned under moments in my things I've learned under moments in my things I've learned under moments in my life of tremendous sort of pressure and life of tremendous sort of pressure and life of tremendous sort of pressure and scrutiny is um to like find the signal scrutiny is um to like find the signal scrutiny is um to like find the signal in the noise. And that's probably the in the noise. And that's probably the in the noise. And that's probably the thing that has been most helpful to me. thing that has been most helpful to me. thing that has been most helpful to me. It can become quite turbulent. I find It can become quite turbulent. I find It can become quite turbulent. I find myself sometimes literally like dancing myself sometimes literally like dancing myself sometimes literally like dancing in the eye of the hurricane. It's been in the eye of the hurricane. It's been in the eye of the hurricane. It's been many years of my life, but there's a lot many years of my life, but there's a lot many years of my life, but there's a lot of like peace within me. So I just don't of like peace within me. So I just don't of like peace within me. So I just don't get distracted by by the outside noise get distracted by by the outside noise get distracted by by the outside noise and um and I think if you know what you and um and I think if you know what you and um and I think if you know what you stand for then it really is just noise. stand for then it really is just noise. stand for then it really is just noise. >> When did you have to learn this? Because >> When did you have to learn this? Because >> When did you have to learn this? Because am I right in thinking you this is the am I right in thinking you this is the am I right in thinking you this is the first time that I saw the Trump family first time that I saw the Trump family first time that I saw the Trump family during the apprentice. So obviously you during the apprentice. So obviously you during the apprentice. So obviously you know growing up as a kid big fan of know growing up as a kid big fan of know growing up as a kid big fan of business we had the UK apprentice but business we had the UK apprentice but business we had the UK apprentice but the US one was much more interesting in the US one was much more interesting in the US one was much more interesting in my in my opinion. my in my opinion. my in my opinion. >> So this is when I first understand who >> So this is when I first understand who >> So this is when I first understand who your father is and who you are. What was your father is and who you are. What was your father is and who you are. What was the sentiment around you as a family at the sentiment around you as a family at the sentiment around you as a family at this point? Because again, people can't this point? Because again, people can't this point? Because again, people can't remember remember remember >> pre vortex. >> pre vortex. >> pre vortex. >> It was the biggest show in the world at >> It was the biggest show in the world at >> It was the biggest show in the world at one point. Um, it was this massive one point. Um, it was this massive one point. Um, it was this massive phenomenon. you know, he had been very phenomenon. you know, he had been very phenomenon. you know, he had been very famous in sort of New York and in real famous in sort of New York and in real famous in sort of New York and in real estate and in business circles, but this estate and in business circles, but this estate and in business circles, but this kind of like expanded awareness of him kind of like expanded awareness of him kind of like expanded awareness of him beyond those New York circles onto beyond those New York circles onto beyond those New York circles onto um a global stage. So, there was a lot um a global stage. So, there was a lot um a global stage. So, there was a lot of attention and a lot of excitement. of attention and a lot of excitement. of attention and a lot of excitement. You know, he was very similar to how he You know, he was very similar to how he You know, he was very similar to how he is now. He said exactly what he was is now. He said exactly what he was is now. He said exactly what he was thinking, which could be polarizing at thinking, which could be polarizing at thinking, which could be polarizing at times, but it's part of what people times, but it's part of what people times, but it's part of what people loved about him. I think the thing about loved about him. I think the thing about loved about him. I think the thing about my father and my mother is they're like my father and my mother is they're like my father and my mother is they're like deeply authentic. So you can disagree, deeply authentic. So you can disagree, deeply authentic. So you can disagree, but there's a certain amount of like but there's a certain amount of like but there's a certain amount of like respect for the cander of it. Um, and respect for the cander of it. Um, and respect for the cander of it. Um, and the lack of fear to say what you're the lack of fear to say what you're the lack of fear to say what you're thinking because so many people are sort thinking because so many people are sort thinking because so many people are sort of afraid to be them true, their true of afraid to be them true, their true of afraid to be them true, their true selves. selves. selves. >> You're more delicate with your words. >> You're more delicate with your words. >> You're more delicate with your words. >> Yeah, but I know exactly who I am. >> Yeah, but I know exactly who I am. >> Yeah, but I know exactly who I am. That's why the noise doesn't affect me. That's why the noise doesn't affect me. That's why the noise doesn't affect me. I'm really proud of the fact that, you I'm really proud of the fact that, you I'm really proud of the fact that, you know, I've lived through some incredibly know, I've lived through some incredibly know, I've lived through some incredibly intense times where people are taking intense times where people are taking intense times where people are taking cheap shots and swinging and I don't cheap shots and swinging and I don't cheap shots and swinging and I don't punch back because I don't punch back because I don't punch back because I don't believe in believe in believe in sort of spending my time and focus like sort of spending my time and focus like sort of spending my time and focus like being combative like jumping into that being combative like jumping into that being combative like jumping into that particular arena and like the nasty particular arena and like the nasty particular arena and like the nasty swirl of social media. It's just it's swirl of social media. It's just it's swirl of social media. It's just it's not for me and I've been consistent in not for me and I've been consistent in not for me and I've been consistent in that my whole life and I feel like that that my whole life and I feel like that that my whole life and I feel like that sets an amazing example to my children. sets an amazing example to my children. sets an amazing example to my children. >> Where did you learn that? What is it >> Where did you learn that? What is it >> Where did you learn that? What is it that you've read? What are the sort of that you've read? What are the sort of that you've read? What are the sort of >> you just have to be yourself and you >> you just have to be yourself and you >> you just have to be yourself and you have to be true to yourself and like I have to be true to yourself and like I have to be true to yourself and like I don't allow that noise to distract me. don't allow that noise to distract me. don't allow that noise to distract me. We were talking um earlier about We were talking um earlier about We were talking um earlier about stoicism. I think like Marcus Aurelius's stoicism. I think like Marcus Aurelius's stoicism. I think like Marcus Aurelius's meditations is so informative on so many meditations is so informative on so many meditations is so informative on so many levels. I mean here you have somebody levels. I mean here you have somebody levels. I mean here you have somebody who was literally an emperor and he's who was literally an emperor and he's who was literally an emperor and he's writing this journal in a tent in a writing this journal in a tent in a writing this journal in a tent in a battlefield. So his perspective is battlefield. So his perspective is battlefield. So his perspective is amazing and he once wrote that the soul amazing and he once wrote that the soul amazing and he once wrote that the soul becomes dyed the color of its thoughts becomes dyed the color of its thoughts becomes dyed the color of its thoughts and I think about that all the time. The and I think about that all the time. The and I think about that all the time. The cost to me of living in a way that's cost to me of living in a way that's cost to me of living in a way that's inconsistent and not aligned with what inconsistent and not aligned with what inconsistent and not aligned with what feels right, what models the right thing feels right, what models the right thing feels right, what models the right thing for my children, what feels inherently for my children, what feels inherently for my children, what feels inherently true to me. It's too expensive. it's too true to me. It's too expensive. it's too true to me. It's too expensive. it's too expensive for for my soul, so I won't do expensive for for my soul, so I won't do expensive for for my soul, so I won't do it. So, you know, there there have been it. So, you know, there there have been it. So, you know, there there have been times when the incoming and I say, well, times when the incoming and I say, well, times when the incoming and I say, well, but that isn't right or this isn't right but that isn't right or this isn't right but that isn't right or this isn't right or I want to correct it. And then I say or I want to correct it. And then I say or I want to correct it. And then I say like, what's the cost of doing it? Theo like, what's the cost of doing it? Theo like, what's the cost of doing it? Theo has another great quote. It's something has another great quote. It's something has another great quote. It's something paraphrasing to the effect of, you know, paraphrasing to the effect of, you know, paraphrasing to the effect of, you know, the cost of anything is the amount of the cost of anything is the amount of the cost of anything is the amount of your life you're willing to exchange for your life you're willing to exchange for your life you're willing to exchange for it. I focus on those things that like it. I focus on those things that like it. I focus on those things that like elevate my soul, um my my joy, my elevate my soul, um my my joy, my elevate my soul, um my my joy, my happiness, my connection to the people I happiness, my connection to the people I happiness, my connection to the people I love and care about. love and care about. love and care about. >> Have you always been there? Because you >> Have you always been there? Because you >> Have you always been there? Because you seem more stoic now, but you know, seem more stoic now, but you know, seem more stoic now, but you know, >> I have like I'm much more naturally like >> I have like I'm much more naturally like >> I have like I'm much more naturally like this. Like I feel things like a lot of this. Like I feel things like a lot of this. Like I feel things like a lot of things. things. things. >> You're a bit of an empath, right? >> You're a bit of an empath, right? >> You're a bit of an empath, right? >> Oh, for sure. >> Oh, for sure. >> Oh, for sure. >> Okay. Yeah, that makes sense. >> Okay. Yeah, that makes sense. >> Okay. Yeah, that makes sense. >> Uh so I have not always been like this. >> Uh so I have not always been like this. >> Uh so I have not always been like this. It's like I had to work to be like this It's like I had to work to be like this It's like I had to work to be like this and I had to I think mature and I had to and I had to I think mature and I had to and I had to I think mature and I had to gain like confidence and it took me a gain like confidence and it took me a gain like confidence and it took me a while to really let people in. And I while to really let people in. And I while to really let people in. And I think it was after my children were born think it was after my children were born think it was after my children were born that I really experienced a different that I really experienced a different that I really experienced a different type of love. It like cracks you open type of love. It like cracks you open type of love. It like cracks you open and you're never the same, you know, and and you're never the same, you know, and and you're never the same, you know, and and you want more of that feeling. Like and you want more of that feeling. Like and you want more of that feeling. Like I I'm very intentional about everything I I'm very intentional about everything I I'm very intentional about everything that I do. even sitting here today like that I do. even sitting here today like that I do. even sitting here today like I I have zero interest in spending two I I have zero interest in spending two I I have zero interest in spending two hours having a conversation with hours having a conversation with hours having a conversation with somebody I think is like a bully um somebody I think is like a bully um somebody I think is like a bully um because they get good podcast you know because they get good podcast you know because they get good podcast you know like I I like having conversations with like I I like having conversations with like I I like having conversations with people I think are interesting and people I think are interesting and people I think are interesting and curious but in business as well like I'm curious but in business as well like I'm curious but in business as well like I'm I'm you know I do less things and I do I'm you know I do less things and I do I'm you know I do less things and I do them with a lot more focus and them with a lot more focus and them with a lot more focus and intention. You've lived an extraordinary intention. You've lived an extraordinary intention. You've lived an extraordinary life and it's a very anomalous one. But life and it's a very anomalous one. But life and it's a very anomalous one. But actually the lesson there about being actually the lesson there about being actually the lesson there about being intentional intentional intentional in every sense of the word, not just in every sense of the word, not just in every sense of the word, not just with what you do every day, but also with what you do every day, but also with what you do every day, but also what you let occupy your mind is one what you let occupy your mind is one what you let occupy your mind is one that I think everybody listening that I think everybody listening that I think everybody listening >> might derive a lot of value from because >> might derive a lot of value from because >> might derive a lot of value from because we live everybody lives on a spectrum of we live everybody lives on a spectrum of we live everybody lives on a spectrum of the world clawing at them the world clawing at them the world clawing at them >> to deviate from who they are. um some >> to deviate from who they are. um some >> to deviate from who they are. um some you know one end of the spectrum if I you know one end of the spectrum if I you know one end of the spectrum if I take myself back to when I was I don't take myself back to when I was I don't take myself back to when I was I don't know 16 years old the world you know know 16 years old the world you know know 16 years old the world you know other than my mother telling me she other than my mother telling me she other than my mother telling me she wanted me to go be doctor lawyer wanted me to go be doctor lawyer wanted me to go be doctor lawyer whatever the world wasn't really pulling whatever the world wasn't really pulling whatever the world wasn't really pulling me away from myself but then on the me away from myself but then on the me away from myself but then on the other end of the spectrum you know I'm other end of the spectrum you know I'm other end of the spectrum you know I'm 33 now you know every time I have a 33 now you know every time I have a 33 now you know every time I have a podcast guest on someone's mad at me podcast guest on someone's mad at me podcast guest on someone's mad at me >> and everything I say can be spun in >> and everything I say can be spun in >> and everything I say can be spun in whatever so you also on this side of the whatever so you also on this side of the whatever so you also on this side of the spectrum you have to get really really spectrum you have to get really really spectrum you have to get really really clear as you said on like who you are clear as you said on like who you are clear as you said on like who you are and what matters and what matters and what matters >> well I think that's key like if if you >> well I think that's key like if if you >> well I think that's key like if if you don't know who you are the mob wins. don't know who you are the mob wins. don't know who you are the mob wins. >> Oh, 100%. >> Oh, 100%. >> Oh, 100%. >> Because they tell you who you are and >> Because they tell you who you are and >> Because they tell you who you are and then you start to believe it. then you start to believe it. then you start to believe it. >> Once you know who you are, >> Once you know who you are, >> Once you know who you are, >> you feel sorry for the people who are >> you feel sorry for the people who are >> you feel sorry for the people who are like screaming at each other on on like screaming at each other on on like screaming at each other on on social media. It takes like a beat to social media. It takes like a beat to social media. It takes like a beat to get there. Like I think it it takes a get there. Like I think it it takes a get there. Like I think it it takes a lot of work to to really understand lot of work to to really understand lot of work to to really understand yourself. And I think sometimes yourself. And I think sometimes yourself. And I think sometimes modern society it praises sort of speed modern society it praises sort of speed modern society it praises sort of speed and fast pace and um you know and fast pace and um you know and fast pace and um you know accessibility and being available and accessibility and being available and accessibility and being available and responding quickly then people wonder responding quickly then people wonder responding quickly then people wonder like why don't they know themselves like like why don't they know themselves like like why don't they know themselves like why aren't they connected to something why aren't they connected to something why aren't they connected to something bigger and they're not taking the time. bigger and they're not taking the time. bigger and they're not taking the time. I take time to shut down and like really I take time to shut down and like really I take time to shut down and like really go inward and ask myself every time I go inward and ask myself every time I go inward and ask myself every time I have a big decision like what feels have a big decision like what feels have a big decision like what feels right and even if it's hard to make a right and even if it's hard to make a right and even if it's hard to make a decision like whether it's a no or a yes decision like whether it's a no or a yes decision like whether it's a no or a yes if it feels aligned with your values and if it feels aligned with your values and if it feels aligned with your values and who you are like it never is a mistake who you are like it never is a mistake who you are like it never is a mistake ever. ever. ever. >> You grew up in the uh you know with a >> You grew up in the uh you know with a >> You grew up in the uh you know with a with a family and a father that are very with a family and a father that are very with a family and a father that are very prominent. at some point do you have to prominent. at some point do you have to prominent. at some point do you have to make the decision to become your own make the decision to become your own make the decision to become your own person like because I was wondering if person like because I was wondering if person like because I was wondering if in that context you there's a there's a in that context you there's a there's a in that context you there's a there's a pressure to kind of like be the same pressure to kind of like be the same pressure to kind of like be the same person in every regard person in every regard person in every regard >> to believe all the same things to live >> to believe all the same things to live >> to believe all the same things to live the same life to go the same path the same life to go the same path the same life to go the same path >> is there some point in your journey >> is there some point in your journey >> is there some point in your journey where you where you go do you know what where you where you go do you know what where you where you go do you know what I've actually got to like figure out I I've actually got to like figure out I I've actually got to like figure out I can see a little smirk in the corner of can see a little smirk in the corner of can see a little smirk in the corner of your mouth your mouth your mouth >> well no I think about it with my own >> well no I think about it with my own >> well no I think about it with my own children because as a parent it's very children because as a parent it's very children because as a parent it's very easy to see them as easy to see them as easy to see them as you know a lot of parents they they view you know a lot of parents they they view you know a lot of parents they they view their children as extens ions of their children as extens ions of their children as extens ions of themselves and I really try not to do themselves and I really try not to do themselves and I really try not to do that. Like they are their own people that. Like they are their own people that. Like they are their own people just like I'm my own person sometimes in just like I'm my own person sometimes in just like I'm my own person sometimes in the context of a broader public the context of a broader public the context of a broader public narrative. narrative. narrative. Everything's sort of comingled and Everything's sort of comingled and Everything's sort of comingled and related. But we're all our own people. related. But we're all our own people. related. But we're all our own people. We obviously have conditioning. We have We obviously have conditioning. We have We obviously have conditioning. We have learned behaviors. We have um some of learned behaviors. We have um some of learned behaviors. We have um some of which are great. Some of which we spend which are great. Some of which we spend which are great. Some of which we spend part of our adulthood um unwinding. part of our adulthood um unwinding. part of our adulthood um unwinding. But we're all like fundamentally unique But we're all like fundamentally unique But we're all like fundamentally unique and special. And I work really hard to and special. And I work really hard to and special. And I work really hard to make sure my kids see themselves, each make sure my kids see themselves, each make sure my kids see themselves, each of them individually, that they know how of them individually, that they know how of them individually, that they know how much I love them as like perfect, much I love them as like perfect, much I love them as like perfect, complete human beings, not I love you complete human beings, not I love you complete human beings, not I love you because of this accomplishment or because of this accomplishment or because of this accomplishment or because of this sort of external because of this sort of external because of this sort of external validation that you've received because validation that you've received because validation that you've received because you're sort of perfect as as you are and you're sort of perfect as as you are and you're sort of perfect as as you are and like in your essence. So, so my parents like in your essence. So, so my parents like in your essence. So, so my parents taught me a lot a lot. I love them so taught me a lot a lot. I love them so taught me a lot a lot. I love them so much. I'm like them in some ways. I'm much. I'm like them in some ways. I'm much. I'm like them in some ways. I'm very dissimilar to them in other ways. very dissimilar to them in other ways. very dissimilar to them in other ways. But even though I was like the But even though I was like the But even though I was like the peacemaker in our house, I was also like peacemaker in our house, I was also like peacemaker in our house, I was also like very like true to myself. And they very like true to myself. And they very like true to myself. And they created and I give them credit for this, created and I give them credit for this, created and I give them credit for this, they created an environment where like they created an environment where like they created an environment where like disscent was okay. And so I could agree disscent was okay. And so I could agree disscent was okay. And so I could agree or disagree and share it with each of or disagree and share it with each of or disagree and share it with each of them and um do so respectfully and and them and um do so respectfully and and them and um do so respectfully and and privately. and that was our home. privately. and that was our home. privately. and that was our home. >> Um, you started off in real estate. You >> Um, you started off in real estate. You >> Um, you started off in real estate. You you worked in a It sounded like to me you worked in a It sounded like to me you worked in a It sounded like to me you were basically an intern at a a a you were basically an intern at a a a you were basically an intern at a a a different real estate company before different real estate company before different real estate company before moving into the the family business and moving into the the family business and moving into the the family business and in the family business, you know, in the family business, you know, in the family business, you know, heavily male-dominated space. I heard heavily male-dominated space. I heard heavily male-dominated space. I heard you talk about how actually being a you talk about how actually being a you talk about how actually being a woman in that context proved to be in woman in that context proved to be in woman in that context proved to be in your mind an advantage of sorts. What is your mind an advantage of sorts. What is your mind an advantage of sorts. What is the the context there? And I'm in 2026 the the context there? And I'm in 2026 the the context there? And I'm in 2026 right now, so I don't have the right now, so I don't have the right now, so I don't have the perspective of what it was like to be a perspective of what it was like to be a perspective of what it was like to be a young woman in the real estate industry, young woman in the real estate industry, young woman in the real estate industry, presuming in New York. Yeah. presuming in New York. Yeah. presuming in New York. Yeah. >> Some sort of 20 years ago. >> Some sort of 20 years ago. >> Some sort of 20 years ago. >> Well, I think I was like underestimated >> Well, I think I was like underestimated >> Well, I think I was like underestimated twice. First, being the child of twice. First, being the child of twice. First, being the child of accomplished parents. There was an accomplished parents. There was an accomplished parents. There was an expectation that I on one hand some expectation that I on one hand some expectation that I on one hand some people thought I was like a savant people thought I was like a savant people thought I was like a savant because I was their child but most because I was their child but most because I was their child but most people people people thought they would be um that I would thought they would be um that I would thought they would be um that I would phone it in that I would lack sort of phone it in that I would lack sort of phone it in that I would lack sort of the thought process, the ambition, the the thought process, the ambition, the the thought process, the ambition, the preparedness. So, I I always worked like preparedness. So, I I always worked like preparedness. So, I I always worked like twice as hard as everyone else to sort twice as hard as everyone else to sort twice as hard as everyone else to sort of prove my worth and prove um my of prove my worth and prove um my of prove my worth and prove um my ability to to be in these rooms where ability to to be in these rooms where ability to to be in these rooms where truthfully often times I was in them truthfully often times I was in them truthfully often times I was in them before I was prepared to be in them. So, before I was prepared to be in them. So, before I was prepared to be in them. So, that was, you know, on my mind. But I that was, you know, on my mind. But I that was, you know, on my mind. But I think being underestimated is is not a think being underestimated is is not a think being underestimated is is not a bad thing. I think it's like a very bad thing. I think it's like a very bad thing. I think it's like a very powerful thing actually. And it almost powerful thing actually. And it almost powerful thing actually. And it almost always worked to the detriment of the always worked to the detriment of the always worked to the detriment of the person who underestimated me. So, I person who underestimated me. So, I person who underestimated me. So, I think if you're somebody who's prepared think if you're somebody who's prepared think if you're somebody who's prepared and somebody underestimates you, well, and somebody underestimates you, well, and somebody underestimates you, well, guess what? They're not. So, when you're guess what? They're not. So, when you're guess what? They're not. So, when you're dealing with people who are extremely dealing with people who are extremely dealing with people who are extremely accomplished, like do the work. Like, accomplished, like do the work. Like, accomplished, like do the work. Like, know what you're doing because probably know what you're doing because probably know what you're doing because probably they haven't done the work when they they haven't done the work when they they haven't done the work when they know they're dealing with you. And I know they're dealing with you. And I know they're dealing with you. And I think as a young woman in real estate think as a young woman in real estate think as a young woman in real estate especially, you know, there were there especially, you know, there were there especially, you know, there were there were women in sales and there were women were women in sales and there were women were women in sales and there were women in marketing, but there were very few in marketing, but there were very few in marketing, but there were very few women in development and construction women in development and construction women in development and construction and finance and acquisitions. and finance and acquisitions. and finance and acquisitions. And And And I think um I harnessed both the belief I think um I harnessed both the belief I think um I harnessed both the belief some of it may be stemming from my own some of it may be stemming from my own some of it may be stemming from my own insecurity but the belief that the insecurity but the belief that the insecurity but the belief that the people would underestimate me. I people would underestimate me. I people would underestimate me. I harnessed that like sort of fear, that harnessed that like sort of fear, that harnessed that like sort of fear, that sentiment and I used it to sort of sentiment and I used it to sort of sentiment and I used it to sort of propel me and I used it to give me propel me and I used it to give me propel me and I used it to give me motivation and and drive and then I also motivation and and drive and then I also motivation and and drive and then I also would use it against the people who would use it against the people who would use it against the people who underestimated me just because I I was underestimated me just because I I was underestimated me just because I I was always prepared. I was overprepared. I I always prepared. I was overprepared. I I always prepared. I was overprepared. I I always did the work. I heard you always did the work. I heard you always did the work. I heard you described as um from people that worked described as um from people that worked described as um from people that worked with you at the time a naturalb born with you at the time a naturalb born with you at the time a naturalb born deal maker. And this kind of overlays deal maker. And this kind of overlays deal maker. And this kind of overlays with what you're saying there that if with what you're saying there that if with what you're saying there that if someone underestimates you, they're someone underestimates you, they're someone underestimates you, they're actually setting themselves up to be actually setting themselves up to be actually setting themselves up to be surprised or surprised or surprised or >> Well, I'd prefer to be underestimated >> Well, I'd prefer to be underestimated >> Well, I'd prefer to be underestimated than overestimated any day of the week. than overestimated any day of the week. than overestimated any day of the week. >> Give me specifics on what what >> Give me specifics on what what >> Give me specifics on what what environment that creates for you to then environment that creates for you to then environment that creates for you to then win in a deal. I think in in negotiation win in a deal. I think in in negotiation win in a deal. I think in in negotiation it's like incredibly important to it's like incredibly important to it's like incredibly important to know what the other person wants. know what the other person wants. know what the other person wants. Sometimes you can learn that through Sometimes you can learn that through Sometimes you can learn that through research. Very infrequently though, like research. Very infrequently though, like research. Very infrequently though, like you have to listen. Like you're probably you have to listen. Like you're probably you have to listen. Like you're probably a great negotiator because you're an a great negotiator because you're an a great negotiator because you're an incredible listener. Silence can also be incredible listener. Silence can also be incredible listener. Silence can also be a weapon. People get very uncomfortable a weapon. People get very uncomfortable a weapon. People get very uncomfortable in moments of silence and then they in moments of silence and then they in moments of silence and then they start talking. And I think the more you start talking. And I think the more you start talking. And I think the more you can get a person to share with you can get a person to share with you can get a person to share with you what they consider to be a win, the more what they consider to be a win, the more what they consider to be a win, the more you can potentially accomplish something you can potentially accomplish something you can potentially accomplish something where you give where you give where you give where you really have like a mutual where you really have like a mutual where you really have like a mutual win-win. Like I've seen negotiations win-win. Like I've seen negotiations win-win. Like I've seen negotiations where you give up very little, but the where you give up very little, but the where you give up very little, but the person feels incredibly happy because person feels incredibly happy because person feels incredibly happy because it's what they wanted. it's what they wanted. it's what they wanted. >> Yeah. >> Yeah. >> Yeah. >> Right. Now, when you're dealing with >> Right. Now, when you're dealing with >> Right. Now, when you're dealing with like a negotiation that's purely price, like a negotiation that's purely price, like a negotiation that's purely price, that's kind of different. That's like a that's kind of different. That's like a that's kind of different. That's like a very simple transaction. It's, you know, very simple transaction. It's, you know, very simple transaction. It's, you know, but very few negotiations are purely but very few negotiations are purely but very few negotiations are purely that, you know, one of first and that, you know, one of first and that, you know, one of first and foremost in a negotiation like like make foremost in a negotiation like like make foremost in a negotiation like like make sure you understand what the other sure you understand what the other sure you understand what the other person wants because you may be able to person wants because you may be able to person wants because you may be able to give it to them at at very little cost give it to them at at very little cost give it to them at at very little cost and then everyone's happy. And I also and then everyone's happy. And I also and then everyone's happy. And I also think there's a lot of value in like think there's a lot of value in like think there's a lot of value in like authentically building relationships. authentically building relationships. authentically building relationships. though, you know, some of the the best though, you know, some of the the best though, you know, some of the the best deals I ever did were uh derivatives of deals I ever did were uh derivatives of deals I ever did were uh derivatives of really like getting to know someone like really like getting to know someone like really like getting to know someone like authentically and genuinely. And um they authentically and genuinely. And um they authentically and genuinely. And um they want you to win, you want them to win. want you to win, you want them to win. want you to win, you want them to win. And those are are like really beautiful And those are are like really beautiful And those are are like really beautiful types of transactions. And you know, I types of transactions. And you know, I types of transactions. And you know, I believe in you know, a lot of the believe in you know, a lot of the believe in you know, a lot of the projects I'm working on now are about projects I'm working on now are about projects I'm working on now are about like creating things. Like I like like creating things. Like I like like creating things. Like I like building tangible things. I like building tangible things. I like building tangible things. I like creating things that um that uplift. to creating things that um that uplift. to creating things that um that uplift. to like solving challenging problems and um like solving challenging problems and um like solving challenging problems and um and you don't do that alone. You do that and you don't do that alone. You do that and you don't do that alone. You do that through partnership. You do that through through partnership. You do that through through partnership. You do that through coalitions of people who share your coalitions of people who share your coalitions of people who share your passion and interest and um and that's passion and interest and um and that's passion and interest and um and that's very rewarding. very rewarding. very rewarding. >> When you hire people, what are you >> When you hire people, what are you >> When you hire people, what are you looking for for your businesses? Are looking for for your businesses? Are looking for for your businesses? Are there I mean, everyone's got their own there I mean, everyone's got their own there I mean, everyone's got their own hiring bias and it often stems from hiring bias and it often stems from hiring bias and it often stems from their past experiences who's burnt them their past experiences who's burnt them their past experiences who's burnt them in the past. when you're looking to hire in the past. when you're looking to hire in the past. when you're looking to hire someone for one of your organizations or someone for one of your organizations or someone for one of your organizations or for some of the projects we'll talk for some of the projects we'll talk for some of the projects we'll talk about in a second, what what are the about in a second, what what are the about in a second, what what are the like the key characteristics? like the key characteristics? like the key characteristics? >> I think first and foremost, you want >> I think first and foremost, you want >> I think first and foremost, you want someone with a strong sense of self and someone with a strong sense of self and someone with a strong sense of self and a strong like orientation towards like a strong like orientation towards like a strong like orientation towards like agency, like somebody who has agency. agency, like somebody who has agency. agency, like somebody who has agency. It's very hard to teach people, you It's very hard to teach people, you It's very hard to teach people, you know, you could have a brilliant person, know, you could have a brilliant person, know, you could have a brilliant person, but if they don't have like good but if they don't have like good but if they don't have like good judgment or if they're not like a judgment or if they're not like a judgment or if they're not like a self-starter, it's very hard to give self-starter, it's very hard to give self-starter, it's very hard to give them that. It's very hard to sort of them that. It's very hard to sort of them that. It's very hard to sort of give them good judgment. And some of give them good judgment. And some of give them good judgment. And some of it's like street smarts, right? We it's like street smarts, right? We it's like street smarts, right? We talked before about, you know, how can talked before about, you know, how can talked before about, you know, how can you both be trustworthy you both be trustworthy you both be trustworthy and not be disappointed or burn too and not be disappointed or burn too and not be disappointed or burn too often? You have an instinct about a often? You have an instinct about a often? You have an instinct about a person person person >> and you can read a room and and that's >> and you can read a room and and that's >> and you can read a room and and that's like EQ skills and those are those are a like EQ skills and those are those are a like EQ skills and those are those are a little bit harder to teach. So, I look little bit harder to teach. So, I look little bit harder to teach. So, I look for that. for that. for that. >> I look for good people at the end of the >> I look for good people at the end of the >> I look for good people at the end of the day. like I don't want to do a deal with day. like I don't want to do a deal with day. like I don't want to do a deal with I don't want to work with people I don't I don't want to work with people I don't I don't want to work with people I don't enjoy that I don't think are like good enjoy that I don't think are like good enjoy that I don't think are like good people um because I don't want to spend people um because I don't want to spend people um because I don't want to spend my time with somebody who I don't trust my time with somebody who I don't trust my time with somebody who I don't trust or who I don't respect. So that's like or who I don't respect. So that's like or who I don't respect. So that's like really core and fundamental for me. you really core and fundamental for me. you really core and fundamental for me. you know, for somebody who's working with know, for somebody who's working with know, for somebody who's working with me, I actually tell my kids this all the me, I actually tell my kids this all the me, I actually tell my kids this all the time because I think so much of the time because I think so much of the time because I think so much of the outside world is like, "Impress me by outside world is like, "Impress me by outside world is like, "Impress me by what you do." Like, "Impress me by what what you do." Like, "Impress me by what what you do." Like, "Impress me by what you accomplish. The grades, the you accomplish. The grades, the you accomplish. The grades, the trophies, the the badges of like trophies, the the badges of like trophies, the the badges of like external validation and success." Like, external validation and success." Like, external validation and success." Like, our whole life is oriented towards that, our whole life is oriented towards that, our whole life is oriented towards that, the validation that comes from the the validation that comes from the the validation that comes from the outside world. So like I always want my outside world. So like I always want my outside world. So like I always want my kids to know like how I'm going to kids to know like how I'm going to kids to know like how I'm going to validate them is like be a good person. validate them is like be a good person. validate them is like be a good person. Like you want to impress me like be a Like you want to impress me like be a Like you want to impress me like be a good person. good person. good person. >> Was that the case for you? Cuz when I >> Was that the case for you? Cuz when I >> Was that the case for you? Cuz when I look at look at look at >> Probably not. >> Probably not. >> Probably not. >> I look at the Trump family for me as an >> I look at the Trump family for me as an >> I look at the Trump family for me as an outsider looked like a competition outsider looked like a competition outsider looked like a competition between siblings and even when I think between siblings and even when I think between siblings and even when I think about your father about your father about your father >> I think because we're so competitive and >> I think because we're so competitive and >> I think because we're so competitive and hard. Yeah. No, I think um I think it hard. Yeah. No, I think um I think it hard. Yeah. No, I think um I think it all like worked out and we're all I I all like worked out and we're all I I all like worked out and we're all I I like to think you know my my siblings like to think you know my my siblings like to think you know my my siblings and I grew up with um like good values and I grew up with um like good values and I grew up with um like good values and uh but no like we were in a more and uh but no like we were in a more and uh but no like we were in a more like I was like very competitive with my like I was like very competitive with my like I was like very competitive with my siblings like you know my mom was like a siblings like you know my mom was like a siblings like you know my mom was like a disciplinarian there was like a high disciplinarian there was like a high disciplinarian there was like a high expectation of like performance and expectation of like performance and expectation of like performance and success um success um success um >> and when you're in that when you're >> and when you're in that when you're >> and when you're in that when you're calling collect your father he's calling collect your father he's calling collect your father he's reciting your great grades to the room reciting your great grades to the room reciting your great grades to the room of people He's in. No, no, no. That was of people He's in. No, no, no. That was of people He's in. No, no, no. That was >> That mattered. And And it matters to a >> That mattered. And And it matters to a >> That mattered. And And it matters to a lot of parents. And by the way, it's not lot of parents. And by the way, it's not lot of parents. And by the way, it's not bad like having an incredibly high bad like having an incredibly high bad like having an incredibly high standard. And to some degree, standard. And to some degree, standard. And to some degree, >> Yeah. And I think look, I I think it's >> Yeah. And I think look, I I think it's >> Yeah. And I think look, I I think it's >> a lot of parents like I think especially >> a lot of parents like I think especially >> a lot of parents like I think especially like my mom was an immigrant to this like my mom was an immigrant to this like my mom was an immigrant to this country, there's like a high standard. country, there's like a high standard. country, there's like a high standard. Um and uh and she didn't like humor Um and uh and she didn't like humor Um and uh and she didn't like humor fools, right? One of the things I'm most fools, right? One of the things I'm most fools, right? One of the things I'm most proud of, I look at my daughter and proud of, I look at my daughter and proud of, I look at my daughter and there's no bar I could set for her that there's no bar I could set for her that there's no bar I could set for her that the bar she sets for herself isn't the bar she sets for herself isn't the bar she sets for herself isn't higher. So like I actually view my job higher. So like I actually view my job higher. So like I actually view my job as a parent with her is to like give her as a parent with her is to like give her as a parent with her is to like give her permission to not like strive for permission to not like strive for permission to not like strive for perfection. perfection. perfection. >> You go on to build a business in the >> You go on to build a business in the >> You go on to build a business in the jewelry industry and fashion industry. jewelry industry and fashion industry. jewelry industry and fashion industry. Um there was I was reading about there Um there was I was reading about there Um there was I was reading about there was a point in your career where you was a point in your career where you was a point in your career where you were you were offered a job by Anna were you were offered a job by Anna were you were offered a job by Anna Wintor. Yeah. Wintor. Yeah. Wintor. Yeah. >> At Vogue. And your I think your father >> At Vogue. And your I think your father >> At Vogue. And your I think your father did kind of want you to go in that did kind of want you to go in that did kind of want you to go in that direction, but you wanted to go in the direction, but you wanted to go in the direction, but you wanted to go in the real estate business direction. real estate business direction. real estate business direction. >> She called me actually on the day I >> She called me actually on the day I >> She called me actually on the day I graduated from university. I went to graduated from university. I went to graduated from university. I went to Warden School of Business at University Warden School of Business at University Warden School of Business at University of Pennsylvania and she offered me a job of Pennsylvania and she offered me a job of Pennsylvania and she offered me a job at Vogue and I was like incredibly at Vogue and I was like incredibly at Vogue and I was like incredibly honored and flattered and groggy because honored and flattered and groggy because honored and flattered and groggy because she called me at 8:00 in the morning she called me at 8:00 in the morning she called me at 8:00 in the morning which calling a college student at 8:00 which calling a college student at 8:00 which calling a college student at 8:00 in the morning, you might as well call in the morning, you might as well call in the morning, you might as well call them at 4:30 in the morning, you know? them at 4:30 in the morning, you know? them at 4:30 in the morning, you know? like that was that I was like deeply like that was that I was like deeply like that was that I was like deeply aware from when I was a young girl that aware from when I was a young girl that aware from when I was a young girl that like I wanted to go into real estate. like I wanted to go into real estate. like I wanted to go into real estate. Life has taken me in different Life has taken me in different Life has taken me in different directions and and interestingly now I'm directions and and interestingly now I'm directions and and interestingly now I'm returning with some amazing projects returning with some amazing projects returning with some amazing projects back to my real estate roots. But I love back to my real estate roots. But I love back to my real estate roots. But I love architecture. I love design. I love it architecture. I love design. I love it architecture. I love design. I love it as an expression of self. If you look at as an expression of self. If you look at as an expression of self. If you look at a city skyline and it's an expression of a city skyline and it's an expression of a city skyline and it's an expression of like a vision for like a vision for like a vision for um of hope and optimism and the amount um of hope and optimism and the amount um of hope and optimism and the amount of courage that took to build each of of courage that took to build each of of courage that took to build each of those buildings and it's it's those buildings and it's it's those buildings and it's it's extraordinary. extraordinary. extraordinary. >> But you did go into the fine jewelry at >> But you did go into the fine jewelry at >> But you did go into the fine jewelry at 26 years old and then at 33 you launched 26 years old and then at 33 you launched 26 years old and then at 33 you launched Ivanka Trump.com and you were in a huge Ivanka Trump.com and you were in a huge Ivanka Trump.com and you were in a huge amount of major retailers including amount of major retailers including amount of major retailers including Nordstrom, Neiman Marcus and that's Nordstrom, Neiman Marcus and that's Nordstrom, Neiman Marcus and that's really also that's what I knew you first really also that's what I knew you first really also that's what I knew you first for. I knew you for running a fashion for. I knew you for running a fashion for. I knew you for running a fashion business which was doing exceptionally business which was doing exceptionally business which was doing exceptionally well. I think from what I read it was well. I think from what I read it was well. I think from what I read it was making hundreds of millions of dollars making hundreds of millions of dollars making hundreds of millions of dollars and then you shut it down. and then you shut it down. and then you shut it down. >> Yeah. Yeah. It was kind of like >> Yeah. Yeah. It was kind of like >> Yeah. Yeah. It was kind of like lightning in a a bottle. I caught a lightning in a a bottle. I caught a lightning in a a bottle. I caught a moment. So, I was um still sort of moment. So, I was um still sort of moment. So, I was um still sort of leading the charge at our family real leading the charge at our family real leading the charge at our family real estate business. I had young children at estate business. I had young children at estate business. I had young children at home um or was just starting to have uh home um or was just starting to have uh home um or was just starting to have uh children when when I first launched Fine children when when I first launched Fine children when when I first launched Fine Jewelry. Ultimately, we ended up having Jewelry. Ultimately, we ended up having Jewelry. Ultimately, we ended up having 11 different categories, apparel, 11 different categories, apparel, 11 different categories, apparel, footwear, sunglasses, fragrance. Um, footwear, sunglasses, fragrance. Um, footwear, sunglasses, fragrance. Um, but we created an accessibly priced line but we created an accessibly priced line but we created an accessibly priced line that was feminine and beautiful, but for that was feminine and beautiful, but for that was feminine and beautiful, but for like a multi-dimensional woman. Like, at like a multi-dimensional woman. Like, at like a multi-dimensional woman. Like, at the time when I was coming up, the the time when I was coming up, the the time when I was coming up, the outfits that women were buying for work outfits that women were buying for work outfits that women were buying for work were so far from aspirational and they were so far from aspirational and they were so far from aspirational and they couldn't transition with the woman to couldn't transition with the woman to couldn't transition with the woman to the date night. they would have that the date night. they would have that the date night. they would have that evening or after work drinks with their evening or after work drinks with their evening or after work drinks with their girlfriends. It was like nobody was girlfriends. It was like nobody was girlfriends. It was like nobody was posting on Instagram like what they were posting on Instagram like what they were posting on Instagram like what they were wearing to work. And so we thought like wearing to work. And so we thought like wearing to work. And so we thought like let's bridge the gap and create let's bridge the gap and create let's bridge the gap and create something for a modern woman. And it something for a modern woman. And it something for a modern woman. And it caught fire. And it was caught fire. And it was caught fire. And it was >> how big an amazing success. We were >> how big an amazing success. We were >> how big an amazing success. We were doing um close to $800 million in sales doing um close to $800 million in sales doing um close to $800 million in sales annually um when I shut it down when I annually um when I shut it down when I annually um when I shut it down when I went into government. It was great. But went into government. It was great. But went into government. It was great. But >> you were doing 800 million in sales >> you were doing 800 million in sales >> you were doing 800 million in sales annually when you shut it down. annually when you shut it down. annually when you shut it down. >> Yeah. >> Yeah. >> Yeah. >> Why did you shut it down? >> Why did you shut it down? >> Why did you shut it down? >> I went into government and you always >> I went into government and you always >> I went into government and you always have to sort of be moving forward and I have to sort of be moving forward and I have to sort of be moving forward and I had built a team of women who were had built a team of women who were had built a team of women who were oriented towards forward momentum and I oriented towards forward momentum and I oriented towards forward momentum and I had to put it on ice and this was all had to put it on ice and this was all had to put it on ice and this was all just part of the rules of complying with just part of the rules of complying with just part of the rules of complying with the office of government and ethics. So the office of government and ethics. So the office of government and ethics. So they basically look at everything you they basically look at everything you they basically look at everything you have and they say sell this, put this have and they say sell this, put this have and they say sell this, put this into a trust, do this, do that, do this. into a trust, do this, do that, do this. into a trust, do this, do that, do this. So you do that and and for my own So you do that and and for my own So you do that and and for my own business, they weren't allowed to use my business, they weren't allowed to use my business, they weren't allowed to use my image. They weren't allowed to grow the image. They weren't allowed to grow the image. They weren't allowed to grow the business in terms of new accounts or business in terms of new accounts or business in terms of new accounts or internationally. And that was fine for a internationally. And that was fine for a internationally. And that was fine for a moment, but at the end of the day, you moment, but at the end of the day, you moment, but at the end of the day, you need like growth. And so I thought it need like growth. And so I thought it need like growth. And so I thought it would be easier to end on a high note would be easier to end on a high note would be easier to end on a high note than to um allow the business to sort of than to um allow the business to sort of than to um allow the business to sort of stagnate. And I also felt like for stagnate. And I also felt like for stagnate. And I also felt like for myself, I'm always looking forward like myself, I'm always looking forward like myself, I'm always looking forward like I don't like to look back. And I feel I don't like to look back. And I feel I don't like to look back. And I feel the the the experience of of this new experience, I experience of of this new experience, I experience of of this new experience, I mean, serving was so expanding. mean, serving was so expanding. mean, serving was so expanding. >> Most people wouldn't give up an $800 >> Most people wouldn't give up an $800 >> Most people wouldn't give up an $800 million annual business to go into million annual business to go into million annual business to go into government. government. government. >> Why did you, >> Why did you, >> Why did you, >> you know, I I >> you know, I I >> you know, I I >> It's your baby as well. You know, it's >> It's your baby as well. You know, it's >> It's your baby as well. You know, it's like like like >> Yeah. I, you know, I thought about the >> Yeah. I, you know, I thought about the >> Yeah. I, you know, I thought about the version of me in 40 years that when version of me in 40 years that when version of me in 40 years that when asked the question to serve by my asked the question to serve by my asked the question to serve by my father, who at the time knew no one in father, who at the time knew no one in father, who at the time knew no one in in Washington DC at all, said no and in Washington DC at all, said no and in Washington DC at all, said no and just proceeded with life as usual. And just proceeded with life as usual. And just proceeded with life as usual. And that didn't like sit right with me. So, that didn't like sit right with me. So, that didn't like sit right with me. So, I had no intention of serving. And a few I had no intention of serving. And a few I had no intention of serving. And a few weeks after he won, he asked Jared and weeks after he won, he asked Jared and weeks after he won, he asked Jared and me to go with him and sort of help him me to go with him and sort of help him me to go with him and sort of help him navigate this new environment. And my navigate this new environment. And my navigate this new environment. And my eyes grew big. And he joked with me. eyes grew big. And he joked with me. eyes grew big. And he joked with me. He's like, "But I have to warn you, He's like, "But I have to warn you, He's like, "But I have to warn you, they're going to come at you hard. they're going to come at you hard. they're going to come at you hard. They're probably going to hate you. They're probably going to hate you. They're probably going to hate you. You're too young. You're too." And he You're too young. You're too." And he You're too young. You're too." And he like, I'm like, "Oh my god." I'm like, like, I'm like, "Oh my god." I'm like, like, I'm like, "Oh my god." I'm like, "What?" That was like the anti- sale. "What?" That was like the anti- sale. "What?" That was like the anti- sale. But, you know, he asked us for help. Um, But, you know, he asked us for help. Um, But, you know, he asked us for help. Um, and I feel incredibly and I feel incredibly and I feel incredibly privileged that he gave us the privileged that he gave us the privileged that he gave us the opportunity to serve a country we love opportunity to serve a country we love opportunity to serve a country we love so much. We hadn't been expecting it. We so much. We hadn't been expecting it. We so much. We hadn't been expecting it. We hadn't set up our lives for it. We were hadn't set up our lives for it. We were hadn't set up our lives for it. We were loving the path we were on and and the loving the path we were on and and the loving the path we were on and and the work we were doing. But you also, you work we were doing. But you also, you work we were doing. But you also, you know, can't put your head in the sand know, can't put your head in the sand know, can't put your head in the sand and like life had changed. As much as and like life had changed. As much as and like life had changed. As much as I'd like to say like, oh, he wins I'd like to say like, oh, he wins I'd like to say like, oh, he wins business as usual, there is no business business as usual, there is no business business as usual, there is no business as usual. Your life has changed. as usual. Your life has changed. as usual. Your life has changed. >> You didn't choose this though. In fact, >> You didn't choose this though. In fact, >> You didn't choose this though. In fact, you didn't choose most of these things. you didn't choose most of these things. you didn't choose most of these things. I look at your life and I go that from a I look at your life and I go that from a I look at your life and I go that from a very young age you've not chosen the very young age you've not chosen the very young age you've not chosen the context which you've been thrust into context which you've been thrust into context which you've been thrust into because of your your father's ambitions because of your your father's ambitions because of your your father's ambitions and I mean I can see it in your face and I mean I can see it in your face and I mean I can see it in your face that it kind of rings true that it kind of rings true that it kind of rings true >> but I think that's true for all of us >> but I think that's true for all of us >> but I think that's true for all of us right to some degree like our path is right to some degree like our path is right to some degree like our path is determined by our circumstance I determined by our circumstance I determined by our circumstance I >> not really not really in the same way >> not really not really in the same way >> not really not really in the same way >> this is a little bit different with >> this is a little bit different with >> this is a little bit different with politics and the presidency but politics and the presidency but politics and the presidency but >> but even from 9 years old you know >> but even from 9 years old you know >> but even from 9 years old you know you're not choosing to leave school and you're not choosing to leave school and you're not choosing to leave school and have reporters uh treat you like that have reporters uh treat you like that have reporters uh treat you like that and you're not choosing these other and you're not choosing these other and you're not choosing these other things along the way and then your things along the way and then your things along the way and then your father decides he wants to be president father decides he wants to be president father decides he wants to be president of the United States. It's not like he of the United States. It's not like he of the United States. It's not like he had a political career where he like had a political career where he like had a political career where he like built up slowly. It's like he woke up built up slowly. It's like he woke up built up slowly. It's like he woke up one day and was like one day and was like one day and was like >> was drinking water from a fire hose for >> was drinking water from a fire hose for >> was drinking water from a fire hose for all of us. It was a lot. Normally you all of us. It was a lot. Normally you all of us. It was a lot. Normally you cut your teeth on, you know, some local cut your teeth on, you know, some local cut your teeth on, you know, some local election as a family have the election as a family have the election as a family have the experience. experience. experience. The first time he ever run for office The first time he ever run for office The first time he ever run for office was president and he won. So, it was a was president and he won. So, it was a was president and he won. So, it was a radical adjustment period for um for all radical adjustment period for um for all radical adjustment period for um for all of us. But of us. But of us. But >> did you think you would >> did you think you would >> did you think you would >> Boy did it. Oh, yeah. I did. >> Boy did it. Oh, yeah. I did. >> Boy did it. Oh, yeah. I did. >> I mean, it was it was hard to believe >> I mean, it was it was hard to believe >> I mean, it was it was hard to believe myself because everyone was saying that myself because everyone was saying that myself because everyone was saying that he wouldn't. And I'd say, "Well, these he wouldn't. And I'd say, "Well, these he wouldn't. And I'd say, "Well, these people probably know what they're people probably know what they're people probably know what they're talking about, but it felt like he talking about, but it felt like he talking about, but it felt like he would." And, you know, so for me, that would." And, you know, so for me, that would." And, you know, so for me, that time was extraordinary because I really time was extraordinary because I really time was extraordinary because I really believed, you know, I lived in New York believed, you know, I lived in New York believed, you know, I lived in New York City. I thought I was around surrounded City. I thought I was around surrounded City. I thought I was around surrounded by diverse minds and opinions and by diverse minds and opinions and by diverse minds and opinions and perspectives and viewpoints and I really perspectives and viewpoints and I really perspectives and viewpoints and I really thought I had sort of a lot of exposure thought I had sort of a lot of exposure thought I had sort of a lot of exposure to ideas and to ideas and to ideas and his campaign like ripped it open for me his campaign like ripped it open for me his campaign like ripped it open for me and that I realized like the bubble that and that I realized like the bubble that and that I realized like the bubble that I was in and suddenly I got out into the I was in and suddenly I got out into the I was in and suddenly I got out into the country and I heard from people who had country and I heard from people who had country and I heard from people who had very divergent views on a number of very divergent views on a number of very divergent views on a number of issues. Some of it reinforced my issues. Some of it reinforced my issues. Some of it reinforced my existing beliefs. Other times it existing beliefs. Other times it existing beliefs. Other times it completely changed my perspective and completely changed my perspective and completely changed my perspective and and orientation. So it was extremely and orientation. So it was extremely and orientation. So it was extremely mindexpanding. So when you ask like, mindexpanding. So when you ask like, mindexpanding. So when you ask like, "Oh, why didn't I go back to what I was "Oh, why didn't I go back to what I was "Oh, why didn't I go back to what I was doing?" I think like, you know, you you doing?" I think like, you know, you you doing?" I think like, you know, you you get thrown into something and you learn get thrown into something and you learn get thrown into something and you learn and you grow and you change. And um and and you grow and you change. And um and and you grow and you change. And um and I felt as challenging it was as that I felt as challenging it was as that I felt as challenging it was as that moment in my life to um to say yes when moment in my life to um to say yes when moment in my life to um to say yes when when my father asked us to to go help when my father asked us to to go help when my father asked us to to go help him. I felt like it was an amazing him. I felt like it was an amazing him. I felt like it was an amazing privilege to be able to serve. So new privilege to be able to serve. So new privilege to be able to serve. So new year always has a strange energy to it year always has a strange energy to it year always has a strange energy to it because people start talking about their because people start talking about their because people start talking about their goals, fresh starts and new habits. But goals, fresh starts and new habits. But goals, fresh starts and new habits. But the reality is that most people carry the reality is that most people carry the reality is that most people carry the same ideas they had last year into the same ideas they had last year into the same ideas they had last year into the new year. I'm guilty of that too. the new year. I'm guilty of that too. the new year. I'm guilty of that too. and they still don't end up doing and they still don't end up doing and they still don't end up doing anything with them. And I get why anything with them. And I get why anything with them. And I get why starting something new, especially if starting something new, especially if starting something new, especially if it's a business or a project, is it's a business or a project, is it's a business or a project, is overwhelming. Before you start, you're overwhelming. Before you start, you're overwhelming. Before you start, you're looking for the perfect moment and to be looking for the perfect moment and to be looking for the perfect moment and to be the perfect version of yourself when the perfect version of yourself when the perfect version of yourself when really what matters most is taking that really what matters most is taking that really what matters most is taking that first step. If you've had an idea for a first step. If you've had an idea for a first step. If you've had an idea for a while, a product, a store, something while, a product, a store, something while, a product, a store, something you've been sitting on, our sponsor, you've been sitting on, our sponsor, you've been sitting on, our sponsor, Shopify, makes it easy to get started Shopify, makes it easy to get started Shopify, makes it easy to get started because you can build your store, sell because you can build your store, sell because you can build your store, sell on socials, take payments, use AI tools, on socials, take payments, use AI tools, on socials, take payments, use AI tools, and manage everything all in one place. and manage everything all in one place. and manage everything all in one place. So, if 2026 is the year you finally back So, if 2026 is the year you finally back So, if 2026 is the year you finally back yourself, go to shopify.co.uk/bartlet and start selling. And you can sign up and start selling. And you can sign up for a $1 per month trial right now, too. for a $1 per month trial right now, too. for a $1 per month trial right now, too. Just go to shopify.co.uk/bartlet. I promise you, you don't need to have it I promise you, you don't need to have it all figured out. You just need to start. all figured out. You just need to start. all figured out. You just need to start. I run multiple companies that have I run multiple companies that have I run multiple companies that have multiple sales teams. And one of the multiple sales teams. And one of the multiple sales teams. And one of the things as a founder of a company that's things as a founder of a company that's things as a founder of a company that's often confusing is you find it hard to often confusing is you find it hard to often confusing is you find it hard to figure out where sales are. So about 10 figure out where sales are. So about 10 figure out where sales are. So about 10 years ago, I started using Pipe Drive in years ago, I started using Pipe Drive in years ago, I started using Pipe Drive in my former company and it's also the my former company and it's also the my former company and it's also the reason why I switched over all of my reason why I switched over all of my reason why I switched over all of my commercial teams in my current media commercial teams in my current media commercial teams in my current media company called Steven.com to use Pipe company called Steven.com to use Pipe company called Steven.com to use Pipe Drive as well. Not only do they sponsor Drive as well. Not only do they sponsor Drive as well. Not only do they sponsor this show, but they've been an this show, but they've been an this show, but they've been an incredibly effective way of scaling our incredibly effective way of scaling our incredibly effective way of scaling our sales engine over the years. Pipe Drive sales engine over the years. Pipe Drive sales engine over the years. Pipe Drive is an easy to use intelligent CRM. And is an easy to use intelligent CRM. And is an easy to use intelligent CRM. And at its very core, it makes your sales at its very core, it makes your sales at its very core, it makes your sales process visible through one dashboard. a process visible through one dashboard. a process visible through one dashboard. a visual pipeline showing every deal, what visual pipeline showing every deal, what visual pipeline showing every deal, what stage it's in, what needs to happen stage it's in, what needs to happen stage it's in, what needs to happen next, and it's all in real time with no next, and it's all in real time with no next, and it's all in real time with no delay. It doesn't magically close the delay. It doesn't magically close the delay. It doesn't magically close the deal for you, of course, but it does deal for you, of course, but it does deal for you, of course, but it does replace complexity with clarity. If you replace complexity with clarity. If you replace complexity with clarity. If you want to join over a 100,000 companies want to join over a 100,000 companies want to join over a 100,000 companies already using Piperive, you can use my already using Piperive, you can use my already using Piperive, you can use my link for a 30-day free trial with no link for a 30-day free trial with no link for a 30-day free trial with no credit card payment needed. Head to credit card payment needed. Head to credit card payment needed. Head to piperive.com/ceeo piperive.com/ceeo piperive.com/ceeo to get started. That's to get started. That's to get started. That's piperive.com/ceeo. I'll see you over there. I watched I'll see you over there. I watched interviews going back to the 1980s where interviews going back to the 1980s where interviews going back to the 1980s where it sounded like your father was playing it sounded like your father was playing it sounded like your father was playing with the idea. I remember that Oprah with the idea. I remember that Oprah with the idea. I remember that Oprah interview that's subsequently gone viral interview that's subsequently gone viral interview that's subsequently gone viral of him saying that um if it got so bad of him saying that um if it got so bad of him saying that um if it got so bad in the US he would never rule it out in the US he would never rule it out in the US he would never rule it out totally. He thought he would win because totally. He thought he would win because totally. He thought he would win because he's never gone into anything to lose as he's never gone into anything to lose as he's never gone into anything to lose as I think you said and even 1980 in an I think you said and even 1980 in an I think you said and even 1980 in an interview with Rona Beret can't interview with Rona Beret can't interview with Rona Beret can't pronounce that name he said maybe I'd pronounce that name he said maybe I'd pronounce that name he said maybe I'd run for president I don't know. Did you run for president I don't know. Did you run for president I don't know. Did you have any sense that this was at all on have any sense that this was at all on have any sense that this was at all on the horizon in the horizon in the horizon in >> Not really. >> Not really. >> Not really. >> That's interesting. >> That's interesting. >> That's interesting. >> No, it was, you know, it was actually >> No, it was, you know, it was actually >> No, it was, you know, it was actually where we discussed things that weren't where we discussed things that weren't where we discussed things that weren't sort of the normal how was your day at sort of the normal how was your day at sort of the normal how was your day at school. It was we spoke a lot about real school. It was we spoke a lot about real school. It was we spoke a lot about real estate and about estate and about estate and about um and about building and we were going um and about building and we were going um and about building and we were going to go into the family business and and I to go into the family business and and I to go into the family business and and I do think he sort of toyed with it in his do think he sort of toyed with it in his do think he sort of toyed with it in his mind um for a while. I I do remember mind um for a while. I I do remember mind um for a while. I I do remember once thinking it was real. I was 16 and once thinking it was real. I was 16 and once thinking it was real. I was 16 and I was at boarding school and I called I was at boarding school and I called I was at boarding school and I called him up. I go, "Oh my god, I read that him up. I go, "Oh my god, I read that him up. I go, "Oh my god, I read that you're going to run for president. This you're going to run for president. This you're going to run for president. This is going to ruin my life." is going to ruin my life." is going to ruin my life." I think I was like hysterical and he's I think I was like hysterical and he's I think I was like hysterical and he's like, "Don't worry about it. Not like, "Don't worry about it. Not like, "Don't worry about it. Not happening." You know, I think he was he happening." You know, I think he was he happening." You know, I think he was he was thinking about the options he was was thinking about the options he was was thinking about the options he was given as a voter and he was dissatisfied given as a voter and he was dissatisfied given as a voter and he was dissatisfied and I think he was beginning to and I think he was beginning to and I think he was beginning to formulate his perspective on what he formulate his perspective on what he formulate his perspective on what he would do differently. But it was not my would do differently. But it was not my would do differently. But it was not my childhood that was not an ambition of childhood that was not an ambition of childhood that was not an ambition of his that was at least articulated to to his that was at least articulated to to his that was at least articulated to to us. You know some of the ideas you us. You know some of the ideas you us. You know some of the ideas you mentioned that Oprah interview he was mentioned that Oprah interview he was mentioned that Oprah interview he was talking about talking about talking about um trade policy being deeply unfair to um trade policy being deeply unfair to um trade policy being deeply unfair to American workers. you know, his American workers. you know, his American workers. you know, his viewpoint remained consistent over time viewpoint remained consistent over time viewpoint remained consistent over time and remains consistent to this day on and remains consistent to this day on and remains consistent to this day on exactly that about trade policy and and exactly that about trade policy and and exactly that about trade policy and and many of many of the things he many of many of the things he many of many of the things he articulated then are very true for him articulated then are very true for him articulated then are very true for him to this day. to this day. to this day. >> And then in 2015 when you're 33, my age, >> And then in 2015 when you're 33, my age, >> And then in 2015 when you're 33, my age, you learn two weeks before he announces you learn two weeks before he announces you learn two weeks before he announces that he's going to announce that he that he's going to announce that he that he's going to announce that he wants to run for president wants to run for president wants to run for president >> again. How do you receive that? is in >> again. How do you receive that? is in >> again. How do you receive that? is in like an existential panic like you have like an existential panic like you have like an existential panic like you have >> we came together as a family in >> we came together as a family in >> we came together as a family in Bedminster. Um and he shared with us his Bedminster. Um and he shared with us his Bedminster. Um and he shared with us his intention and he asked me to introduce intention and he asked me to introduce intention and he asked me to introduce him and I said to him I'm like well are him and I said to him I'm like well are him and I said to him I'm like well are you really doing this you really doing this you really doing this um are you really going to do this? He um are you really going to do this? He um are you really going to do this? He was coming down the escalator and I'm was coming down the escalator and I'm was coming down the escalator and I'm trying to like introduce him and give trying to like introduce him and give trying to like introduce him and give this speech. I'm like, is he going to this speech. I'm like, is he going to this speech. I'm like, is he going to get up here and actually? It was so get up here and actually? It was so get up here and actually? It was so quick. But I think, you know, I think he quick. But I think, you know, I think he quick. But I think, you know, I think he had debated it in his mind for a long had debated it in his mind for a long had debated it in his mind for a long time and then when he pulled the time and then when he pulled the time and then when he pulled the trigger, it was trigger, it was trigger, it was full steam. full steam. full steam. >> Life hasn't been the same since in many >> Life hasn't been the same since in many >> Life hasn't been the same since in many respects. respects. respects. >> Mm- No, it hasn't. But it's been I mean, >> Mm- No, it hasn't. But it's been I mean, >> Mm- No, it hasn't. But it's been I mean, it's been an extraordinary ride. There it's been an extraordinary ride. There it's been an extraordinary ride. There have been highs and there have been have been highs and there have been have been highs and there have been lows, but um we've done a lot of living. lows, but um we've done a lot of living. lows, but um we've done a lot of living. So, So, So, >> a lot of living. >> a lot of living. >> a lot of living. >> A lot of living. >> A lot of living. >> A lot of living. >> Of which you spent four years working in >> Of which you spent four years working in >> Of which you spent four years working in the White House. the White House. the White House. >> Mhm. Some of your sort of key headline >> Mhm. Some of your sort of key headline >> Mhm. Some of your sort of key headline achievements are doubling the child tax achievements are doubling the child tax achievements are doubling the child tax credit from $1,000 to $2,000, benefiting credit from $1,000 to $2,000, benefiting credit from $1,000 to $2,000, benefiting 40 million Americans with an average of 40 million Americans with an average of 40 million Americans with an average of $2.2,000 $2,000 per year, helping secure $2.2,000 $2,000 per year, helping secure $2.2,000 $2,000 per year, helping secure paid family leave for federal workers, paid family leave for federal workers, paid family leave for federal workers, helping pass the Great American Outdoors helping pass the Great American Outdoors helping pass the Great American Outdoors Act, which is one of the largest Act, which is one of the largest Act, which is one of the largest Conservative bills since the National Conservative bills since the National Conservative bills since the National Park System was created, leading efforts Park System was created, leading efforts Park System was created, leading efforts to modernize career and technical to modernize career and technical to modernize career and technical education, providing 1.3 billion education, providing 1.3 billion education, providing 1.3 billion annually to over 13 million students, annually to over 13 million students, annually to over 13 million students, and helping to pass nine pieces of and helping to pass nine pieces of and helping to pass nine pieces of legislation combating human trafficking legislation combating human trafficking legislation combating human trafficking and child exploitation. and child exploitation. and child exploitation. And then it ended. And then it ended. And then it ended. >> Were you happy it ended? cuz I saw it >> Were you happy it ended? cuz I saw it >> Were you happy it ended? cuz I saw it with Michelle Obama. She seemed happy. with Michelle Obama. She seemed happy. with Michelle Obama. She seemed happy. >> I left it all on the field, you know? I >> I left it all on the field, you know? I >> I left it all on the field, you know? I I don't look back and say I don't look back and say I don't look back and say like I I I don't have regrets. Like I like I I I don't have regrets. Like I like I I I don't have regrets. Like I worked as hard as I could and I'm worked as hard as I could and I'm worked as hard as I could and I'm incredibly incredibly incredibly proud of what I was able to accomplish proud of what I was able to accomplish proud of what I was able to accomplish in in those four years. and um like I in in those four years. and um like I in in those four years. and um like I don't regret it in any way, but it's you don't regret it in any way, but it's you don't regret it in any way, but it's you know it's a sacrifice um to my children know it's a sacrifice um to my children know it's a sacrifice um to my children and it's um and it's it's it's hard work and it's um and it's it's it's hard work and it's um and it's it's it's hard work you know so I feel both incredibly you know so I feel both incredibly you know so I feel both incredibly privileged for the opportunity but also privileged for the opportunity but also privileged for the opportunity but also I don't have what they refer to as PTOIC I don't have what they refer to as PTOIC I don't have what they refer to as PTOIC fever you know there's some people that fever you know there's some people that fever you know there's some people that once they have the experience of of once they have the experience of of once they have the experience of of being in those rooms and and close to being in those rooms and and close to being in those rooms and and close to that type of power they just like hang that type of power they just like hang that type of power they just like hang around the hoop constantly like cycling around the hoop constantly like cycling around the hoop constantly like cycling back in. I feel like I wasn't expecting back in. I feel like I wasn't expecting back in. I feel like I wasn't expecting to serve in this capacity, at least not to serve in this capacity, at least not to serve in this capacity, at least not at this stage of my life. My father at this stage of my life. My father at this stage of my life. My father asked me to help him. We uprooted our asked me to help him. We uprooted our asked me to help him. We uprooted our lives and went and did just that and lives and went and did just that and lives and went and did just that and scored a lot of wins. I mean, you think scored a lot of wins. I mean, you think scored a lot of wins. I mean, you think about something like the child tax about something like the child tax about something like the child tax credit. 40 million American families credit. 40 million American families credit. 40 million American families benefited from that policy. An average benefited from that policy. An average benefited from that policy. An average of $2,400 in their pockets. of $2,400 in their pockets. of $2,400 in their pockets. That's extraordinarily meaningful and That's extraordinarily meaningful and That's extraordinarily meaningful and consequential and I'm so proud to have consequential and I'm so proud to have consequential and I'm so proud to have been able to do that. nine pieces of been able to do that. nine pieces of been able to do that. nine pieces of human trafficking legislation, the work human trafficking legislation, the work human trafficking legislation, the work that I did around vocational education that I did around vocational education that I did around vocational education and skills training, which is all the and skills training, which is all the and skills training, which is all the more relevant as we sort of surf the more relevant as we sort of surf the more relevant as we sort of surf the oncoming tsunami that is AI. you know, oncoming tsunami that is AI. you know, oncoming tsunami that is AI. you know, the fact that we were able to um get the the fact that we were able to um get the the fact that we were able to um get the private sector to commit to skilling or private sector to commit to skilling or private sector to commit to skilling or res-killing 16 million American workers, res-killing 16 million American workers, res-killing 16 million American workers, the fact that we were able to facilitate the fact that we were able to facilitate the fact that we were able to facilitate the creation of a million apprenticeship the creation of a million apprenticeship the creation of a million apprenticeship opportunities in in the United States, opportunities in in the United States, opportunities in in the United States, like these are are deeply meaningful. like these are are deeply meaningful. like these are are deeply meaningful. So, I So, I So, I I'm so proud of my service. I I feel I'm so proud of my service. I I feel I'm so proud of my service. I I feel deeply honored that deeply honored that deeply honored that he trusted me to pursue these different he trusted me to pursue these different he trusted me to pursue these different verticals and and to work alongside of verticals and and to work alongside of verticals and and to work alongside of him. And I also know that it's really him. And I also know that it's really him. And I also know that it's really hard and for my children, you know, my hard and for my children, you know, my hard and for my children, you know, my first responsibility is to be their mom. first responsibility is to be their mom. first responsibility is to be their mom. It was true then as well, of course. And It was true then as well, of course. And It was true then as well, of course. And and I did the best I could every single and I did the best I could every single and I did the best I could every single day to be everywhere I needed to be. But day to be everywhere I needed to be. But day to be everywhere I needed to be. But my kids are a different age now and my kids are a different age now and my kids are a different age now and there's a finite period of time before there's a finite period of time before there's a finite period of time before they leave our home. I think, you know, they leave our home. I think, you know, they leave our home. I think, you know, I look at at my teenage daughter, she's I look at at my teenage daughter, she's I look at at my teenage daughter, she's 14 and even if like a quarter of my 14 and even if like a quarter of my 14 and even if like a quarter of my interactions with her through her closed interactions with her through her closed interactions with her through her closed bedroom door, like I need to be present bedroom door, like I need to be present bedroom door, like I need to be present and I need to be there. It's not and I need to be there. It's not and I need to be there. It's not theoretical for me because now I know theoretical for me because now I know theoretical for me because now I know the sacrifice the sacrifice the sacrifice that they would have to bear the cost to that they would have to bear the cost to that they would have to bear the cost to them of if I went back into service and them of if I went back into service and them of if I went back into service and I'm not willing to let them pay that I'm not willing to let them pay that I'm not willing to let them pay that price. So for me it's like actually a price. So for me it's like actually a price. So for me it's like actually a rather easy decision. I made it rather easy decision. I made it rather easy decision. I made it immediately. You know that in this immediately. You know that in this immediately. You know that in this moment I'm where I need to be. It's also moment I'm where I need to be. It's also moment I'm where I need to be. It's also a different time. You know, now my a different time. You know, now my a different time. You know, now my father has a deep bench of people father has a deep bench of people father has a deep bench of people raising their hand who want to help and raising their hand who want to help and raising their hand who want to help and participate. That wasn't true before. participate. That wasn't true before. participate. That wasn't true before. He's really refined his policies, his He's really refined his policies, his He's really refined his policies, his beliefs, and has a lot of conviction in beliefs, and has a lot of conviction in beliefs, and has a lot of conviction in terms of what he wants to do. So, so I terms of what he wants to do. So, so I terms of what he wants to do. So, so I feel like for him, it's amazing. He's feel like for him, it's amazing. He's feel like for him, it's amazing. He's got the team he needs and um and for me, got the team he needs and um and for me, got the team he needs and um and for me, I think, you know, my priorities are are I think, you know, my priorities are are I think, you know, my priorities are are my family, and that just feels really my family, and that just feels really my family, and that just feels really good and right for me. good and right for me. good and right for me. >> What weren't you prepared for? I asked >> What weren't you prepared for? I asked >> What weren't you prepared for? I asked the same question to Michelle when she the same question to Michelle when she the same question to Michelle when she was here about, you know, you get that was here about, you know, you get that was here about, you know, you get that phone call from your dad and he says, phone call from your dad and he says, phone call from your dad and he says, "Come, come help. One has a vision of "Come, come help. One has a vision of "Come, come help. One has a vision of what that might look like, but there's what that might look like, but there's what that might look like, but there's surprises." Michelle talked to me about surprises." Michelle talked to me about surprises." Michelle talked to me about so many of the things she had no idea so many of the things she had no idea so many of the things she had no idea would be the case. would be the case. would be the case. >> I wasn't prepared for you're not >> I wasn't prepared for you're not >> I wasn't prepared for you're not prepared for any of it. There's nothing prepared for any of it. There's nothing prepared for any of it. There's nothing that trains you for the experience. And that trains you for the experience. And that trains you for the experience. And I think one of the things you realize I think one of the things you realize I think one of the things you realize pretty quickly is like power, just like pretty quickly is like power, just like pretty quickly is like power, just like money, makes people more of what they money, makes people more of what they money, makes people more of what they already are. And you see that very much already are. And you see that very much already are. And you see that very much in playing out in in politics and and in in playing out in in politics and and in in playing out in in politics and and in life, right? I also think you realize life, right? I also think you realize life, right? I also think you realize people are just people. Like you look at people are just people. Like you look at people are just people. Like you look at and I'm you know I had exposure to some and I'm you know I had exposure to some and I'm you know I had exposure to some of the great leaders of business and now of the great leaders of business and now of the great leaders of business and now I was being exposed to um to leaders on I was being exposed to um to leaders on I was being exposed to um to leaders on a global stage of countries. Um, a global stage of countries. Um, a global stage of countries. Um, sometimes they were monarchies, other sometimes they were monarchies, other sometimes they were monarchies, other times they were elected democracies and times they were elected democracies and times they were elected democracies and then all sorts of varants of of that, then all sorts of varants of of that, then all sorts of varants of of that, you know, were and and you realize at you know, were and and you realize at you know, were and and you realize at the end of the day like people are the end of the day like people are the end of the day like people are people, you know, some of them their people, you know, some of them their people, you know, some of them their their kids don't speak to them. They got their kids don't speak to them. They got their kids don't speak to them. They got in a fight with their wife that morning. in a fight with their wife that morning. in a fight with their wife that morning. They're, you know, they're just people. They're, you know, they're just people. They're, you know, they're just people. And now some of them feel And now some of them feel And now some of them feel extraordinarily historic. You meet a extraordinarily historic. You meet a extraordinarily historic. You meet a person and say, "This person feels person and say, "This person feels person and say, "This person feels consequential." others of them you leave consequential." others of them you leave consequential." others of them you leave and say, "I wonder how this person ever and say, "I wonder how this person ever and say, "I wonder how this person ever got elected to to this, you know, high got elected to to this, you know, high got elected to to this, you know, high office." But, um, but I think it it office." But, um, but I think it it office." But, um, but I think it it removes the veil and and the mystery and removes the veil and and the mystery and removes the veil and and the mystery and I think it removed for me a lot of any I think it removed for me a lot of any I think it removed for me a lot of any of like intimidation I may have in like of like intimidation I may have in like of like intimidation I may have in like interacting with another human being. interacting with another human being. interacting with another human being. >> Your security situation must have >> Your security situation must have >> Your security situation must have changed quite considerably. So, changed quite considerably. So, changed quite considerably. So, >> it did. Yeah. >> it did. Yeah. >> it did. Yeah. >> You know, and because politics is a >> You know, and because politics is a >> You know, and because politics is a dangerous game. I think I I heard dangerous game. I think I I heard dangerous game. I think I I heard something that said being president is something that said being president is something that said being president is the most dangerous job in the world when the most dangerous job in the world when the most dangerous job in the world when you look at the fatality rate and you look at the fatality rate and you look at the fatality rate and obviously we've seen political obviously we've seen political obviously we've seen political assassinations in this country even in assassinations in this country even in assassinations in this country even in recent times but your father was also recent times but your father was also recent times but your father was also shot at hit in the ear when he was on shot at hit in the ear when he was on shot at hit in the ear when he was on the campaign trail more recently. the campaign trail more recently. the campaign trail more recently. What's that been like and what does it What's that been like and what does it What's that been like and what does it actually can you give me any specifics actually can you give me any specifics actually can you give me any specifics on what that actually like means when on what that actually like means when on what that actually like means when you become involved in politics? How you become involved in politics? How you become involved in politics? How does life change from a security does life change from a security does life change from a security perspective? perspective? perspective? Yeah, Yeah, Yeah, I think I think I think well it changes radically. Now we're well it changes radically. Now we're well it changes radically. Now we're protected by US Secret Service and I'm protected by US Secret Service and I'm protected by US Secret Service and I'm so grateful to to the men and women who so grateful to to the men and women who so grateful to to the men and women who who take care of my family um took care who take care of my family um took care who take care of my family um took care of my father, protected him and uh of my father, protected him and uh of my father, protected him and uh risking their own lives to do so and now risking their own lives to do so and now risking their own lives to do so and now do so for for me and and my children. So do so for for me and and my children. So do so for for me and and my children. So very grateful uh to all of them. But very grateful uh to all of them. But very grateful uh to all of them. But it's it's it's scary. We live in um very it's it's it's scary. We live in um very it's it's it's scary. We live in um very troubling times and like you know the troubling times and like you know the troubling times and like you know the fact that there is a correlation between fact that there is a correlation between fact that there is a correlation between service and violence is um service and violence is um service and violence is um is uh terrible in and of itself. But but is uh terrible in and of itself. But but is uh terrible in and of itself. But but that's the the world we live in. So, you that's the the world we live in. So, you that's the the world we live in. So, you know, I have to acknowledge that reality know, I have to acknowledge that reality know, I have to acknowledge that reality and defend my family as as best I can and defend my family as as best I can and defend my family as as best I can and make sure they're protected. And I'm and make sure they're protected. And I'm and make sure they're protected. And I'm very fortunate. The the Secret Service very fortunate. The the Secret Service very fortunate. The the Secret Service are the best in the world at doing that. are the best in the world at doing that. are the best in the world at doing that. Where were you in 2024 in July when you Where were you in 2024 in July when you Where were you in 2024 in July when you when you heard the news that your father when you heard the news that your father when you heard the news that your father had been shot in the ear? There was an had been shot in the ear? There was an had been shot in the ear? There was an assassination attempt on his life. Do assassination attempt on his life. Do assassination attempt on his life. Do you remember where you were? Like what's you remember where you were? Like what's you remember where you were? Like what's that like as as a daughter? What are all that like as as a daughter? What are all that like as as a daughter? What are all the feelings and thoughts? the feelings and thoughts? the feelings and thoughts? >> I was in Bedminster, New Jersey, and um >> I was in Bedminster, New Jersey, and um >> I was in Bedminster, New Jersey, and um there was a lot of commotion and um the there was a lot of commotion and um the there was a lot of commotion and um the televisions were on so I saw it almost televisions were on so I saw it almost televisions were on so I saw it almost immediately. Not in my house. I actually immediately. Not in my house. I actually immediately. Not in my house. I actually don't love watching television. don't love watching television. don't love watching television. Um but out by the pool in the beastro Um but out by the pool in the beastro Um but out by the pool in the beastro and um it was almost real time. It was and um it was almost real time. It was and um it was almost real time. It was before he had stood back up before he had stood back up before he had stood back up that I had seen um what was transpiring that I had seen um what was transpiring that I had seen um what was transpiring and um two of my children were there. Um and um two of my children were there. Um and um two of my children were there. Um so you know my first reaction was to so you know my first reaction was to so you know my first reaction was to turn them away. Um, turn them away. Um, turn them away. Um, but but but it was incredibly difficult. it was incredibly difficult. it was incredibly difficult. Interestingly, I knew real time in that Interestingly, I knew real time in that Interestingly, I knew real time in that moment that he was fine. Like, I had I moment that he was fine. Like, I had I moment that he was fine. Like, I had I just knew that just knew that just knew that like it wasn't his time. So, I was like it wasn't his time. So, I was like it wasn't his time. So, I was horrified and I was scared and I was horrified and I was scared and I was horrified and I was scared and I was protective of my children, but I also protective of my children, but I also protective of my children, but I also I didn't believe like the worst possible I didn't believe like the worst possible I didn't believe like the worst possible outcome had transpired. Thank God. And outcome had transpired. Thank God. And outcome had transpired. Thank God. And um and thank God it it hadn't. And then I saw him that night when he And then I saw him that night when he came home from the hospital because he came home from the hospital because he came home from the hospital because he was also staying. That morning he had was also staying. That morning he had was also staying. That morning he had left from Bedminster. And that evening left from Bedminster. And that evening left from Bedminster. And that evening he he returned after he left the he he returned after he left the he he returned after he left the hospital and um it's late 1 2:00 in the hospital and um it's late 1 2:00 in the hospital and um it's late 1 2:00 in the morning and Jared and I stayed up and we morning and Jared and I stayed up and we morning and Jared and I stayed up and we met his his car as he was pulling in and met his his car as he was pulling in and met his his car as he was pulling in and um I just feel um I just feel um I just feel feel like just incredibly lucky that he feel like just incredibly lucky that he feel like just incredibly lucky that he was protected on that day. But it's, you was protected on that day. But it's, you was protected on that day. But it's, you know, when you can't take things for granted in you can't take things for granted in life, and I've learned that in numerous life, and I've learned that in numerous life, and I've learned that in numerous ways, that being one of them. Um, when ways, that being one of them. Um, when ways, that being one of them. Um, when my mom passed prematurely, my mom passed prematurely, my mom passed prematurely, when my husband had a scare with cancer, when my husband had a scare with cancer, when my husband had a scare with cancer, you know, all of these challenges that you know, all of these challenges that you know, all of these challenges that remind you how finite and how precious remind you how finite and how precious remind you how finite and how precious every moment of this life we live are. every moment of this life we live are. every moment of this life we live are. make you realize you just can't take make you realize you just can't take make you realize you just can't take anything for granted. And I think as you anything for granted. And I think as you anything for granted. And I think as you move through them and you know, God move through them and you know, God move through them and you know, God willing, you're able to. And we were so willing, you're able to. And we were so willing, you're able to. And we were so fortunate that day that fortunate that day that fortunate that day that that this was a failed attempt to take that this was a failed attempt to take that this was a failed attempt to take his life. Um, not a realized one. But his life. Um, not a realized one. But his life. Um, not a realized one. But you just I think you you recommmit you just I think you you recommmit you just I think you you recommmit to sort of love and connection and to to sort of love and connection and to to sort of love and connection and to a recognition of um how short our time a recognition of um how short our time a recognition of um how short our time here on earth is and how you have to here on earth is and how you have to here on earth is and how you have to value it. value it. value it. >> Someone shooting at your dad um and >> Someone shooting at your dad um and >> Someone shooting at your dad um and trying to kill your dad. This is quite a trying to kill your dad. This is quite a trying to kill your dad. This is quite a difficult question to ask, but it's like difficult question to ask, but it's like difficult question to ask, but it's like if if um most of us will never be able if if um most of us will never be able if if um most of us will never be able to relate to the fact that to relate to the fact that to relate to the fact that members of the public want our parents members of the public want our parents members of the public want our parents to be deceased and that's the reality of to be deceased and that's the reality of to be deceased and that's the reality of the the situation for your father is the the situation for your father is the the situation for your father is someone shot at him was trying to someone shot at him was trying to someone shot at him was trying to execute him publicly. And um I wonder execute him publicly. And um I wonder execute him publicly. And um I wonder how that again doesn't make you negative how that again doesn't make you negative how that again doesn't make you negative to the world to the world to the world >> because I don't allow it to. >> because I don't allow it to. >> because I don't allow it to. What does that accomplish being negative What does that accomplish being negative What does that accomplish being negative towards the world? I think that brings towards the world? I think that brings towards the world? I think that brings more negativity into the world. Even for more negativity into the world. Even for more negativity into the world. Even for the person that shot at your father, I, I, you know, I think that forgiveness is a difficult thing in in forgiveness is a difficult thing in in this regard, but I think you have to this regard, but I think you have to this regard, but I think you have to um um um his living his living his living was a blessing. was a blessing. was a blessing. So I could look at what happened and be So I could look at what happened and be So I could look at what happened and be rightfully traumatized by the experience rightfully traumatized by the experience rightfully traumatized by the experience and nobody could really argue with that. and nobody could really argue with that. and nobody could really argue with that. But But But you have to you have to move through it. you have to you have to move through it. you have to you have to move through it. And and on the opposite side of that is And and on the opposite side of that is And and on the opposite side of that is the fact that he's with us today, that the fact that he's with us today, that the fact that he's with us today, that he didn't die, that my father is alive. he didn't die, that my father is alive. he didn't die, that my father is alive. And that is an extraordinary blessing And that is an extraordinary blessing And that is an extraordinary blessing for me as his as his daughter. In life, for me as his as his daughter. In life, for me as his as his daughter. In life, you have a choice only in how you you have a choice only in how you you have a choice only in how you respond. And I choose to respond. And I choose to respond. And I choose to see the positive outcome that see the positive outcome that see the positive outcome that that transpired and dwell there. that transpired and dwell there. that transpired and dwell there. >> The mind plays out scenarios, right? The >> The mind plays out scenarios, right? The >> The mind plays out scenarios, right? The mind plays out the scenario that where mind plays out the scenario that where mind plays out the scenario that where he he didn't make it, where the he he he didn't make it, where the he he he didn't make it, where the he turned his head in the other direction, turned his head in the other direction, turned his head in the other direction, the bullet hit him the bullet hit him the bullet hit him >> and you presumably played out that >> and you presumably played out that >> and you presumably played out that scenario of what how different life scenario of what how different life scenario of what how different life would have been. Well, seeing it on would have been. Well, seeing it on would have been. Well, seeing it on repeat for months on television on the repeat for months on television on the repeat for months on television on the news was certainly like not the easiest news was certainly like not the easiest news was certainly like not the easiest thing and you know that's part of why I thing and you know that's part of why I thing and you know that's part of why I just even before I didn't I never loved just even before I didn't I never loved just even before I didn't I never loved watching the news. I'll read the news watching the news. I'll read the news watching the news. I'll read the news but but no I mean he's here you know but but no I mean he's here you know but but no I mean he's here you know really felt like um a miracle and a really felt like um a miracle and a really felt like um a miracle and a blessing and and that's what I focus on. blessing and and that's what I focus on. blessing and and that's what I focus on. I can see the emotion again in you which I can see the emotion again in you which I can see the emotion again in you which is again it's fascinating to me because is again it's fascinating to me because is again it's fascinating to me because I've you know I've heard you know people I've you know I've heard you know people I've you know I've heard you know people around you speak about it but the the around you speak about it but the the around you speak about it but the the emotional toll seems to be more still emotional toll seems to be more still emotional toll seems to be more still sort of present in you about that sort of present in you about that sort of present in you about that incident than it does about other people incident than it does about other people incident than it does about other people that I've heard speak about this that I've heard speak about this that I've heard speak about this >> well he's my father he's my father and >> well he's my father he's my father and >> well he's my father he's my father and he almost lost his life that day but he he almost lost his life that day but he he almost lost his life that day but he didn't and I feel truly grateful for didn't and I feel truly grateful for didn't and I feel truly grateful for that that that >> and in this second season of his >> and in this second season of his >> and in this second season of his presidential career you decide that you presidential career you decide that you presidential career you decide that you want to pursue um many other things, want to pursue um many other things, want to pursue um many other things, many other things, many other business many other things, many other business many other things, many other business developments and um real estate developments and um real estate developments and um real estate developments. You step away from developments. You step away from developments. You step away from politics in 2022, I believe. You politics in 2022, I believe. You politics in 2022, I believe. You announced that you would not be announced that you would not be announced that you would not be returning for the third election returning for the third election returning for the third election campaign. Uh you said, "This time campaign. Uh you said, "This time campaign. Uh you said, "This time around, I'm choosing to prioritize my around, I'm choosing to prioritize my around, I'm choosing to prioritize my young children and the private life young children and the private life young children and the private life we're creating as a family. I do not we're creating as a family. I do not we're creating as a family. I do not plan to be involved in politics." You plan to be involved in politics." You plan to be involved in politics." You also said on Lex Lex's podcast, also said on Lex Lex's podcast, also said on Lex Lex's podcast, "Politics is a pretty dark world. "Politics is a pretty dark world. "Politics is a pretty dark world. There's a lot of darkness, a lot of There's a lot of darkness, a lot of There's a lot of darkness, a lot of negativity, and it's just really at odds negativity, and it's just really at odds negativity, and it's just really at odds with what feels good to me as a human with what feels good to me as a human with what feels good to me as a human being. I was thinking this earlier on being. I was thinking this earlier on being. I was thinking this earlier on about 30 minutes ago. I was thinking, about 30 minutes ago. I was thinking, about 30 minutes ago. I was thinking, your nature, as I've known you, seems to your nature, as I've known you, seems to your nature, as I've known you, seems to be the antithesis of this type of world, be the antithesis of this type of world, be the antithesis of this type of world, like fame. like fame. like fame. >> Totally true. You know, >> Totally true. You know, >> Totally true. You know, >> there's this like gladatorial aspect of >> there's this like gladatorial aspect of >> there's this like gladatorial aspect of it that's just like not for me. I care it that's just like not for me. I care it that's just like not for me. I care deeply about policy, about helping deeply about policy, about helping deeply about policy, about helping people, and I think there's all sorts of people, and I think there's all sorts of people, and I think there's all sorts of ways to do that. and and and I'm doing ways to do that. and and and I'm doing ways to do that. and and and I'm doing that now in in the private sector, but I that now in in the private sector, but I that now in in the private sector, but I don't like politics, but I I do care don't like politics, but I I do care don't like politics, but I I do care about policy um quite deeply and I've about policy um quite deeply and I've about policy um quite deeply and I've tried to focus on on that element of tried to focus on on that element of tried to focus on on that element of service. service. service. >> And do you feel the need to express you >> And do you feel the need to express you >> And do you feel the need to express you never do because you don't punch back at never do because you don't punch back at never do because you don't punch back at the world publicly, which is I think the world publicly, which is I think the world publicly, which is I think something to be admired. And I I've something to be admired. And I I've something to be admired. And I I've learned actually quite a lot from learned actually quite a lot from learned actually quite a lot from everything you said there about not everything you said there about not everything you said there about not feeling the need to like punch back at feeling the need to like punch back at feeling the need to like punch back at the world. the world. the world. >> It takes training. >> It takes training. >> It takes training. >> It like takes real training. I was >> It like takes real training. I was >> It like takes real training. I was actually reading uh recently uh actually reading uh recently uh actually reading uh recently uh about the crow and I thought it was like about the crow and I thought it was like about the crow and I thought it was like a great metaphor for life. So crow is a great metaphor for life. So crow is a great metaphor for life. So crow is like a highly intelligent animal, like a highly intelligent animal, like a highly intelligent animal, extraordinarily so in some cases, but it extraordinarily so in some cases, but it extraordinarily so in some cases, but it can get aggressive and territorial and can get aggressive and territorial and can get aggressive and territorial and it's one of the only animals that will it's one of the only animals that will it's one of the only animals that will actually attack an eagle. Like a crow actually attack an eagle. Like a crow actually attack an eagle. Like a crow will go and just sometimes because it's will go and just sometimes because it's will go and just sometimes because it's being territorial and other times for being territorial and other times for being territorial and other times for fun. And the crow will actually like mob fun. And the crow will actually like mob fun. And the crow will actually like mob the eagle and it will land on its back the eagle and it will land on its back the eagle and it will land on its back and it will start pecking it. And the and it will start pecking it. And the and it will start pecking it. And the eagle's response to this, which eagle's response to this, which eagle's response to this, which naturally the eagle's naturally the eagle's naturally the eagle's many times over larger than the crow, many times over larger than the crow, many times over larger than the crow, isn't to like twist and turn and knock isn't to like twist and turn and knock isn't to like twist and turn and knock the crow off or um defend itself and and the crow off or um defend itself and and the crow off or um defend itself and and and then go on the offense. It's just to and then go on the offense. It's just to and then go on the offense. It's just to fly up. And it flies up while the crow fly up. And it flies up while the crow fly up. And it flies up while the crow continues to like just peck at its at continues to like just peck at its at continues to like just peck at its at its back. It flies up and up. And the its back. It flies up and up. And the its back. It flies up and up. And the crow is not built for high altitude crow is not built for high altitude crow is not built for high altitude flight. So at a certain point as the flight. So at a certain point as the flight. So at a certain point as the eagle flies up, not expending any energy eagle flies up, not expending any energy eagle flies up, not expending any energy in the counterattack, the crow just in the counterattack, the crow just in the counterattack, the crow just falls off. falls off. falls off. >> It can't sustain the altitude. >> It can't sustain the altitude. >> It can't sustain the altitude. So I and I kind of love that analogy for So I and I kind of love that analogy for So I and I kind of love that analogy for life because you have a choice. You life because you have a choice. You life because you have a choice. You know, you can turn around, you can fight know, you can turn around, you can fight know, you can turn around, you can fight back, probably the eagle would win or back, probably the eagle would win or back, probably the eagle would win or you can just, you know, play the game on you can just, you know, play the game on you can just, you know, play the game on your own terms. And I I think about that your own terms. And I I think about that your own terms. And I I think about that sometimes and I thought it was like a sometimes and I thought it was like a sometimes and I thought it was like a brilliant metaphor for dealing with the brilliant metaphor for dealing with the brilliant metaphor for dealing with the noise. noise. noise. >> And you trained that muscle >> And you trained that muscle >> And you trained that muscle >> for sure. >> for sure. >> for sure. >> So there was a time when you did care. >> So there was a time when you did care. >> So there was a time when you did care. >> For sure. Because I there was a time >> For sure. Because I there was a time >> For sure. Because I there was a time when I was just like confused. I'm like when I was just like confused. I'm like when I was just like confused. I'm like well but I didn't even do that. Like well but I didn't even do that. Like well but I didn't even do that. Like what are you talking about? Like I don't what are you talking about? Like I don't what are you talking about? Like I don't even know what you're and and then even know what you're and and then even know what you're and and then there's a sense of well that's unfair. there's a sense of well that's unfair. there's a sense of well that's unfair. Like that's an unfair attack. And then Like that's an unfair attack. And then Like that's an unfair attack. And then you realize like a lot of it's unfair you realize like a lot of it's unfair you realize like a lot of it's unfair especially in politics. It's like it's especially in politics. It's like it's especially in politics. It's like it's just like a team sport and people attack just like a team sport and people attack just like a team sport and people attack and you know and and people also, you and you know and and people also, you and you know and and people also, you know, put you up on a pedestal and you know, put you up on a pedestal and you know, put you up on a pedestal and you just can't get distracted by either. You just can't get distracted by either. You just can't get distracted by either. You just have to be yourself and uh you have just have to be yourself and uh you have just have to be yourself and uh you have to fly up, let the crows fall off and um to fly up, let the crows fall off and um to fly up, let the crows fall off and um and that's it. That's all you can do. and that's it. That's all you can do. and that's it. That's all you can do. >> Do any of you remember a conversation I >> Do any of you remember a conversation I >> Do any of you remember a conversation I had on this podcast with anthropologist had on this podcast with anthropologist had on this podcast with anthropologist Dr. Daniel Lieberman? It was one of the Dr. Daniel Lieberman? It was one of the Dr. Daniel Lieberman? It was one of the most viewed conversations of all time on most viewed conversations of all time on most viewed conversations of all time on the Diary of a CEO. And interestingly, the Diary of a CEO. And interestingly, the Diary of a CEO. And interestingly, the most replayed moment of that entire the most replayed moment of that entire the most replayed moment of that entire conversation was when I talked about a conversation was when I talked about a conversation was when I talked about a specific pair of shoes that I wear. specific pair of shoes that I wear. specific pair of shoes that I wear. They're called Barefoot Shoes, and They're called Barefoot Shoes, and They're called Barefoot Shoes, and they're made by a brand called Vivo they're made by a brand called Vivo they're made by a brand called Vivo Barefoot, who have become one of the Barefoot, who have become one of the Barefoot, who have become one of the sponsors of this show. Now, all of their sponsors of this show. Now, all of their sponsors of this show. Now, all of their shoes have significantly reduced shoes have significantly reduced shoes have significantly reduced support, which gives my feet the support, which gives my feet the support, which gives my feet the opportunity to strengthen just by opportunity to strengthen just by opportunity to strengthen just by wearing them. And research from wearing them. And research from wearing them. And research from Liverpool University backs this up. Liverpool University backs this up. Liverpool University backs this up. They've shown that wearing Vivo Barefoot They've shown that wearing Vivo Barefoot They've shown that wearing Vivo Barefoot shoes for 6 months can increase foot shoes for 6 months can increase foot shoes for 6 months can increase foot strength by up to 60%. So if you want to strength by up to 60%. So if you want to strength by up to 60%. So if you want to start strengthening your feet, which are start strengthening your feet, which are start strengthening your feet, which are the foundation for the rest of your the foundation for the rest of your the foundation for the rest of your body, head to vivobarefoot.com/doac. body, head to vivobarefoot.com/doac. body, head to vivobarefoot.com/doac. And if you do that, I'll give you 15% And if you do that, I'll give you 15% And if you do that, I'll give you 15% off when you use my code Steven B15. off when you use my code Steven B15. off when you use my code Steven B15. Use that code at checkout. And I'll also Use that code at checkout. And I'll also Use that code at checkout. And I'll also give you a 100day money back guarantee. give you a 100day money back guarantee. give you a 100day money back guarantee. Steven B15. Steven B15. Steven B15. Enjoy. We have finally caved in. So many Enjoy. We have finally caved in. So many Enjoy. We have finally caved in. So many of you have asked us if we could bundle of you have asked us if we could bundle of you have asked us if we could bundle the conversation cards with the 1% the conversation cards with the 1% the conversation cards with the 1% diary. For those of you that don't know, diary. For those of you that don't know, diary. For those of you that don't know, every single time a guest sits here with every single time a guest sits here with every single time a guest sits here with me in the chair, they leave a question me in the chair, they leave a question me in the chair, they leave a question in the diary of a CEO and then I ask in the diary of a CEO and then I ask in the diary of a CEO and then I ask that question to the next guest. We that question to the next guest. We that question to the next guest. We don't release those questions in any don't release those questions in any don't release those questions in any environment other than on these environment other than on these environment other than on these incredible conversation cards. These incredible conversation cards. These incredible conversation cards. These have become a fantastic tool for people have become a fantastic tool for people have become a fantastic tool for people in relationships, people in teams, in in relationships, people in teams, in in relationships, people in teams, in big corporations, and also family big corporations, and also family big corporations, and also family members to connect with each other. With members to connect with each other. With members to connect with each other. With that, we also have the 1% diary, which that, we also have the 1% diary, which that, we also have the 1% diary, which is this incredible tool to change habits is this incredible tool to change habits is this incredible tool to change habits in your life. So many of you have asked in your life. So many of you have asked in your life. So many of you have asked if it was possible to buy both at the if it was possible to buy both at the if it was possible to buy both at the same time, especially people in big same time, especially people in big same time, especially people in big companies. So, what we've done is we've companies. So, what we've done is we've companies. So, what we've done is we've bundled them together and you can buy bundled them together and you can buy bundled them together and you can buy both at the same time. And if you want both at the same time. And if you want both at the same time. And if you want to drive connection and instill habit to drive connection and instill habit to drive connection and instill habit change in your company, head to the change in your company, head to the change in your company, head to the diary.com to inquire and our team will diary.com to inquire and our team will diary.com to inquire and our team will be in touch. You are very different from be in touch. You are very different from be in touch. You are very different from your father. Now listen, I know you you your father. Now listen, I know you you your father. Now listen, I know you you know you love your father deeply and know you love your father deeply and know you love your father deeply and I've watched you in every interview I've watched you in every interview I've watched you in every interview you've ever done to talk to that love you've ever done to talk to that love you've ever done to talk to that love and I have zero exactly zero desire to and I have zero exactly zero desire to and I have zero exactly zero desire to to ask you any questions or ask anything to ask you any questions or ask anything to ask you any questions or ask anything that's going to try and drive a a wedge that's going to try and drive a a wedge that's going to try and drive a a wedge or get you to say something that I think or get you to say something that I think or get you to say something that I think you know is is is not fair. But the you know is is is not fair. But the you know is is is not fair. But the thing I find interesting is that like thing I find interesting is that like thing I find interesting is that like how you make your way in the world and how you make your way in the world and how you make your way in the world and like become your own person like become your own person like become your own person >> when you do have this derivative noise >> when you do have this derivative noise >> when you do have this derivative noise that's trying to define you through that's trying to define you through that's trying to define you through things that you have never even actually things that you have never even actually things that you have never even actually done. done. done. >> Yeah. >> Yeah. >> Yeah. >> And I just find that fascinating like >> And I just find that fascinating like >> And I just find that fascinating like how and life has clearly made you a how and life has clearly made you a how and life has clearly made you a stoic for this very reason because you stoic for this very reason because you stoic for this very reason because you have to deal with I guess to some degree have to deal with I guess to some degree have to deal with I guess to some degree being characterized in a certain way for being characterized in a certain way for being characterized in a certain way for actions that you yourself haven't taken. actions that you yourself haven't taken. actions that you yourself haven't taken. So one has to become a stoic or else how So one has to become a stoic or else how So one has to become a stoic or else how could one possibly survive could one possibly survive could one possibly survive >> like we all deal I think on microscopic >> like we all deal I think on microscopic >> like we all deal I think on microscopic levels with like levels with like levels with like >> the eye of the hurricane. >> the eye of the hurricane. >> the eye of the hurricane. >> Yeah. >> Yeah. >> Yeah. >> I think but like I I sometimes like feel >> I think but like I I sometimes like feel >> I think but like I I sometimes like feel a lot of gratitude for it because I I a lot of gratitude for it because I I a lot of gratitude for it because I I think sometimes you think sometimes you think sometimes you keep being taught a lesson until you keep being taught a lesson until you keep being taught a lesson until you learn it. And I think as somebody who learn it. And I think as somebody who learn it. And I think as somebody who always wanted peace and harmony and I always wanted peace and harmony and I always wanted peace and harmony and I think I needed to like maybe it took think I needed to like maybe it took think I needed to like maybe it took this level of intensity to be like okay this level of intensity to be like okay this level of intensity to be like okay you know like peace and harmony within you know like peace and harmony within you know like peace and harmony within the context that I can help facilitate the context that I can help facilitate the context that I can help facilitate you know like I can't control something you know like I can't control something you know like I can't control something so much um bigger than that. So so so much um bigger than that. So so so much um bigger than that. So so sometimes like maybe that was my sometimes like maybe that was my sometimes like maybe that was my medicine you know. medicine you know. medicine you know. >> Did you go to therapy? >> Did you go to therapy? >> Did you go to therapy? not in my childhood in actually as an not in my childhood in actually as an not in my childhood in actually as an adult I um I I have a lot of um friends adult I um I I have a lot of um friends adult I um I I have a lot of um friends who are unbelievable either teachers, who are unbelievable either teachers, who are unbelievable either teachers, professors, therapists and um and I have professors, therapists and um and I have professors, therapists and um and I have like a very growthoriented mindset as like a very growthoriented mindset as like a very growthoriented mindset as you could probably tell like I'm always you could probably tell like I'm always you could probably tell like I'm always looking to learn about myself and about looking to learn about myself and about looking to learn about myself and about the world and uh so they've provided the world and uh so they've provided the world and uh so they've provided unbelievable perspective for me over the unbelievable perspective for me over the unbelievable perspective for me over the years. I asked that because I imagine years. I asked that because I imagine years. I asked that because I imagine there's lots of people watching now who there's lots of people watching now who there's lots of people watching now who contend with their own struggles. Yeah. contend with their own struggles. Yeah. contend with their own struggles. Yeah. >> Similar to that, dealing with the >> Similar to that, dealing with the >> Similar to that, dealing with the outside world or outside world or outside world or >> I think therapy can be amazing. Um I >> I think therapy can be amazing. Um I >> I think therapy can be amazing. Um I think you have to have the right think you have to have the right think you have to have the right therapist. Um and somebody who helps you therapist. Um and somebody who helps you therapist. Um and somebody who helps you sort of process and move through. I sort of process and move through. I sort of process and move through. I don't think it's like healthy to linger don't think it's like healthy to linger don't think it's like healthy to linger too long. Um like I think you have to too long. Um like I think you have to too long. Um like I think you have to move forward. move forward. move forward. >> When did you decide to start seeing a >> When did you decide to start seeing a >> When did you decide to start seeing a therapist? um um in my adulthood like as an adult and it in my adulthood like as an adult and it in my adulthood like as an adult and it was more just as like another tool for was more just as like another tool for was more just as like another tool for me in the same way that I meditate you me in the same way that I meditate you me in the same way that I meditate you know I view it as as an opportunity to know I view it as as an opportunity to know I view it as as an opportunity to like like like to do an internal inventory to do an internal inventory to do an internal inventory >> was there a catalyst there's often a >> was there a catalyst there's often a >> was there a catalyst there's often a catalyst when I interview people catalyst when I interview people catalyst when I interview people something happened they realized that something happened they realized that something happened they realized that they needed more tools they needed more tools they needed more tools >> you know I I think um some of the >> you know I I think um some of the >> you know I I think um some of the challenges es around um Jared's health. challenges es around um Jared's health. challenges es around um Jared's health. >> I just left Washington. Our life was in >> I just left Washington. Our life was in >> I just left Washington. Our life was in flux. Jared um was diagnosed with flux. Jared um was diagnosed with flux. Jared um was diagnosed with thyroid cancer for a second time. Um and thyroid cancer for a second time. Um and thyroid cancer for a second time. Um and uh and then my mother passed and I uh and then my mother passed and I uh and then my mother passed and I wanted to make sure I'm I'm really good wanted to make sure I'm I'm really good wanted to make sure I'm I'm really good at like being tough and I'm really good at like being tough and I'm really good at like being tough and I'm really good at kind of compartmentalizing. So it was at kind of compartmentalizing. So it was at kind of compartmentalizing. So it was more just like a check with myself that more just like a check with myself that more just like a check with myself that I was also taking time to like you know I was also taking time to like you know I was also taking time to like you know sort of like look inward and uh and like sort of like look inward and uh and like sort of like look inward and uh and like nurture myself. So it was not it was not nurture myself. So it was not it was not nurture myself. So it was not it was not particularly like formal um but it was particularly like formal um but it was particularly like formal um but it was more you know and I think when you can more you know and I think when you can more you know and I think when you can speak to people you trust who are speak to people you trust who are speak to people you trust who are knowledgeable and just make sure you're knowledgeable and just make sure you're knowledgeable and just make sure you're like taking time to like really heal and like taking time to like really heal and like taking time to like really heal and not just move forward. You strike me as not just move forward. You strike me as not just move forward. You strike me as someone that spent a lot of time being someone that spent a lot of time being someone that spent a lot of time being tough tough tough >> on the outside. >> on the outside. >> on the outside. >> Um because >> Um because >> Um because >> I like tough and super soft at the same >> I like tough and super soft at the same >> I like tough and super soft at the same time. time. time. >> But I see that. >> But I see that. >> But I see that. >> But I' I've kind of But that's like >> But I' I've kind of But that's like >> But I' I've kind of But that's like where you know I have to like watch where you know I have to like watch where you know I have to like watch myself from because my life has always myself from because my life has always myself from because my life has always had such intensity like I can like move had such intensity like I can like move had such intensity like I can like move through things like I sometimes have to through things like I sometimes have to through things like I sometimes have to pull myself back and say like process pull myself back and say like process pull myself back and say like process because I don't believe that you ever because I don't believe that you ever because I don't believe that you ever put something in a box. I think that put something in a box. I think that put something in a box. I think that thing that you're hiding from yourself thing that you're hiding from yourself thing that you're hiding from yourself is with you every time you make a bad is with you every time you make a bad is with you every time you make a bad decision and like driving the bus, you decision and like driving the bus, you decision and like driving the bus, you know, like it's you may not be like know, like it's you may not be like know, like it's you may not be like fully conscious of it, but it's it's fully conscious of it, but it's it's fully conscious of it, but it's it's like there so you better unpack it um like there so you better unpack it um like there so you better unpack it um and as close to real time as possible, I and as close to real time as possible, I and as close to real time as possible, I think the better. think the better. think the better. >> Yeah. And in your context, I imagine as >> Yeah. And in your context, I imagine as >> Yeah. And in your context, I imagine as well, you can't just offload like the well, you can't just offload like the well, you can't just offload like the average person does in every context average person does in every context average person does in every context like Yeah. because there's consequences like Yeah. because there's consequences like Yeah. because there's consequences to that. Whether it's trusting people, to that. Whether it's trusting people, to that. Whether it's trusting people, whether it's the media trying to get whether it's the media trying to get whether it's the media trying to get something on you, what, you know, something on you, what, you know, something on you, what, you know, whoever it might be. So, and then, you whoever it might be. So, and then, you whoever it might be. So, and then, you know, you're in a family where, know, you're in a family where, know, you're in a family where, you know, it's important to keep a you know, it's important to keep a you know, it's important to keep a straight face, especially in public a straight face, especially in public a straight face, especially in public a lot. And I was watching the footage from lot. And I was watching the footage from lot. And I was watching the footage from >> Yeah. people think I'm like have like >> Yeah. people think I'm like have like >> Yeah. people think I'm like have like sort of like a stoic look in public. I'm sort of like a stoic look in public. I'm sort of like a stoic look in public. I'm very like, very like, very like, >> but I but I spent time with you behind >> but I but I spent time with you behind >> but I but I spent time with you behind the scenes. You do you have this sort of the scenes. You do you have this sort of the scenes. You do you have this sort of bit of a dichotomy in the sense that bit of a dichotomy in the sense that bit of a dichotomy in the sense that you're there's a real you're there's a real you're there's a real like pure like pure like pure um um um soft soft soft empathetic empathetic empathetic soul. And then it appears to me that soul. And then it appears to me that soul. And then it appears to me that life is life is life is demanded for the survival in the context demanded for the survival in the context demanded for the survival in the context you've been in that you pop a mask on in you've been in that you pop a mask on in you've been in that you pop a mask on in front of that to keep a straight face front of that to keep a straight face front of that to keep a straight face and a tough demeanor and to not punch and a tough demeanor and to not punch and a tough demeanor and to not punch back and to to suppress that in certain back and to to suppress that in certain back and to to suppress that in certain contexts because frankly you kind of contexts because frankly you kind of contexts because frankly you kind of have to if you're in the shoes that have to if you're in the shoes that have to if you're in the shoes that you've had to fill. And I guess one can you've had to fill. And I guess one can you've had to fill. And I guess one can keep that that mask that tough exterior keep that that mask that tough exterior keep that that mask that tough exterior on too long. on too long. on too long. >> Yeah. Yeah. To the point. >> Yeah. Yeah. To the point. >> Yeah. Yeah. To the point. >> Well, I think you actually see it with a >> Well, I think you actually see it with a >> Well, I think you actually see it with a lot of politicians. lot of politicians. lot of politicians. They feel inauthentic because they are, They feel inauthentic because they are, They feel inauthentic because they are, you know, they've experienced so much you know, they've experienced so much you know, they've experienced so much that they they never allow the mass to that they they never allow the mass to that they they never allow the mass to slip. slip. slip. >> Yeah. >> Yeah. >> Yeah. >> I think one of the things that makes my >> I think one of the things that makes my >> I think one of the things that makes my father so unique is how is he so father so unique is how is he so father so unique is how is he so authentic in a world where so few people authentic in a world where so few people authentic in a world where so few people are like in that profession, that realm? are like in that profession, that realm? are like in that profession, that realm? And they're like almost like you look at And they're like almost like you look at And they're like almost like you look at they feel like they're robots. the way they feel like they're robots. the way they feel like they're robots. the way they speak, the way they interact, the they speak, the way they interact, the they speak, the way they interact, the way they engage. Oftentimes you see that way they engage. Oftentimes you see that way they engage. Oftentimes you see that when you're with them one-on-one as as when you're with them one-on-one as as when you're with them one-on-one as as you do as it comes across like on a you do as it comes across like on a you do as it comes across like on a debate on a television set. Um, so I debate on a television set. Um, so I debate on a television set. Um, so I think there's a balance. Like I I don't think there's a balance. Like I I don't think there's a balance. Like I I don't think you need to be think you need to be think you need to be like your most vulnerable self in the like your most vulnerable self in the like your most vulnerable self in the public. Like why? like what is I think public. Like why? like what is I think public. Like why? like what is I think you want to be authentic but I think you want to be authentic but I think you want to be authentic but I think like you should like you have to guard like you should like you have to guard like you should like you have to guard things about yourself about your family things about yourself about your family things about yourself about your family and I think that's like healthy and and and I think that's like healthy and and and I think that's like healthy and and good and I do think there is a part of good and I do think there is a part of good and I do think there is a part of me that's like there's never been like me that's like there's never been like me that's like there's never been like uh there's no room for error you know uh there's no room for error you know uh there's no room for error you know like even as a child like growing up in like even as a child like growing up in like even as a child like growing up in the public eye was always nervous about the public eye was always nervous about the public eye was always nervous about doing something and embarrassing my doing something and embarrassing my doing something and embarrassing my parents and then politics and you have parents and then politics and you have parents and then politics and you have to be perfect and any slip up is to be perfect and any slip up is to be perfect and any slip up is completely weaponized against you so you completely weaponized against you so you completely weaponized against you so you become very careful publicly. I think become very careful publicly. I think become very careful publicly. I think the mistake though is people the mistake though is people the mistake though is people get confused and they lose a sense of get confused and they lose a sense of get confused and they lose a sense of themselves and themselves and themselves and they bring that into their relationships they bring that into their relationships they bring that into their relationships like off um the public stage and and I like off um the public stage and and I like off um the public stage and and I think that's really unfortunate. think that's really unfortunate. think that's really unfortunate. >> You mentioned um one of the catalyst >> You mentioned um one of the catalyst >> You mentioned um one of the catalyst moments for you seeking out some sort of moments for you seeking out some sort of moments for you seeking out some sort of more professional support was the death more professional support was the death more professional support was the death of your mother. 2022. of your mother. 2022. of your mother. 2022. >> Another beautiful photo of her wonderful >> Another beautiful photo of her wonderful >> Another beautiful photo of her wonderful hair as well. Try not to cry again. Try not to cry again. >> It's okay. >> It's okay. >> It's okay. >> She's extraordinary. She lived a good life though. You know, She lived a good life though. You know, I tell myself with my mom, she like I tell myself with my mom, she like I tell myself with my mom, she like really lived she had fun. Um, so she really lived she had fun. Um, so she really lived she had fun. Um, so she taught me a lot about just like, you taught me a lot about just like, you taught me a lot about just like, you know, the presence I talk about about know, the presence I talk about about know, the presence I talk about about just like just like just like bringing intention to what you do. bringing intention to what you do. bringing intention to what you do. Bringing Sorry. Um Um she uh she was very herself and she was very she was very herself and she was very joyful and she loved to dance and she joyful and she loved to dance and she joyful and she loved to dance and she loved to play and so um she lived uh she loved to play and so um she lived uh she loved to play and so um she lived uh she lived a good life. It's a really it's a unbelievably tragic It's a really it's a unbelievably tragic way to lose a parent is suddenly and way to lose a parent is suddenly and way to lose a parent is suddenly and unexpected when they are unexpected when they are unexpected when they are >> sure >> sure >> sure >> strong. I mean it says a lot that your >> strong. I mean it says a lot that your >> strong. I mean it says a lot that your grandmother which is her mother grandmother which is her mother grandmother which is her mother >> still alive >> still alive >> still alive >> still alive almost 100 years old and she >> still alive almost 100 years old and she >> still alive almost 100 years old and she lost her life at 70 to falling down the lost her life at 70 to falling down the lost her life at 70 to falling down the stairs in her her stairs in her her stairs in her her >> By the way I said my grandmother was 98 >> By the way I said my grandmother was 98 >> By the way I said my grandmother was 98 she's 99. she's 99. she's 99. >> Wow. Okay. >> Wow. Okay. >> Wow. Okay. >> Crazy. It's amazing. >> Crazy. It's amazing. >> Crazy. It's amazing. Yeah. No, it's it very challenging and Yeah. No, it's it very challenging and Yeah. No, it's it very challenging and you know grief is just losing a parent. It's it like hits losing a parent. It's it like hits different you know um especially different you know um especially different you know um especially unexpectedly especially sort of postco unexpectedly especially sort of postco unexpectedly especially sort of postco which like kind of robbed so many of us which like kind of robbed so many of us which like kind of robbed so many of us of so many years you know some for some of so many years you know some for some of so many years you know some for some people they people they people they >> sort of sheltered together um and it >> sort of sheltered together um and it >> sort of sheltered together um and it actually created connection between actually created connection between actually created connection between generations and you know unfortunately I generations and you know unfortunately I generations and you know unfortunately I was she was in New York and I was in was she was in New York and I was in was she was in New York and I was in Washington so Washington so Washington so >> um there was the >> um there was the >> um there was the there was distance there just there was distance there just there was distance there just geographically. Um geographically. Um geographically. Um but um but you know I I really like we but um but you know I I really like we but um but you know I I really like we really I was telling you before we really I was telling you before we really I was telling you before we really keep her memory alive like I really keep her memory alive like I really keep her memory alive like I really took the time to think about her really took the time to think about her really took the time to think about her not through the eyes of the child who not through the eyes of the child who not through the eyes of the child who idolized her fully but through the eyes idolized her fully but through the eyes idolized her fully but through the eyes of an adult who saw her clearly. of an adult who saw her clearly. of an adult who saw her clearly. her strengths, her challenges, and like her strengths, her challenges, and like her strengths, her challenges, and like I think about like my role as a parent I think about like my role as a parent I think about like my role as a parent to my own children is to my own children is to my own children is to sort of stand guard against like to to sort of stand guard against like to to sort of stand guard against like to to make sure they're exposed to all the to make sure they're exposed to all the to make sure they're exposed to all the elements of her that were amazing and elements of her that were amazing and elements of her that were amazing and and share the stories and remind them. and share the stories and remind them. and share the stories and remind them. Um, Um, Um, and also to like kind of like a lionist and also to like kind of like a lionist and also to like kind of like a lionist and guard against the passing on of of and guard against the passing on of of and guard against the passing on of of you know challenges she had and and you know challenges she had and and you know challenges she had and and struggles and um and so I try to do that struggles and um and so I try to do that struggles and um and so I try to do that with my own family. with my own family. with my own family. >> Have you grieved properly? >> Have you grieved properly? >> Have you grieved properly? >> Yeah, >> Yeah, >> Yeah, >> because you're very busy. >> because you're very busy. >> because you're very busy. >> I think it's no I think it's super >> I think it's no I think it's super >> I think it's no I think it's super important and that's part of the reason important and that's part of the reason important and that's part of the reason I really got introspective. I think I really got introspective. I think I really got introspective. I think wherever there's discomfort, that's wherever there's discomfort, that's wherever there's discomfort, that's where you have to go. where you have to go. where you have to go. >> And you know, I would talk about her and >> And you know, I would talk about her and >> And you know, I would talk about her and start to cry just like I'm still doing start to cry just like I'm still doing start to cry just like I'm still doing um but in a different kind of way, you um but in a different kind of way, you um but in a different kind of way, you know, like I I was avoiding know, like I I was avoiding know, like I I was avoiding for a moment, a very short moment for a moment, a very short moment for a moment, a very short moment because I recognized in myself like the because I recognized in myself like the because I recognized in myself like the discomfort and like you have to like discomfort and like you have to like discomfort and like you have to like unlock that and you have to really make unlock that and you have to really make unlock that and you have to really make the time to think about and talk about the time to think about and talk about the time to think about and talk about and and process. On the business side of and and process. On the business side of and and process. On the business side of things, you have started in 2023, I things, you have started in 2023, I things, you have started in 2023, I believe, at 41 years old, you co-founded believe, at 41 years old, you co-founded believe, at 41 years old, you co-founded Planet Harvest with one of your friends, Planet Harvest with one of your friends, Planet Harvest with one of your friends, Melissa Akerman, inspired by your Melissa Akerman, inspired by your Melissa Akerman, inspired by your experiences creating the USDA's farmers experiences creating the USDA's farmers experiences creating the USDA's farmers to families food box program during to families food box program during to families food box program during COVID 19. When I look at all that you COVID 19. When I look at all that you COVID 19. When I look at all that you do, you know, there's you're doing this do, you know, there's you're doing this do, you know, there's you're doing this incredible project in Albania to develop incredible project in Albania to develop incredible project in Albania to develop the land there. You are investing in the land there. You are investing in the land there. You are investing in technology companies. you you've got technology companies. you you've got technology companies. you you've got this planet harvest project with which this planet harvest project with which this planet harvest project with which is incredible and then you've got you is incredible and then you've got you is incredible and then you've got you know um a family which you know you talk know um a family which you know you talk know um a family which you know you talk about standing in guard in front of them about standing in guard in front of them about standing in guard in front of them and so on and so forth. and so on and so forth. and so on and so forth. How how do you balance all of this How how do you balance all of this How how do you balance all of this stuff? How does one balance it? stuff? How does one balance it? stuff? How does one balance it? >> You don't like balance is elusive. Like >> You don't like balance is elusive. Like >> You don't like balance is elusive. Like I think of balance it's like a scale. I think of balance it's like a scale. I think of balance it's like a scale. It's going to tip. You're one child's It's going to tip. You're one child's It's going to tip. You're one child's flu away from like complete imbalance, flu away from like complete imbalance, flu away from like complete imbalance, right? where you get the call from the right? where you get the call from the right? where you get the call from the school nurse and your son has to come school nurse and your son has to come school nurse and your son has to come home unexpectedly or um or there's like home unexpectedly or um or there's like home unexpectedly or um or there's like a roadblock in a project you're working a roadblock in a project you're working a roadblock in a project you're working on or you know you can't striving for on or you know you can't striving for on or you know you can't striving for balance is not balance is not balance is not like a practical pursuit. I think what I like a practical pursuit. I think what I like a practical pursuit. I think what I strive for is to live a life that aligns strive for is to live a life that aligns strive for is to live a life that aligns with my priorities and to have more days with my priorities and to have more days with my priorities and to have more days than not that I feel like I've done just than not that I feel like I've done just than not that I feel like I've done just that. And I think if you get that right, that. And I think if you get that right, that. And I think if you get that right, most of the time you're doing pretty most of the time you're doing pretty most of the time you're doing pretty well because balance doesn't work. It's well because balance doesn't work. It's well because balance doesn't work. It's just like our lives are too hectic and just like our lives are too hectic and just like our lives are too hectic and there's too much outside of our control there's too much outside of our control there's too much outside of our control to to maintain to to maintain to to maintain that equilibrium. that equilibrium. that equilibrium. I'm so curious as to where you've um you I'm so curious as to where you've um you I'm so curious as to where you've um you know I know you've read a lot of know I know you've read a lot of know I know you've read a lot of stoicism and you read a lot of books and stoicism and you read a lot of books and stoicism and you read a lot of books and you've you've been to therapy but you you've you've been to therapy but you you've you've been to therapy but you know you've you contend with a lot know you've you contend with a lot know you've you contend with a lot businesses investing the real estate businesses investing the real estate businesses investing the real estate projects all the family stuff the projects all the family stuff the projects all the family stuff the broader noise. broader noise. broader noise. >> Yeah. >> Yeah. >> Yeah. >> Um and you've really much of what I've >> Um and you've really much of what I've >> Um and you've really much of what I've learned about you is that you've really learned about you is that you've really learned about you is that you've really managed to center yourself on yourself. managed to center yourself on yourself. managed to center yourself on yourself. >> You've managed to sort of pull yourself >> You've managed to sort of pull yourself >> You've managed to sort of pull yourself inwards in a world that pulls all of us inwards in a world that pulls all of us inwards in a world that pulls all of us outwardly. And is is there a particular outwardly. And is is there a particular outwardly. And is is there a particular book you might advise people to read book you might advise people to read book you might advise people to read about this or is there or they just have about this or is there or they just have about this or is there or they just have to have life hit them? to have life hit them? to have life hit them? >> Well, I think you know religion for many >> Well, I think you know religion for many >> Well, I think you know religion for many people provides a beautiful framework um people provides a beautiful framework um people provides a beautiful framework um whether it's the Bible, the Torah, the whether it's the Bible, the Torah, the whether it's the Bible, the Torah, the you know of of like be a good person you know of of like be a good person you know of of like be a good person like really um live a purpose- driven like really um live a purpose- driven like really um live a purpose- driven meaningful life. Um, so I I think meaningful life. Um, so I I think meaningful life. Um, so I I think there's so much wisdom there and I I there's so much wisdom there and I I there's so much wisdom there and I I think, you know, we talked about the think, you know, we talked about the think, you know, we talked about the Stoics. I think they're some of the Stoics. I think they're some of the Stoics. I think they're some of the great guides. I also love some of the great guides. I also love some of the great guides. I also love some of the Eastern philosophies. Like I love lu and Eastern philosophies. Like I love lu and Eastern philosophies. Like I love lu and the taq ching is an amazing it kind of the taq ching is an amazing it kind of the taq ching is an amazing it kind of reminds me of like the it was like reminds me of like the it was like reminds me of like the it was like similar to the philosophy of of jiujitsu similar to the philosophy of of jiujitsu similar to the philosophy of of jiujitsu around just sort of presence and and not around just sort of presence and and not around just sort of presence and and not sort of fighting what is you know so sort of fighting what is you know so sort of fighting what is you know so much of suffering comes from a rejection much of suffering comes from a rejection much of suffering comes from a rejection of like what is um like fighting of like what is um like fighting of like what is um like fighting something that it just is fact um as something that it just is fact um as something that it just is fact um as opposed to sort of that which is within opposed to sort of that which is within opposed to sort of that which is within our control. So I I'm actually very our control. So I I'm actually very our control. So I I'm actually very drawn to sort of Buddhism and Dowoism drawn to sort of Buddhism and Dowoism drawn to sort of Buddhism and Dowoism and um I personally feel um like very and um I personally feel um like very and um I personally feel um like very alive. Like I think alive. Like I think alive. Like I think you look at if you if you think back you look at if you if you think back you look at if you if you think back over the last week and I don't know what over the last week and I don't know what over the last week and I don't know what this is for you but you think back over this is for you but you think back over this is for you but you think back over the last week maybe even the last month the last week maybe even the last month the last week maybe even the last month or the last day like when you were in or the last day like when you were in or the last day like when you were in like a flow state when you fel felt most like a flow state when you fel felt most like a flow state when you fel felt most alive like that's your medicine like alive like that's your medicine like alive like that's your medicine like that's like you in your essence. But so that's like you in your essence. But so that's like you in your essence. But so I try to also like put myself in those I try to also like put myself in those I try to also like put myself in those situations as much as possible and and situations as much as possible and and situations as much as possible and and um and make sure to like bring that into um and make sure to like bring that into um and make sure to like bring that into my life. my life. my life. >> I'm fascinated by Planet Harvest >> I'm fascinated by Planet Harvest >> I'm fascinated by Planet Harvest >> because you could have done so much with >> because you could have done so much with >> because you could have done so much with the leverage and and experience that you the leverage and and experience that you the leverage and and experience that you have and you chose to build a business have and you chose to build a business have and you chose to build a business called Planet Harvest, which you can called Planet Harvest, which you can called Planet Harvest, which you can find at planeth harvest.com that is find at planeth harvest.com that is find at planeth harvest.com that is helping to reduce food waste and helping to reduce food waste and helping to reduce food waste and creating change for farmers across the creating change for farmers across the creating change for farmers across the country. why of all the things that you country. why of all the things that you country. why of all the things that you could have aimed at um and I know you're could have aimed at um and I know you're could have aimed at um and I know you're aiming at many at once, but why is aiming at many at once, but why is aiming at many at once, but why is Planet Harvest so central to your Planet Harvest so central to your Planet Harvest so central to your mission at the moment? mission at the moment? mission at the moment? >> Thank you. I mean, this is truly like a >> Thank you. I mean, this is truly like a >> Thank you. I mean, this is truly like a missiondriven missiondriven missiondriven um passion and and pursuit of mine and um passion and and pursuit of mine and um passion and and pursuit of mine and um I think I told you before that like um I think I told you before that like um I think I told you before that like there's nothing better than there's nothing better than there's nothing better than being obvious by being contrarian. And being obvious by being contrarian. And being obvious by being contrarian. And and that's sort of how Planet Harvest and that's sort of how Planet Harvest and that's sort of how Planet Harvest was born. saw through the co pandemic. was born. saw through the co pandemic. was born. saw through the co pandemic. Um, I got really close to the farmers Um, I got really close to the farmers Um, I got really close to the farmers because I created this farmertof family because I created this farmertof family because I created this farmertof family food box program that created grants food box program that created grants food box program that created grants that would enable farmers to sell their that would enable farmers to sell their that would enable farmers to sell their perishable produce um to third parties, perishable produce um to third parties, perishable produce um to third parties, distributors, NOS's, churches who would distributors, NOS's, churches who would distributors, NOS's, churches who would then get it to the last mile of needs, then get it to the last mile of needs, then get it to the last mile of needs, ensuring that when people needed food, ensuring that when people needed food, ensuring that when people needed food, the food in the fields wasn't going to the food in the fields wasn't going to the food in the fields wasn't going to waste by being tilled under as we saw in waste by being tilled under as we saw in waste by being tilled under as we saw in the early days of the pandemic. You the early days of the pandemic. You the early days of the pandemic. You know, the supply chain shut down. So the know, the supply chain shut down. So the know, the supply chain shut down. So the restaurants were closed, the airlines, restaurants were closed, the airlines, restaurants were closed, the airlines, the hotels. Um, so the farmers had no the hotels. Um, so the farmers had no the hotels. Um, so the farmers had no place to to send their food and couldn't place to to send their food and couldn't place to to send their food and couldn't afford to take it out of the fields. So afford to take it out of the fields. So afford to take it out of the fields. So we created a grant program to enable we created a grant program to enable we created a grant program to enable that connection. But it really got me um that connection. But it really got me um that connection. But it really got me um very close at a at a farm level to to very close at a at a farm level to to very close at a at a farm level to to the farmer and and and their experience. the farmer and and and their experience. the farmer and and and their experience. And obviously that was a catastrophic And obviously that was a catastrophic And obviously that was a catastrophic time when there was just zero demand. time when there was just zero demand. time when there was just zero demand. But but I started seeing even in a But but I started seeing even in a But but I started seeing even in a normalized situation the amount of waste normalized situation the amount of waste normalized situation the amount of waste that happens on a food on a on a field that happens on a food on a on a field that happens on a food on a on a field level and the amount of food beautiful level and the amount of food beautiful level and the amount of food beautiful nutritious perfect food that's left to nutritious perfect food that's left to nutritious perfect food that's left to rot in the fields while so many rot in the fields while so many rot in the fields while so many communities want for for that form of communities want for for that form of communities want for for that form of nutrition. and um and I I met a woman um nutrition. and um and I I met a woman um nutrition. and um and I I met a woman um who's uh CEO of the company and we who's uh CEO of the company and we who's uh CEO of the company and we decided to co-found an effort together decided to co-found an effort together decided to co-found an effort together to utilize this excess and create demand to utilize this excess and create demand to utilize this excess and create demand for it and and get it into the ecosystem for it and and get it into the ecosystem for it and and get it into the ecosystem supporting the environment, supporting supporting the environment, supporting supporting the environment, supporting um these great American farmers. Like um these great American farmers. Like um these great American farmers. Like I'll just give you one example. I mean, I'll just give you one example. I mean, I'll just give you one example. I mean, strawberries, strawberries, strawberries, 400 million pounds of strawberries every 400 million pounds of strawberries every 400 million pounds of strawberries every year get left in the fields, not even year get left in the fields, not even year get left in the fields, not even taken out and and given. Not because taken out and and given. Not because taken out and and given. Not because they're imperfect. They're just don't they're imperfect. They're just don't they're imperfect. They're just don't meet a really rigid meet a really rigid meet a really rigid cosmetic specification that's defined by cosmetic specification that's defined by cosmetic specification that's defined by retailers oftent times 20, 30, 40 years retailers oftent times 20, 30, 40 years retailers oftent times 20, 30, 40 years ago so that everything's very ago so that everything's very ago so that everything's very standardized. It's just a great way to standardized. It's just a great way to standardized. It's just a great way to solve a problem, provide incremental solve a problem, provide incremental solve a problem, provide incremental revenue for farmers, which is so needed revenue for farmers, which is so needed revenue for farmers, which is so needed in such a tough business. So, we're in such a tough business. So, we're in such a tough business. So, we're really proud of of the work we're doing really proud of of the work we're doing really proud of of the work we're doing there. there. there. >> It's a beautiful, beautiful cause. I'm >> It's a beautiful, beautiful cause. I'm >> It's a beautiful, beautiful cause. I'm going to link link below if anyone wants going to link link below if anyone wants going to link link below if anyone wants to learn more um as many details as they to learn more um as many details as they to learn more um as many details as they can about the project and ways others can about the project and ways others can about the project and ways others can get involved, whether they're can get involved, whether they're can get involved, whether they're retailers or farmers or anyone that's retailers or farmers or anyone that's retailers or farmers or anyone that's interested in getting involved. Um, interested in getting involved. Um, interested in getting involved. Um, Avanka, we have a closing tradition Avanka, we have a closing tradition Avanka, we have a closing tradition where the last guest leaves a question where the last guest leaves a question where the last guest leaves a question for the next guest, not knowing who for the next guest, not knowing who for the next guest, not knowing who they're leaving it for. And the question they're leaving it for. And the question they're leaving it for. And the question that has been left for you, it assumes that has been left for you, it assumes that has been left for you, it assumes you are a parent, so thankfully you are, you are a parent, so thankfully you are, you are a parent, so thankfully you are, um, is if your oldest child came to you um, is if your oldest child came to you um, is if your oldest child came to you and said they wanted to follow in your and said they wanted to follow in your and said they wanted to follow in your footsteps, what are the three pieces of footsteps, what are the three pieces of footsteps, what are the three pieces of advice you would give them that would advice you would give them that would advice you would give them that would increase their probability of happiness increase their probability of happiness increase their probability of happiness and success? and success? and success? >> Oh, that's a great question. Um, >> Oh, that's a great question. Um, >> Oh, that's a great question. Um, I think first and foremost, I think first and foremost, I think first and foremost, >> that's your eldest. >> that's your eldest. >> that's your eldest. >> Yes. >> Yes. >> Yes. >> Arabella, is it? >> Arabella, is it? >> Arabella, is it? >> Arabella. >> Arabella. >> Arabella. So what would you say to Arabella? She So what would you say to Arabella? She So what would you say to Arabella? She says she wants to be an entrepreneur and says she wants to be an entrepreneur and says she wants to be an entrepreneur and an investor. And an investor. And an investor. And >> I think first you have to love it. >> I think first you have to love it. >> I think first you have to love it. I think especially if you want to be an I think especially if you want to be an I think especially if you want to be an entrepreneur like the amount of work and entrepreneur like the amount of work and entrepreneur like the amount of work and dedication and grind, the challenges, dedication and grind, the challenges, dedication and grind, the challenges, um the responsibility as you build a um the responsibility as you build a um the responsibility as you build a business for other people's livelihoods. business for other people's livelihoods. business for other people's livelihoods. Um it's it's enormous and it's you know Um it's it's enormous and it's you know Um it's it's enormous and it's you know this I mean it's it's it can be very this I mean it's it's it can be very this I mean it's it's it can be very heavy um to carry and I have never seen heavy um to carry and I have never seen heavy um to carry and I have never seen someone someone someone at the peak of their game who doesn't at the peak of their game who doesn't at the peak of their game who doesn't absolutely love what they do and I've absolutely love what they do and I've absolutely love what they do and I've seen a lot of brilliant people I went to seen a lot of brilliant people I went to seen a lot of brilliant people I went to school with many of them who were way school with many of them who were way school with many of them who were way smarter smarter smarter >> than anyone else in the class who flamed >> than anyone else in the class who flamed >> than anyone else in the class who flamed out out out >> by going in a direction that they were >> by going in a direction that they were >> by going in a direction that they were capable and proficient capable and proficient capable and proficient but not passionate about. So, it has to but not passionate about. So, it has to but not passionate about. So, it has to you have to want it because if you you have to want it because if you you have to want it because if you don't, somebody who's less um perhaps don't, somebody who's less um perhaps don't, somebody who's less um perhaps less capable, perhaps less smart, less capable, perhaps less smart, less capable, perhaps less smart, they'll work twice as hard and like you they'll work twice as hard and like you they'll work twice as hard and like you can't compete with that. can't compete with that. can't compete with that. >> Mhm. >> Mhm. >> Mhm. >> So, that's number one. I think number >> So, that's number one. I think number >> So, that's number one. I think number two two two is um is um is um you can't imitate anyone. You have to be you can't imitate anyone. You have to be you can't imitate anyone. You have to be yourself. And we've talked a lot about yourself. And we've talked a lot about yourself. And we've talked a lot about like knowing thyself, but um actually uh like knowing thyself, but um actually uh like knowing thyself, but um actually uh Naval who's a friend of mine who's who's Naval who's a friend of mine who's who's Naval who's a friend of mine who's who's great um he talks about like as an great um he talks about like as an great um he talks about like as an entrepreneur the importance of entrepreneur the importance of entrepreneur the importance of authenticity and how authenticity and how authenticity and how it's like it's the key like when you're it's like it's the key like when you're it's like it's the key like when you're copying you're losing like you have to copying you're losing like you have to copying you're losing like you have to be yourself and then nobody can compete be yourself and then nobody can compete be yourself and then nobody can compete with you. Um, and so I think you you with you. Um, and so I think you you with you. Um, and so I think you you have to sort of find yourself, be have to sort of find yourself, be have to sort of find yourself, be yourself. You can't be derivative of yourself. You can't be derivative of yourself. You can't be derivative of anything else. Of course, you can learn anything else. Of course, you can learn anything else. Of course, you can learn from others, but um, but you have to from others, but um, but you have to from others, but um, but you have to blaze your own course and um, and as an blaze your own course and um, and as an blaze your own course and um, and as an entrepreneur building something new, you entrepreneur building something new, you entrepreneur building something new, you have to have also like a tremendous have to have also like a tremendous have to have also like a tremendous amount of resilience through that amount of resilience through that amount of resilience through that process. process. process. And And And you know it's um that's nuanced in and you know it's um that's nuanced in and you know it's um that's nuanced in and of itself because that doesn't mean like of itself because that doesn't mean like of itself because that doesn't mean like you have to wear blinders and go when you have to wear blinders and go when you have to wear blinders and go when you know it's right but you have to also you know it's right but you have to also you know it's right but you have to also I mean they talk about the famous pivot I mean they talk about the famous pivot I mean they talk about the famous pivot right like in like you also have to right like in like you also have to right like in like you also have to pivot sometimes right so it's not not pivot sometimes right so it's not not pivot sometimes right so it's not not like a fault you have to still be like a fault you have to still be like a fault you have to still be receptive to um to sort of incoming receptive to um to sort of incoming receptive to um to sort of incoming information but for the most part like information but for the most part like information but for the most part like you have to go and um and I think for a you have to go and um and I think for a you have to go and um and I think for a young person I would tell my daughter, young person I would tell my daughter, young person I would tell my daughter, you know, you're going to have to you know, you're going to have to you know, you're going to have to believe in yourself before the world believe in yourself before the world believe in yourself before the world believes in you. Like, you can't wait believes in you. Like, you can't wait believes in you. Like, you can't wait for the world to believe in you for the world to believe in you for the world to believe in you >> because if you haven't believed in >> because if you haven't believed in >> because if you haven't believed in yourself, you'll never get there. So, yourself, you'll never get there. So, yourself, you'll never get there. So, you have to start. And that's why like I you have to start. And that's why like I you have to start. And that's why like I love talking like one of the things I've love talking like one of the things I've love talking like one of the things I've I've been doing a lot of is investing in I've been doing a lot of is investing in I've been doing a lot of is investing in technology businesses, AI, robotics, um, technology businesses, AI, robotics, um, technology businesses, AI, robotics, um, incredible founders and entrepreneurs incredible founders and entrepreneurs incredible founders and entrepreneurs doing building generationally defining doing building generationally defining doing building generationally defining products. products. products. um and and developing these amazing um and and developing these amazing um and and developing these amazing ideas and I love seeing the belief and ideas and I love seeing the belief and ideas and I love seeing the belief and the conviction they have in themselves the conviction they have in themselves the conviction they have in themselves and sometimes like it's like their and sometimes like it's like their and sometimes like it's like their experience doesn't match like their experience doesn't match like their experience doesn't match like their confidence but like you have to start confidence but like you have to start confidence but like you have to start somewhere and if you don't like believe somewhere and if you don't like believe somewhere and if you don't like believe in yourself you'll never get out of the in yourself you'll never get out of the in yourself you'll never get out of the gate. So, so believe in yourself, gate. So, so believe in yourself, gate. So, so believe in yourself, charge forward, and um and then when you charge forward, and um and then when you charge forward, and um and then when you start putting up some W's and getting start putting up some W's and getting start putting up some W's and getting some wins, like the rest of the world some wins, like the rest of the world some wins, like the rest of the world may or may not um start to believe in may or may not um start to believe in may or may not um start to believe in you as well, you as well, you as well, >> thank you. >> thank you. >> thank you. >> Thank you. >> Thank you. >> Thank you. >> YouTube have this new crazy algorithm >> YouTube have this new crazy algorithm >> YouTube have this new crazy algorithm where they know exactly what video you where they know exactly what video you where they know exactly what video you would like to watch next based on AI and would like to watch next based on AI and would like to watch next based on AI and all of your viewing behavior. And the all of your viewing behavior. And the all of your viewing behavior. And the algorithm says that this video is the algorithm says that this video is the algorithm says that this video is the perfect video for you. It's different perfect video for you. It's different perfect video for you. It's different for everybody looking right now.