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Daymond John: The Brutal Truth About Entrepreneurship (Most People Can’t Handle This)

Success isn't about needing money to make money—it's about putting in the work. 65% of Forbes' wealthiest 1,000 are self-made, meaning they started broke. The game-changer? Most successful entrepreneurs fail 3-4 times before succeeding. You need a strong rejection muscle to open a business again aft

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Summary published by , updated .

The Ed Mylett Show

Key Takeaway

Success isn't about needing money to make money—it's about putting in the work. 65% of Forbes' wealthiest 1,000 are self-made, meaning they started broke. The game-changer? Most successful entrepreneurs fail 3-4 times before succeeding. You need a strong rejection muscle to open a business again after getting kicked in the teeth. Focus on building that resilience muscle daily.

Episode Overview

Damon John discusses entrepreneurship, AI disruption, and personal transformation. Key themes include the myth that anyone can be an entrepreneur, the reality that money doesn't guarantee success (65% of lottery winners go bankrupt), and why he'd be wealthier focusing on his own businesses versus Shark Tank investments. He reveals his biohacking journey post-cancer, emphasizes building systems over throwing money at problems, and warns about massive societal disruption from AI eliminating jobs within 5 years—predicting guaranteed minimum income as inevitable.

Main Insights

Not Everyone Can Be an Entrepreneur—And That's Okay

Damon challenges the popular notion that anyone can be an entrepreneur. He emphasizes that most people aren't risk-takers by nature and weren't raised with that mindset. However, every entrepreneur needs non-entrepreneurs to support them—'every Batman needs a Robin.' The key is finding amazing partners and strategic relationships when you can't do it all yourself.

Money Doesn't Make Money—Work Does

Early in his career, Damon believed you needed money to make money. Later, when he had capital, he thought throwing money at problems would solve them. He learned both were wrong. 65% of lottery winners and athletes go bankrupt within 3 years, while 65% of Forbes' wealthiest 1,000 are self-made. The differentiator isn't capital—it's putting in the work and having the resilience to fail multiple times before succeeding.

Your Name Must Walk Into the Room Before You

Damon thought his name recognition would automatically open doors to new ventures. Instead, he faced constant doubt—'You're dyslexic, you can barely read, you're going to be an author?' He learned you must constantly prove and improve your reputation. It takes one second to destroy what took years to build. Business used to be about who you know; now it's about who knows you.

Shark Tank Investment Reality: Own Businesses Would Have Been More Profitable

When asked directly if he'd be wealthier investing only in his own controlled businesses versus Shark Tank deals, Damon answered '120% yes.' Early seasons brought poor deals because casting agents didn't understand business fundamentals. The sharks also deployed capital incorrectly, giving money upfront without milestones. He spent $750,000 in legal fees the first year alone before learning proper vetting systems.

AI Will Triple Business Efficiency—Or Displace 30% of Your Workforce

Damon reveals most of his friends have reduced their workforce by 30% due to AI. His approach differs: he wants to triple his business with his current workforce, making his 30-50 people 3x more productive. He's all-in on AI for reducing professional service costs, improving communication as a dyslexic entrepreneur, and creating content through avatars and automation. He's studying AI, biohacking, and live selling exclusively—abandoning all hobbies for two years to stay ahead.

Notable Quotes

"So, can anybody be an entrepreneur? Uh, no. So, I do not believe everybody can be an entrepreneur. Do I believe everybody can, and they do, work for an entrepreneur? Yeah. Every Batman like me needs a Robin."

Damon John

"You listen to this driving in your car today that are doing HVAC and roofs, you're in good shape probably for a while. You're in great shape. If your child is in the 10th grade and they're looking at a college, you know, you're going to go and borrow $5 to $600,000 worth of student debt for a job that may not even be here in 2 years."

Damon John

"Business used to be about who you know. Now it's about who knows you."

Ed Mylett

"65% of lotto winners and athletes are bankrupt 3 years after leaving the league or winning the lotto. That means money didn't work for them. But you look at Forbes's top wealthiest 1,000 people. 65% of them are self-made men and women. That means they were broke like you and I. So it's not money. It's putting in the work."

Damon John

"I haven't met any I've met very few entrepreneurs that were successful on their first venture. They're usually successful on their fourth or fifth and you have to have a strong rejection muscle to open up a business again after you've been kicked in your teeth."

Damon John

"120% I would FUBU would be back at at least the two to $400 million annual mark now if I did that."

Damon John

"I don't want to reduce my workforce. I want to triple my business with my current workforce. I want my 30 to 50 people to now do this because this is where all of the opportunity is."

Damon John

Action Items

Suggested exercises inspired by the conversation.

  • 1
    Build Your Rejection Muscle Through Repeated Failure

    Most successful entrepreneurs fail 3-5 times before succeeding. Start viewing rejection not as failure but as data collection. When rejected, ask why and use it to create an 'undeniable package' that addresses every objection. Track your rejections and look for patterns in what works versus what doesn't.

  • 2
    Invest in AI Efficiency Before Workforce Reduction

    Rather than cutting 30% of your team like most businesses, focus on making your current team 3x more productive with AI tools. Reduce professional service costs (legal, design, communication) through AI automation. Study AI applications specific to your industry for 30 minutes daily to stay ahead of disruption.

  • 3
    Deploy Capital with Milestone-Based Triggers, Not Upfront Lump Sums

    Never give investment money upfront without clear use-of-proceeds agreements. Structure deals with milestone-based releases: 'You get X amount if you hit this mark, Y amount when you hit that mark.' This prevents entrepreneurs from using capital to pay off personal debt instead of growing the business.

  • 4
    Build Your Reputation Continuously—It Takes Seconds to Destroy

    Shift from 'who you know' to 'who knows you.' Constantly prove and improve your name through consistent delivery and expertise. One misstep can undo years of reputation building. Create content, share knowledge, and demonstrate competence in new domains before expecting people to trust your name alone.

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Full Transcript

Read or copy the complete episode transcript.

So, can anybody be an entrepreneur? Uh, So, can anybody be an entrepreneur? Uh, no. So, I do not believe everybody can no. So, I do not believe everybody can no. So, I do not believe everybody can [music] be an entrepreneur. Do I believe [music] be an entrepreneur. Do I believe [music] be an entrepreneur. Do I believe everybody can, and they do, work for an everybody can, and they do, work for an everybody can, and they do, work for an entrepreneur? Yeah. Every Batman like me entrepreneur? Yeah. Every Batman like me entrepreneur? Yeah. Every Batman like me needs a Robin. needs a Robin. needs a Robin. >> You listen to this driving in your car >> You listen to this driving in your car >> You listen to this driving in your car today that are doing HVAC and roofs, today that are doing HVAC and roofs, today that are doing HVAC and roofs, you're in good shape probably for a you're in good shape probably for a you're in good shape probably for a while. while. while. >> You're in great shape. If your child is >> You're in great shape. If your child is >> You're in great shape. If your child is in the 10th grade and they're looking at in the 10th grade and they're looking at in the 10th grade and they're looking at a college, you know, you're going to go a college, you know, you're going to go a college, you know, you're going to go and borrow $5 to $600,000 worth of and borrow $5 to $600,000 worth of and borrow $5 to $600,000 worth of student debt for a job that may not even student debt for a job that may not even student debt for a job that may not even be here in 2 years. Well, no. Maybe your be here in 2 years. Well, no. Maybe your be here in 2 years. Well, no. Maybe your kid is going to realize that, you know kid is going to realize that, you know kid is going to realize that, you know what, I'm going to learn that part of what, I'm going to learn that part of what, I'm going to learn that part of it. But all the baby boomers are going it. But all the baby boomers are going it. But all the baby boomers are going out of business and selling their out of business and selling their out of business and selling their businesses. They don't have a kid to businesses. They don't have a kid to businesses. They don't have a kid to hand their business down to. So, I'm hand their business down to. So, I'm hand their business down to. So, I'm going to acquire 1,900 HVAC companies. going to acquire 1,900 HVAC companies. going to acquire 1,900 HVAC companies. I'm going to be a gajillionaire, but I'm I'm going to be a gajillionaire, but I'm I'm going to be a gajillionaire, but I'm going to know it from this standpoint. going to know it from this standpoint. going to know it from this standpoint. And then I'm going to roll into it and And then I'm going to roll into it and And then I'm going to roll into it and get money from other places. and I'm get money from other places. and I'm get money from other places. and I'm going to then hire this industry cuz going to then hire this industry cuz going to then hire this industry cuz nobody's kid wants to be an HVAC person nobody's kid wants to be an HVAC person nobody's kid wants to be an HVAC person or a plumber when those people are going or a plumber when those people are going or a plumber when those people are going to be making two $300,000 a year. It's to be making two $300,000 a year. It's to be making two $300,000 a year. It's just how you twist it. Welcome back to the show everybody. So Welcome back to the show everybody. So today, let's see, I don't know, all of today, let's see, I don't know, all of today, let's see, I don't know, all of you already know him, so I'm not going you already know him, so I'm not going you already know him, so I'm not going to do a long introduction. Literally, to do a long introduction. Literally, to do a long introduction. Literally, all of you know who this man is. Uh, I all of you know who this man is. Uh, I all of you know who this man is. Uh, I think he is one of I was thinking about think he is one of I was thinking about think he is one of I was thinking about this morning as I was, you know, feeling this morning as I was, you know, feeling this morning as I was, you know, feeling so good about getting a chance to chat so good about getting a chance to chat so good about getting a chance to chat with my friend here. I think he's 10 of with my friend here. I think he's 10 of with my friend here. I think he's 10 of one of the 10 most important one of the 10 most important one of the 10 most important entrepreneurs of this century. entrepreneurs of this century. entrepreneurs of this century. Can you imagine that? One of the 10 most Can you imagine that? One of the 10 most Can you imagine that? One of the 10 most important important important >> I think this guy's about to uh interview >> I think this guy's about to uh interview >> I think this guy's about to uh interview Henry Ford or something. Henry Ford or something. Henry Ford or something. >> [laughter] >> [laughter] >> [laughter] >> you are for a variety of reasons and you >> you are for a variety of reasons and you >> you are for a variety of reasons and you know that he's uh you know him from know that he's uh you know him from know that he's uh you know him from Shark Tank, you know him from Foo, but Shark Tank, you know him from Foo, but Shark Tank, you know him from Foo, but uh here's what I'll tell you that you uh here's what I'll tell you that you uh here's what I'll tell you that you don't know. He is a tremendous human don't know. He is a tremendous human don't know. He is a tremendous human being. He's a really good man. Uh been being. He's a really good man. Uh been being. He's a really good man. Uh been really good to me. When I was shooting a really good to me. When I was shooting a really good to me. When I was shooting a pilot for my TV show, I made a couple pilot for my TV show, I made a couple pilot for my TV show, I made a couple phone calls to some people and said, "I phone calls to some people and said, "I phone calls to some people and said, "I need your help." He said, "How can I do need your help." He said, "How can I do need your help." He said, "How can I do it, brother?" Immediately jumped on and it, brother?" Immediately jumped on and it, brother?" Immediately jumped on and helped me film some stuff for a pilot I helped me film some stuff for a pilot I helped me film some stuff for a pilot I was doing. And uh so not only is he a was doing. And uh so not only is he a was doing. And uh so not only is he a really successful person, I think he's really successful person, I think he's really successful person, I think he's really grown into, you know, somebody really grown into, you know, somebody really grown into, you know, somebody that he feels good about and that I that he feels good about and that I that he feels good about and that I admire very very much. So Damon John aka admire very very much. So Damon John aka admire very very much. So Damon John aka Henry Ford, welcome to the show to have Henry Ford, welcome to the show to have Henry Ford, welcome to the show to have you back. you back. you back. >> You know, um thank you. Thank you. You >> You know, um thank you. Thank you. You >> You know, um thank you. Thank you. You know what? It is a truly an honor that know what? It is a truly an honor that know what? It is a truly an honor that you said that you you are truly one of you said that you you are truly one of you said that you you are truly one of the most amazing people and the only the most amazing people and the only the most amazing people and the only other person that says something in that other person that says something in that other person that says something in that realm like that made me feel inadequate realm like that made me feel inadequate realm like that made me feel inadequate even though I know you're giving me love even though I know you're giving me love even though I know you're giving me love and and I know you you're not somebody and and I know you you're not somebody and and I know you you're not somebody to say something you don't believe is uh to say something you don't believe is uh to say something you don't believe is uh there was this young this young man he's there was this young this young man he's there was this young this young man he's running for president name is Barack running for president name is Barack running for president name is Barack Obama and I was at a an event and he had Obama and I was at a an event and he had Obama and I was at a an event and he had just got the the party nomination and just got the the party nomination and just got the the party nomination and then you know I hey I hey hey how you then you know I hey I hey hey how you then you know I hey I hey hey how you doing and this is my Fubu days. I was doing and this is my Fubu days. I was doing and this is my Fubu days. I was like, "Hey, I'm Damon John from FU." He like, "Hey, I'm Damon John from FU." He like, "Hey, I'm Damon John from FU." He said, "Are you kidding me? One of the said, "Are you kidding me? One of the said, "Are you kidding me? One of the greatest entrepreneurs of our time." greatest entrepreneurs of our time." greatest entrepreneurs of our time." >> That's awesome. >> That's awesome. >> That's awesome. >> And I was like, "This guy's full of >> And I was like, "This guy's full of >> And I was like, "This guy's full of crap." And then later on, he would say, crap." And then later on, he would say, crap." And then later on, he would say, "Uh, we're going to make this country "Uh, we're going to make this country "Uh, we're going to make this country for us, by us." And I was like, he's on for us, by us." And I was like, he's on for us, by us." And I was like, he's on to something. Either he is a he's a to something. Either he is a he's a to something. Either he is a he's a politician for sure. I was like, he he politician for sure. I was like, he he politician for sure. I was like, he he knows what he's doing. But thank you so knows what he's doing. But thank you so knows what he's doing. But thank you so much for the the really amazing intro. much for the the really amazing intro. much for the the really amazing intro. And I, you know, the respect is mutual And I, you know, the respect is mutual And I, you know, the respect is mutual and I can't say that I'm like that with and I can't say that I'm like that with and I can't say that I'm like that with most people because, you know, you can most people because, you know, you can most people because, you know, you can only pick a couple of people that you only pick a couple of people that you only pick a couple of people that you can be like that with. And I appreciate can be like that with. And I appreciate can be like that with. And I appreciate being like that with you. being like that with you. being like that with you. >> Thank you, my brother. And uh I'm glad >> Thank you, my brother. And uh I'm glad >> Thank you, my brother. And uh I'm glad that I could finally validate 44's that I could finally validate 44's that I could finally validate 44's sentiments with you today. sentiments with you today. sentiments with you today. >> So, first things first, I was saying >> So, first things first, I was saying >> So, first things first, I was saying this off camera. You look good. What are this off camera. You look good. What are this off camera. You look good. What are you doing? you doing? you doing? >> Hey, man. >> Hey, man. >> Hey, man. >> I saw you I saw you a few weeks ago. We >> I saw you I saw you a few weeks ago. We >> I saw you I saw you a few weeks ago. We we spoke at the same event together and we spoke at the same event together and we spoke at the same event together and I thought the same thing. You walked up, I thought the same thing. You walked up, I thought the same thing. You walked up, got real close, you hugged me. like he got real close, you hugged me. like he got real close, you hugged me. like he looks younger or better. What are you looks younger or better. What are you looks younger or better. What are you doing? doing? doing? >> I'm doing everything. You know, I'm I'm >> I'm doing everything. You know, I'm I'm >> I'm doing everything. You know, I'm I'm I'm a biohacking enthusiast. I am not a I'm a biohacking enthusiast. I am not a I'm a biohacking enthusiast. I am not a scientist doctor or anything that scientist doctor or anything that scientist doctor or anything that nature. You know way more about health nature. You know way more about health nature. You know way more about health than I do cuz you get very granular, but than I do cuz you get very granular, but than I do cuz you get very granular, but I call myself now more like the um uh uh I call myself now more like the um uh uh I call myself now more like the um uh uh what was the guy who used to travel the what was the guy who used to travel the what was the guy who used to travel the world eating food? Anthony Bourdain of world eating food? Anthony Bourdain of world eating food? Anthony Bourdain of biohacking. I'm trying everything. I'm biohacking. I'm trying everything. I'm biohacking. I'm trying everything. I'm doing everything. I started going down doing everything. I started going down doing everything. I started going down the rabbit hole. I had cancer in 2017. I the rabbit hole. I had cancer in 2017. I the rabbit hole. I had cancer in 2017. I really didn't I thought I I thought that really didn't I thought I I thought that really didn't I thought I I thought that was a wakeup call. I didn't take care of was a wakeup call. I didn't take care of was a wakeup call. I didn't take care of myself. Uh because then CO came around. myself. Uh because then CO came around. myself. Uh because then CO came around. I was drinking more than ever. And my I was drinking more than ever. And my I was drinking more than ever. And my wife who was an amazing strategic wife who was an amazing strategic wife who was an amazing strategic partner, she didn't she didn't make it a partner, she didn't she didn't make it a partner, she didn't she didn't make it a deal breaker. She just kept looking at deal breaker. She just kept looking at deal breaker. She just kept looking at me and and saying, "Are you okay?" And I me and and saying, "Are you okay?" And I me and and saying, "Are you okay?" And I I saw the disappointment in her eyes. I saw the disappointment in her eyes. I saw the disappointment in her eyes. Uh, and then, uh, you know, I started Uh, and then, uh, you know, I started Uh, and then, uh, you know, I started following some of her protocols and following some of her protocols and following some of her protocols and before you know it, I was I was red before you know it, I was I was red before you know it, I was I was red betting and talking to ass one minute betting and talking to ass one minute betting and talking to ass one minute and Gary Brecker the other and Dr. Aean and Gary Brecker the other and Dr. Aean and Gary Brecker the other and Dr. Aean the other and Greenfield the other. the other and Greenfield the other. the other and Greenfield the other. Before you know it, every single thing I Before you know it, every single thing I Before you know it, every single thing I was looking at, I was like, "This is was looking at, I was like, "This is was looking at, I was like, "This is going to kill me. I'm going to still eat going to kill me. I'm going to still eat going to kill me. I'm going to still eat it, but this is going to kill me." it, but this is going to kill me." it, but this is going to kill me." >> My red bed's right here. There's my red >> My red bed's right here. There's my red >> My red bed's right here. There's my red bed. bed. bed. >> There you go. >> There you go. >> There you go. >> I just >> I just >> I just >> I got the light system behind me. I got >> I got the light system behind me. I got >> I got the light system behind me. I got the biocharger over here. It's the biocharger over here. It's the biocharger over here. It's infectious. You know, when you start infectious. You know, when you start infectious. You know, when you start doing it, the team starts doing it. You doing it, the team starts doing it. You doing it, the team starts doing it. You know, know, know, >> I just injected my peptides I got from >> I just injected my peptides I got from >> I just injected my peptides I got from Ben Green Greenfield about I don't know Ben Green Greenfield about I don't know Ben Green Greenfield about I don't know 30 minutes ago and Dr. Aean was the last 30 minutes ago and Dr. Aean was the last 30 minutes ago and Dr. Aean was the last guy I interviewed on the show. So, we're guy I interviewed on the show. So, we're guy I interviewed on the show. So, we're very similar on this. What's working very similar on this. What's working very similar on this. What's working here? Tell the audience something though here? Tell the audience something though here? Tell the audience something though and not everybody can afford all of and not everybody can afford all of and not everybody can afford all of these things either unfortunately. I these things either unfortunately. I these things either unfortunately. I think the more and more people get think the more and more people get think the more and more people get access to medicine over time hopefully access to medicine over time hopefully access to medicine over time hopefully it becomes something that everybody has it becomes something that everybody has it becomes something that everybody has access to. there something you've done access to. there something you've done access to. there something you've done you're like look if you can afford this you're like look if you can afford this you're like look if you can afford this or you can do it I recommend X or Y or you can do it I recommend X or Y or you can do it I recommend X or Y something definitively that's worked something definitively that's worked something definitively that's worked >> and you know man you've been on this for >> and you know man you've been on this for >> and you know man you've been on this for a while 95% you know if you get out of a while 95% you know if you get out of a while 95% you know if you get out of this conversation a bunch of gadgets this conversation a bunch of gadgets this conversation a bunch of gadgets you've wasted your time 95% of the you've wasted your time 95% of the you've wasted your time 95% of the things that we do have absolutely things that we do have absolutely things that we do have absolutely zero to do with technology you know zero to do with technology you know zero to do with technology you know drinking as much water as you can with drinking as much water as you can with drinking as much water as you can with no chlorine in it uh uh eating pickles no chlorine in it uh uh eating pickles no chlorine in it uh uh eating pickles and anything naturally fermented with and anything naturally fermented with and anything naturally fermented with all of the protein, but more all of the protein, but more all of the protein, but more importantly, I fast 30 hours a week. Uh, importantly, I fast 30 hours a week. Uh, importantly, I fast 30 hours a week. Uh, that doesn't cost me anything, right? that doesn't cost me anything, right? that doesn't cost me anything, right? Um, I I do intermittent fasting. And, Um, I I do intermittent fasting. And, Um, I I do intermittent fasting. And, you know, that's why I slip up. I'm not you know, that's why I slip up. I'm not you know, that's why I slip up. I'm not an expert. And that's what I say like, an expert. And that's what I say like, an expert. And that's what I say like, you know, I don't have great bodies like you know, I don't have great bodies like you know, I don't have great bodies like Ed or or Gary Brea. I'm not going to Ed or or Gary Brea. I'm not going to Ed or or Gary Brea. I'm not going to talk high level. Um, I I look at it, talk high level. Um, I I look at it, talk high level. Um, I I look at it, we're putting a 100 poisons in us a day. we're putting a 100 poisons in us a day. we're putting a 100 poisons in us a day. Can I get it down to to 60? you know, Can I get it down to to 60? you know, Can I get it down to to 60? you know, can I go and can I can I do flossing and can I go and can I can I do flossing and can I go and can I can I do flossing and making sure the plaque are not going making sure the plaque are not going making sure the plaque are not going into my system and get thorough about into my system and get thorough about into my system and get thorough about that? Can I put on the blockers so I that? Can I put on the blockers so I that? Can I put on the blockers so I reduce the blue lights in my home at reduce the blue lights in my home at reduce the blue lights in my home at night? You know, these very simple night? You know, these very simple night? You know, these very simple things that I'm doing is making the big things that I'm doing is making the big things that I'm doing is making the big difference because I can't take a difference because I can't take a difference because I can't take a biochar on the road with me and I travel biochar on the road with me and I travel biochar on the road with me and I travel 250 days a year. 250 days a year. 250 days a year. >> Travel that much. You uh you know, if >> Travel that much. You uh you know, if >> Travel that much. You uh you know, if you have you on, I got to talk business you have you on, I got to talk business you have you on, I got to talk business with you. the 95% thing you just said, with you. the 95% thing you just said, with you. the 95% thing you just said, is there something that you used to is there something that you used to is there something that you used to really believe about business that you really believe about business that you really believe about business that you just you're like, "Not anymore. That's just you're like, "Not anymore. That's just you're like, "Not anymore. That's that's irrelevant now." I mean, like an that's irrelevant now." I mean, like an that's irrelevant now." I mean, like an overall philosophy like I had a I had a overall philosophy like I had a I had a overall philosophy like I had a I had a conversation with a realtor in Boston conversation with a realtor in Boston conversation with a realtor in Boston this weekend. His name is George Sarcis, this weekend. His name is George Sarcis, this weekend. His name is George Sarcis, number one dude in Boston. I love this number one dude in Boston. I love this number one dude in Boston. I love this kid. And uh he knows a lot of people in kid. And uh he knows a lot of people in kid. And uh he knows a lot of people in Boston, right? And I said, "George, Boston, right? And I said, "George, Boston, right? And I said, "George, here's what you're limited by. Business here's what you're limited by. Business here's what you're limited by. Business used to be about who you know. Now it's used to be about who you know. Now it's used to be about who you know. Now it's about who knows you." about who knows you." about who knows you." >> Yeah. >> Yeah. >> Yeah. You got to get the who knows you part You got to get the who knows you part You got to get the who knows you part down. Something like that. Anything like down. Something like that. Anything like down. Something like that. Anything like that that occurs to you. Like this used that that occurs to you. Like this used that that occurs to you. Like this used to work or I used to think it and I to work or I used to think it and I to work or I used to think it and I don't anymore. don't anymore. don't anymore. >> Well, two things. I think that uh you >> Well, two things. I think that uh you >> Well, two things. I think that uh you need money to make money uh was one of need money to make money uh was one of need money to make money uh was one of my philosophies when I didn't have my philosophies when I didn't have my philosophies when I didn't have money. And then how did that reverse on money. And then how did that reverse on money. And then how did that reverse on me is that when I had a lot of money and me is that when I had a lot of money and me is that when I had a lot of money and fubu was coming up and I was able to fubu was coming up and I was able to fubu was coming up and I was able to acquire things acquire things acquire things and and do new businesses, I felt and and do new businesses, I felt and and do new businesses, I felt throwing money at the business was going throwing money at the business was going throwing money at the business was going to solve it because my ego got in the to solve it because my ego got in the to solve it because my ego got in the way. I could throw six million $6 way. I could throw six million $6 way. I could throw six million $6 million at the business. My name is million at the business. My name is million at the business. My name is Damon John. Uh and those are the two Damon John. Uh and those are the two Damon John. Uh and those are the two things that things that things that I learned. Number one, you have to love I learned. Number one, you have to love I learned. Number one, you have to love what you do and you have to be able to what you do and you have to be able to what you do and you have to be able to roll up the sleeves. If you don't want roll up the sleeves. If you don't want roll up the sleeves. If you don't want to be in it yourself, you have to find to be in it yourself, you have to find to be in it yourself, you have to find an amazing partner, distributor, an amazing partner, distributor, an amazing partner, distributor, strategic relationship and whatever the strategic relationship and whatever the strategic relationship and whatever the case is and somehow reward that person case is and somehow reward that person case is and somehow reward that person and know that that person had 20 years and know that that person had 20 years and know that that person had 20 years in the business or that person will will in the business or that person will will in the business or that person will will work 24 hours on this business and work 24 hours on this business and work 24 hours on this business and figure this out. Uh so you you can throw figure this out. Uh so you you can throw figure this out. Uh so you you can throw as much money at you want but if you ask as much money at you want but if you ask as much money at you want but if you ask that question money makes money can uh that question money makes money can uh that question money makes money can uh you know you need money to make money you know you need money to make money you know you need money to make money and having money is great. Well I always and having money is great. Well I always and having money is great. Well I always say 65% of lotto winners and ath uh and say 65% of lotto winners and ath uh and say 65% of lotto winners and ath uh and athletes are bankrupt 3 years after athletes are bankrupt 3 years after athletes are bankrupt 3 years after leaving the league or winning the lotto. leaving the league or winning the lotto. leaving the league or winning the lotto. That means money didn't work for them. That means money didn't work for them. That means money didn't work for them. Uh and if money worked for everybody Uh and if money worked for everybody Uh and if money worked for everybody well then Blockbuster Blackberry and well then Blockbuster Blackberry and well then Blockbuster Blackberry and Kodak would still be in business in Kodak would still be in business in Kodak would still be in business in Party City. It doesn't work for Party City. It doesn't work for Party City. It doesn't work for everybody. But you look at Forest's top everybody. But you look at Forest's top everybody. But you look at Forest's top wealthiest 1,000 people. 65% of them are wealthiest 1,000 people. 65% of them are wealthiest 1,000 people. 65% of them are self-made men and women. That means they self-made men and women. That means they self-made men and women. That means they were broke like you and I. How we were broke like you and I. How we were broke like you and I. How we started out. So it's not money. It's started out. So it's not money. It's started out. So it's not money. It's putting in the work. There is no putting in the work. There is no putting in the work. There is no shortcuts. Getting a partner that's shortcuts. Getting a partner that's shortcuts. Getting a partner that's going to put in the work. But no matter going to put in the work. But no matter going to put in the work. But no matter what, you got to put in the work. The what, you got to put in the work. The what, you got to put in the work. The second part about the ego was I thought second part about the ego was I thought second part about the ego was I thought that my name is just going to get me that my name is just going to get me that my name is just going to get me places. No, you have to work on that places. No, you have to work on that places. No, you have to work on that name and everybody is going to sit there name and everybody is going to sit there name and everybody is going to sit there and go, "Yeah, you'll go with you'll go and go, "Yeah, you'll go with you'll go and go, "Yeah, you'll go with you'll go with clothing, with clothing, with clothing, >> right? You you're going to be a you're >> right? You you're going to be a you're >> right? You you're going to be a you're going to be an author now. You're going to be an author now. You're going to be an author now. You're dyslexic. You can barely even read. dyslexic. You can barely even read. dyslexic. You can barely even read. That's not going to work. Oh, you're That's not going to work. Oh, you're That's not going to work. Oh, you're going to be an investor. You didn't go going to be an investor. You didn't go going to be an investor. You didn't go to Harvard and Yale. You didn't work at to Harvard and Yale. You didn't work at to Harvard and Yale. You didn't work at a venture firm for all these periods of a venture firm for all these periods of a venture firm for all these periods of time." They will always doubt you. And time." They will always doubt you. And time." They will always doubt you. And until you prove your name and your name until you prove your name and your name until you prove your name and your name walks in that room before you, walks in that room before you, walks in that room before you, >> people are just going to push you back. >> people are just going to push you back. >> people are just going to push you back. And you have to constantly improve on And you have to constantly improve on And you have to constantly improve on your name and it takes you one second to your name and it takes you one second to your name and it takes you one second to destroy it. destroy it. destroy it. >> Yeah. Gosh. >> Yeah. Gosh. >> Yeah. Gosh. >> You know, so you know it it it those are >> You know, so you know it it it those are >> You know, so you know it it it those are the two things, name and money, you the two things, name and money, you the two things, name and money, you know. You know, IP and money. know. You know, IP and money. know. You know, IP and money. >> How you been with rejection? I I was >> How you been with rejection? I I was >> How you been with rejection? I I was with uh I was so excited to talk to you with uh I was so excited to talk to you with uh I was so excited to talk to you because you know you and I get asked because you know you and I get asked because you know you and I get asked like the same 25 questions most of the like the same 25 questions most of the like the same 25 questions most of the time. So time. So time. So >> and stuff. >> and stuff. >> and stuff. >> So I was with my daughter this thing to >> So I was with my daughter this thing to >> So I was with my daughter this thing to Boston I was just talking about and she Boston I was just talking about and she Boston I was just talking about and she has graduated from Clemson. she's going has graduated from Clemson. she's going has graduated from Clemson. she's going to go into business and to go into business and to go into business and >> congratulations, man. >> congratulations, man. >> congratulations, man. >> Yeah, thank you. I'm I'm happy to not be >> Yeah, thank you. I'm I'm happy to not be >> Yeah, thank you. I'm I'm happy to not be paying for it anymore. And uh that's the paying for it anymore. And uh that's the paying for it anymore. And uh that's the best part. But yeah, I was talking to best part. But yeah, I was talking to best part. But yeah, I was talking to her about this. I said I said, Bella, her about this. I said I said, Bella, her about this. I said I said, Bella, one of the things that she I said, I one of the things that she I said, I one of the things that she I said, I don't know whether you'll make it. don't know whether you'll make it. don't know whether you'll make it. You're smart. You work really hard. You You're smart. You work really hard. You You're smart. You work really hard. You don't have that rich kid thing like don't have that rich kid thing like don't have that rich kid thing like she's a grind, you know? She she she's she's a grind, you know? She she she's she's a grind, you know? She she she's willing to, you know, get after it and willing to, you know, get after it and willing to, you know, get after it and hustle. But I said, I don't here's what hustle. But I said, I don't here's what hustle. But I said, I don't here's what I don't know. I don't know whether or I don't know. I don't know whether or I don't know. I don't know whether or not you can handle rejection in mass. not you can handle rejection in mass. not you can handle rejection in mass. Like I don't know. And I I said that's Like I don't know. And I I said that's Like I don't know. And I I said that's one of the things that isn't really one of the things that isn't really one of the things that isn't really talked about that much is how does does talked about that much is how does does talked about that much is how does does rejection not only affect you like knock rejection not only affect you like knock rejection not only affect you like knock you out but like wind you slow you down you out but like wind you slow you down you out but like wind you slow you down make you flinch a little bit? What about make you flinch a little bit? What about make you flinch a little bit? What about that element? Like if you're giving that element? Like if you're giving that element? Like if you're giving advice to just entrepreneurs in general, advice to just entrepreneurs in general, advice to just entrepreneurs in general, business people in general, did it bug business people in general, did it bug business people in general, did it bug you real deep in the beginning and did you real deep in the beginning and did you real deep in the beginning and did you have to get over that or or do you you have to get over that or or do you you have to get over that or or do you think that's one of your like quiet think that's one of your like quiet think that's one of your like quiet superpowers of all the rejection you superpowers of all the rejection you superpowers of all the rejection you kept steamrolling through it or did you kept steamrolling through it or did you kept steamrolling through it or did you have to learn to have to learn to have to learn to >> Well, first of all, I'm married, so >> Well, first of all, I'm married, so >> Well, first of all, I'm married, so rejection is something I face every rejection is something I face every rejection is something I face every single morning and every single night. single morning and every single night. single morning and every single night. But um But um But um you [clears throat] know coming up I was you [clears throat] know coming up I was you [clears throat] know coming up I was able to power through it because able to power through it because able to power through it because I I looked around and what I I I looked around and what I I I looked around and what I what I accomplished I thought I I didn't what I accomplished I thought I I didn't what I accomplished I thought I I didn't I didn't I didn't there wasn't social I didn't I didn't there wasn't social I didn't I didn't there wasn't social media. I never saw anybody accomplished media. I never saw anybody accomplished media. I never saw anybody accomplished at that level. at that level. at that level. >> And so I kept going through things and >> And so I kept going through things and >> And so I kept going through things and it wasn't an it wasn't a rejection to it wasn't an it wasn't a rejection to it wasn't an it wasn't a rejection to me. It was like holy crap out of the 20 me. It was like holy crap out of the 20 me. It was like holy crap out of the 20 times somebody said no. It was like, times somebody said no. It was like, times somebody said no. It was like, "Holy crap, somebody said yes. Now it's "Holy crap, somebody said yes. Now it's "Holy crap, somebody said yes. Now it's game on." game on." game on." >> Um, and I and I and I qualified the >> Um, and I and I and I qualified the >> Um, and I and I and I qualified the rejection. Well, why did they reject me? rejection. Well, why did they reject me? rejection. Well, why did they reject me? Well, Well, Well, is it because I'm African-American? Is is it because I'm African-American? Is is it because I'm African-American? Is it because I got left back in school? I it because I got left back in school? I it because I got left back in school? I don't have a history as a designer. And don't have a history as a designer. And don't have a history as a designer. And it made me want to give them more it made me want to give them more it made me want to give them more reasons to say why why this this will reasons to say why why this this will reasons to say why why this this will work. And I had to make it, as they call work. And I had to make it, as they call work. And I had to make it, as they call in Hollywood, an undeniable package, in Hollywood, an undeniable package, in Hollywood, an undeniable package, showing them all the things that could showing them all the things that could showing them all the things that could work for them. But I'm human, you know, work for them. But I'm human, you know, work for them. But I'm human, you know, as I came up in in the business and now as I came up in in the business and now as I came up in in the business and now all of a sudden I have a massive all of a sudden I have a massive all of a sudden I have a massive business. I'm in I'm doing $350 million business. I'm in I'm doing $350 million business. I'm in I'm doing $350 million a year, this and that, this and that. It a year, this and that, this and that. It a year, this and that, this and that. It seemed like the rejection became more seemed like the rejection became more seemed like the rejection became more painful and hurt more because I was painful and hurt more because I was painful and hurt more because I was like, well, I did this already. like, well, I did this already. like, well, I did this already. >> Yes. >> Yes. >> Yes. >> No, man. we you did that and you know >> No, man. we you did that and you know >> No, man. we you did that and you know what you were lucky and the rejection what you were lucky and the rejection what you were lucky and the rejection hurt for about about four or five years hurt for about about four or five years hurt for about about four or five years but then I I I I found ways to change but then I I I I found ways to change but then I I I I found ways to change that around and go you know what if they that around and go you know what if they that around and go you know what if they knew any better then they would be doing knew any better then they would be doing knew any better then they would be doing what I'm doing um you know um what I'm doing um you know um what I'm doing um you know um it it you know if it was that easy then it it you know if it was that easy then it it you know if it was that easy then every would but he would be doing it. So every would but he would be doing it. So every would but he would be doing it. So again, you know, I had to start really again, you know, I had to start really again, you know, I had to start really proving it. But it's funny. I saw I saw proving it. But it's funny. I saw I saw proving it. But it's funny. I saw I saw one time the Obama and he was um one time the Obama and he was um one time the Obama and he was um interviewing Mark Zuckerberg and Mark interviewing Mark Zuckerberg and Mark interviewing Mark Zuckerberg and Mark was like, "I still hear no." I was like, was like, "I still hear no." I was like, was like, "I still hear no." I was like, "Mark Zuckerberg still hear no." He "Mark Zuckerberg still hear no." He "Mark Zuckerberg still hear no." He said, "Damon, not Damon." He said to he said, "Damon, not Damon." He said to he said, "Damon, not Damon." He said to he said to Barack, he said um when I came said to Barack, he said um when I came said to Barack, he said um when I came out with something and I was like, "All out with something and I was like, "All out with something and I was like, "All these kids in Ivy League schools are these kids in Ivy League schools are these kids in Ivy League schools are going to be on this platform." Everybody going to be on this platform." Everybody going to be on this platform." Everybody said, "No way. These kids are too, you said, "No way. These kids are too, you said, "No way. These kids are too, you know, uppidity." Then when he heard, uh, know, uppidity." Then when he heard, uh, know, uppidity." Then when he heard, uh, you know what, it's going to grow and you know what, it's going to grow and you know what, it's going to grow and I'm going to have all kids in university I'm going to have all kids in university I'm going to have all kids in university on, they were like, the Ivy kids are on, they were like, the Ivy kids are on, they were like, the Ivy kids are definitely not going to deal with these definitely not going to deal with these definitely not going to deal with these kids. Then when they heard that high kids. Then when they heard that high kids. Then when they heard that high school kids are going to be on it, oh, school kids are going to be on it, oh, school kids are going to be on it, oh, that's it's over. Then when they heard a that's it's over. Then when they heard a that's it's over. Then when they heard a high school kids going to find out his high school kids going to find out his high school kids going to find out his nana is on the same or her nana's on the nana is on the same or her nana's on the nana is on the same or her nana's on the same platform, no way. Then they said, same platform, no way. Then they said, same platform, no way. Then they said, well, you know what? When you we we're well, you know what? When you we we're well, you know what? When you we we're moving from desktops to little phones, moving from desktops to little phones, moving from desktops to little phones, nobody's going to be riding around the nobody's going to be riding around the nobody's going to be riding around the B, you know, on this little thing. It's B, you know, on this little thing. It's B, you know, on this little thing. It's nobody's going to be on it. Then they nobody's going to be on it. Then they nobody's going to be on it. Then they said knowing other country he still said knowing other country he still said knowing other country he still hears no. And he said I kept thinking hears no. And he said I kept thinking hears no. And he said I kept thinking somebody's going to build it bigger and somebody's going to build it bigger and somebody's going to build it bigger and better than me and nobody did and I said better than me and nobody did and I said better than me and nobody did and I said it I'mma do it. So you know um I still it I'mma do it. So you know um I still it I'mma do it. So you know um I still deal with rejection a lot. deal with rejection a lot. deal with rejection a lot. >> You know you're only a guy on TV. people >> You know you're only a guy on TV. people >> You know you're only a guy on TV. people that would surprise people. that would surprise people. that would surprise people. >> You know, I I you know, it's funny being >> You know, I I you know, it's funny being >> You know, I I you know, it's funny being a a public person, a a public person, a a public person, the cheers the cheers the cheers are big are big are big and it's not deserved. That's wrong. And and it's not deserved. That's wrong. And and it's not deserved. That's wrong. And the failures are deep and that's not the failures are deep and that's not the failures are deep and that's not deserved. That's wrong. It's somewhere deserved. That's wrong. It's somewhere deserved. That's wrong. It's somewhere in the middle. You know, the rejection in the middle. You know, the rejection in the middle. You know, the rejection is in the middle. The praise is in the is in the middle. The praise is in the is in the middle. The praise is in the middle. And that's where you find or I middle. And that's where you find or I middle. And that's where you find or I find that I'm very comfortable with it. find that I'm very comfortable with it. find that I'm very comfortable with it. >> Hey guys, new year, new systems, right? >> Hey guys, new year, new systems, right? >> Hey guys, new year, new systems, right? This is the time we all look at This is the time we all look at This is the time we all look at everything we're doing, the messier everything we're doing, the messier everything we're doing, the messier parts of our business, and we think, parts of our business, and we think, parts of our business, and we think, man, there's got to be a better way. And man, there's got to be a better way. And man, there's got to be a better way. And there is, by the way, and it's Quo. there is, by the way, and it's Quo. there is, by the way, and it's Quo. Streamlining your communications is one Streamlining your communications is one Streamlining your communications is one of the quickest and easiest ways and of the quickest and easiest ways and of the quickest and easiest ways and quickest upgrade you can make as well. quickest upgrade you can make as well. quickest upgrade you can make as well. That's why today's episode is brought to That's why today's episode is brought to That's why today's episode is brought to you by Quo, spelled Quo, the smarter way you by Quo, spelled Quo, the smarter way you by Quo, spelled Quo, the smarter way to run your business communications. Quo to run your business communications. Quo to run your business communications. 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So make this year when no opportunity and no customer slips away. opportunity and no customer slips away. opportunity and no customer slips away. Try Quo for free. Plus, get 20% off your Try Quo for free. Plus, get 20% off your Try Quo for free. Plus, get 20% off your first six months when you go to first six months when you go to first six months when you go to quo.com/mylet. quo.com/mylet. quo.com/mylet. That's quo.com/mylet quote. No miss calls, no miss customers. quote. No miss calls, no miss customers. >> You have more humility than when I met >> You have more humility than when I met >> You have more humility than when I met you. And it's not to say that you didn't you. And it's not to say that you didn't you. And it's not to say that you didn't have it, but it was a long time ago that have it, but it was a long time ago that have it, but it was a long time ago that I met you the first time. It was I met you the first time. It was I met you the first time. It was backstage somewhere. I don't remember backstage somewhere. I don't remember backstage somewhere. I don't remember where it was. where it was. where it was. >> You were already very well known. But it >> You were already very well known. But it >> You were already very well known. But it feels to me like the more success you've feels to me like the more success you've feels to me like the more success you've had, ironically, like almost the more had, ironically, like almost the more had, ironically, like almost the more humble you've become. You think that's humble you've become. You think that's humble you've become. You think that's fair assessment? fair assessment? fair assessment? >> Yeah, I think so because it comes with >> Yeah, I think so because it comes with >> Yeah, I think so because it comes with age. You know, you may have met me. You age. You know, you may have met me. You age. You know, you may have met me. You know, Shark Tank has started 17 years know, Shark Tank has started 17 years know, Shark Tank has started 17 years ago and, you know, I looked at the show ago and, you know, I looked at the show ago and, you know, I looked at the show maybe one or two seasons and realizing maybe one or two seasons and realizing maybe one or two seasons and realizing that nobody's going to know who we are that nobody's going to know who we are that nobody's going to know who we are as a business show. And, you know, still as a business show. And, you know, still as a business show. And, you know, still hopefully that was the humble hopefully that was the humble hopefully that was the humble >> aspect. And then now, you know, 17 years >> aspect. And then now, you know, 17 years >> aspect. And then now, you know, 17 years later, I've uh every single living later, I've uh every single living later, I've uh every single living president has called me for advice and president has called me for advice and president has called me for advice and not for money. Every single living one. not for money. Every single living one. not for money. Every single living one. Um, and um I've I've met, you know, I've Um, and um I've I've met, you know, I've Um, and um I've I've met, you know, I've met so many great people, but also I've met so many great people, but also I've met so many great people, but also I've lost so many great people. I lost 28 lost so many great people. I lost 28 lost so many great people. I lost 28 people in this last uh 16 months. You people in this last uh 16 months. You people in this last uh 16 months. You know, a couple of them. John Amos, uh know, a couple of them. John Amos, uh know, a couple of them. John Amos, uh Mr. C, Herb, Gotti, Bumbo, and uh you Mr. C, Herb, Gotti, Bumbo, and uh you Mr. C, Herb, Gotti, Bumbo, and uh you know, I got too know, I got too know, I got too and then I'm just the realist. You know, and then I'm just the realist. You know, and then I'm just the realist. You know, why would somebody respect me? Is it why would somebody respect me? Is it why would somebody respect me? Is it money? Well, then you looking the wrong money? Well, then you looking the wrong money? Well, then you looking the wrong guy. Cuz if Mark Cuban woke up with my guy. Cuz if Mark Cuban woke up with my guy. Cuz if Mark Cuban woke up with my money, he gonna think he a crackhead. money, he gonna think he a crackhead. money, he gonna think he a crackhead. And if if Basos woke up with Mark's And if if Basos woke up with Mark's And if if Basos woke up with Mark's money, he gonna think he a crackhead. money, he gonna think he a crackhead. money, he gonna think he a crackhead. And if if Elon woke up with Basil's And if if Elon woke up with Basil's And if if Elon woke up with Basil's money, he going to think he a crackhead, money, he going to think he a crackhead, money, he going to think he a crackhead, right? So there's always going to be right? So there's always going to be right? So there's always going to be somebody with a bigger wallet and a somebody with a bigger wallet and a somebody with a bigger wallet and a bigger brain and a more popularity with bigger brain and a more popularity with bigger brain and a more popularity with you. So again, if you walk in the room you. So again, if you walk in the room you. So again, if you walk in the room and you disarm people and just say, "Yo, and you disarm people and just say, "Yo, and you disarm people and just say, "Yo, I'm a human being." I'm a human being." I'm a human being." >> Then it's cool. If they don't respect >> Then it's cool. If they don't respect >> Then it's cool. If they don't respect you and value for who you are right you and value for who you are right you and value for who you are right there, they're not going to you're not there, they're not going to you're not there, they're not going to you're not going to make them respect and value. going to make them respect and value. going to make them respect and value. They're the wrong person to deal with They're the wrong person to deal with They're the wrong person to deal with anyway. They don't respect people or anyway. They don't respect people or anyway. They don't respect people or they respect people for the wrong they respect people for the wrong they respect people for the wrong reasons. reasons. reasons. >> You're so right. I literally just had >> You're so right. I literally just had >> You're so right. I literally just had this conversation this weekend about the this conversation this weekend about the this conversation this weekend about the levels and what literally use about levels and what literally use about levels and what literally use about three of the same names you just used. three of the same names you just used. three of the same names you just used. So, here's what I like about Shark Tank. So, here's what I like about Shark Tank. So, here's what I like about Shark Tank. Obviously, it's made entrepreneurship a Obviously, it's made entrepreneurship a Obviously, it's made entrepreneurship a front and center topic. It's uh made it front and center topic. It's uh made it front and center topic. It's uh made it sexy. It's given it hope. There's I sexy. It's given it hope. There's I sexy. It's given it hope. There's I think there's more young people aspiring think there's more young people aspiring think there's more young people aspiring to be entrepreneurs than ever. And I to be entrepreneurs than ever. And I to be entrepreneurs than ever. And I think that show has a lot to do with it think that show has a lot to do with it think that show has a lot to do with it culturally. That's why I say you were culturally. That's why I say you were culturally. That's why I say you were one of the 10 most important people. You one of the 10 most important people. You one of the 10 most important people. You know exactly what I meant. culturally to know exactly what I meant. culturally to know exactly what I meant. culturally to have somebody who looks like you with have somebody who looks like you with have somebody who looks like you with your level of success on TV every single your level of success on TV every single your level of success on TV every single week in the entrepreneurial space is an week in the entrepreneurial space is an week in the entrepreneurial space is an important thing plus all of the success important thing plus all of the success important thing plus all of the success you've had on top of that. So what I you've had on top of that. So what I you've had on top of that. So what I said is actually said is actually said is actually >> how crazy is that? >> how crazy is that? >> how crazy is that? >> It's actually true. It's a fact and but >> It's actually true. It's a fact and but >> It's actually true. It's a fact and but having said all of that I also think having said all of that I also think having said all of that I also think it's almost made people think two it's almost made people think two it's almost made people think two things. things. things. Anybody can be an entrepreneur number Anybody can be an entrepreneur number Anybody can be an entrepreneur number one. So, I want you to address that. And one. So, I want you to address that. And one. So, I want you to address that. And the other thing is once guys or ladies the other thing is once guys or ladies the other thing is once guys or ladies get a little bit of money, everybody's get a little bit of money, everybody's get a little bit of money, everybody's become an angel investor. And the vast become an angel investor. And the vast become an angel investor. And the vast majority of them aren't very good at it. majority of them aren't very good at it. majority of them aren't very good at it. So, one ask I want I want you to speak So, one ask I want I want you to speak So, one ask I want I want you to speak to the entrepreneurship thing. And two, to the entrepreneurship thing. And two, to the entrepreneurship thing. And two, honestly speaking, had you not invested honestly speaking, had you not invested honestly speaking, had you not invested in any of these deals you found on Shark in any of these deals you found on Shark in any of these deals you found on Shark Tank, but just invested in businesses Tank, but just invested in businesses Tank, but just invested in businesses you you you d you drove that were your businesses, d you drove that were your businesses, d you drove that were your businesses, would you be wealthier had it just been would you be wealthier had it just been would you be wealthier had it just been your money in businesses that you could your money in businesses that you could your money in businesses that you could control and move yourself? control and move yourself? control and move yourself? >> No. [laughter] >> No. [laughter] >> No. [laughter] You know, I don't I don't I don't that You know, I don't I don't I don't that You know, I don't I don't I don't that last one that last question ain't nobody last one that last question ain't nobody last one that last question ain't nobody asked me that one before. asked me that one before. asked me that one before. >> So, and probably about two of these >> So, and probably about two of these >> So, and probably about two of these other questions you haven't. So, can other questions you haven't. So, can other questions you haven't. So, can anybody be an entrepreneur? Uh, no. Um, anybody be an entrepreneur? Uh, no. Um, anybody be an entrepreneur? Uh, no. Um, no. As simple as that, you know, and no. As simple as that, you know, and no. As simple as that, you know, and that's the that's sometimes the beauty that's the that's sometimes the beauty that's the that's sometimes the beauty of life, you know, that a lot of people of life, you know, that a lot of people of life, you know, that a lot of people can't be entrepreneurs, but they don't can't be entrepreneurs, but they don't can't be entrepreneurs, but they don't need to be. They're built differently. need to be. They're built differently. need to be. They're built differently. You know, there are just a lot of people You know, there are just a lot of people You know, there are just a lot of people who are not risktakers. They don't have who are not risktakers. They don't have who are not risktakers. They don't have the vision. They have been brought up a the vision. They have been brought up a the vision. They have been brought up a different way where their parents told different way where their parents told different way where their parents told them that this is what success was, and them that this is what success was, and them that this is what success was, and they won't learn that until later on in they won't learn that until later on in they won't learn that until later on in the their life. And they're just built, the their life. And they're just built, the their life. And they're just built, they're not risktakers. Um, so I do not they're not risktakers. Um, so I do not they're not risktakers. Um, so I do not believe everybody can be an believe everybody can be an believe everybody can be an entrepreneur. Do I believe everybody can entrepreneur. Do I believe everybody can entrepreneur. Do I believe everybody can and they do work for an Osbor? Yeah, and they do work for an Osbor? Yeah, and they do work for an Osbor? Yeah, every Batman like me needs a Robin. But every Batman like me needs a Robin. But every Batman like me needs a Robin. But I always joke and I say I need a cap. I I always joke and I say I need a cap. I I always joke and I say I need a cap. I need I'm Captain Kirk and I need Spock need I'm Captain Kirk and I need Spock need I'm Captain Kirk and I need Spock cuz Robin was 100% a groupy. cuz Robin was 100% a groupy. cuz Robin was 100% a groupy. >> Anything Batman did. Holy buttermilk >> Anything Batman did. Holy buttermilk >> Anything Batman did. Holy buttermilk Batman. How do you know you were going Batman. How do you know you were going Batman. How do you know you were going to drink poison? to drink poison? to drink poison? >> Right. Right. >> Right. Right. >> Right. Right. >> You know, um but Spock, you know, I I >> You know, um but Spock, you know, I I >> You know, um but Spock, you know, I I always say I say that, you know, I'm always say I say that, you know, I'm always say I say that, you know, I'm Captain Kirk. You know, Captain Kirk was Captain Kirk. You know, Captain Kirk was Captain Kirk. You know, Captain Kirk was wild. He was a wild boy. He was running wild. He was a wild boy. He was running wild. He was a wild boy. He was running around. He was doing every Oh, we're around. He was doing every Oh, we're around. He was doing every Oh, we're going to do this. Sure. Spock be like, going to do this. Sure. Spock be like, going to do this. Sure. Spock be like, "Listen here, Kevin. There's 4,997 "Listen here, Kevin. There's 4,997 "Listen here, Kevin. There's 4,997 reasons why this is not going to work. reasons why this is not going to work. reasons why this is not going to work. Shut up, Spock. I'm doing it." And you Shut up, Spock. I'm doing it." And you Shut up, Spock. I'm doing it." And you know what Spock could do? He put his ass know what Spock could do? He put his ass know what Spock could do? He put his ass to sleep. to sleep. to sleep. >> And you you need the you need the person >> And you you need the you need the person >> And you you need the you need the person who's going to check you. You know, you who's going to check you. You know, you who's going to check you. You know, you need that person who's going to be that need that person who's going to be that need that person who's going to be that perfect ying and yang. You know, the perfect ying and yang. You know, the perfect ying and yang. You know, the person who's going to get detail person who's going to get detail person who's going to get detail orientated and say, you know, I know orientated and say, you know, I know orientated and say, you know, I know you're doing a lot of stuff. and then you're doing a lot of stuff. and then you're doing a lot of stuff. and then really hit you sometime and say now we really hit you sometime and say now we really hit you sometime and say now we got to really look at what's working. got to really look at what's working. got to really look at what's working. And so I think that there is a a mass I And so I think that there is a a mass I And so I think that there is a a mass I think there's a massive amount of people think there's a massive amount of people think there's a massive amount of people who can support entrepreneurs but I do who can support entrepreneurs but I do who can support entrepreneurs but I do not think a lot of people could be not think a lot of people could be not think a lot of people could be entrepreneurs because it's a I I haven't entrepreneurs because it's a I I haven't entrepreneurs because it's a I I haven't met any I've met very few entrepreneurs met any I've met very few entrepreneurs met any I've met very few entrepreneurs that were successful on their first that were successful on their first that were successful on their first venture. They're usually successful on venture. They're usually successful on venture. They're usually successful on their fourth or fifth and you have to their fourth or fifth and you have to their fourth or fifth and you have to have a strong rejection muscle to open have a strong rejection muscle to open have a strong rejection muscle to open up a business again after you've been up a business again after you've been up a business again after you've been kicked in your teeth. kicked in your teeth. kicked in your teeth. >> Fact. All right. Now the bigger one. >> Fact. All right. Now the bigger one. >> Fact. All right. Now the bigger one. Would you be wealthier had you just Would you be wealthier had you just Would you be wealthier had you just deployed the same capital? So you did no deployed the same capital? So you did no deployed the same capital? So you did no Shark Tank deals. You took your capital Shark Tank deals. You took your capital Shark Tank deals. You took your capital and put it into businesses that you and put it into businesses that you and put it into businesses that you drove that you control that were drove that you control that were drove that you control that were primarily under your influence. Would primarily under your influence. Would primarily under your influence. Would you be wealthier had you done that? you be wealthier had you done that? you be wealthier had you done that? >> 120% I would Fubu would be back at at >> 120% I would Fubu would be back at at >> 120% I would Fubu would be back at at least the two to$400 million annual mark least the two to$400 million annual mark least the two to$400 million annual mark now if I did that. And it's about now if I did that. And it's about now if I did that. And it's about learning again as we opened up. You learning again as we opened up. You learning again as we opened up. You know, when we first started uh Shark know, when we first started uh Shark know, when we first started uh Shark Tank, nobody knew the show and the Tank, nobody knew the show and the Tank, nobody knew the show and the casting agents were casting agents. They casting agents were casting agents. They casting agents were casting agents. They didn't sit there and watch hundreds of didn't sit there and watch hundreds of didn't sit there and watch hundreds of hours of Kevin and I and the sharks all hours of Kevin and I and the sharks all hours of Kevin and I and the sharks all negotiating. So, you know, it's like you negotiating. So, you know, it's like you negotiating. So, you know, it's like you Ed, they brought you in somebody, you Ed, they brought you in somebody, you Ed, they brought you in somebody, you know, now somebody brings somebody to Ed know, now somebody brings somebody to Ed know, now somebody brings somebody to Ed and you're a casting agent. They go, and you're a casting agent. They go, and you're a casting agent. They go, "Yeah, I'm doing $30 million of "Yeah, I'm doing $30 million of "Yeah, I'm doing $30 million of business. I have two employees." You're business. I have two employees." You're business. I have two employees." You're going to say, "Where exactly are you going to say, "Where exactly are you going to say, "Where exactly are you selling crack?" You know, that that's selling crack?" You know, that that's selling crack?" You know, that that's that's what you're going to ask, right? that's what you're going to ask, right? that's what you're going to ask, right? They didn't know what to ask. So they They didn't know what to ask. So they They didn't know what to ask. So they brought us poor deals. And as they brought us poor deals. And as they brought us poor deals. And as they brought us poor deal, then we also did brought us poor deal, then we also did brought us poor deal, then we also did not know how to deploy money right away. not know how to deploy money right away. not know how to deploy money right away. We give money right away. Give money We give money right away. Give money We give money right away. Give money right away. We didn't say, "What are the right away. We didn't say, "What are the right away. We didn't say, "What are the use of proceeds? We're going to give you use of proceeds? We're going to give you use of proceeds? We're going to give you x amount of money if you hit this mark. x amount of money if you hit this mark. x amount of money if you hit this mark. X amount of money you hit this mark." I X amount of money you hit this mark." I X amount of money you hit this mark." I paid $750,000 in legal fees just to vet paid $750,000 in legal fees just to vet paid $750,000 in legal fees just to vet about 10 companies the first year in about 10 companies the first year in about 10 companies the first year in Shark Tank when I didn't know there was Shark Tank when I didn't know there was Shark Tank when I didn't know there was a, you know, this software. whatever VC a, you know, this software. whatever VC a, you know, this software. whatever VC just put it in and you know so we were just put it in and you know so we were just put it in and you know so we were learning ourselves how to be true angel learning ourselves how to be true angel learning ourselves how to be true angel investors uh and and we also then I investors uh and and we also then I investors uh and and we also then I started to say well you know what I can started to say well you know what I can started to say well you know what I can either deploy let's say a million either deploy let's say a million either deploy let's say a million dollars a year or I can dollars a year or I can dollars a year or I can uh pay $150,000 two or three salaries uh pay $150,000 two or three salaries uh pay $150,000 two or three salaries for somebody who's a licensing person a for somebody who's a licensing person a for somebody who's a licensing person a salesperson and I can then get different salesperson and I can then get different salesperson and I can then get different software deploy that for about $200,000 software deploy that for about $200,000 software deploy that for about $200,000 and that's able to handle Shark Tank and that's able to handle Shark Tank and that's able to handle Shark Tank investments and other investments. So investments and other investments. So investments and other investments. So when you come to me, I can basically when you come to me, I can basically when you come to me, I can basically break down what you need uh and break down what you need uh and break down what you need uh and negotiate the points and options and negotiate the points and options and negotiate the points and options and various other things, the triggers various other things, the triggers various other things, the triggers instead of just giving money. One of our instead of just giving money. One of our instead of just giving money. One of our guys on Shark Tank the first year gave guys on Shark Tank the first year gave guys on Shark Tank the first year gave $500. The lady went off, paid all her $500. The lady went off, paid all her $500. The lady went off, paid all her bills and bought a Mercedes. bills and bought a Mercedes. bills and bought a Mercedes. >> She never said he never she said, >> She never said he never she said, >> She never said he never she said, "Listen, I'mma take money off the "Listen, I'mma take money off the "Listen, I'mma take money off the table." table." table." >> Is she wrong? you know, so we we grew to >> Is she wrong? you know, so we we grew to >> Is she wrong? you know, so we we grew to be who we are, you know, on the show and be who we are, you know, on the show and be who we are, you know, on the show and every day we're learning how to deploy every day we're learning how to deploy every day we're learning how to deploy money different ways. I want an advisory money different ways. I want an advisory money different ways. I want an advisory seat. I'm not trying to have K1s for 900 seat. I'm not trying to have K1s for 900 seat. I'm not trying to have K1s for 900 companies. I'm going to take an option, companies. I'm going to take an option, companies. I'm going to take an option, you know, so a lot of different things, you know, so a lot of different things, you know, so a lot of different things, you know, changed over the years. you know, changed over the years. you know, changed over the years. >> So true. On the K1s, I'm just I just got >> So true. On the K1s, I'm just I just got >> So true. On the K1s, I'm just I just got my last K1 right now for last year. I'm my last K1 right now for last year. I'm my last K1 right now for last year. I'm like, dude, it just messes up your like, dude, it just messes up your like, dude, it just messes up your taxes. Anyway, that's inside baseball. taxes. Anyway, that's inside baseball. taxes. Anyway, that's inside baseball. >> It does. But I love I love selling to >> It does. But I love I love selling to >> It does. But I love I love selling to the people. Listen, you don't hand them the people. Listen, you don't hand them the people. Listen, you don't hand them in. I'm going to help you out. I'm going in. I'm going to help you out. I'm going in. I'm going to help you out. I'm going to call the IRS for you. to call the IRS for you. to call the IRS for you. >> Exactly. That's what I was saying. >> Exactly. That's what I was saying. >> Exactly. That's what I was saying. >> We'll straighten all that up right now >> We'll straighten all that up right now >> We'll straighten all that up right now because you're not messing up my stuff. because you're not messing up my stuff. because you're not messing up my stuff. >> Yeah. Then I get audited because you >> Yeah. Then I get audited because you >> Yeah. Then I get audited because you didn't send me to K1 on time. didn't send me to K1 on time. didn't send me to K1 on time. >> Correct. >> Correct. >> Correct. >> Now we're in a new world like and I >> Now we're in a new world like and I >> Now we're in a new world like and I don't even know what it's going to look don't even know what it's going to look don't even know what it's going to look like. I you know, people ask me all the like. I you know, people ask me all the like. I you know, people ask me all the time, I wish I time, I wish I time, I wish I >> I wish I knew you. I'm talking about >> I wish I knew you. I'm talking about >> I wish I knew you. I'm talking about this now. We're in a this now. We're in a this now. We're in a >> we're in an AI world, you know, not that >> we're in an AI world, you know, not that >> we're in an AI world, you know, not that we haven't been already. we haven't been already. we haven't been already. Is there some ad is there something Is there some ad is there something Is there some ad is there something you're thinking doing advice you'd give you're thinking doing advice you'd give you're thinking doing advice you'd give to entrepreneurs just about navigating to entrepreneurs just about navigating to entrepreneurs just about navigating this time? I mean are you familiarizing this time? I mean are you familiarizing this time? I mean are you familiarizing yourself personally pretty deeply in yourself personally pretty deeply in yourself personally pretty deeply in different you not just chat GPT but you different you not just chat GPT but you different you not just chat GPT but you know sales AI or ask elephant or all know sales AI or ask elephant or all know sales AI or ask elephant or all these other things that are out there these other things that are out there these other things that are out there like what's your whole view on where like what's your whole view on where like what's your whole view on where we're going? So listen I know what it's we're going? So listen I know what it's we're going? So listen I know what it's like to start a new business. I've done like to start a new business. I've done like to start a new business. I've done it a few times and let's just be real, it a few times and let's just be real, it a few times and let's just be real, it can be really terrifying. 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I was speaking for a large corporation, I was speaking for a large corporation, but I've been, you know, get, you know, but I've been, you know, get, you know, but I've been, you know, get, you know, as you and I know, we get to peek under as you and I know, we get to peek under as you and I know, we get to peek under the hoods of a lot of large the hoods of a lot of large the hoods of a lot of large organizations, see what they're doing. organizations, see what they're doing. organizations, see what they're doing. And there's a couple of different common And there's a couple of different common And there's a couple of different common uh discussions that are be h are uh discussions that are be h are uh discussions that are be h are happening now. Of course, talent, what happening now. Of course, talent, what happening now. Of course, talent, what are you doing with talent? Uh how are are you doing with talent? Uh how are are you doing with talent? Uh how are you reducing your cost and uh increasing you reducing your cost and uh increasing you reducing your cost and uh increasing your sales? And somebody said to me, so your sales? And somebody said to me, so your sales? And somebody said to me, so what do you do for a hobby? And I said, what do you do for a hobby? And I said, what do you do for a hobby? And I said, you know, I just thought about it for you know, I just thought about it for you know, I just thought about it for the last two years. I haven't done any the last two years. I haven't done any the last two years. I haven't done any of my hobbies cuz all I'm doing is of my hobbies cuz all I'm doing is of my hobbies cuz all I'm doing is studying AI. All I'm doing is studying studying AI. All I'm doing is studying studying AI. All I'm doing is studying uh biohacking and I'm studying live uh biohacking and I'm studying live uh biohacking and I'm studying live selling. Those are the three things that selling. Those are the three things that selling. Those are the three things that I'm studying. I said because I need to I'm studying. I said because I need to I'm studying. I said because I need to get I need to have a foot up on get I need to have a foot up on get I need to have a foot up on everybody uh because um this is moving everybody uh because um this is moving everybody uh because um this is moving so fast that every as a dyslexic and so fast that every as a dyslexic and so fast that every as a dyslexic and eight of the 12 sharks are dyslexic. So, eight of the 12 sharks are dyslexic. So, eight of the 12 sharks are dyslexic. So, uh, now I'm trying to see how can I be uh, now I'm trying to see how can I be uh, now I'm trying to see how can I be more efficient in my communication. How more efficient in my communication. How more efficient in my communication. How can I look at my legal and, uh, and and can I look at my legal and, uh, and and can I look at my legal and, uh, and and and professional service costs and how and professional service costs and how and professional service costs and how can I reduce those every single month as can I reduce those every single month as can I reduce those every single month as AI is moving around, you know, trademark AI is moving around, you know, trademark AI is moving around, you know, trademark searches, uh, design, designing things, searches, uh, design, designing things, searches, uh, design, designing things, decks, this and that, legal. How can I decks, this and that, legal. How can I decks, this and that, legal. How can I bake more of that information and how bake more of that information and how bake more of that information and how can I teach my team and my team teach me can I teach my team and my team teach me can I teach my team and my team teach me to be more proficient? you have a bunch to be more proficient? you have a bunch to be more proficient? you have a bunch of questions for attorneys, but if you of questions for attorneys, but if you of questions for attorneys, but if you have you're using a lot of the AI uh AI have you're using a lot of the AI uh AI have you're using a lot of the AI uh AI technology, you have a better pointed technology, you have a better pointed technology, you have a better pointed question for pointed answers. So, how am question for pointed answers. So, how am question for pointed answers. So, how am I utilizing all that? How can I mimic I utilizing all that? How can I mimic I utilizing all that? How can I mimic myself and come up with avatars and myself and come up with avatars and myself and come up with avatars and great content and editing? So, I'm doing great content and editing? So, I'm doing great content and editing? So, I'm doing that all now. Um, and yeah, I'm going to that all now. Um, and yeah, I'm going to that all now. Um, and yeah, I'm going to be looking at reducing uh not reducing be looking at reducing uh not reducing be looking at reducing uh not reducing my workforce. Most of my friends have my workforce. Most of my friends have my workforce. Most of my friends have reduced their workforce by 30%. reduced their workforce by 30%. reduced their workforce by 30%. >> I don't want to reduce my Yeah. 30% due >> I don't want to reduce my Yeah. 30% due >> I don't want to reduce my Yeah. 30% due to AI. I don't want to reduce my to AI. I don't want to reduce my to AI. I don't want to reduce my workforce. workforce. workforce. >> I want to triple my business with my >> I want to triple my business with my >> I want to triple my business with my current workforce. I want my 30 to 50 current workforce. I want my 30 to 50 current workforce. I want my 30 to 50 people to now do this because this is people to now do this because this is people to now do this because this is where all of the the opportunity is and where all of the the opportunity is and where all of the the opportunity is and then take that 30 to 50 people and then then take that 30 to 50 people and then then take that 30 to 50 people and then have uh you know, five more divisions have uh you know, five more divisions have uh you know, five more divisions that are running really well because I that are running really well because I that are running really well because I love my people. I think this is a great love my people. I think this is a great love my people. I think this is a great time for people and opportunity. So time for people and opportunity. So time for people and opportunity. So yeah, I'm full out on AI in this sense. yeah, I'm full out on AI in this sense. yeah, I'm full out on AI in this sense. I'm also preparing myself. I'm going to I'm also preparing myself. I'm going to I'm also preparing myself. I'm going to be totally honest. I'm preparing myself be totally honest. I'm preparing myself be totally honest. I'm preparing myself for massive disruption in this in in for massive disruption in this in in for massive disruption in this in in this in this uh you know in this country this in this uh you know in this country this in this uh you know in this country and the world when the have not start uh and the world when the have not start uh and the world when the have not start uh you know when most of these jobs for for you know when most of these jobs for for you know when most of these jobs for for males are operating uh heavy machinery males are operating uh heavy machinery males are operating uh heavy machinery and trucking and things of that nature and trucking and things of that nature and trucking and things of that nature or cars and they're all going or cars and they're all going or cars and they're all going autonomous. when retail is all going, autonomous. when retail is all going, autonomous. when retail is all going, you know, uh and for a lot of women who you know, uh and for a lot of women who you know, uh and for a lot of women who of course are CEOs and executives, but a of course are CEOs and executives, but a of course are CEOs and executives, but a lot of the services are now going to be lot of the services are now going to be lot of the services are now going to be AI, um you know, retail and various AI, um you know, retail and various AI, um you know, retail and various other things and factories. other things and factories. other things and factories. Where are these people going? Where are these people going? Where are these people going? you know, when we're when we're when you know, when we're when we're when you know, when we're when we're when we're when you can go and get a Tesla we're when you can go and get a Tesla we're when you can go and get a Tesla robot for $30,000 and to get it for your robot for $30,000 and to get it for your robot for $30,000 and to get it for your home, but you use that as your uh uh home, but you use that as your uh uh home, but you use that as your uh uh landscaping business cuz you have three landscaping business cuz you have three landscaping business cuz you have three of them. Where are these people going? of them. Where are these people going? of them. Where are these people going? >> We're going to we're going to turn into >> We're going to we're going to turn into >> We're going to we're going to turn into California. I know you live in California. I know you live in California. I know you live in California, California, California, >> you know. So I'm also trying to find >> you know. So I'm also trying to find >> you know. So I'm also trying to find ways to protect ourselves because you ways to protect ourselves because you ways to protect ourselves because you know there know there know there you know you know what they say when uh you know you know what they say when uh you know you know what they say when uh uh when when there's no uh supplies you uh when when there's no uh supplies you uh when when there's no uh supplies you know conflict will rise you know know conflict will rise you know know conflict will rise you know >> that's why I bought an island. Um I left >> that's why I bought an island. Um I left >> that's why I bought an island. Um I left California but I just left but I I California but I just left but I I California but I just left but I I everyone I want you to lean in. This is everyone I want you to lean in. This is everyone I want you to lean in. This is one of the smartest people in the world one of the smartest people in the world one of the smartest people in the world and you just heard what he just said. I and you just heard what he just said. I and you just heard what he just said. I mean I uh do you think guar Alain calls mean I uh do you think guar Alain calls mean I uh do you think guar Alain calls it a postwork society? I don't know it a postwork society? I don't know it a postwork society? I don't know about that but what do you think about about that but what do you think about about that but what do you think about and I'm and this isn't even in my notes and I'm and this isn't even in my notes and I'm and this isn't even in my notes but since you brought it up you think but since you brought it up you think but since you brought it up you think guaranteed minimum income is like an guaranteed minimum income is like an guaranteed minimum income is like an inevitability what Yang used to talk inevitability what Yang used to talk inevitability what Yang used to talk about or actually about or actually about or actually >> I do think I do think it's inevitability >> I do think I do think it's inevitability >> I do think I do think it's inevitability >> you do how long of a window but do you >> you do how long of a window but do you >> you do how long of a window but do you really believe that we're going to have really believe that we're going to have really believe that we're going to have a guaranteed minimum income at some a guaranteed minimum income at some a guaranteed minimum income at some point? I know you're not positive, but point? I know you're not positive, but point? I know you're not positive, but if you were looking at it and you think if you were looking at it and you think if you were looking at it and you think that's within the next 5 years, 10 that's within the next 5 years, 10 that's within the next 5 years, 10 years, years, years, >> I think it's within the next 5 years. >> I think it's within the next 5 years. >> I think it's within the next 5 years. And I don't think it's something going And I don't think it's something going And I don't think it's something going to be positive. I think if we looked at to be positive. I think if we looked at to be positive. I think if we looked at what happened when we were, you know, what happened when we were, you know, what happened when we were, you know, when we were stuck at CO and there's a when we were stuck at CO and there's a when we were stuck at CO and there's a big money dump. I see that, uh, you big money dump. I see that, uh, you big money dump. I see that, uh, you know, drinking went up, uh, you know, know, drinking went up, uh, you know, know, drinking went up, uh, you know, and and and we have too much and and and we have too much and and and we have too much entertainment on these things right entertainment on these things right entertainment on these things right here. And I see that everybody was here. And I see that everybody was here. And I see that everybody was online for luxury goods. That's the only online for luxury goods. That's the only online for luxury goods. That's the only thing that kind of really uh you know thing that kind of really uh you know thing that kind of really uh you know increased. I think that the idle minds increased. I think that the idle minds increased. I think that the idle minds in that period of time in that bridge uh in that period of time in that bridge uh in that period of time in that bridge uh is going to be very very dangerous. I is going to be very very dangerous. I is going to be very very dangerous. I think uh you know um you know there's think uh you know um you know there's think uh you know um you know there's going to be a lot of problems. I I think going to be a lot of problems. I I think going to be a lot of problems. I I think you got to idle mind with a lot of times you got to idle mind with a lot of times you got to idle mind with a lot of times for people to think and and get upset. for people to think and and get upset. for people to think and and get upset. Um Um Um I think it's a problem. I think it's a problem. I think it's a problem. >> Here's what I think. I think in five >> Here's what I think. I think in five >> Here's what I think. I think in five years you all could go back and watch years you all could go back and watch years you all could go back and watch what we just talked about. And what we just talked about. And what we just talked about. And unfortunately I completely agree with unfortunately I completely agree with unfortunately I completely agree with him on the wealth disparity and on it him on the wealth disparity and on it him on the wealth disparity and on it becoming um a cultural societal becoming um a cultural societal becoming um a cultural societal real dramatic issue that may lead to a real dramatic issue that may lead to a real dramatic issue that may lead to a very dangerous point. very dangerous point. very dangerous point. >> Let's be real. Let's be real. if uh if >> Let's be real. Let's be real. if uh if >> Let's be real. Let's be real. if uh if the jobs are going to decrease and the the jobs are going to decrease and the the jobs are going to decrease and the government's not going to catch up in government's not going to catch up in government's not going to catch up in time and we're talking about from a time and we're talking about from a time and we're talking about from a state level all the way up to the a state level all the way up to the a state level all the way up to the a higher level, don't you think when and higher level, don't you think when and higher level, don't you think when and they have the data on how we're moving they have the data on how we're moving they have the data on how we're moving and what we're talking about and the and what we're talking about and the and what we're talking about and the sentiment, don't you think they're also sentiment, don't you think they're also sentiment, don't you think they're also going to many people going to use that going to many people going to use that going to many people going to use that to their benefit? I really would love to to their benefit? I really would love to to their benefit? I really would love to say like all the people here hopefully say like all the people here hopefully say like all the people here hopefully are great people, but there's some bad are great people, but there's some bad are great people, but there's some bad people in the world and they're and they people in the world and they're and they people in the world and they're and they create these campaigns andor ways and create these campaigns andor ways and create these campaigns andor ways and propaganda and they know how to tap into propaganda and they know how to tap into propaganda and they know how to tap into what we're doing emotionally now than what we're doing emotionally now than what we're doing emotionally now than ever before. And I just think that ever before. And I just think that ever before. And I just think that there's going to be a lot of the when there's going to be a lot of the when there's going to be a lot of the when the have nots don't have anything and the have nots don't have anything and the have nots don't have anything and you know there's 20 pe there's 20 homes you know there's 20 pe there's 20 homes you know there's 20 pe there's 20 homes on the block and these 17 homes don't on the block and these 17 homes don't on the block and these 17 homes don't have jobs anymore, they're coming for have jobs anymore, they're coming for have jobs anymore, they're coming for those three. I was out with Joseé those three. I was out with Joseé those three. I was out with Joseé Andreas in uh Abico when the hurricane Andreas in uh Abico when the hurricane Andreas in uh Abico when the hurricane had hit maybe about uh 10 years ago and had hit maybe about uh 10 years ago and had hit maybe about uh 10 years ago and I remember we were feeding the people I remember we were feeding the people I remember we were feeding the people and I remember somebody said, "Oh my and I remember somebody said, "Oh my and I remember somebody said, "Oh my god, that's that person. That person god, that's that person. That person god, that's that person. That person owns this business. That person owned owns this business. That person owned owns this business. That person owned this business. That person's own this this business. That person's own this this business. That person's own this business." And I was like, "Well, why business." And I was like, "Well, why business." And I was like, "Well, why are they online? Why aren't they helping are they online? Why aren't they helping are they online? Why aren't they helping to feed the people?" And they're like, to feed the people?" And they're like, to feed the people?" And they're like, "Oh no, the water came up. The gangsters "Oh no, the water came up. The gangsters "Oh no, the water came up. The gangsters all went into their homes and took their all went into their homes and took their all went into their homes and took their homes and they're the homeless ones. homes and they're the homeless ones. homes and they're the homeless ones. It's not the gangsters. It's not the gangsters. It's not the gangsters. they they're the ones who are homeless they they're the ones who are homeless they they're the ones who are homeless now. now. now. So again, you know, I know we're getting So again, you know, I know we're getting So again, you know, I know we're getting into a very dark area and I hope none of into a very dark area and I hope none of into a very dark area and I hope none of this zero uh happens, but just be aware, this zero uh happens, but just be aware, this zero uh happens, but just be aware, you know what I mean? Uh I'm not going you know what I mean? Uh I'm not going you know what I mean? Uh I'm not going to put my head in the sand and I hope to put my head in the sand and I hope to put my head in the sand and I hope that somehow things are going to move that somehow things are going to move that somehow things are going to move along in in a in a more uh you know uh along in in a in a more uh you know uh along in in a in a more uh you know uh positive way for all of us. But as positive way for all of us. But as positive way for all of us. But as entrepreneurs, you and I, we look at not entrepreneurs, you and I, we look at not entrepreneurs, you and I, we look at not where is it positively going to go, but where is it positively going to go, but where is it positively going to go, but >> where is any of the potential, you know, >> where is any of the potential, you know, >> where is any of the potential, you know, roadblocks, hiccups, hurdles that we may roadblocks, hiccups, hurdles that we may roadblocks, hiccups, hurdles that we may face in business, whether it's life with face in business, whether it's life with face in business, whether it's life with our health or whether it's, you know, our health or whether it's, you know, our health or whether it's, you know, business like that. business like that. business like that. >> Well, this is good for everybody. This >> Well, this is good for everybody. This >> Well, this is good for everybody. This is what two real entrepreneurs talk is what two real entrepreneurs talk is what two real entrepreneurs talk about privately when we're not just about privately when we're not just about privately when we're not just trying to be rosy on camera to sound trying to be rosy on camera to sound trying to be rosy on camera to sound good. good. good. >> And this is going on in every single >> And this is going on in every single >> And this is going on in every single major corporation room right now. I was major corporation room right now. I was major corporation room right now. I was in another room. You know what they in another room. You know what they in another room. You know what they said? They said that um these these are said? They said that um these these are said? They said that um these these are the real estate investors. They said, the real estate investors. They said, the real estate investors. They said, you know, the biggest problem we're you know, the biggest problem we're you know, the biggest problem we're going to have, it is not going to be the going to have, it is not going to be the going to have, it is not going to be the have not is not going to be the super have not is not going to be the super have not is not going to be the super wealthy. It's going to be that middle wealthy. It's going to be that middle wealthy. It's going to be that middle compressed, highly educated person that compressed, highly educated person that compressed, highly educated person that was an attorney that was making 150 to was an attorney that was making 150 to was an attorney that was making 150 to $200,000 a year that has a two or $200,000 a year that has a two or $200,000 a year that has a two or fouryear lease and they know legally how fouryear lease and they know legally how fouryear lease and they know legally how to squat. to squat. to squat. >> Brother, this is so true. this. So, >> Brother, this is so true. this. So, >> Brother, this is so true. this. So, everyone, you can just do a SWAT everyone, you can just do a SWAT everyone, you can just do a SWAT analysis on your life and your company. analysis on your life and your company. analysis on your life and your company. Strengths, weaknesses, opportunities, Strengths, weaknesses, opportunities, Strengths, weaknesses, opportunities, and threats. If you're not doing this, and threats. If you're not doing this, and threats. If you're not doing this, you're not a thinker. I mean, this is you're not a thinker. I mean, this is you're not a thinker. I mean, this is what we're really rifting on right now. what we're really rifting on right now. what we're really rifting on right now. I'll give you an idea, you guys. Like, I I'll give you an idea, you guys. Like, I I'll give you an idea, you guys. Like, I just did a big estate plan for my just did a big estate plan for my just did a big estate plan for my family. It's something you'll all do family. It's something you'll all do family. It's something you'll all do once you acquire small. I'm changing once you acquire small. I'm changing once you acquire small. I'm changing mine. And I spent a bunch of money to do mine. And I spent a bunch of money to do mine. And I spent a bunch of money to do it. The guy just sent me this big pack it. The guy just sent me this big pack it. The guy just sent me this big pack of information. My next door neighbor of information. My next door neighbor of information. My next door neighbor here, I'm looking at his house, did the here, I'm looking at his house, did the here, I'm looking at his house, did the exact same thing, except he just dunked exact same thing, except he just dunked exact same thing, except he just dunked his his documents into an AI that put his his documents into an AI that put his his documents into an AI that put out the entire plan for him. So, if you out the entire plan for him. So, if you out the entire plan for him. So, if you think this isn't coming, this dude's an think this isn't coming, this dude's an think this isn't coming, this dude's an estate planning attorney. My neighbor's estate planning attorney. My neighbor's estate planning attorney. My neighbor's like, "You're still using a human to do like, "You're still using a human to do like, "You're still using a human to do that?" No offense to all the state that?" No offense to all the state that?" No offense to all the state planning attorneys, but I had someone planning attorneys, but I had someone planning attorneys, but I had someone who sells insurance the other day say to who sells insurance the other day say to who sells insurance the other day say to me, "Well, I'm safe because people I me, "Well, I'm safe because people I me, "Well, I'm safe because people I don't know. I don't know." So, you know, don't know. I don't know." So, you know, don't know. I don't know." So, you know, we should just be these are the we should just be these are the we should just be these are the conversations you should be having. And conversations you should be having. And conversations you should be having. And by the way, educating yourself about it, by the way, educating yourself about it, by the way, educating yourself about it, trying to get on the other side of it. trying to get on the other side of it. trying to get on the other side of it. And you know what? Society and culture, And you know what? Society and culture, And you know what? Society and culture, everybody has a way of sort of everybody has a way of sort of everybody has a way of sort of organizing itself sometimes, and organizing itself sometimes, and organizing itself sometimes, and hopefully it does. But you ought to be hopefully it does. But you ought to be hopefully it does. But you ought to be ready if it didn't, and you ought to get ready if it didn't, and you ought to get ready if it didn't, and you ought to get your family ready, and you ought to get your family ready, and you ought to get your family ready, and you ought to get your money ready, and you ought to get your money ready, and you ought to get your money ready, and you ought to get your career ready. So anyway, your career ready. So anyway, your career ready. So anyway, >> you are I mean, you know, end of the >> you are I mean, you know, end of the >> you are I mean, you know, end of the day, I mean, the insurance person, you day, I mean, the insurance person, you day, I mean, the insurance person, you think that down the road Uber is not think that down the road Uber is not think that down the road Uber is not going to offer insurance for private going to offer insurance for private going to offer insurance for private owned vehicles. You think that the owned vehicles. You think that the owned vehicles. You think that the hospitals and what are not going to use hospitals and what are not going to use hospitals and what are not going to use AI to say you know if you like this and AI to say you know if you like this and AI to say you know if you like this and that here click these buttons and look that here click these buttons and look that here click these buttons and look at your best and then they'll just at your best and then they'll just at your best and then they'll just they'll just compress the insurance uh they'll just compress the insurance uh they'll just compress the insurance uh you know companies down. You know what I you know companies down. You know what I you know companies down. You know what I mean? It just depends on you know mean? It just depends on you know mean? It just depends on you know >> it's amazing how much you and I agree >> it's amazing how much you and I agree >> it's amazing how much you and I agree Damon. So I was just saying this to Damon. So I was just saying this to Damon. So I was just saying this to somebody. It may not eliminate you but somebody. It may not eliminate you but somebody. It may not eliminate you but it's going to compress your value to the it's going to compress your value to the it's going to compress your value to the market. market. market. >> Compress what it's worth. Even in real >> Compress what it's worth. Even in real >> Compress what it's worth. Even in real estate, look at even some of these estate, look at even some of these estate, look at even some of these online search engines like realtor.com online search engines like realtor.com online search engines like realtor.com or reh redfin or you know these other or reh redfin or you know these other or reh redfin or you know these other ones, Zillow. They haven't eliminated ones, Zillow. They haven't eliminated ones, Zillow. They haven't eliminated the industry, but they've compressed the the industry, but they've compressed the the industry, but they've compressed the value to some extent of what an agent value to some extent of what an agent value to some extent of what an agent can charge already. And so this is just can charge already. And so this is just can charge already. And so this is just the stuff to be thinking about you guys. the stuff to be thinking about you guys. the stuff to be thinking about you guys. And by the way, how to get on the other And by the way, how to get on the other And by the way, how to get on the other side of it, how to take advantage of it. side of it, how to take advantage of it. side of it, how to take advantage of it. You listen to this driving in your car You listen to this driving in your car You listen to this driving in your car today that are doing HVAC and roofs, today that are doing HVAC and roofs, today that are doing HVAC and roofs, you're in good shape probably for a you're in good shape probably for a you're in good shape probably for a while. while. while. >> You're in great shape right there. >> You're in great shape right there. >> You're in great shape right there. Right. And you know what? If you're Right. And you know what? If you're Right. And you know what? If you're somebody who your child, we all grow up somebody who your child, we all grow up somebody who your child, we all grow up a different way. If you're like you a different way. If you're like you a different way. If you're like you said, you thank God you had you you're said, you thank God you had you you're said, you thank God you had you you're not paying anymore. But if your child is not paying anymore. But if your child is not paying anymore. But if your child is in the 10th grade and they're looking at in the 10th grade and they're looking at in the 10th grade and they're looking at a college, you know, you're going to go a college, you know, you're going to go a college, you know, you're going to go and borrow five to $600,000 worth of and borrow five to $600,000 worth of and borrow five to $600,000 worth of student debt for a job that may not even student debt for a job that may not even student debt for a job that may not even be here in two years or will your job be here in two years or will your job be here in two years or will your job potentially, you know, go and do HVAC or potentially, you know, go and do HVAC or potentially, you know, go and do HVAC or like my buddy with uh uh uh uh Crash like my buddy with uh uh uh uh Crash like my buddy with uh uh uh uh Crash Champions go and get paid 75,000 to Champions go and get paid 75,000 to Champions go and get paid 75,000 to $80,000 a year to learn a trade. Well, $80,000 a year to learn a trade. Well, $80,000 a year to learn a trade. Well, oh, is my kid going to do crash cars or oh, is my kid going to do crash cars or oh, is my kid going to do crash cars or HVAC? That's what you want them to do HVAC? That's what you want them to do HVAC? That's what you want them to do for a living. Or no, maybe your kid is for a living. Or no, maybe your kid is for a living. Or no, maybe your kid is going to realize that, you know what, going to realize that, you know what, going to realize that, you know what, I'm going to learn that part of it. But I'm going to learn that part of it. But I'm going to learn that part of it. But all the baby boomers are going out of all the baby boomers are going out of all the baby boomers are going out of business and selling their businesses. business and selling their businesses. business and selling their businesses. They don't have a kid to hand their They don't have a kid to hand their They don't have a kid to hand their business down to. So, I'm going to business down to. So, I'm going to business down to. So, I'm going to acquire 1,900 Hback companies. I'm going acquire 1,900 Hback companies. I'm going acquire 1,900 Hback companies. I'm going to be a gajillionaire, but I'm going to to be a gajillionaire, but I'm going to to be a gajillionaire, but I'm going to know it from this standpoint. And then know it from this standpoint. And then know it from this standpoint. And then I'm going to roll into it and get money I'm going to roll into it and get money I'm going to roll into it and get money from other places. and I'm going to then from other places. and I'm going to then from other places. and I'm going to then hire this industry because nobody's kid hire this industry because nobody's kid hire this industry because nobody's kid wants to be an HVAC person or a plumber wants to be an HVAC person or a plumber wants to be an HVAC person or a plumber when those people are going to be making when those people are going to be making when those people are going to be making $200 $300,000 a year. It's just how you $200 $300,000 a year. It's just how you $200 $300,000 a year. It's just how you twist it. twist it. twist it. >> That's exactly right. By the way, I just >> That's exactly right. By the way, I just >> That's exactly right. By the way, I just literally told this kid yesterday who's literally told this kid yesterday who's literally told this kid yesterday who's graduating business school at a very graduating business school at a very graduating business school at a very very prominent school, maybe the most very prominent school, maybe the most very prominent school, maybe the most prominent one that you'd all know. And prominent one that you'd all know. And prominent one that you'd all know. And uh I said, "Hey man, don't be opposed to uh I said, "Hey man, don't be opposed to uh I said, "Hey man, don't be opposed to being a plumber because that's where the being a plumber because that's where the being a plumber because that's where the money's going to be at and owning a money's going to be at and owning a money's going to be at and owning a bunch of plumbing businesses." Anyway, bunch of plumbing businesses." Anyway, bunch of plumbing businesses." Anyway, this is such good stuff. Um, this is why this is such good stuff. Um, this is why this is such good stuff. Um, this is why I told you guys what happened when we I told you guys what happened when we I told you guys what happened when we put Damon and I together. So, speaking put Damon and I together. So, speaking put Damon and I together. So, speaking of that, connecting. There's a thing of that, connecting. There's a thing of that, connecting. There's a thing you're doing I want to know more about you're doing I want to know more about you're doing I want to know more about because I really don't understand it and because I really don't understand it and because I really don't understand it and I want you to tell us what it is. What I want you to tell us what it is. What I want you to tell us what it is. What is CEO access? Because is CEO access? Because is CEO access? Because I think you're connecting these CEOs, I think you're connecting these CEOs, I think you're connecting these CEOs, help them expand their brands. Am I help them expand their brands. Am I help them expand their brands. Am I right about that? Like, what is exactly right about that? Like, what is exactly right about that? Like, what is exactly that you're doing? Whether you're a that you're doing? Whether you're a that you're doing? Whether you're a founder, CEO, or an HR leader, building founder, CEO, or an HR leader, building founder, CEO, or an HR leader, building a global team usually means you got to a global team usually means you got to a global team usually means you got to decide to set up a local entity or not. decide to set up a local entity or not. decide to set up a local entity or not. And that's exactly why Pebble is here. And that's exactly why Pebble is here. And that's exactly why Pebble is here. So, you don't have to hire the world So, you don't have to hire the world So, you don't have to hire the world instantly. Quick question. Are you instantly. Quick question. Are you instantly. Quick question. Are you hiring another country right now? hiring another country right now? hiring another country right now? Because once you do, things get Because once you do, things get Because once you do, things get complicated very fast. Trust me, I know. complicated very fast. Trust me, I know. complicated very fast. Trust me, I know. But that's where Pebble can help. You But that's where Pebble can help. You But that's where Pebble can help. You can send offers in minutes to anyone can send offers in minutes to anyone can send offers in minutes to anyone around the world and get them onboarded around the world and get them onboarded around the world and get them onboarded fast. One thing no one tells you about fast. One thing no one tells you about fast. One thing no one tells you about hiring globally, and I know is how hiring globally, and I know is how hiring globally, and I know is how unclear the cost can be, and it looks unclear the cost can be, and it looks unclear the cost can be, and it looks simple at first, and then the fees start simple at first, and then the fees start simple at first, and then the fees start stacking up. Pebble helps with all of stacking up. Pebble helps with all of stacking up. Pebble helps with all of this. Pebble brings clarity with this. Pebble brings clarity with this. Pebble brings clarity with upfront, all-in hiring costs, enables upfront, all-in hiring costs, enables upfront, all-in hiring costs, enables you to hire around the world. Pebble is you to hire around the world. Pebble is you to hire around the world. Pebble is an AI powered global human resources an AI powered global human resources an AI powered global human resources platform built for founders or HR platform built for founders or HR platform built for founders or HR leaders, operators who are hiring and leaders, operators who are hiring and leaders, operators who are hiring and supporting teams around the world. Our supporting teams around the world. Our supporting teams around the world. Our new standard discounted pricing at $3.99 new standard discounted pricing at $3.99 new standard discounted pricing at $3.99 US per month per employee helps you US per month per employee helps you US per month per employee helps you contain costs. Go to highpbble.ai contain costs. Go to highpbble.ai contain costs. Go to highpbble.ai to get a free estimate. That's high to get a free estimate. That's high to get a free estimate. That's high pbl.ai pbl.ai pbl.ai for a free estimate. for a free estimate. for a free estimate. >> It It's funny. So, you know, I I learned >> It It's funny. So, you know, I I learned >> It It's funny. So, you know, I I learned I evolved. You know, one day I was uh I I evolved. You know, one day I was uh I I evolved. You know, one day I was uh I was uh I was talking to one of my CEO was uh I was talking to one of my CEO was uh I was talking to one of my CEO buddies and he said, "Hey, you want you buddies and he said, "Hey, you want you buddies and he said, "Hey, you want you you want to help me brand myself because you want to help me brand myself because you want to help me brand myself because you know what? I'm finding out that I I you know what? I'm finding out that I I you know what? I'm finding out that I I need to brand myself." I said, "No, this need to brand myself." I said, "No, this need to brand myself." I said, "No, this guy's doing like $4 billion a year." I guy's doing like $4 billion a year." I guy's doing like $4 billion a year." I said, "You don't need any help. I'm said, "You don't need any help. I'm said, "You don't need any help. I'm here, you know, I'm here for I'm the here, you know, I'm here for I'm the here, you know, I'm here for I'm the people shark. I'm here for the people." people shark. I'm here for the people." people shark. I'm here for the people." >> And he's like, "Yeah, okay." Now, I know >> And he's like, "Yeah, okay." Now, I know >> And he's like, "Yeah, okay." Now, I know this man and this man has adopted many this man and this man has adopted many this man and this man has adopted many children. He's done a lot of stuff in children. He's done a lot of stuff in children. He's done a lot of stuff in life and he is one of the purest people life and he is one of the purest people life and he is one of the purest people you'll ever meet, you know. And he said, you'll ever meet, you know. And he said, you'll ever meet, you know. And he said, "But if you help me, then I can help "But if you help me, then I can help "But if you help me, then I can help more people." And I said, "Holy, I'm becoming what I'm fighting against I'm becoming what I'm fighting against somebody, you know." And I said, you somebody, you know." And I said, you somebody, you know." And I said, you know, I I'll work with you. And so what know, I I'll work with you. And so what know, I I'll work with you. And so what I decided is like we only have limited I decided is like we only have limited I decided is like we only have limited amount of time. If I go on a My Life amount of time. If I go on a My Life amount of time. If I go on a My Life podcast, you know, Ed doesn't need me, podcast, you know, Ed doesn't need me, podcast, you know, Ed doesn't need me, you know, next week or next month. But you know, next week or next month. But you know, next week or next month. But who and Ed is sitting there going, "Who who and Ed is sitting there going, "Who who and Ed is sitting there going, "Who do you have?" And I I know everybody do you have?" And I I know everybody do you have?" And I I know everybody would love to be with you, but you like, would love to be with you, but you like, would love to be with you, but you like, "Who do you have in your rolodex that "Who do you have in your rolodex that "Who do you have in your rolodex that can talk on this topic on a granular can talk on this topic on a granular can talk on this topic on a granular level?" Because I need to bring real level?" Because I need to bring real level?" Because I need to bring real doubt. Okay, I got this person. If I go doubt. Okay, I got this person. If I go doubt. Okay, I got this person. If I go on CNBC, MSNBC, I show people that I'm on CNBC, MSNBC, I show people that I'm on CNBC, MSNBC, I show people that I'm not the smartest person in the world, not the smartest person in the world, not the smartest person in the world, but I got the Henry Ford thing, but I but I got the Henry Ford thing, but I but I got the Henry Ford thing, but I know the smartest person in the world, know the smartest person in the world, know the smartest person in the world, and I bring on this person, and what and I bring on this person, and what and I bring on this person, and what happens is I share stages with them. So happens is I share stages with them. So happens is I share stages with them. So a lot of my cos I've gotten them on a lot of my cos I've gotten them on a lot of my cos I've gotten them on cover of success magazines and various cover of success magazines and various cover of success magazines and various other things but for the right reasons. other things but for the right reasons. other things but for the right reasons. Guys who are walking and girls who are Guys who are walking and girls who are Guys who are walking and girls who are walking in the room and the room needs walking in the room and the room needs walking in the room and the room needs to know who they are before they get in. to know who they are before they get in. to know who they are before they get in. And like I tell people if you're not in And like I tell people if you're not in And like I tell people if you're not in charge right now we're we're in the day charge right now we're we're in the day charge right now we're we're in the day and age is no longer make it they will and age is no longer make it they will and age is no longer make it they will come. They want to know who's making it come. They want to know who's making it come. They want to know who's making it why you're making it. But CEOs today why you're making it. But CEOs today why you're making it. But CEOs today they can't go to their executive uh uh they can't go to their executive uh uh they can't go to their executive uh uh you know assistant and say make me you know assistant and say make me you know assistant and say make me famous for the right reasons. Well do famous for the right reasons. Well do famous for the right reasons. Well do you hire a publicist? Do you hire this you hire a publicist? Do you hire this you hire a publicist? Do you hire this and that? Who's the one who talks to him and that? Who's the one who talks to him and that? Who's the one who talks to him about estate planning when you now have about estate planning when you now have about estate planning when you now have a billion dollars in your bank? Who's a billion dollars in your bank? Who's a billion dollars in your bank? Who's the one who talks to them about being the one who talks to them about being the one who talks to them about being non-colctible? So, there's a lot of real non-colctible? So, there's a lot of real non-colctible? So, there's a lot of real estate brokers. There's only one Barbara estate brokers. There's only one Barbara estate brokers. There's only one Barbara Corkran. There's a lot of uh basketball Corkran. There's a lot of uh basketball Corkran. There's a lot of uh basketball team owners. There's only one Mark team owners. There's only one Mark team owners. There's only one Mark Cuban. There's a lot of real estate Cuban. There's a lot of real estate Cuban. There's a lot of real estate developers, the most powerful man in the developers, the most powerful man in the developers, the most powerful man in the world. Not talking religion or politics world. Not talking religion or politics world. Not talking religion or politics here. here. here. There's only one Donald Trump. Uh There's only one Donald Trump. Uh There's only one Donald Trump. Uh there's only one, you know, Damon John. there's only one, you know, Damon John. there's only one, you know, Damon John. I just put a couple foos on a shirt. You I just put a couple foos on a shirt. You I just put a couple foos on a shirt. You have to be able to brand yourself now have to be able to brand yourself now have to be able to brand yourself now because if not, you're at the mercy of because if not, you're at the mercy of because if not, you're at the mercy of the kid in the mail room who has 200,000 the kid in the mail room who has 200,000 the kid in the mail room who has 200,000 followers who decide to say you're a followers who decide to say you're a followers who decide to say you're a racist or a misogynistic pig. You got to racist or a misogynistic pig. You got to racist or a misogynistic pig. You got to go and get spin doctors. Your business go and get spin doctors. Your business go and get spin doctors. Your business is over. And you had to cut 40% of that is over. And you had to cut 40% of that is over. And you had to cut 40% of that hardworking staff because you never had hardworking staff because you never had hardworking staff because you never had a microphone. And so I, you know, CEOs a microphone. And so I, you know, CEOs a microphone. And so I, you know, CEOs need to need to brand themselves. So need to need to brand themselves. So need to need to brand themselves. So I've created like a management company I've created like a management company I've created like a management company for CEOs managed by me and my team and for CEOs managed by me and my team and for CEOs managed by me and my team and my staff. I'm not only their president, my staff. I'm not only their president, my staff. I'm not only their president, I'm a client, you know. So, that that I'm a client, you know. So, that that I'm a client, you know. So, that that that's what it is. They treat everybody that's what it is. They treat everybody that's what it is. They treat everybody like they treat me. So, um that's what like they treat me. So, um that's what like they treat me. So, um that's what CO Access is. And anybody you think uh CO Access is. And anybody you think uh CO Access is. And anybody you think uh anybody out there who is interested anybody out there who is interested anybody out there who is interested could potentially qualify. We can only could potentially qualify. We can only could potentially qualify. We can only take two a year. Check out CEO.com. take two a year. Check out CEO.com. take two a year. Check out CEO.com. >> Very good. You guys, by the way, it's >> Very good. You guys, by the way, it's >> Very good. You guys, by the way, it's what I said earlier. It's not who you what I said earlier. It's not who you what I said earlier. It's not who you know, it's who knows you. It's actually know, it's who knows you. It's actually know, it's who knows you. It's actually both, but this helps with the who you both, but this helps with the who you both, but this helps with the who you know. Let me ask you this last. By the know. Let me ask you this last. By the know. Let me ask you this last. By the way, this has been a tremendous way, this has been a tremendous way, this has been a tremendous conversation. I didn't even know we were conversation. I didn't even know we were conversation. I didn't even know we were going to go in some of these directions going to go in some of these directions going to go in some of these directions and I'm really grateful that we did. I and I'm really grateful that we did. I and I'm really grateful that we did. I love that you have such depth and range love that you have such depth and range love that you have such depth and range of topic. I love that about you. What of topic. I love that about you. What of topic. I love that about you. What about this idea of community and brand? about this idea of community and brand? about this idea of community and brand? I'm just trying to think of something I'm just trying to think of something I'm just trying to think of something that, you know, not everyone's thinking that, you know, not everyone's thinking that, you know, not everyone's thinking about right now. So, you just said for about right now. So, you just said for about right now. So, you just said for that CEO, obviously them building a that CEO, obviously them building a that CEO, obviously them building a brand matters. I feel like I don't know brand matters. I feel like I don't know brand matters. I feel like I don't know that that's just limited to a CEO. Like that that's just limited to a CEO. Like that that's just limited to a CEO. Like I in real estate here, I'm in I'm in I in real estate here, I'm in I'm in I in real estate here, I'm in I'm in Pawn of Eater Beach. There's a couple Pawn of Eater Beach. There's a couple Pawn of Eater Beach. There's a couple there's a billion realtors, but there's there's a billion realtors, but there's there's a billion realtors, but there's a couple people online that are kind of a couple people online that are kind of a couple people online that are kind of like become like the mayor of Ponavidra like become like the mayor of Ponavidra like become like the mayor of Ponavidra type brand. You know what I mean? And I type brand. You know what I mean? And I type brand. You know what I mean? And I can honestly say if I was to go sell a can honestly say if I was to go sell a can honestly say if I was to go sell a house, I'm probably this is it's the house, I'm probably this is it's the house, I'm probably this is it's the person I see the most regularly, I would person I see the most regularly, I would person I see the most regularly, I would probably go to them. So, what about probably go to them. So, what about probably go to them. So, what about brand building for anybody? Maybe you brand building for anybody? Maybe you brand building for anybody? Maybe you don't think it needs to be for everybody don't think it needs to be for everybody don't think it needs to be for everybody and that's completely fine. And then and that's completely fine. And then and that's completely fine. And then also community. This two things are also community. This two things are also community. This two things are correlated to me a little bit. How buil correlated to me a little bit. How buil correlated to me a little bit. How buil important is it for a company to build a important is it for a company to build a important is it for a company to build a community as it builds its brand like community as it builds its brand like community as it builds its brand like like FUBU did like Starbucks has it's like FUBU did like Starbucks has it's like FUBU did like Starbucks has it's kind of a community right those two kind of a community right those two kind of a community right those two things for your everyday entrepreneur things for your everyday entrepreneur things for your everyday entrepreneur out there should they still be working out there should they still be working out there should they still be working themselves on building a brand and a themselves on building a brand and a themselves on building a brand and a community themselves community themselves community themselves >> yeah absolutely you know we talk about >> yeah absolutely you know we talk about >> yeah absolutely you know we talk about the CEOs I talk about that because that the CEOs I talk about that because that the CEOs I talk about that because that just happens to be where I you know just happens to be where I you know just happens to be where I you know where I am and where I can add the most where I am and where I can add the most where I am and where I can add the most value but I I mean I wrote a whole book value but I I mean I wrote a whole book value but I I mean I wrote a whole book on it right the brand within it is Every on it right the brand within it is Every on it right the brand within it is Every single person is a brand. So two things. single person is a brand. So two things. single person is a brand. So two things. Number one, you are a brand. You are a Number one, you are a brand. You are a Number one, you are a brand. You are a business. Whether you think of brands as business. Whether you think of brands as business. Whether you think of brands as the crest on you know the shield the crest on you know the shield the crest on you know the shield representing uh you know a royal family representing uh you know a royal family representing uh you know a royal family or a family here or you uh you know you or a family here or you uh you know you or a family here or you uh you know you being a brand of a family in a church or being a brand of a family in a church or being a brand of a family in a church or a family who loves food. You're a family who loves food. You're a family who loves food. You're everybody's the brand and you are everybody's the brand and you are everybody's the brand and you are personally a brand. you know, uh, you personally a brand. you know, uh, you personally a brand. you know, uh, you have to be I always say people have to have to be I always say people have to have to be I always say people have to be able to put themselves in two to five be able to put themselves in two to five be able to put themselves in two to five words. Now, it could be 10 words, but if words. Now, it could be 10 words, but if words. Now, it could be 10 words, but if you can't define the two to five words you can't define the two to five words you can't define the two to five words who you are, well, then you walk into who you are, well, then you walk into who you are, well, then you walk into the room, you leave it up to other the room, you leave it up to other the room, you leave it up to other people to interpret. And why is that people to interpret. And why is that people to interpret. And why is that more powerful now than ever before? Cuz more powerful now than ever before? Cuz more powerful now than ever before? Cuz we're no longer shaking your hand and we're no longer shaking your hand and we're no longer shaking your hand and looking you in the eye and call your looking you in the eye and call your looking you in the eye and call your references. We're all looking at you references. We're all looking at you references. We're all looking at you through this. So, we're checking you out through this. So, we're checking you out through this. So, we're checking you out before you walk into that room. and who before you walk into that room. and who before you walk into that room. and who is working for you as a as a founder or is working for you as a as a founder or is working for you as a as a founder or in your family when I'm following them. in your family when I'm following them. in your family when I'm following them. I don't know if they're talking on their I don't know if they're talking on their I don't know if they're talking on their personal time or your time. Do we have personal time or your time. Do we have personal time or your time. Do we have we have you know the the freedom of we have you know the the freedom of we have you know the the freedom of speech in this country but when your speech in this country but when your speech in this country but when your child is talking about you or talking child is talking about you or talking child is talking about you or talking about their life I'm looking at the about their life I'm looking at the about their life I'm looking at the family's brand right the child is family's brand right the child is family's brand right the child is brilliant the child is smart the child brilliant the child is smart the child brilliant the child is smart the child is nice the child is is is cordial or is nice the child is is is cordial or is nice the child is is is cordial or the child's an animal who who the hell the child's an animal who who the hell the child's an animal who who the hell it's their parents let me see what's it's their parents let me see what's it's their parents let me see what's going on at home so you are personally going on at home so you are personally going on at home so you are personally brand community 100% the number one brand community 100% the number one brand community 100% the number one product in Shark Tank history and it's product in Shark Tank history and it's product in Shark Tank history and it's mine out of all 54 shark tanks around mine out of all 54 shark tanks around mine out of all 54 shark tanks around the world is Bombas socks. It's a sock. the world is Bombas socks. It's a sock. the world is Bombas socks. It's a sock. They do $2.7 billion dollars this year. They do $2.7 billion dollars this year. They do $2.7 billion dollars this year. Uh hit that mark. And why? Every pair of Uh hit that mark. And why? Every pair of Uh hit that mark. And why? Every pair of socks they make, product is king. But socks they make, product is king. But socks they make, product is king. But they give a pair away to those in the in they give a pair away to those in the in they give a pair away to those in the in the in the homeless community. Now, they the in the homeless community. Now, they the in the homeless community. Now, they don't just give them away. They're in don't just give them away. They're in don't just give them away. They're in the communities. They know the the communities. They know the the communities. They know the directors. They know the people. And so, directors. They know the people. And so, directors. They know the people. And so, you know, as a community, brands are you know, as a community, brands are you know, as a community, brands are community. Don't think that your brand community. Don't think that your brand community. Don't think that your brand has to be or your community has to be has to be or your community has to be has to be or your community has to be polished and great. Old dirty bastard polished and great. Old dirty bastard polished and great. Old dirty bastard was an old dirty bastard and he knew his was an old dirty bastard and he knew his was an old dirty bastard and he knew his community. Wu Tang was a certain way. community. Wu Tang was a certain way. community. Wu Tang was a certain way. But, you know, you have a brand. Let's But, you know, you have a brand. Let's But, you know, you have a brand. Let's let's talk about brands really quick. let's talk about brands really quick. let's talk about brands really quick. Well, you have this one that's in Well, you have this one that's in Well, you have this one that's in Bloomale or or or Louis Vuitton. It's Bloomale or or or Louis Vuitton. It's Bloomale or or or Louis Vuitton. It's the greatest brand. You're only going to the greatest brand. You're only going to the greatest brand. You're only going to see one of these white shirts ever. see one of these white shirts ever. see one of these white shirts ever. shirt. Meanwhile, they got a hundred in shirt. Meanwhile, they got a hundred in shirt. Meanwhile, they got a hundred in the back and you pay $200 for that white the back and you pay $200 for that white the back and you pay $200 for that white shirt. All right, you go to Macy's. shirt. All right, you go to Macy's. shirt. All right, you go to Macy's. Well, I want this white shirt. It has a Well, I want this white shirt. It has a Well, I want this white shirt. It has a polo horse. It looks like a guy playing polo horse. It looks like a guy playing polo horse. It looks like a guy playing horse and I'm going to look like I'm horse and I'm going to look like I'm horse and I'm going to look like I'm sexy. You know, a horse on a yacht. You sexy. You know, a horse on a yacht. You sexy. You know, a horse on a yacht. You pay about $70 for that. And that brand, pay about $70 for that. And that brand, pay about $70 for that. And that brand, you see other people wearing it. You you see other people wearing it. You you see other people wearing it. You know where they're from. And then know where they're from. And then know where they're from. And then there's the person who's like, I don't there's the person who's like, I don't there's the person who's like, I don't care about all that stuff. I'm a slob care about all that stuff. I'm a slob care about all that stuff. I'm a slob and I'm going to buy three white and I'm going to buy three white and I'm going to buy three white t-shirts for a pack in a pack for $20. t-shirts for a pack in a pack for $20. t-shirts for a pack in a pack for $20. And when I spill crap on it, I don't And when I spill crap on it, I don't And when I spill crap on it, I don't care. By the time you bought that one care. By the time you bought that one care. By the time you bought that one Louis Vuitton one, I got a hundred Louis Vuitton one, I got a hundred Louis Vuitton one, I got a hundred shirts and I give it away to those in shirts and I give it away to those in shirts and I give it away to those in the homeless community. Even the people the homeless community. Even the people the homeless community. Even the people out there who you live, you are you in out there who you live, you are you in out there who you live, you are you in California. I'm a tree hugger. Don't California. I'm a tree hugger. Don't California. I'm a tree hugger. Don't don't get me wrong. I'm a tree hugger don't get me wrong. I'm a tree hugger don't get me wrong. I'm a tree hugger and I'm about to save the planet. But and I'm about to save the planet. But and I'm about to save the planet. But you're going to still see me around with you're going to still see me around with you're going to still see me around with my Land Rover, my Yeti bucket, uh you my Land Rover, my Yeti bucket, uh you my Land Rover, my Yeti bucket, uh you know, my North Face. I'm going to be know, my North Face. I'm going to be know, my North Face. I'm going to be hugging trees looking good. It's still a hugging trees looking good. It's still a hugging trees looking good. It's still a brand. So again, we are all communities brand. So again, we are all communities brand. So again, we are all communities and brands. and brands. and brands. >> Was this good you guys or what? Like >> Was this good you guys or what? Like >> Was this good you guys or what? Like sometimes at the end of the show I go, sometimes at the end of the show I go, sometimes at the end of the show I go, "Hey, share the episode." I don't need "Hey, share the episode." I don't need "Hey, share the episode." I don't need to ask anybody to do that today. This is to ask anybody to do that today. This is to ask anybody to do that today. This is going to several million people. I going to several million people. I going to several million people. I guarantee you. This is like why I do the guarantee you. This is like why I do the guarantee you. This is like why I do the show. By the way, everyone, you won't show. By the way, everyone, you won't show. By the way, everyone, you won't see this then, see this then, see this then, >> but it's he and I, we're 4 days before >> but it's he and I, we're 4 days before >> but it's he and I, we're 4 days before Christmas and we're both still in the Christmas and we're both still in the Christmas and we're both still in the hunt right now. Those of you that are on hunt right now. Those of you that are on hunt right now. Those of you that are on your three-week, whatever trip you're your three-week, whatever trip you're your three-week, whatever trip you're on, just so you know, maybe success on, just so you know, maybe success on, just so you know, maybe success leaves clues. We're both grinded leaves clues. We're both grinded leaves clues. We're both grinded [laughter] [laughter] [laughter] on the week of Christmas. Damon, this on the week of Christmas. Damon, this on the week of Christmas. Damon, this was so good. I I'm really grateful that was so good. I I'm really grateful that was so good. I I'm really grateful that you did this. This was We had a great you did this. This was We had a great you did this. This was We had a great show the other times. This is awesome show the other times. This is awesome show the other times. This is awesome right here, brother. So, thank you so right here, brother. So, thank you so right here, brother. So, thank you so much. much. much. >> I love you, man. I wish we get to spend >> I love you, man. I wish we get to spend >> I love you, man. I wish we get to spend more time. We're always in passing and I more time. We're always in passing and I more time. We're always in passing and I I check on you and we ask all our I check on you and we ask all our I check on you and we ask all our friends. I'm going down to Dan friends. I'm going down to Dan friends. I'm going down to Dan Flechman's over at the Cassa Center Flechman's over at the Cassa Center Flechman's over at the Cassa Center handing out 30,000 toys to kids right handing out 30,000 toys to kids right handing out 30,000 toys to kids right now. I'm going to head down there, man. now. I'm going to head down there, man. now. I'm going to head down there, man. But I really I I'm always really But I really I I'm always really But I really I I'm always really impressed by you. you are just such an impressed by you. you are just such an impressed by you. you are just such an amazing human being and such a powerful amazing human being and such a powerful amazing human being and such a powerful powerful speaker, communicator and man powerful speaker, communicator and man powerful speaker, communicator and man um any anytime and let's let's I don't um any anytime and let's let's I don't um any anytime and let's let's I don't want to do the Hollywood let's just try want to do the Hollywood let's just try want to do the Hollywood let's just try to get together but let's just try to to get together but let's just try to to get together but let's just try to get together whenever we can brother get together whenever we can brother get together whenever we can brother >> I love you brother God bless you >> I love you brother God bless you >> I love you brother God bless you >> all right thank you everybody share the >> all right thank you everybody share the >> all right thank you everybody share the episode max out.