Cracking the Hidden Code to Visualize Your Dreams into Reality | Ed Mylett
Your will to win has a price tag—but negotiate it in advance. Most people sell their dreams up the river because they constantly ask 'What's this costing me?' instead of 'Is it worth it?' The price you pay to make your dream come true is infinitely less than the price of living forever with the regr
1h 29mKey Takeaway
Your will to win has a price tag—but negotiate it in advance. Most people sell their dreams up the river because they constantly ask 'What's this costing me?' instead of 'Is it worth it?' The price you pay to make your dream come true is infinitely less than the price of living forever with the regret of not trying. Decide today: What's your family worth? What are your dreams worth? Then stop negotiating. The moment you attach your love for others to your vision and refuse to renegotiate, you become unstoppable.
Episode Overview
Ed Mylett delivers a powerful message about leadership, vision, and the relentless will required to achieve your dreams. He emphasizes that it takes leaders with vision to help people with dreams, and that you must constantly sell yourself and others on a compelling future. The episode explores why most people quit (they sell their will to win) and how to build unstoppable momentum by negotiating your price in advance and attaching your deepest love to your vision.
Key Insights
Leadership Is Selling Dreams Repetitively
Great leaders don't come up with new things to say to old people—they say old things to new people. Whether you're a parent, business leader, or leading yourself, you must repeatedly cast and sell the vision. Most businesses and families fail because leaders get tired of selling the dream, suffering from 'leadership fatigue.' But repetition and consistency in selling the vision is what creates unstoppable momentum.
Attach Your Love to Your Vision to Make It Unstoppable
The secret to perseverance is linking your vision to the people you love most. When you love your family more than you fear obstacles, more than you're worried about failure, you become an unstoppable force. Most people quit because adversity becomes greater than their love—they sell their family's dreams up the river. But when your love is non-negotiable, no obstacle can stop you.
Negotiate Your Price in Advance, Then Stop Negotiating
Constantly asking 'Is it worth it?' and 'What's this costing me?' drains your energy and focus. Instead, decide in advance what price you're willing to pay for your dreams. The price you pay to make your dreams come true is infinitely less than the price of living forever with regret. Once you've negotiated that price upfront, stop renegotiating it—just execute.
Focus on Worth, Not Cost
Poor people negotiate cost; wealthy people negotiate worth. When you operate from scarcity, you're constantly flipping price tags asking 'What can I afford?' But when you operate from abundance, you ask 'Is it worth it?' This subtle shift changes everything. Focus on what your family, dreams, and life are worth—not what they cost—and you'll pay any price to win.
Everyone Has a Dream—Be the Leader Who Sees Their Vision
Every person you meet has a dream, whether it's to be a millionaire, a great parent, or just to find peace today. As a leader, your job is to see a vision that others can't yet see and help their dreams fit inside yours. Great leaders like Jesus, Martin Luther King Jr., and Steve Jobs all cast compelling visions and sold dreams big enough for everyone to fit inside.
Notable Quotes
"It takes leaders with vision to help people with dreams."
"Being in business or being a mom or being a dad or being a leader is not coming up with new things you say to old people. It's saying old things to new people."
"I love my family more than this obstacle. I love my family more than I'm afraid. I love my family more than this adversity. I will love my family longer and it will endure far past this problem."
"The price you will pay to make your dream come true is infinitely less than the price you will pay if you don't. The price you pay if you don't make your dream happen, your vision for your life, is you live with that forever."
"Successful people negotiate worth, whether something is worth it, not what the price is or the expense is."
Action Items
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1
Write Down Your Vision and Sell It Daily
Define your vision for your life, family, or business. Then commit to 'selling' this vision to yourself and others daily through repetitive messaging, actions, and reminders. Don't suffer from leadership fatigue—keep selling the dream even when people seem tired of hearing it.
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2
Link Your Vision to the People You Love Most
Identify the people you love most (family, children, community). Write down how achieving your vision serves them. Remind yourself daily: 'I love [these people] more than I fear this obstacle.' This creates an unstoppable emotional anchor for when adversity strikes.
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3
Negotiate Your Price in Advance
Sit down today and decide: What price am I willing to pay for my dreams? What am I NOT willing to do? Once you've decided, commit to never renegotiating. When obstacles arise, remind yourself you already agreed to pay this price.
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4
Validate Your Vision with Massive Action
Words without action ring hollow. Show yourself and others you mean it by taking visible, disciplined action toward your vision. People need to see you living it—arriving early, working harder, sacrificing—to believe the dream is real.
Full Transcript
Transcript of Cracking the Hidden Code to Visualize Your Dreams into Reality | Ed Mylett from The Ed Mylett Show. Auto-generated from episode audio; may contain minor errors.
Hey everyone, welcome to my weekend special. I hope you enjoy the show. Hit that like button and be sure to subscribe to the YouTube channel so you never miss my show, whether it's Tuesday, Thursday, or Saturday. Now on with the show. All right, welcome back to the show everybody. So grateful that you're here with me today. Today's question was very simple. Ed, how do I change my present right now? By the way, if you have a question you want answered on the show, you can submit it on my Instagram @edmylett e d m y l e t t.
You submit it there, we get thousands of them, but there's a chance your question will get answered on the show. And so, today is all about leadership and vision and dreams because I've been asked about this topic a lot. And don't discount yourself. If you have a child, if you have a company, a business, if you are a human being, you're a leader in the context that I'm going to cover today, okay? So, today's topic is this. I want you to write this down. Here's the title.
title. title. It takes leaders with vision to help people with dreams. Let me say it to you again. This is This is big stuff. It takes leaders with vision to help people with dreams. That's not my saying. I heard it somewhere many, many years ago, but I've lived by it. It takes leaders with vision to help people with dreams. What does that mean, Ed? Well, here's what it means. The first thing is it's a reminder that everybody you meet has a dream. Everybody's born with a dream.
There's a heart that dreams. As we get older, those dreams can change, they can evolve, they can even die and get buried, but every human being has a dream. That dream could be to be a multi-millionaire, billionaire. That dream could be to lead millions of people. That dream could be to be a mother or a father. That dream could be a particular career. That dream could have a particular body. That dream could be to live with a particular set of emotions. For some of you, your dream's as simple as my dream is to begin to be happy.
I'm tired of living sad or down or worried or angry. But remember this, every human being you meet has a dream. It might be a big one that's long-term, and it might be just a short one. Their dream might just be, man, can I get through today with a little bit of peace, with a little bit of bliss? But, everybody's got a dream. And I reminded myself of that when I meet humans humans humans that they have dreams. Every precious person has one. And like I said, there's millions of them, and there's varieties of them.
And some people have lots of different dreams. different dreams. different dreams. This is a context and a syntax that you begin to see your brothers and sisters differently. differently. differently. That server at the restaurant that's serving you, that you don't make eye contact with when they ask you, "How's the food?" or "What would you like to order?" order?" order?" That person's got a dream. That dream might be just that you acknowledge them. That dream might be that they want to be the best server that's ever lived.
That dream might be that that that you know, they want to have a big YouTube channel someday. That dream might be they want to write a book. That dream might be that they want to meet their the love of their life. But, that person's got a dream. That's why they were born. You were born to live a dream. You were born to make your dreams come true. And I know this. And so, what those people are looking for is a leader. And all a leader means is, I can help you.
I see something that you don't see. I see a potential. So, as a leader in a company, many of you run companies or businesses, businesses, businesses, remember this, it takes leaders with vision to help people with dreams. What does that mean? That means that you need to begin to work on your vision because everybody you meets got a dream. If you're a mother, what's the vision for your family? What's your vision for your children? Are you sowing seeds in them of vision and visionary leadership in them?
them? them? I read a book a long time ago that really changed my life. It's an old book. It's written by a guy named Guy Kawasaki. Kawasaki. Kawasaki. And it's called Selling the Dream. And what he was really writing about was Apple. He was the guy that kind of marketed the old Macintosh for Apple. The entire book is the context of what Apple was doing to become a great company. company. company. And if you really understand and study that company, Steve Jobs was a great dream seller.
dream seller. dream seller. See, selling the dream is a skill and a talent you build. Listen to me. But most people are oblivious that it's important. important. important. Most people think that's only for the Steve Jobs' of the world or the Ed Mylett's of the world. You want to be a great father? great father? great father? You get great at selling a dream to your children and your family and your spouse. You want to be a great business person, entrepreneur? You get great at selling the dream and having a vision for where you want to go.
You want to be a great anything? You want to lead yourself in life? You better have a big-time vision. You better be able to sell yourself on that dream. Life's about vision. That's why the Bible talks about where there is no vision, the people will perish. They will literally die. You're a dead human without a dream. So, you should constantly be working on your dream muscle, your vision muscle, and your ability to sell yourself and other people on that vision. I am talking to you today because I had a dream and a vision that I could help millions of people, people, people, that I could use an ability I thought I might have to communicate to reach people.
Remember this, we constantly move in our life towards where what we're most familiar with. We move to the familiar. We gravitate to the familiar. We develop patterns and behaviors that are familiar. That's why when you drive home usually from wherever you work, you don't even have to consciously think about how you're getting there. You just kind of pull right off the freeway when it happens, don't you? You're not even thinking about it because it's familiar to you. You get in the shower, you don't think, "You know what?
Today I'm going to soap here first and then shampoo." You got a routine. You just do it unconsciously. Your life, most of it is unconscious because your brain is trying to save energy by creating habits that are repetitive and that are familiar. Well, if you're only familiar with the tasks you have to do, or as a mom or a dad familiar with, "I got to cook them lunch. I got to get dinner. I got to pick them up for school." school." school." And you just do the monotonous stuff and you never have a family that's loaded with a vision or a dream of where they're going or for each individual child you have or for your spouse that you're selling them a dream and a vision of who they could be and how much you believe in them.
Of all the things I'm not very good at, I'm amazing at selling people on themselves. I'll tell people that all the time. SERVER IN A RESTAURANT'S A GREAT EXAMPLE. If I see a say, "Man, you're awesome. you're awesome. you're awesome. You are awesome. You're amazing. Thank you. Man, I You're You're not even going to be here someday, are you? You want to do something out of here. I could see you I could see you out of here doing more." Or if they do want to be there, I'll say, "Man, I could see you running this place someday." With my kids since they were little, I was selling them a dream and a vision.
I used to say to them that, "My Letts are going to do something awesome. I'm telling you Hey, listen to me. The My Letts are doing something awesome." They still get text messages from me saying, do something great today. great today. great today. We're going to do something freaking great as a family. Woo! We kick some butt today, making a difference. The My Letts are leaders. We got a vision." And I'll sell them that dream over and over again. Think about all the people you admire in your life.
Think about them. What's one thing they all have in common? They had a big old dream, a vision and a dream that they sold either themselves or you. Let's go through a few. And by the way, when I'm saying this, what about you? What vision are you constantly selling yourself on? What vision are you selling your colleagues on? What vision are you selling your spouse or boyfriend or girlfriend on? Your children on? Your parents on? parents on? parents on? Do you do that? Are you conscious of it?
Because that's called being alive. The ability to grab a vision and develop it is a muscle. And to do it repetitively, even when people are rolling their eyes at you going, "I heard this before." And here's the kicker. Get good at selling it. That's the second step. second step. second step. Think about who you admire. Let's just go through a few people. Let's say you're a follower of Jesus. Just curious, did he have any dream he sold? sold? sold? Did he have any vision? His vision, his dream was everlasting life for you.
That's about as big as it gets. You bought the dream and the vision if you're a believer. Whatever your faith is, you've bought the vision and the dream of this person that is your deity. In my case, I'm a Christian. And then what did he do? He sold the dream. He cast the vision and he sold the dream over and over and over again. again. again. And then he built a team of people that sold it and it's become the biggest movement in the history of mankind.
Maybe you're not religious. How about Martin Luther King? Do you admire him? Wow, that's interesting cuz his most famous speech is I have a dream. And he sold the dream. He did it with his oratory skills. He did it with his physical labor in the marches and the standing in the difficult times up against adversity. against adversity. against adversity. And then he had other people who caught that dream like the Rosa Parks of the world world world who started to carry that dream and that vision.
vision. vision. Okay, maybe you're into politics. Who do you like? Trump or Obama cuz you don't like them both. What did Obama have? Hope and change. If you loved Obama, you were all about hope and change and he embodied that hope and that change that you love. Maybe you didn't like Obama. Maybe you're a you're a you're a a Trumper. You love Donald Trump. Did he have a vision? Does he have a vision? Make America great again. That's the vision and he sold the dream on it.
Now, it's even more powerful when you embody that dream. So, let me give you some steps. You got to you got to get great at seeing a vision for yourself and other people. Then you got to sell a big enough dream that the dream of everybody within your stewardship can fit inside the one you're selling. So, if you're a business leader, you got to sell it big. Here's your number one problem if you're running a business right now. You ain't selling it big enough. You got to see it bigger.
Ready for this? Get in the big, man. Sell it bigger. Get in the big. When Apple was just a board company, Jobs was about being talking about being the most transformative company of all time. That was crazy. How about me? Some guy that's just plugging away as an entrepreneur 25 years ago a dream of being worth hundreds of millions of dollars of influence in millions of people, of using my story to change You'd have laughed your ass off at me back in those days. Well, people aren't laughing anymore, are they?
Because I got a big old vision. I started selling myself the dream. And when you sell it, and then you embody it. So, here that's step one, get a vision. Step two, start selling that dream. Step three, make it repetitive. Being in business or being a mom or being a dad or being a leader is not coming up with new things you say to old people. people. people. It's saying old things to new people. Let me say that to you again. Too many of you are trying to create some new thing you're saying to the old team.
What you need to be doing is saying the old things to new people. So, I've said it over and over and over. So, you got to sell it big enough that everybody's dream is fits inside of it. So, the Myletts are going to do something awesome. Max, you can play on the PGA tour. BellaBoo, you can have your own business and run for president someday if you It fits inside the dream that I'm selling. If you're running a company, you got to get the dreams of everybody to fit inside that.
The third thing is you got to back it up with massive action. massive action. massive action. It can't just be words. People got to watch you go, "Oh, she means it now." You get good at selling that dream. And you do it repetitively. You don't end up suffering for what I call leadership fatigue, where you get tired of hearing from yourself. You get tired of saying it. Most businesses fail because the leader gets tired of selling the dream and acting like it. Most parents fail because they get tired if they ever sold a dream, they get tired of selling it because the kids don't behave, they don't act like it, and they finally just quit.
quit. quit. The more you sell the dream and sell the vision. I'm convinced the problem for most kids is they're being raised by parents who don't sell a big vision and a big dream and tell them how amazing it's going to be. When you're a leader, that's a position. That means you have a viewpoint that people behind you can't see. You have a job as a leader, as a mom, as a dad, as a business leader, as a coach a coach a coach to say, "Hey, let me tell you what I see cuz you can't see it.
Let me tell you all how amazing it's going to be when we get there. How worth it it's going to be to go through the trials and tribulations. How worth it is to go through the ups and downs and put the work in." work in." work in." Let me say it to you again cuz this is going quick. Okay? You got to see something they don't see because of your position as a leader and you got to be able to say, "Let me tell you what I see." see." see." And you tell them over and over and over and you tell them in different ways until they get it, but you say the same thing.
thing. thing. And you tell them how amazing it's going to be when we get there. Go all the way back to Jesus. Let me TELL YOU WHAT I SEE. SEE. SEE. I see you in heaven someday. Let me tell you how amazing heaven's going to be. Let me tell you how amazing it is. Right? Over and over and over. Then you tell them how to get there. Over and over and over again. It's got to be big. It's got to be bold. It's got to capture people's hearts and they've got to see themselves fitting inside the one you're selling.
It can't be a selfish dream unless you're just leading you. leading you. leading you. Then you got to do the hard one. You got to validate it with your action. They got to see you go, "Wow, she's serious. She's in here 2 hours earlier than she used to be. Oh my gosh, she's got this dream of doing this bodybuilding contest she's doing. Look how disciplined she is with her diet. My gosh, you know she takes off on lunch and works out in addition to her morning workout?" They start seeing it.
Man, he's talking big stuff for the company right now. He's talking major plans, major vision, unbelievable stuff. Have you seen how he's working right now? This dude's a maniac. He means it. You validate the dream with your actions. You tell your kid they're going to play high school basketball, how often are you getting out there shooting with them? How often are you getting up early? How many videos are you sending them on shooting How many articles? What the coach are you trying to get work to get them with?
Validate it with your actions. You become a powerhouse. And then it starts to get momentum. This is what happens in life. You got to learn to do this. If I was to tell you one thing about your life I would wish for you is that you would get a bigger vision for you. If there's one thing I would wish for your company your company your company is that you get a bigger vision for your company. If there's one thing I'd wish for your family is that you get a bigger vision.
And after you have those things, then what I would wish for you is that you work on the development of selling that dream and getting better at selling yourself and others on that dream. Then I'd wish you'd repeat it almost to the point of people thinking you're crazy. And then what I would wish is that everybody can fit inside the one you're selling. And then what I'd wish is that you'd validate it by taking massive action. massive action. massive action. You start doing that, your life changes.
The reason your life is not changing if you want it to is you don't have a compelling vision compelling vision compelling vision that's greater than your fears. And the way you make a dream happen, by the way, you might say I don't know what my dream and my vision is. Let me tell you what it is. Your dreams, what will move you in your life, always life, always life, always is either the future you want or other people. You'll never do anything for yourself, but you'll do stuff to achieve your vision and you'll do stuff to make other people happy.
What I recommend you do is once you get that vision is you link your love for other people to that vision and dream. Because as long as you tell yourself, I love these people more than I'm afraid that this dream won't happen. I love these people more than I'm worried about the obstacles and the roadblocks. I love my family. my family. my family. I love my whatever it is more than I'm scared. More than the adversity. My love is greater than anything that will get in the way.
Most of you were afraid to get a big vision cuz you think you're going to miss it. miss it. miss it. And then you're afraid to really pursue it and chase it because you're afraid you'll fail. Many, many times I wanted to quit. And I would remind myself, I love my family family family more than this obstacle. I love my family more than I'm afraid. I love my family more than this adversity. adversity. adversity. I will love my family longer and it will endure far past this problem.
And once I attached my love to the dream, the people I love to the dream I became a pretty unstoppable force because there was no cop out. And by the way way way if you know someone who's quit on their dream dream dream you know the hard reality the adversity was greater than their love. The adversity was greater than their love for their family. They sold their family out. That's the hard truth. I can't sell out my family. There ain't any word game, any adversity, any obstacle anything you're going to put in front of me that's going to get me to sell my family up the river.
And that's exactly what you're doing when you quit. Let me ask you this. Let's just get this straight. straight. straight. Is there anything bigger than your love for these other people? Is there anything that would come in your way your way your way that would be bigger than your love? Maybe your love for your Lord, your love for your family. Anything bigger than that? Good. I hope the answer was no. Cuz if there's nothing bigger than that, you're going to win. Unless of course you renegotiate that at some point, which a lot of people do.
You ever seen someone who's been defeated in their dream? Quietly, they might blame someone else, they might have their excuse, but deep in their soul, deep in their intuition, deep inside them they know. they know. they know. They sold out. Here's the great news. I've quit many things before. But I got back up again. It's not too late. You can decide right now, that's it. He's right. I'm going to start attaching my vision and my dreams to my love for these other people, and I'm getting up.
I'm going to be a different force now. Let me ask you this question. Any of you that have kids, and if you don't have kids, just pick somebody you love. Let's say you were sitting in a meeting right now. right now. right now. Someone walked up to you and handed you a note and said, "That person was in a serious car accident." Picture your children if you have children, or your grandchildren. If you don't have children, your mom or your dad, your boyfriend or your girlfriend.
You're in a very big meeting room. And you got handed a note. So-and-so's been in an accident, it's serious, you need to come now. What would you do? You'd get right up and run out of that room, wouldn't you? In a minute. Wouldn't you? Wouldn't you? Wouldn't you? Would you stop and go, "Oh, wait a minute. minute. minute. I don't want to be rude to the speaker. I don't want to get up and bother the other people in the room. What's everyone going to think about me when I get up?
Is everyone going to say Wouldn't occur to you at all, that stupid stuff of what other people are going to think. Cuz you got to get to this person you love, right? Cuz your love is greater than that moment. And when you got up, if you started to run out of the room, if someone stopped you, "Hey!" Someone stopped you, "What are you doing? you doing? you doing? You can't get up in the middle of the meeting. There's no way you can do this. That's rude.
Sit your butt back down." Would you go, "Oh, okay. I I don't want to be rude." Would you do that? Or would you go, "Get out of my way. My baby, my child, my girlfriend, my mom has been in an accident. Get out of here." And you stand tall. And when you got to the door, door, door, they said, "Hey, you need to get back in there. This door is locked. There's no way out." way out." way out." Would you do go, "Well, I guess that's a sign I'm not supposed to get to my dream.
It's God giving me a sign, too much adversity." Is that what you'd say? It's a sign? a sign? a sign? Nah. You know what I bet you do? I bet you kick the door down, wouldn't you? You sure would. You'd kick that door down. Bam! No obstacle. When you got out to your car and it didn't start and it wouldn't go, you're like, well, I guess that means I'm not supposed to get there. Man, one thing after the other. Guess I'll just lay down here. Another obstacle, another sign, just not meant to be.
I just don't have what it takes to get to my child. Would you do that? Heck no. You'd go carjack a dadgum car if you had to, wouldn't you? You'd ask I need your car. I need to get Take me right now. You'd get an Uber You do whatever you could. You get an Uber. You get a taxi. You'd run and get anything it took. When you got to the hospital if you got to the door they go, hey, slow down. There's procedure here. You got to sign in.
Are you family? You got TO PRE- YOU'RE LIKE, HEY, HEY, HEY, I got TO GET TO MY FAMILY. NO OBSTACLE. NO OBSTACLE. NO OBSTACLE. WELL, HEY, we need these You don't You Would you say, well, man, I You before I do it I need to know the exact words I'm supposed to say. I need to be totally prepared for when I get to the I need total preparation before I can get to the Screw preparation. You're never going to be totally prepared for that moment. You don't have the perfect words or the perfect moment or the perfect knowledge or understand everything.
That's all out the damn window when you want something to get somebody that bad. You'd get to your baby. Wouldn't you? You wouldn't need the perfect words. You wouldn't need to know everything. You wouldn't wait to get started for the right timing. None of that crap would matter. Would it? Would it? Would it? Cuz you're going to get there because you love them so much. That's how your dream has to be. And by the way, that's the truth of how people make their dreams come true.
And here's the truth about the people that don't. They don't attach that love, that urgency, that obsession. And so little stupid things start to seem big. What are these people going to think? Oh my gosh, someone rejected me and told me to sit back down. The doors are closed. There's no way to get in that room and make it happen. You'd find a way to get that door knocked down, wouldn't you? There's no door closed. It didn't start. There's a setback. My car. No, wouldn't matter.
When you got there they said, hey, we need this information. We need to hear the right words from you. You wouldn't wait around to go, "Well, let me sit in the parking lot and prepare for another 3 weeks before I get started." So, the timing's better better better and I know everything I need to know when I get in that hospital. No, you know enough. know enough. know enough. And you'd get going. What you would say is, "I'll figure it out when I get in there." there." there." Isn't it trivial and isn't it silly when you put it in that context what we let stop us stop us stop us and why we lay down after a while?
And how do I get back up in my life? I'm telling you how. You get back up by getting a new vision, by repeatedly selling yourself this dream, dream, dream, and by attaching your love, like that precious child or or loved one who was in an accident. That type of urgency, that type of love, that type of obsession towards chasing it. And now you're up, and when those obstacles do come, they may rattle you, they may stagger you, but they won't stop you. You're unstoppable. You're unstoppable.
You're unstoppable. Welcome back to the show, everybody. So, today I've got a really difficult question for you. Is your will to win for sale? You know, I really believe that of all the things that comes down to in life about winning and making our lives the masterpiece that we want them to be, I really believe will has a lot to do with it. And the people that I've been around in my life, they have strong faith, obviously, but there's a part of them that has this will to win, this will to want to be somebody that's extraordinary.
that's extraordinary. that's extraordinary. And for most people in life, I think when they take enough failure, enough setbacks, setbacks, setbacks, they will sell their will to win. You know, You know, You know, it's an interesting thing in life about winning. I just want to discuss this with you today, you know. You have to really decide right now and early on in the journey that you can't be bought. You can't be bought with enough success, and you can't be bought with enough failure. Most people at the end of the day quit on their dreams usually usually usually because there's just so much rejection and so much failure and so much letdown.
You know, I I would love to tell you that winning is pretty and that making your dreams come true for your family is beautiful. But man, I got to tell you, on the journey for me, there was so many setbacks. So many times I thought I had it going, and then I didn't. I thought we were going to make it, and then maybe we weren't. we weren't. we weren't. So many people that I thought would be there at the end that weren't. There were people like you probably have had in your life that you really really trusted that then let you down and hurt you.
you. you. Dark nights. Dark nights. Dark nights. Sleepless nights. Some really difficult mornings with a lot of anxiety and trepidation. trepidation. trepidation. Um you know, if you're going to win, you're going to have to carry the emotional burden emotional burden emotional burden of your business, of your family. And sometimes that burden emotionally just over time is so difficult to carry that most people will surrender their will. will. will. You know, I really believe that winning has a lot to do with your will to win. It's not always just, you know, having the right strategy or the right people in place, although you can't win without them, but at some point it comes down to grit and desire and toughness and resiliency and relentlessness.
And I call all of those things will. But for most people, with enough of it, enough setbacks, enough things, they'll just sell their families' dreams up the river. They'll call it something else, don't they? Well, I didn't get along with somebody, or there was this setback, or the economy changed, or this person screwed me over, or whatever the story is that we come up with, all which could be valid. But at some point, basically what you're saying is all of that was too much, and so I've sold my family's dreams up the river.
And I I say it to you that harshly because I want, when it comes for you, for you to avoid it that strongly. That I won't let you create a word game that uh makes you feel like it's okay to take an out, you know, take the door in the back there and get out of here and quit on your dream. That's not what you were born to do. That's not what it was designed for. designed for. designed for. Part of the game of this winning thing, part of the game of changing your family forever, part of the game of changing how you feel about yourself is really difficult.
And it's going to come with all of those things I described and more and shocking setbacks. Every couple two or three years there's going to be a day where you go, "My gosh." Right? Like that's going to happen. And for most people at one point they just go, "That's enough. That's enough." And that's why so few people win because theirs is for sale. See, See, See, what I would recommend you do is negotiate the price tag in advance. See, I believe the price you will pay to make your dream come true, your vision for your life come true, is infinitely less than the price you will pay if you don't.
don't. don't. The price you pay if you don't make your dream happen, your vision for your life, is you live with that forever. And that price I would never be willing to pay. I'll pay any other price as long as it's legal, ethical, and moral because the price you will pay to make that dream come true is so worth it and it is so much less than the price of living with losing forever, with the life you don't deserve, with the people that you don't want around you, with the all of your music still in you.
So many people pass away with all their best music in them still because of the setbacks or the criticisms or the the things that just didn't go their way or their fears holding them back. You know, price tags of life are interesting. See, successful people negotiate worth, whether something is worth it, not what the price is or the expense is. If you're focused on the expense, you're always in a really difficult place. I'll give you an example. This is a metaphor, but it makes sense. When I had no money, right, which was most of my life, when I would walk into a store, I wouldn't get what I wanted in the store.
I would get what I thought I could afford. And so what did I do? I flipped the price tags over. over. over. I didn't always just get what I wanted. I would What's the cost? What's the cost? I'm sure you've done that as well. It's just really one of the real things in life. What's it cost? I wouldn't get the jacket in there I wanted based on what it cost. So, that's a scarcity mindset, right? And so, instead when I became a wealthy person, I'm able to walk in that store and get the one that's worth it.
What's the one worth it? And in our lives, when we're operating from a weak position, we're operating from a poverty mindset, we're constantly negotiating the price tag of like, what's it going to cost me? What's it going to cost me? And we focus so much on what it's costing us, the pain we're going through, the price we're paying. We're constantly focused on the price we're paying, that eventually we just go, I I can't I can't do it. The cost is too great. If you're focused on the cost, you'll eventually lose cuz the cost is so extraordinary.
But, if you switch that subtly and say, is it worth the price? Is it worth it? You focus more off the cost and onto its worth, then you got it. And so, let me ask you, what's your family worth? What are your dreams worth? What's the pride of living the life that you've dreamed of worth to you? And once you focus on the worth, you'll probably pay any price. You'll go through any cost. But, you have to negotiate, in my opinion, that price in advance. I think if you wait till you're in the middle of it, you're in big trouble.
And so, I would challenge you today to negotiate the price you're willing to pay in advance, whatever it is. And then the negotiation is over. So, decide now what price you're willing to pay to pay to pay or not pay for your family. And just be honest about it. There's certain place where I'm going to sell my family's dreams up the river. You know what? I'm just going to give up. And that's what most people do in life. They Like I said, they call it something else, they frame it differently, they create a story that makes them feel okay about it.
By the way, the only reason I know this is I've done it myself on several different things. This guy screwed me over here, that one let me down. You know, timing wasn't right. Right? Whatever. The bottom line is is that the price became too great for me. Had I negotiated that price in advance, maybe that would have never happened. So, if you focus on what it's costing you all the time, which is what you're doing and you know it. It's costing me this time. It's costing me this money.
It's costing me this experience. It's costing me this. It's costing me that. You're probably going to lose. But, if you start to focus on is it worth it? Is the price I'm paying worth it? Then you got it. Why does that all so matter? Negotiating the price as you're going through the battle in life takes all your energy and your focus. It isn't it constantly a drain on you? Is it worth it? You're it worth it? Is it worth it? You're asking yourself this all the time.
How do I know? It's what most people do that are trying to do something great. Is it worth it? Is it worth it? Right? What's it costing me? What's it costing me? And you're constantly negotiate. It takes all your energy. It takes all your focus. And so, the bottom line is it's better to just to decide today. And I would just ask you, what's your family worth? What are your dreams worth? What's your life worth? What price are you not willing to pay? Hopefully, you don't want to do something illegal or unethical or immoral to do it.
But, beyond that, what's the price you're willing to pay? And get clear on it. And then just stop negotiating it. Stop doing that thing back and forth, those mental gymnastics that you know exactly what I'm talking about. And just decide, I'm going to win. I'm going to pursue this. Whatever comes my way, I've already negotiated it in advance. So, although it might be shocking or really painful, I already negotiated that price. I already negotiated it. One of the cool things for me, like in my faith, is I know the price has already been negotiated for me.
me. me. Right? Like, it's already been negotiated. I didn't have to do it. Remember this, change only happens when love is greater than your fear. When love is greater than you price you're paying. you're paying. you're paying. What I believe you have to do is you have to start to attach yourself to the love you have for other people. That love, cuz you're such a good person, is so much greater than the adversity that will come your way. But, what happens when adversity comes, we detach from our love for our family, for ourselves, from the people that we want to help.
And that love part gets diminished, and the fear and pain part gets increased. See, you show me anybody with a big old dream, with enough reasons to win, and I will show you somebody who's going to win. I believe more than anything in life, having big, giant, compelling reasons reasons reasons why you want to win. The why is so much greater than the how or the what. The why is why is why is and relentlessly focusing on that. When the why is big enough, you'll go through the how, and you'll figure out the what.
Right? But in in most cases in life, we don't attach those two things. People say to me all the time, "I'm not even sure what will motivate me." I can tell you. Do you want to know the two things that'll motivate you in your life? I'm going to give them to you right now. You always go, "I lack motivation. I lack inspiration." I can tell you what they are. are. are. They're your dreams or other people. Those are the two great motivators in life. Usually, most good people won't do very much stuff for themselves.
They just won't. They're too giving. They want to change other people's lives. They love other people. They put other people first. Those are the people that ultimately win long-term. So, the two things that'll motivate you are your dreams, what your vision is for your life, and other people. Those of you that have children, are you really willing to quit on them? Are you? Are you? Are you? If you have parents that you love, are you really willing to quit on them? Or do you love them more than any adversity that will come your way?
Could you negotiate the price in advance say, "Listen, it's worth it because my mom is worth it. It's worth it because my children are worth it. It's worth it because my God is worth it. It's worth it because I'm worth it. It's worth it because my dream is worth it. It's worth it because if I make this happen, I can change all these other people's lives, and those lives are worth the price I'm paying." Once you have the thing and the reason, the love for what you want, now you've got the negotiation handled because that is greater than the price.
But when this isn't focused on, when the price is greater than the love, when it's greater than the dream, it's difficult. So, one of the examples of that that I've talked about before is Bella's wedding day. Number one key from Bella's wedding day story from that many years ago, 20 years ago, why matters most. You show me somebody with a big enough why, a big enough reason, I will show you somebody who will solve for how to do it, do it, do it, for what to do.
I will promise you that. Why is the most important thing. You give a father a story like not being there and the picture, the mental picture in my mind of some strange man that I've never met before, before, before, having that first dance and walking Bella down the aisle on her wedding day, I'll do anything to make sure that doesn't happen. I'll do anything to be there. And I can tell you, I've done just about anything. In fact, my doctors that I'm with right now, part of that journey of staying healthy, where I found both of them, uh Gabrielle and Amy, is because I want to be there on that day and beyond.
One of the reasons I'm willing to take this sort of downshift to some extent is yes, I'd love to help more people, and yes, I'm going to contribute, and yes, we've got one of the number one podcast in the world, and I'm one of the top speakers, and my businesses are growing, and all that matters, and I want to help all kinds of I want to continue to help millions of people that I've been blessed to help, but not more than I want to be there for Bella's wedding day.
And so, number one key is why matters most. And if you say, "I don't know what my why is," I can tell you, let me give you a hack to find your why. Your why will always be your dreams, whatever your dreams are, or other people. Whys can be distilled down always into dreams or other people. Doing something for other people that you love, or proving people wrong. And what I will tell you under the why is that love is the biggest force in the world.
My will to win is not for sale. So, that's why I get up and I work out. That's why I try to do the nutritional program. That's why I'm taking this break from social media and reducing my travel schedule because my dream is to be at Bella's wedding day and my will to win is not for sale on that. I've got to be there. There's no negotiation for me. It's get up and work out. It's make sure you take the right nutritional supplements. It's the doctor say slow down Ed and take a break for a while, I do it.
There's no negotiation because I belong in that dream. I belong there with Bella on her wedding day. And I like to get to the heart of it, guys. Like I think the more we water down the reason, the easier it is to have the price take us out. Listen, as I've been doing this video or audio with you, thousands of people quit on their dreams. Thousands of people quit on their vision. Every single day, thousands and thousands of people quit on something. And the reason they quit is the price got too great.
And by the way, that's okay as long as you've already done the negotiation. negotiation. negotiation. But I have a feeling that if I asked you again really closely, how much if your parents are still here, do you want to make them proud of you or take care of them? them? them? How about your children? Or your spouse, these people that you love the most. Maybe it's none of them. Maybe you have a grandparent who that when you were a little boy or a little girl really believed in you, really saw greatness in you.
And you want to honor them and make them proud of you as they've gone to heaven and they're looking down on you and you want to make sure that you really prove them right. Right? I won't let you not focus on that today. Cuz if I can get you focused on these people you love or these great visions for your life, I think that that is greater than the price you'll pay. And so, I want to ask you that today one more time. Are you willing to quit on them?
Are you willing to give in? Really, the only way you can lose in this life is to quit. Only way you can lose is to quit. Now, that doesn't mean you shouldn't pivot, innovate, course correct. Those are Those are That's not quitting. That's the pursuit of something and saying, "Listen, what I'm doing isn't working." The definition of insanity is do the same thing over and over again and a different result. I've got to innovate. I've got to pivot. I've got to get a different strategy. Clearly, I think you should be doing that.
That's what my show is all about. It's about strategy and innovation and progress. But, the truth of the matter is most people aren't totally committed to their dreams. They're not. They're going to stick their toe in it. I'll stick my toe in it as long as it's not too painful, doesn't look get too difficult, too uncomfortable, take too much from me, be too inconvenient, then I'll pursue it. But, if it gets too inconvenient, too difficult, too uncomfortable, ah, I'll give in. Let me give you a secret.
People ask me all the time about the people that have been on my show that are some of the greatest achievers in life. in life. in life. [sighs and gasps] What do they have in common? And I'm going to be candid with you. Here's what they have in common. They don't have it all figured out. I don't have it all figured out. Um most everybody, frankly, is pretty screwed up to some extent or another, and we're all just trying to get through this life and figure it out.
What they also have in common is they didn't quit on their dreams. And the reason they didn't quit on their dreams is their love of their dream, their love of other people was greater than their fears for their inadequacies. But, I can tell you that we all feel inadequate. We all don't feel prepared. We're all sort of faking it to some extent, aren't we, in our lives? And I know that shocks most people, but I think it should give you hope. They don't have it all figured out.
I don't have it all figured out. But, what I have figured out is that I'm willing to go into situations I'm ill-prepared for because I want to win for the people I love so much. I want to win for me. I want to win for God. I want I want to do something great with my life. And so, although I don't have it figured out completely, I don't have all the answers, and neither does anybody that's been on my show. Anybody you've seen on this show as my guest, most of them don't have the vast majority of it figured out, but they're better at pretending they do.
And to the extent that they are good at stepping into spaces they aren't prepared for, but that they can kind of pretend they're prepared for. They got this belief in themselves that if I can get in the room, I will figure it out from there. You know, if you had to know everything required to win in life, the truth of the matter is you probably would never get started. If Henry Ford started Ford Motor Company and said, "I have to know everything for the next 100 years for this company." He would have never got started.
I mean, who who's supposed to repair these cars? There's nowhere to repair them because there's no dealerships yet. There's no mechanics. What about all the stuff for the tires, you know? How are we going to fix these things? Where are they all going to get fuel from? What are we going to do when there's emission standards? These things didn't even exist then. He couldn't think through every logical problem. He had to just get started. If Steve Jobs and Wozniak when they started Apple, which was basically a board company, would have thought about, "Well, what if the internet comes?
What about this the iPhone phone software? What about the Mac? What about Well, they could never think about all of those things. Things evolve. You just get into the next room and you evolve, right? You get into the next space and you evolve. So, you don't have to know everything. By the way, no one you see that's successful knows everything. But, they do have this ability that when they get in the room, they're not negotiating the price anymore. They're negotiating their way into the next room.
They're negotiating their way to the next level. They're willing to take the heat and the adversity. adversity. adversity. And then the other thing is this, you got to resell yourself regularly on the dream. dream. dream. You know, once you have a dream and you know what I'm talking about, some of you are years into years, right? Maybe you just got to resell yourself on the dream. What it's going to mean when you get there. What it's going to look like. How amazing it's going to be.
Project into the future. Listen, an idle mind really really is in pain. It's in jeopardy. But, a mind who's saying, "I'm fully focused in the present, but man, the future looks so bright. The future's amazing. It's going to be incredible when we get there. Everything's going to be different. We're going to have great change. Our family's never going to be the same. We're going to get to go to this vacation and see this thing and help that many people and feel that emotion and have that memory." The truth of the matter is that your dreams in your life are not a hallucination.
I believe they're a gift from God that is a glimpse into what's possible. It's like a possibility projection for your life. Is when you look into the future. Dreaming is free. Yet most people don't take advantage of it or they did it once but they haven't resold themselves the dream again. dream again. dream again. Maybe need to go touch your dream. Take a weekend somewhere where you get clear on this is where we'd love to live or this is what we'd love to drive or this is how I'd love to serve in our church and just take a Wednesday and serve one day in your church and resell yourself.
You know, most of life, the truth is is really selling yourself on things. You're selling yourself something right now. You're selling yourself your worries and your fears and you're selling yourself the story of how big a trouble you could be in if this doesn't work out. It's a sales pitch you're doing on yourself. Aren't you? It's a story you're telling yourself. There's a narrative that you're starting to speak to yourself. to yourself. to yourself. So is the other one. It's reselling yourself on the dream, on the story, on the narrative of where you're going and what it's going to look like.
I just feel like in life, a better life is to sell yourself on the future. Sell yourself on how great it's going to be when you get there. Learning to live fully present in the moment. Let me say something. When you're negotiating the price, you're not present. You've projected into the future more pain, more difficulty. You're not in the present. present. present. So, if you negotiated it already and you block that off in your mind you go, I've already decided I'll pay that price. I've already negotiated that.
That's already happened for me. Then and only then can you sell yourself on where you're going and what it's going to like look like when you get there. And when I say resell yourself, I'm a big believer that you need to touch your dreams. dreams. dreams. And so, I said this a minute ago but I want you to understand it. You got to sell yourself on stuff. So, like for example, like where I ended up living in my life, I would take a little vacation there on a weekend for like one night.
night. night. I'll never forget this. I wanted to live in uh Dana Point, Laguna Beach, California, that area. And so, when I would have a win in my business, I would go to one night at the Ritz-Carlton in Dana Point, Laguna Beach. Just one night there. And I never had been anywhere like that in my entire life. And I had the feeling of driving up to the valet in my not-so-great car at the time. But I remember just the feeling. It may sound hokey, but giving the valet my keys.
And Mr. Mylett, are you are you staying here? Yes, your name? Mylett. Great. And you write Mylett. I never forget the first time the guy wrote Mylett on the um the valet tag. And he gave it back to me. I saw my name, Ritz-Carlton, uh Laguna Niguel Laguna Niguel Laguna Niguel or Laguna Beach. And then it said uh Mylett. Mylett. Mylett. And I remember putting that in my pocket. And I remember walking into the lobby and like the marble floor. I was like, "Oh my gosh, this is incredible." And And And and I'd watch how other people walked and talked that belonged there cuz I didn't feel like I belonged there.
And then I checked into the hotel. And I remember back in those days I would go play golf just to be around successful people. And people. And people. And you know, my wife would go get a massage and and and lay out at the pool. And then we'd have a nice dinner. And I would just touch that dream just for one night. Maybe every 8 weeks. Just one night. But what started to happen is I started after time over time going, "I belong here. I belong here." I became comfortable in that dream.
And our mind moves towards what it's most familiar with. with. with. And then I remember the first speech I gave being super uncomfortable. But I remember the more I did it, the more I felt like I belong here. I'm comfortable here. I moved towards what I was familiar with. And it's interesting, the other place that I would go take my mini vacations was to the desert to the Palm Springs, La Quinta area of California. And I would go out to this one resort called the La Quinta Resort.
And I couldn't afford to be there for more than one night. But I'd get a deal on the room, you know. And I would just touch that dream for a night. I remember going, "Wow, these desert nights are so amazing." And then we'd go out there maybe like 3 months later. But I would touch that dream three or four times a year. And I would touch the other one. Do you know that later in life life life for many, many years, those are the two places that I lived?
I lived in that area. I lived in that area. And I lived in the other one. And I really believe it's because I had touched that dream over and over again. Maybe your dream isn't anything like that. Maybe it's to be, you know, full-time in the charity or full-time in your church. Go take a day off and serve and just feel like it. Maybe do that every three or four months if you can and touch the dream because we move towards what we're most familiar with and we get in life what we believe we deserve and where we believe we belong.
And so long-term, if you're doing this negotiation thing, you just don't believe you belong there. And at some point there's going to be enough pain that's going to prove you right. You're going to go, "I knew I didn't belong here. I knew this wasn't for me. I knew this was for other people. I knew I'm an impostor. I knew I was faking it. What am I crazy?" And I have to tell you, I have this happen all the time. Like I I have something I'm doing right now in my life.
It's a very major project. It's uh it's a property that I'm developing. And there's a lot of difficulty with it. And every time that difficulty comes up, I go, "What am I doing? Am I crazy? That's not for me. That's for someone way wealthier, way more successful than me." Like me." Like me." Like and I have this thing where like I want to to to surrender. [snorts] surrender. [snorts] surrender. [snorts] Right? I'm I'm negotiating it. So I'm not perfect at this stuff. And so a lot of times when adversity strikes, it's like proving you right.
The price is too great. I'm great. The price is too great. I'm literally going through this right now with something and I have to remind myself I I'm reselling myself on the future. I'm actually today, tomorrow I go visit that place just to resell myself on the dream of being there. Just to resell myself on the vision cuz it's so easy when you have a vision and a dream, dream, dream, right? And you have it. So you establish a plan and a goal and then you start going through the stuff and you feel like further and further away from the vision and the dream and why you did it in the first place and the inspiration behind it and you're more and more focused on the price.
So today's podcast, I literally designed for me. for me. for me. Right? It's the price. I'm like, "Gosh, it's taking a toll on me physically. It's taking a toll on me emotionally, right? Financially. right? Financially. right? Financially. Yet, it's my dream. It's my dream. And so, I've got to come back and go, I I love this dream. I love the experiences I'll have with my friends and family more than the price right now. Stop negotiating the price, Ed. You already negotiated this price. Your love for these people in this place and the memories that'll happen there are greater than your fears and your worries.
And then I'm reselling myself by going back cuz our mind moves towards what we're most familiar with. So, if we're most familiar with our fears and our worries and our concerns, we're going to move towards it. It's like a magnet. Thoughts are magnets. They pull us towards what we're focused on. So, it's very dangerous to focus on all the pain, all the price, all the cost all the time the time the time cuz you're going to move towards more of it. But, if you focus on how worth it it is, remember this, cost versus worth, right?
Then you can say, "My will to win is not for sale. I can't be bought. You can't be bought with enough success and it can't be bought with enough failure." You know, many people are bought with success. They have a dream, they get a little bit of it, and then their bought. Their will's gone. They don't want to work like they used to work cuz they've got a little taste of success. They got a little taste of progress. Those people end up paying a greater price later when it goes backwards and they have to start all over again.
So, don't let success take your will to win and don't let failure take your will to win. I think basically today my message to you was you got to decide right now what you're willing to pay for a price and not. And once you've decided it, don't revisit it. it. it. Don't revisit it. Just make the decision that you're going to will this to happen. Get some prayer about it. Get some clarity about it. Feel like you've got a conviction over it. You know, get your mind empty.
Meditate a little bit. Get clear. And then ask yourself, "Is this really my dream?" And if it is, start reselling yourself all the time on that dream, that it's worth it, that you belong there. I'm going to say something to you that I want you to never forget. You belong in your dreams. Your big, bold, God-sized dreams, those aren't hallucinations. Those are visions of what's possible in your life. And I want to tell you I believe you belong in those dreams. You do not belong in your fears.
You do not belong in the negotiation. You do not belong in your worries. You belong in your dreams, the big ones and the small ones, but I think especially the big God-size dreams. And most of those dreams are how you want to feel about yourself, the emotions you want to experience, the memories you want to have. I believe are the things that most matter to us. It's not the thing or the house or the this, it's how we want to feel. And I believe you deserve to feel that way about you and never give in to a price that tells you you're not willing to do it or worthy of having it in your life.
life. life. Welcome back to the show, everybody. It's so great that we're going to spend some time together today. And as I do on every solo episode, I try to make it something that can really improve or change your life. And I've been getting a lot of questions. Teams been telling me about habits. habits. habits. And do I have any unique daily habits that I wanted to share with you? And so, I'm going to do that today. Today, I'm going to give you 20 very unique habits that I do on a daily basis.
And some of them I just really started doing that have kind of moved the needle or made a difference in my life. Some of them are very simple, and some of them are changes from other things I've taught before. You know, as you learn new information, you change, hopefully, in life. One of the things I admire about great leaders is when they say, "Well, I've got more information or new information. I've changed my mind." And so, there's a couple things today I'm going to share with you that I've never really shared before that are a little bit different, as well.
And some of them are pretty basic things, but the reason I think habits matter so much is that our brain is trying to all the time create habits so that it can conserve energy. It doesn't want to spend energy. So, it's always building habits. And habits matter because if we can conserve energy, or put ourselves into a routine, rather, we end up having more predictable behavior, more predictable results. And habits are something that when when under pressure, we respond with habits reflexively. So, the better your habits, the better your routines, typically, the better your life.
And so, I'm going to take you through some very basic things I do I do I do that you would think don't make a difference, but they do because they save me time about thinking. And I can take my focus and generate it to the things that matter. I don't want to deplete my energy or my focus to having to make decisions about stuff that I could have just predetermined with a habit or a routine. And so, these are some very simple things. Some of them aren't so simple that I do on a daily basis.
Maybe I have 20 of them, okay? Some of them you probably already do, and some of them you probably definitely don't do. Do you need to do all of them? No, but I'm sharing with you what I do that works for me, okay? So, here we go. 20 habits that can improve or change your life. Number one, I make a to-do list the night before for the next day. And no more than six things on it. I'm a big to-do list person. So, in the evening, before I go to bed, when I'm winding down, I make I look at my day that's coming up the next day, and I make a to-do list.
I love checking things off lists. I love being focused. I love not having to think. I don't want to forget things. And so, the night before, I make a to-do list for the following day. I put no more than six things on it. Now, by the way, most of my days, I get a whole lot more than six things done, but these are six non-negotiable things. Sometimes it's three, sometimes it's five, sometimes it's two. it's two. it's two. If I'm in a busy day, maybe it's one, but no more than six things cuz there's just too many things and you can create overwhelm.
So, the night before, I write down the six things I'm going to get done the next day. Why do I do that? Well, I wake up with a plan. I wake up with autopilot. Also, I believe that when you write these things down the night before, your subconscious mind, your unconscious mind even, can go to work on the strategy, on putting it together, on the things, the thoughts, the places, etc. that you may need to make those things a reality the next day, and it just creates structure.
If you want to know what the people that I coach have in common or successful people that I have on the show or that are friends of mine, they have created structures around themselves themselves themselves that allow failure to have a very difficult time creeping in. And so, the people that have a lot of money, they can create a lot of those structures with teams and staffs and employees and people around them and handlers and those kind of things. But for most people, they don't have the money to do it and so they've got to create that within themselves.
And so, number one habit for me, not in any order by the way, not in priority, just 20 of them. Number one, make a to-do list the night before with the things you're going to get done the next day. Number two habit I've established over the last few years that's really made a difference for me is I make a video every morning to three friends and I call it the let me tell you about you video. It takes me just a few minutes long minutes long minutes long and I just make a quick selfie video to three friends every day.
And it could just be, "Hey Joe, I love you, brother. Just want to let you know I was thinking about you this morning and these are the things I think about you. These are the things I'm focused on. This is what I'm praying for you. Just wanted you to know you're on my mind." And then usually tell them two or three things I love about them or what I'm focused on or remind them of a previous conversation. Make three of those every single day. Just I put that out into the world.
I start my day with contribution. I start my day with love. I start my day with gratitude for these people, thanking them for being in my life. Some of them are very good friends that I've known a long time. Sometimes it's someone I met the previous day but I had a very powerful meeting with. "Hey, I just want to tell you how much I enjoyed our meeting yesterday. I'm looking forward to building our friendship or our business relationship. What I loved about our conversation was this.
What I loved about you was X, Y, or Z." Sometimes it's my best friends and I'll say, "Just a reminder, let me tell you about you. You're the kindest, most brilliant, most generous, most funny, most beautiful, most whatever, blah blah blah blah blah." And I make three of those every day. It usually takes me 10 minutes to make three one or two-minute long videos for my friends. It's something that I do daily to put out into the world. I know my friends look forward to it.
Starts my day with a gift, with contribution, with the highest frequency, with love. And so, I do that every day. I recommend you do some version of this every day. Just take you a minute. It'll change people's lives. And what you put out into the world comes back to you. Right? You can't give to somebody that what you're not experiencing yourself, and you can't receive it. So, when you put love and gratitude out, and just touch people's lives, the likelihood of that coming back to you, the law of reciprocity, in your day is much higher.
And it just puts you in the right state. Number three thing I do randomly every day. I take a daily walk. I believe walking is one of the greatest things you can do for yourself. There was a social media clip cut out of a podcast I did that people were saying that I said walking isn't exercise, and that's not what we were talking about. We were talking about walking uh we're talking muscle-building exercises, and obviously walking doesn't build a lot of muscle. But daily walks have changed my life.
It's a gift for me. I take a daily walk. It gets my body moving, gets my thoughts happening, gets me outside, which I'm going to talk about next. [gasps] [gasps] [gasps] I find it uh some of my best connections to God and other people are when I take a walk. And uh one of the great gifts you could give yourself is to take a daily walk. If for the rest of your life you took a daily walk every day of your life, you'd be a richer, happier, more fulfilled, more grateful, whole, peaceful person.
And by the way, you'll generate a bunch of great business and life ideas on those walks as well. What a great daily habit. So, so far, to-do list the night before, before, before, send a message to three friends. I do it on video. Take a daily walk. Number four, four, four, sky before screen. I learned this from Dr. Amy Shah on my show, but what I mean by that is right when I wake up in the morning, one of the first things I try to get done very quickly is uh I try to get outside.
And by the way, I live in cold weather places like Maine, so I know what it's like to be cold outside. I also live in Florida, I know what it's like to have a beautiful morning as well, but I try to get outside. I want to see the sky before I see a screen. And there's something to be said for just getting outside, breathing in the air, even if you live in a city, hearing the hustle and bustle of other people that are moving around. That's effective.
Looking at the sky and seeing the sun if you can, even if it's a foggy cloudy day, just letting those rays hit you, and just getting outdoors, connecting with God really quick. Sometimes it's 30 seconds, usually it's no more than 5 or 10 minutes. But if it's really cold and it's in Maine and it's snowing, I may go outside for 30 seconds, but just to feel nature, to feel the breeze, to feel the cold, to feel the hot, to feel the humidity, to feel, just to feel before I start having a screen hit my face.
And I also try in my morning routine to delay drinking any caffeine or coffee. I learned this from her as well. Um Adenosine in your brain is something that kind of makes you feel foggy, and it's something that you have when you're sleeping at night. It's a Adenosine is a it's a neuromodulator in the brain that helps regulate sleep, arousal, and other brain functions. It's a byproduct of cellular metabolism that builds up during the day, and then at nighttime it's recycled during your sleep, and so it helps you.
It helps with the arousal, it promotes sleep, and it suppresses arousal. And so when you're awake, adenosine levels increase each hour. It helps with neurotransmission as well. Um but it's an inhibitory neurotransmitter. So what happens is when you wake up, your brain's still flooded with all this stuff, that's where you have brain fog. And when you consume caffeine early, what caffeine does, particularly coffee, is it blocks these receptors, which means it doesn't leave your brain. And so that's why a lot of people like, "Man, I need a second cup of coffee.
I need a third cup of coffee. I need a fourth cup of coffee." Cuz the fog is still there. Because you've been drinking coffee and caffeine, you have not allowed the adenosine to leave your brain, which typically takes 20 to 40 minutes after you wake. So, if you can do something for the first 20 to 40 minutes, let that adenosine clear your brain, brain, brain, have the coffee that you want. But, for me, it was sky before screen and then not trying to consume caffeine at least the first 30 minutes of my day.
You'll feel like your brain fog will change, at least it has for me. Your clarity of focus improves. And then you can certainly have that morning cup of coffee if that's something that you partake in, okay? That's fourth habit for me, sky before screen and no caffeine the first 30 to 45 minutes. And no, I did not know that was going to rhyme when I first wrote it down to tell you. Number five, I've just become a habit of taking in daily protein and doing resistance training.
I think there's one thing to walk and to do cardio, do cardio, do cardio, but so many people who have been on my show and all the data that I've learned is that, you know, there is a major reason in the world to build lean body mass, muscle mass. And the way that you do that is protein and resistance training. And so, if you don't have a high enough protein intake in your life, you're probably not going to build enough muscle in your life and that's going to hurt you.
It's going to help you. You're going to If you build more muscle mass on your body, you're not going to gain as much fat. You're going to be stronger. You're going to build some more skeletal muscle. Your bone density improves. All kinds of things improve. And the other way that you get that is resistance training, is lifting stuff. lifting stuff. lifting stuff. And so, no matter what that looks like, if you use body weight resistance or kettlebells or like I do, free weights in the gym.
I've been very limited the last year because of a back issue of lifting almost any weights, but I've been using body weight resistance. I've been doing push-ups, which is still resistance training. And so, anything you can do to have protein and resistance in your life is going to be a really big deal and you need to do it. And so, if you don't have that daily habit, add that to your daily habit. Six, major hydration early in the day. So, one thing I've changed that just works for me.
I'm just sharing with you what works for me is I hydrate a great deal today. I drink a gallon of water every day, but I try to get a liter done before I even leave the bedroom, okay? And so, hydration Hydration has been great for me because it's given me more energy. It also makes you feel more full and you're likely not to eat as much, but most people are dramatically dehydrated because of the caffeine that they take in, the medication they take, the supplements they take, and they do not drink enough water.
And by the way, alkalized water or hydrogenated water is something I've really done a lot of as well. So, I hydrate like crazy throughout the day. I have found a direct connection between my energy, my clarity of thought, my process, everything. And by the way, my lack of wanting to eat as much as well when I'm hydrating, and I think most people are under hydrated. If you do drink a lot of water, then you got to be checking on your electrolytes and things like that. Here's another thing I changed.
Maybe this is because I'm a middle-aged guy. I stop drinking water by 7:00 p.m. so that I am not up multiple times during the evening having to use the restroom and breaking my sleep because I truly believe over the next 5 years the frontier of anti-aging, the frontier of wellness, of health, of cognition, of brain function, of strength, of energy is more and more going to be focused on sleep and able be able to get into the right brain wave states when we sleep to be able to get our HRV in an optimal state, to be in a parasympathetic state, etc.
etc. etc. And if you're getting up three, four times a night because you're so hydrated, you're not getting deep sleep. I got to be honest with you, a lot of my friends that hydrate like crazy don't sleep well. And the reason they don't sleep well is they have to keep getting up to empty their bladder. I know this may sound very, you know, I don't know, not podcasty, but that's been my new process. So, I get all my hydration done by 7:00 p.m. at night. Number seven, Number seven, Number seven, go alkaline.
go alkaline. go alkaline. I use a PEMF mat that I lay on that helps my body get in an alkaline state. I try to eat more alkalizing foods, beans, berries, leafy greens, dark chocolate. And because I do eat so much protein, I eat a lot of protein, I do eat red meat in my case, I do eat chicken. By the way, I respect you if you don't do that. I That's okay, but in my case, I do. So, it's even more important that I'm working on alkalizing myself.
And so, uh PEMF beds help me with that. Eating a lot of greens and berries, as I said, have made a huge difference for me. These are just daily habits that have worked for me that I have found that make a big impact for me. Number eight, totally random, touch your dreams more. So many of you, I know these are uncorrelated habits, so many of you have dreams in your life and you don't go touch them. You've got to begin to touch your dreams. So, the more your brain becomes familiar with something, the more it's going to move towards what you want because it becomes familiar.
It moves towards it. If you don't spend any time in your dreams, like let's say you have a dream home you want or a dream car or a dream job or a dream body or a dream relationship, a dream whatever, if you spend no time in it and don't touch it, the likelihood of you ever moving there in your life is very small. So, I've said this many, many times. I'm constantly on my app looking at houses, you know, and places I might want to live someday and touching my dream by seeing it, sharing it with friends of mine who share it with them.
And I've got buddies of mine that share with me like the car they want or the jet they want. My faith-based friends, hey, this is the mission we're going to serve this summer. Isn't this be incredible? We could go But you're touching your dreams. It's taking a you know, I wanted to live in a particular neighborhood I couldn't afford and I I'd I'd work 6, 7, 8 weeks really hard and if I hit my goals and my numbers, I'd go spend one night. I've said this many times, but I always wanted to live in Laguna Beach, California, Dana Point area and there's a Ritz-Carlton there.
And when I was a very young man, I didn't have a lot of money, right? But I wanted to know what it was like to be there. I didn't live there. I lived in the Inland Empire. If you don't know what that means, I lived not there, right? Far away. I could drive there. I could see it, but I didn't live there. And so, once I started in business, I would work really hard and if I hit my goals, I'd set up a contest with myself.
Hey, if I hit this many sales or I make this much money and at that Ritz-Carlton, I'd go there for one night. one night. one night. Go there on a Saturday night and we'd check into the hotel and I remember the first time I walked in, a valet. I'd never had a valet take my keys. And I remember thinking, man, I probably should have vacuumed the car out, you know? That's And I gave the valet my keys and we walked in like, wow, marble floors. Look at this.
And I was blown away by this place. And then you checked in, Mr. Mylett. No one called me Mr. Mylett, you know? Checked in, I got my room. We got to the room and I'm like, hey, I'm going to go play golf. You go to the spa. Just for the day we would touch We would live for one day the way we wanted to live the rest of our lives, right? And we would then we'd have a great bottle of wine and have dinner and I'd sit there at dinner, babe, we're going to make this happen someday.
Make this dream come We would dream. dream. dream. And then And then in 6 weeks, 8 weeks later, we would do it again if I hit my If I didn't hit my numbers, we wouldn't go. And we And we would work hard to get a deal on the room and, you know, whatever we could do. But the point is, two, three, four times a year, I touched my dream. my dream. my dream. And the more I did that, the fifth time I walked in, I'm like, hey, it's Ed Mylett.
How are you? Great to be back, Mr. Mylett. It started to become familiar. And the more I started to do those things, the more it was like, I belong here. Because you believe you belong in your dreams when you touch them. them. them. Not enough of you are touching your dream. By the way, your dream may have nothing to do with material things. Your dream may be, I want to serve in this particular charity full-time. If I had all the money or if I had time, I'd serve this mission in my church.
Whatever it might be. So, once every three or four months, take a day and serve that mission. Take a day in that church. Take a day at that nonprofit and touch your dream. And the more you touch it, the more it becomes familiar, the more your mind goes to work on getting you there someday. But, if you never touch your dream, you don't know. So, touch your dreams. Set up a schedule. These are habits. Let's review where we are so far, everybody. Let's start from the very beginning again because I'm giving you 20 of them.
So, here we go, okay? I want to make sure that these are uncorrelated things you can do to change your life. Number one, make your to-do list the night before. So, that your mind goes to work on it. You wake up with a plan. You have to think about it. Autopilot, two. Message three friends every morning. You have to do all these things, as I said, do some of them. of them. of them. Take a walk every day. Give yourself the gift of some time alone or time with your significant other.
Sky before screen and try to eliminate that caffeine early in the morning when you can, okay? Number five, make sure you're getting enough protein and do resistance training. Six, major hydration. Try to stop in the evening. Number seven, go alkaline. And number eight, touch your dreams. These are all uncorrelated habits and thoughts that can improve your life. I exist here weekly so that you can make your dreams come true, become the man or woman you're capable of, and then pay it forward. So, these are things I've done in my life or I am currently doing that have really moved the needle cuz the difference between winning and losing is so small, it's almost too scary to talk about.
But, I'm talking about it. These are the needle moving things. These are the things myself and others that I coach, that I know, do very well habitually that seem to not be a big deal, but when you stack them all up, they're a huge deal. Think about this. What if every single day you really truly had the the night before had written out your to-do list and just, you know, got your day ready for the next day, woke up with a plan, and you ended up really making sure that you've taken some darn time to do some hydration, and you got outside early day, and you limited your caffeine and you became someone who took a walk on a regular basis.
Just think about how much better your life would be and how much more structured it is. And you're eating enough protein and doing some resistance you get it, right? Number nine, huge habit. Always be reading. reading. reading. I am constantly reading. I have averaged reading reading reading probably 50 books a year for 30 years. For longer than that, for 35 years. I read at least 50 books a year and right now I could tell you I read a couple hundred books a year because of the show.
I'm always prepping for podcasts. And so And so And so now I've learned to read quickly. I've learned to scan through a chapter, you know, skim through it if it's not productive. But leaders are readers. How much reading are you doing? Well, Ed, I don't like to read. Well, then like it. And if you really can't get good at it, then you need to be listening to my podcast and you need to listen to books on Audible or some sort of audio book. You got to be growing and learning.
You know how powerful it is to be reading books? Someone that is very successful in a particular topic has taken their life and put it into a book and you can read it in a week what they've learned in their life. And the more you pour that into yourself, the more you grow and change you, the more you're the internal you grows and changes, the external results change. Always be reading. Do you know how many of my mega successful friends don't read a lot? I would have to spend a really long time to find one.
I'm sure there's one. But man, I could tell you almost all of my friends are just what you're reading right now. What are you reading? What did you just read? Let me tell you, I just saw this book. They're sending me books. I'm sending them books. Leaders are readers. And by the way, my worst subject in school was comprehension. I couldn't remember things. I didn't read quickly. You know, reading was a real struggle for me. It no longer is cuz I do it a lot. lot.
lot. All right. Number 10, make your bed. Make your bed every day. And it's correlated to number 11 and then I'll talk about both. Make sure you have a clean bedroom and a clean office. Why does that matter, Ed? Because Because Because clutter creates confusion. And clean creates clarity. When your space is made, I'm on the College Football Hall of Fame, [snorts] uh, the National Football Foundation board. And Bill McRaven, uh, is on that board. And he has a very famous talk that just basically says, "Make your bed." You should go take a listen to it.
And he's talking to, you know, one of the foundations of life is successful people make their bed. It's amazing to me how many people live a messy life. Their closet's messy. Their car's messy. Their bedroom is messy. Their office is messy. Their life's going to be messy. I can tell you that. There's a direct connection, I really believe this, between people that have a clean closet, a clean car, a clean bedroom, a clean office, that live more productive, efficient, peaceful, giving, giving, giving, dream-like lives. dream-like lives.
dream-like lives. People that live in mess usually create messes. messes. messes. They just do. And you say, "Well, I have a mess and I'm winning." You'd win more if it were clean and organized and tidy. It's a reflection of who you are. Your external environment is a reflection of what's really going on internally. And if when I meet someone, I get in their car and it's a mess, I know this person probably has a mess in their life of some type or they're about to create one.
Because we move what we're familiar, we move towards what we're familiar with. Did you hear that earlier with touch your dreams? If you're familiar with messes around you, you'll move towards them eventually. I don't believe that's a metaphor. I believe that that's true. 12th habit. Isn't this good? Have deadlines in your life. Start to set deadlines for when things are going to happen. If you don't put a deadline on it and a time frame on it, it's not going to happen. Or it'll eventually happen, but it should have happened sooner so you'd be on to the next thing.
Great leaders, great people, hyper-productive, happy people have deadlines. deadlines. deadlines. I mean, you even as simple as if you're dating somebody, dating somebody, dating somebody, you know, there should be a deadline of hey, when you're committed or when you're going to get married or when it's going to be exclusive. In business, when's the goal? When's the number going to hit? When's the account going to come in? Savings, phys- your physical changes. When are you going to hit that body fat percentage? What Like deadlines. The more you have deadlines, you're moving towards something.
You have something to look forward to. You have an accountability, right? I have so many friends in my life that don't have deadlines. Think about this. I have friends that don't have deadlines. They don't have clean bedrooms. They don't make their bed that aren't reading. They don't touch their dreams. They don't hydrate. They don't take a daily walk. They don't have a to-do list every day. Compared to someone who does, who's going to win? Think about this person I'm describing. And by the way, all of this is easy.
None of it's connected, but it's all connected. Number 13, say thank you more. more. more. I added this about a year ago. Thank you. Thank you. Thank you. Write more thank you notes to people. You know, I gave a speech this last weekend and the dentist office that I go to, many of the people that are there went to that speech. speech. speech. And then I went back to the dentist. And so many of these ladies that work there wrote me personal thank you notes. And I cherish those notes.
Um Anyway, makes me I know what I did made an impact on them. And as much as what I did had an impact on them, their note thanking me had an even bigger impact on me. Say thank you more. More often you say thank you. Like when you wake up, thank you God for another day. day. day. You know, someone made you breakfast. Thank you for breakfast. Someone got you breakfast. Someone brought you your coffee at Starbucks. Whatever it is, thank you. Thank you. Thank you.
Write more thank you notes. Say thank you more often. Thank God more often. Thank people more often. When someone comes in your meet your office and you have a great meeting, say thank you. you. you. Thank you. That was a great meeting. Thank you. Thank you. Thank you. The more you begin to thank people, the more you're in a state of gratitude, the more you're looking for things to be thankful for. And just happy people say thank you. you. you. Good people. People with manners. Kind people.
Giving people. Say thank you. you. you. I actually can't stand it when I go to dinner with friends and they don't thank the server when they bring them their food. food. food. They don't thank the server after they order the food. I'm always conscious of that. Thank you. Thank you. Thank you. Can I get a glass of water? Thank you. It's such a sign of a good person, a solid person. And these things shouldn't have to be said. Yet in a world today where manners and decorum and gratitude and grace and patience and kindness is out the window, people who say thank you stand out.
And even if you didn't stand out, it's good for you to say thank you. All the great things in your life come from saying thank you. Thank you. Thank you. Thank you. You will find more things to be thankful for by simply saying it all the time. the time. the time. I'll bet that one of the top 10 things I say is thank you. And writing thank you notes to people has a deep impact on their lives. Trust me. I get them on a daily basis from people around the world and I read them and it fills my soul with desire to continue to go on.
And it overrides the negatives in life. Number 14. Ironically, say no more. You got to learn to say no more. You don't want to go somewhere, say no. You don't want to do a meeting, say no. You don't want to do something, say no. You got to learn to say no more. I'm speaking to me probably more than anybody. anybody. anybody. I'm a people pleaser. I have a hard time saying no. And me not saying I have How many of you have things going on in your life right now that are in your calendar that as they get close to you're like, "Gosh, I hope it cancels.
Man, why did I say yes to that? I can't I don't know if you're like me, I do it all the time. I should have just said no." There's a polite way to say no. You know, there's a well-mannered way to say no, but I in my life would have been a much happier man the last 53 years that I learned in a polite, kind, firm way to say no. If people are asking you to do things you don't want to do or shouldn't do, say no.
If you don't want to go somewhere or do something, say no. If you're in a conversation that doesn't serve you or someone's gossiping, say no, I don't want to talk about this. Okay? That type of conversation doesn't serve you. Say no. Okay? Number 15, totally unrelated but totally related. Plan your sleep. Rest more. Structure your sleep. Learn about sleep. I can promise you this, the people who can get to sleep and sleep deeply. I do everything from stimulating the vagus nerve to go to sleep every single night with a little device that I use to keeping the room cold, to everything structured in my room, uh to keeping it very dark in the room.
I've learned all of the codes for me to help me get deep sleep and rest. You will live longer, you will wake up more cognitively strong, physically strong, higher energy. Everything in your life will benefit from getting deeper sleep, getting your HRV uh at an optimum level, your heart rate lower, all of these different things, not drinking caffe- all the things you can do. You need a plan for your sleep. Ask yourself this, do you have a plan for your workout? You probably do. Do you have a plan for work and the things you got to get done every day?
You probably do. Do you have a plan for your sleep? sleep? sleep? Probably not. Yet, you will spend 1/3 of your life doing that one thing. You will spend more of your life sleeping than any other activity of your life life life long term. long term. long term. And there's no plan for it. And in culture and society today, 99.9% of people don't. They go, "Well, I got to go I got to sleep." Yeah, but are you getting deep sleep? Do you even know? Do you have anything you're doing to monitor your sleep?
Do you have an aura ring or something like that? That's something that's telling you how good your sleep is? You have a 30-year life that you have no plan for. And by the way, it's the 1/3 of your life that impacts the other 2/3 all the time. And so, I finally you all if you follow my social media even though I haven't posted in a long time, my sort of obsession was with my sleep. And so, I've got a plan for sleep now. Do you have a plan for yours?
1/3 of your life impacts the other 2/3. Do you have a plan for it? Number 16, set your alarm 15 minutes early. This is something I just done in 2025. So far, I wake up 15 minutes earlier. I feel like I've stolen the day. 15 minutes. So, because I plan my sleep, I'm going to bed 15 minutes earlier, but I get up 15 minutes earlier. And I feel like, "Oh my gosh, I've I'm ahead of the whole world when I get up." If you start getting up 15 minutes earlier, you will feel like you're stealing the day.
Like the early bird gets the worm. Like you're just I just I just created some more time in my life. I just created a scenario where I'm doing more. I'm doing something I didn't used to do. 15 minutes earlier when you get up, set your alarm 15 minutes earlier. It's just the best feeling in the world. And I don't think you'll miss those 15 minutes if you get deep sleep and if you go to bed 15 minutes earlier. Number 17, totally unrelated, stop trying to multitask.
There's no such thing. We've had enough studies on the brain to know you cannot multitask. You can't do two things at once. You shouldn't text and drive, that's dangerous. And you shouldn't be on the phone and doing emails. And you shouldn't be trying to make a phone call and write your speech or write your book. One thing at a time. Instead of multitasking, learn to task switch, which is to do one task fully present, switch from it and do another. And by the way, many things are really good if you'll get away from them for a while.
So, like when I write a book or a speech or plan a podcast, usually what I'll do is I'll start planning a podcast like today for a little while, and then I will task switch and go do one of my other business activities or work out, and then come back to the podcast for a while, task switch. Getting away from a task gives you a refreshing look at it, different set of eyes when you come back to it, more energy, more clarity, a different perspective. So, stop trying to multitask all the time.
You're incredibly unproductive when you multitask. Totally unproductive. Don't do it. Task switch and get away from things. Number 18, take the stairs. I've learned in my life the more I can take the stairs and not the escalator or the elevator, it's good for your body, it's good for your mind. Uh no one else is willing to do it, and you start building this thing where I do things other people aren't willing to do. These things seem so trivial and small. Take the stairs the stairs the stairs more.
And I guarantee you, you start doing that, you're like, "Yep, I'm special. I'm different. I do stuff other people aren't willing to do." And it's just little hacks. Man, my heart rate went up a little bit. This is good for my legs. Hey, and guess what? No one else does this stuff, and you start taking the stairs of life, you start changing who you are. When you start behaving behaving behaving in a way that most people don't, when everyone's going one direction and you go the other, there just becomes a part of you that knows you're going in the right direction.
Take the stairs. Number 19, 19, 19, practice mental rehearsal. Start visualizing more often. If you're not any good at it, start just trying to picture your future. Mental rehearsal over and over again of the talk you're going to give, the meeting you're going to go into, the goal, the dream you have. Start the habit of learning to be a person who does mental rehearsal. So, before this podcast, I mentally rehearsed doing it. I just saw myself doing it. Before I give a speech, I see myself doing it.
I mentally rehearse my goals. I mentally rehearse the victory. I mentally rehearse all of it. I'm a mental rehearsal addict almost, where I'm constantly prepping my mental rehearsal. And the more someone does that, the more they become familiar with something, the more their mind moves towards it. Number 20 Number 20 Number 20 of my totally disconnected habits that aren't connected but are. Plan a non-negotiable vacation every year. year. year. It's changed my life. I did not do it for years. Every year have a vacay you're going to take.
If you can't afford it to go very far, make it a staycation and stay in your house. But plan your vacation. Why does that matter? It's a dream. It's something to look forward to. It's something you get excited about. If every year you just did something where you gave yourself the gift of a vacation somewhere, whether that's 2 days, a week, whatever it might be, every year of your life you should be taking a vacation. vacation. vacation. And I know you go, "Well, Ed, that's just not in the cards for everybody." Believe me, I know.
I've had three jobs at one time. But I'm telling you, even if it's a weekend, weekend, weekend, every year you should have a vacation, so that when you look back on your life, you've taken a bunch of them. You've gone somewhere, seen something new, or maybe just a new place is actually your place that you never spend any time in cuz you work all the time. But every year plan a non-negotiable vacation. I promise you you'll thank me for it. for it. for it. Yeah. Plan a break.
It's important that you give yourself that gift cuz you're going to work so hard. And here's lastly, I'll give you a bonus habit. bonus habit. bonus habit. Pray. Pray. Pray. Pray more. Pray more. Pray more. Spend more time in prayer. More time in contemplation of where [snorts] you come from and where you're going. you're going. you're going. Find your own answers to that stuff. Pray more. Pray more. Pray more. Your life will be better. I can promise you that. Pray more. Pray more. Pray more. All right, everybody.
That was 20 totally disconnected, completely connected though in life, habits that I think can serve you. And a bonus one, which is prayer. Whatever that means for you, spend some time with God. Your life will be better Every single time you do it. it. it. You uh You uh You uh you use terms like customer acquisition cost and you said, you know, gross margin and net margin and you know, for a lot of people listening to this, I think just becoming an entrepreneur or the next level of entrepreneurship, it's just intimidating.
They got doubts and fears. Two things. My assumption is those weren't terms you were familiar with at 16, 17 when you wrote the paper and started the business. And B, what would your advice be to somebody right now they're listening they're like, "I want to write a book. I want to start to learn to speak on stage. I want to start learning to speak Spanish or this hobby and starting a business. business. business. And the reason I'm not doing it is I just don't know enough and I'm afraid." What would you say to them?
Then the great thing about being in this time and age is is you you got millions of people of people of people uh that come together and and and have a clever collaborative effort and they're experts and it's all on this thing called the internet. Um and get ser- search it up. Watch videos. There's plenty of people that have have done this before that you can learn from and I always say, "Learn from people. Don't steal from them." So, maybe you you take, you know, inspiration from, you know, Ed or or me or somebody else, but you put your own twist on it.
It never works out well if you just copy somebody word for word because that's not authentically you. So, learn from the internet, tweak it to make it your own, so then it's like you never even learn from the internet because you you you learn the basics, but then you you tweaked it and learn from what you did wrong and so on and so forth. forth. forth. Do you think I'm going to ask you a hard question. I got two questions left, by the way. And everybody stick around cuz they're both they're doozies.
Probably this is the most intense one I've asked you and this personal and I just like just like just like you're just such an honest open book. I believe somebody without a dream in their life or something they're trying to pursue to pursue to pursue can often be a person who's feels alone and sad. and sad. and sad. I also have have to believe though Drew, somebody who's had a difficulty in their life life life I mean let's just be honest. I mean you've said it several times yourself, but but but you know, this diagnosis isn't easy, right?
There's things that come with it that are difficult for you. Do you think your life, your mindset, your emotions, your mental state would be different without crippling hot sauce, meaning something to pursue and dream about in your life? A future to look forwards towards as opposed to just focusing on your day-to-day difficulties. Now, I I imagine that before this as a young man, you weren't every day focusing on the difficulties. But I also have to imagine to some extent, I think a dream in life is like almost a great distraction from current circumstance.
I've said that in my own life in different circumstances. Where do you think you would be without this? And do you think there's some validity to what I'm saying? I wouldn't I wouldn't be um anywhere anywhere near where I am in terms of personal and professional growth without crippling. And the reason why is crippling hot sauce was the the first time that I had a dream that wasn't influenced or associated with something my parents have taught me. So it's like you you get taught, you know, go to college, get that good degree, get that good job.
But like this was something that was completely my own doing, my own mindset. It was formed by my own beliefs. And I think that's important as you know, um what what I'm going to do if if I ever have kids is guide them but not force them. Like allow them to have their own beliefs whether that be business related or anything else because the most growth comes when you form your own ideas because and you form your own ideas and practice your own ways and it's uh you take inspiration from your parents but I but I think too many people rely on exactly what their parents tell them to do and [clears throat] 99% of the time the truth is if you if you don't do it exactly they're they're still going to love you like you're their kid so it's like you're not breaking anybody's heart but it might make your life miserable.
And the thing I always tell people like whether you're at a low at a low time in life or even if you have something to do if you don't have a goal goals are stepping stones. Don't shoot for the stars right away but start from step one. one. one. Do a small goal get bigger and bigger and bigger. If you are if you are huge and worth 500 million dollars and you know like man I could have completed all my goals you're not dreaming big enough.
There should always be something you're going towards whether that's owning your favorite NFL favorite NFL favorite NFL NHL team basketball team something there's no reason in this world of 2 billion people that there shouldn't be a dream out there that has already been achieved or hasn't been achieved by you. The world is your own destiny and at the end of the day if you fail it's okay but if you don't it's a legend you're a legend and let me tell you even if fail 30 times, that one time you succeed, everybody's going to forget the 30 other times you failed.
So, it doesn't really matter. matter. matter. What in the world is happening today on the show, brother? Like, what? This is crazy. crazy. crazy. I don't know. I don't know, man. I told everybody at the beginning they're going to remember this show, but like, you're going to remember this show. 16 years old gives a presentation, 17 starts a company. Cerebral palsy, teacher tells him it's a dumb idea, sells a few to his family, goes to a farmer's market, sells a few more. Quarter million bottles sold.
Tons of money to cerebral palsy research. And now he's got all this wisdom that's insane about how to scale a business and life. He's 19. What the heck is happening here? I don't I don't know, man. Like, uh I You need some investors, brother. Let me know. Really, let me know.