#1 Entrepreneur Reveals the Real Secret to Success (You’re Focusing on the Wrong Thing)

I never thought in a million years I'd I never thought in a million years I'd be a cameo in a Super Bowl or I have a be a cameo in a Super Bowl or I have a be a cameo in a Super Bowl or I have a restaurant. People think, "Oh, you're just killing." People think, "Oh, you're just killing." Like anything you can imagine messing Like anything you can imagine messing Like anything you can imagine messing up, I've messed up. The only thing I try up, I've messed up. The only thing I try up, I've messed up. The only thing I try not to mess up is relationships and I'm not to mess up is relationships and I'm not to mess up is relationships and I'm your friend. I'm going to push you so your friend. I'm going to push you so your friend. I'm going to push you so hard. But if you're bad to me. Hey everyone, welcome back to OnPurpose. Hey everyone, welcome back to OnPurpose. I know that you guys love being I know that you guys love being I know that you guys love being entrepreneurs. You love trying to find entrepreneurs. You love trying to find entrepreneurs. You love trying to find new entrepreneurs that you can follow, new entrepreneurs that you can follow, new entrepreneurs that you can follow, learn from. Maybe some of you are inside learn from. Maybe some of you are inside learn from. Maybe some of you are inside companies and you want to build within companies and you want to build within companies and you want to build within them. Or maybe you want to quit your job them. Or maybe you want to quit your job them. Or maybe you want to quit your job and start something new. If any of those and start something new. If any of those and start something new. If any of those are true for you, this episode is for are true for you, this episode is for are true for you, this episode is for you. Today I'm joined by David Gman, the you. Today I'm joined by David Gman, the you. Today I'm joined by David Gman, the entrepreneur behind some of the most entrepreneur behind some of the most entrepreneur behind some of the most successful restaurants and nightlife successful restaurants and nightlife successful restaurants and nightlife venues in the world. If you're trying to venues in the world. If you're trying to venues in the world. If you're trying to build a business, grow your career, or build a business, grow your career, or build a business, grow your career, or create something that stands out in a create something that stands out in a create something that stands out in a crowded world, this episode is packed crowded world, this episode is packed crowded world, this episode is packed with lessons you won't want to miss. with lessons you won't want to miss. with lessons you won't want to miss. Please welcome to OnPurpose, David Gman. Please welcome to OnPurpose, David Gman. Please welcome to OnPurpose, David Gman. David, David, David, >> thank you. >> thank you. >> thank you. >> Congrats on an incredible career so far. >> Congrats on an incredible career so far. >> Congrats on an incredible career so far. Congrats on an amazing book. Congrats on an amazing book. Congrats on an amazing book. >> Thank you. >> Thank you. >> Thank you. >> So excited to dive into your mind. And I >> So excited to dive into your mind. And I >> So excited to dive into your mind. And I thought the best place to start was with thought the best place to start was with thought the best place to start was with the title because I thought take it the title because I thought take it the title because I thought take it personal almost feels like the opposite personal almost feels like the opposite personal almost feels like the opposite advice that everyone always says, advice that everyone always says, advice that everyone always says, >> right? Doesn't everyone say don't take >> right? Doesn't everyone say don't take >> right? Doesn't everyone say don't take it personal? I think it's because of how it personal? I think it's because of how it personal? I think it's because of how deep I take it. I like how much I care deep I take it. I like how much I care deep I take it. I like how much I care about your experience, how much I care about your experience, how much I care about your experience, how much I care about the person, how much I care about about the person, how much I care about about the person, how much I care about that relationship. that relationship. that relationship. And if you care that much, there's no And if you care that much, there's no And if you care that much, there's no other choice but to take it personal. other choice but to take it personal. other choice but to take it personal. And it's it's part of my success. And it's it's part of my success. And it's it's part of my success. >> Yeah. I I find that when was the first >> Yeah. I I find that when was the first >> Yeah. I I find that when was the first time you realized that it was good to time you realized that it was good to time you realized that it was good to take it personal because when you're take it personal because when you're take it personal because when you're growing up and if you're failing, I was growing up and if you're failing, I was growing up and if you're failing, I was like, "Oh, don't take it personally. If like, "Oh, don't take it personally. If like, "Oh, don't take it personally. If you got rejected from that company, you got rejected from that company, you got rejected from that company, don't take it personally." You know, don't take it personally." You know, don't take it personally." You know, when did you realize that actually the when did you realize that actually the when did you realize that actually the opposite was right? I realized when I opposite was right? I realized when I opposite was right? I realized when I started making mistakes, when I started started making mistakes, when I started started making mistakes, when I started and I first started my career and the and I first started my career and the and I first started my career and the general manager would come at me so hard general manager would come at me so hard general manager would come at me so hard and would be so upset, that's when to me and would be so upset, that's when to me and would be so upset, that's when to me it really resonated with me and that it really resonated with me and that it really resonated with me and that showed me that this is how I change, how showed me that this is how I change, how showed me that this is how I change, how I make how I'm able to get better was I make how I'm able to get better was I make how I'm able to get better was because of how deep inside it it hurt because of how deep inside it it hurt because of how deep inside it it hurt me. That's where the real change me. That's where the real change me. That's where the real change happened. But when I started my career happened. But when I started my career happened. But when I started my career and I would, you know, because of being and I would, you know, because of being and I would, you know, because of being young and just learning the business, young and just learning the business, young and just learning the business, when I really messed up, they really when I really messed up, they really when I really messed up, they really came down on me. I was just like, h, I came down on me. I was just like, h, I came down on me. I was just like, h, I never want to disappoint anybody, but never want to disappoint anybody, but never want to disappoint anybody, but the best lessons I've ever learned was the best lessons I've ever learned was the best lessons I've ever learned was when I made mistakes even today. when I made mistakes even today. when I made mistakes even today. >> What was the biggest mistake you made >> What was the biggest mistake you made >> What was the biggest mistake you made back then that they came down hard for back then that they came down hard for back then that they came down hard for you? you? you? >> I mean, Jay, come on. I've I've yelled >> I mean, Jay, come on. I've I've yelled >> I mean, Jay, come on. I've I've yelled at people when I was like a manager. at people when I was like a manager. at people when I was like a manager. Like, you can't yell. I've like because Like, you can't yell. I've like because Like, you can't yell. I've like because of insecurities of insecurities of insecurities I've I've just messed up every anything I've I've just messed up every anything I've I've just messed up every anything you could imagine messing up in my life you could imagine messing up in my life you could imagine messing up in my life I've messed up. The only thing I try not I've messed up. The only thing I try not I've messed up. The only thing I try not to mess up is relationships. I went to to mess up is relationships. I went to to mess up is relationships. I went to make a money drop and it got stolen out make a money drop and it got stolen out make a money drop and it got stolen out of my car. I given bad change. I've of my car. I given bad change. I've of my car. I given bad change. I've closed out wrong. I forgot to lock this. closed out wrong. I forgot to lock this. closed out wrong. I forgot to lock this. I've done when you make a mistake and I've done when you make a mistake and I've done when you make a mistake and someone is like you could see that someone is like you could see that someone is like you could see that someone's very angry with you. I'm just someone's very angry with you. I'm just someone's very angry with you. I'm just like that. And then later on in my like that. And then later on in my like that. And then later on in my career, because I focus so much on these career, because I focus so much on these career, because I focus so much on these relationships, when they don't go to my relationships, when they don't go to my relationships, when they don't go to my place and they go somewhere else, that's place and they go somewhere else, that's place and they go somewhere else, that's where it really goes south. where it really goes south. where it really goes south. >> Yeah. Yeah. Yeah. But when I'm hearing >> Yeah. Yeah. Yeah. But when I'm hearing >> Yeah. Yeah. Yeah. But when I'm hearing this people coming, a lot of the time this people coming, a lot of the time this people coming, a lot of the time when people come down hard on us, when when people come down hard on us, when when people come down hard on us, when we make a mistake, we almost feel like we make a mistake, we almost feel like we make a mistake, we almost feel like we don't deserve it, right? But you're we don't deserve it, right? But you're we don't deserve it, right? But you're saying that you saw it as care. saying that you saw it as care. saying that you saw it as care. >> When people take the time to really get >> When people take the time to really get >> When people take the time to really get upset with me at that time, I probably upset with me at that time, I probably upset with me at that time, I probably took it as, wow, they really care about took it as, wow, they really care about took it as, wow, they really care about me. me. me. >> Yeah. which made me even worry about it >> Yeah. which made me even worry about it >> Yeah. which made me even worry about it more now as I grow in my life. People more now as I grow in my life. People more now as I grow in my life. People would always say to me, "Don't take it would always say to me, "Don't take it would always say to me, "Don't take it personal. Don't worry about it." Da da personal. Don't worry about it." Da da personal. Don't worry about it." Da da da. And I'm always like, "What are you da. And I'm always like, "What are you da. And I'm always like, "What are you talking about, man? Person's not coming talking about, man? Person's not coming talking about, man? Person's not coming to my place. They're going next door. to my place. They're going next door. to my place. They're going next door. That's that's an issue for me." And I That's that's an issue for me." And I That's that's an issue for me." And I try to really put my around my team. I'm try to really put my around my team. I'm try to really put my around my team. I'm like, "Guys, you're why is your friend like, "Guys, you're why is your friend like, "Guys, you're why is your friend doing their birthday party at another doing their birthday party at another doing their birthday party at another restaurant? Why is this person that we restaurant? Why is this person that we restaurant? Why is this person that we take care of all the time hanging out at take care of all the time hanging out at take care of all the time hanging out at that nightclub? If I don't take it that nightclub? If I don't take it that nightclub? If I don't take it personal and you don't take and you personal and you don't take and you personal and you don't take and you don't take it personal, we're never don't take it personal, we're never don't take it personal, we're never going to win. So my team really come, going to win. So my team really come, going to win. So my team really come, they'll call me and be like, just so you they'll call me and be like, just so you they'll call me and be like, just so you know, I'm taking this one personal, know, I'm taking this one personal, know, I'm taking this one personal, David. And I'm like, great. I love that. David. And I'm like, great. I love that. David. And I'm like, great. I love that. >> Yeah. Yeah. I like it as a mantra. I >> Yeah. Yeah. I like it as a mantra. I >> Yeah. Yeah. I like it as a mantra. I like it as a reframe right now. like it as a reframe right now. like it as a reframe right now. >> And I think it just keeps evolving, too. >> And I think it just keeps evolving, too. >> And I think it just keeps evolving, too. Like I want people to really know that Like I want people to really know that Like I want people to really know that it hurts me personally. I want you to it hurts me personally. I want you to it hurts me personally. I want you to think about it for that split second. If think about it for that split second. If think about it for that split second. If you choose another restaurant over mine, you choose another restaurant over mine, you choose another restaurant over mine, Dave's going to get upset with me. I Dave's going to get upset with me. I Dave's going to get upset with me. I want them to to kind of know that. So, want them to to kind of know that. So, want them to to kind of know that. So, at least there's at least a more thought at least there's at least a more thought at least there's at least a more thought if they don't go to one of my spots. if they don't go to one of my spots. if they don't go to one of my spots. >> Yeah. Yeah. Now, I now I need to be >> Yeah. Yeah. Now, I now I need to be >> Yeah. Yeah. Now, I now I need to be careful in Miami when I'm next. careful in Miami when I'm next. careful in Miami when I'm next. >> Oh, no. Just so you know, when people >> Oh, no. Just so you know, when people >> Oh, no. Just so you know, when people come to Miami, I'm tracking you like an come to Miami, I'm tracking you like an come to Miami, I'm tracking you like an endangered species. I'm like I'm endangered species. I'm like I'm endangered species. I'm like I'm watching everything you're doing. Oh, watching everything you're doing. Oh, watching everything you're doing. Oh, okay. That's where they're going. okay. That's where they're going. okay. That's where they're going. >> I see where you are. Yeah. That's >> I see where you are. Yeah. That's >> I see where you are. Yeah. That's hilarious. I love that. And friends of hilarious. I love that. And friends of hilarious. I love that. And friends of mine that open restaurants in Miami, mine that open restaurants in Miami, mine that open restaurants in Miami, they're like, "I hope you give this they're like, "I hope you give this they're like, "I hope you give this person the warm welcome you gave me cuz person the warm welcome you gave me cuz person the warm welcome you gave me cuz I would like you're not going there." I would like you're not going there." I would like you're not going there." >> Yeah. Yeah. >> Yeah. Yeah. >> Yeah. Yeah. >> And whatever. But, you know, as I get >> And whatever. But, you know, as I get >> And whatever. But, you know, as I get older, I I want other people to win, older, I I want other people to win, older, I I want other people to win, too. And I But still, I take it I get too. And I But still, I take it I get too. And I But still, I take it I get really upset, Jay, if you go somewhere really upset, Jay, if you go somewhere really upset, Jay, if you go somewhere else. else. else. >> That's brilliant. I love that mentality. >> That's brilliant. I love that mentality. >> That's brilliant. I love that mentality. It's so cool. When When you started out It's so cool. When When you started out It's so cool. When When you started out as a bartender, you you said you made a as a bartender, you you said you made a as a bartender, you you said you made a lot of mistakes, but do you think you lot of mistakes, but do you think you lot of mistakes, but do you think you had a skill or an ability at that time had a skill or an ability at that time had a skill or an ability at that time that's made you successful today? Yeah, that's made you successful today? Yeah, that's made you successful today? Yeah, definitely my interactions with people definitely my interactions with people definitely my interactions with people and remembering their drinks and having and remembering their drinks and having and remembering their drinks and having the drink waiting for them when they the drink waiting for them when they the drink waiting for them when they would when they were walking in and would when they were walking in and would when they were walking in and stuff like that. I think the little stuff like that. I think the little stuff like that. I think the little things that you make people feel seen things that you make people feel seen things that you make people feel seen and cared about is what really matters. and cared about is what really matters. and cared about is what really matters. Even bar like bartending. Listen, what I Even bar like bartending. Listen, what I Even bar like bartending. Listen, what I loved about it is that I love to serve loved about it is that I love to serve loved about it is that I love to serve people and I think serving even at the people and I think serving even at the people and I think serving even at the bar is like the greatest when you make bar is like the greatest when you make bar is like the greatest when you make them a cocktail they never had or just them a cocktail they never had or just them a cocktail they never had or just by having their drink that they that by having their drink that they that by having their drink that they that they love having there and having the they love having there and having the they love having there and having the one-on-one conversations with people one-on-one conversations with people one-on-one conversations with people really helped me build relationships. really helped me build relationships. really helped me build relationships. >> What What made you do that then? You say >> What What made you do that then? You say >> What What made you do that then? You say this in the book, you're like, I didn't this in the book, you're like, I didn't this in the book, you're like, I didn't know when I started out that I was ever know when I started out that I was ever know when I started out that I was ever going to build this empire, going to build this empire, going to build this empire, >> but you had that mentality then. Like, >> but you had that mentality then. Like, >> but you had that mentality then. Like, and obviously I'm guessing you weren't and obviously I'm guessing you weren't and obviously I'm guessing you weren't getting paid incredibly well. getting paid incredibly well. getting paid incredibly well. >> No, no, no. I was so So I was making >> No, no, no. I was so So I was making >> No, no, no. I was so So I was making $100,000 a year bartending at a $100,000 a year bartending at a $100,000 a year bartending at a restaurant in the mall. restaurant in the mall. restaurant in the mall. >> How? >> How? >> How? >> Because these golf these guys would come >> Because these golf these guys would come >> Because these golf these guys would come off the golf course, give me $100 tips, off the golf course, give me $100 tips, off the golf course, give me $100 tips, all this kind of stuff. all this kind of stuff. all this kind of stuff. >> So it's in tips you're making most. >> So it's in tips you're making most. >> So it's in tips you're making most. >> Yeah. And I really love to see the >> Yeah. And I really love to see the >> Yeah. And I really love to see the managers working in the mat and all managers working in the mat and all managers working in the mat and all that. I'm like, I want to be a manager. that. I'm like, I want to be a manager. that. I'm like, I want to be a manager. And they're like, well, that pays 33 And they're like, well, that pays 33 And they're like, well, that pays 33 grand a year. I was like, I'll take it. grand a year. I was like, I'll take it. grand a year. I was like, I'll take it. Because you don't care. Money is not Because you don't care. Money is not Because you don't care. Money is not your your end goal. And investing in your your end goal. And investing in your your end goal. And investing in yourself, too. matter so much. I was so yourself, too. matter so much. I was so yourself, too. matter so much. I was so excited to be that manager on the floor. excited to be that manager on the floor. excited to be that manager on the floor. And let me tell you, these people had And let me tell you, these people had And let me tell you, these people had experience for 20, 30, 40 years, some of experience for 20, 30, 40 years, some of experience for 20, 30, 40 years, some of these servers and stuff like that. How these servers and stuff like that. How these servers and stuff like that. How am I going to be the one that's going to am I going to be the one that's going to am I going to be the one that's going to lead them and making sure they do lead them and making sure they do lead them and making sure they do everything right? So, education is everything right? So, education is everything right? So, education is really where I focused in on really really where I focused in on really really where I focused in on really taking the time to for my server meeting taking the time to for my server meeting taking the time to for my server meeting each day, bringing pamphlets and port each day, bringing pamphlets and port each day, bringing pamphlets and port wine with chocolate cake and letting wine with chocolate cake and letting wine with chocolate cake and letting them sample and saying it's a and like them sample and saying it's a and like them sample and saying it's a and like giving them all the information on what giving them all the information on what giving them all the information on what that port wine it's. a fortified wine. that port wine it's. a fortified wine. that port wine it's. a fortified wine. It's from Portugal. It pairs well with It's from Portugal. It pairs well with It's from Portugal. It pairs well with this, this, and this. You guys taste it this, this, and this. You guys taste it this, this, and this. You guys taste it all. That's how I would kind of connect all. That's how I would kind of connect all. That's how I would kind of connect with people. with people. with people. >> I I can honestly say that when there's a >> I I can honestly say that when there's a >> I I can honestly say that when there's a good metro or a good manager at a good metro or a good manager at a good metro or a good manager at a restaurant, you feel the difference. restaurant, you feel the difference. restaurant, you feel the difference. Like, you absolutely feel the Like, you absolutely feel the Like, you absolutely feel the difference. Where were you learning difference. Where were you learning difference. Where were you learning these skills from? these skills from? these skills from? >> I was lucky enough to have one of the >> I was lucky enough to have one of the >> I was lucky enough to have one of the owners of one of the first restaurants I owners of one of the first restaurants I owners of one of the first restaurants I was managing at was a guy named Bert was managing at was a guy named Bert was managing at was a guy named Bert Rapaort. He made us go to like seven Rapaort. He made us go to like seven Rapaort. He made us go to like seven habits of effective people and always habits of effective people and always habits of effective people and always looked for how how can you do looked for how how can you do looked for how how can you do self-improvement and I had great general self-improvement and I had great general self-improvement and I had great general when as a young manager I had great when as a young manager I had great when as a young manager I had great general managers that were like you know general managers that were like you know general managers that were like you know I always had this imposture thing that I always had this imposture thing that I always had this imposture thing that like why am I a manager managing someone like why am I a manager managing someone like why am I a manager managing someone that has this kind of kind of crazy that has this kind of kind of crazy that has this kind of kind of crazy experience over them and that's and I experience over them and that's and I experience over them and that's and I see it now when I see managers yelling see it now when I see managers yelling see it now when I see managers yelling or screaming or whatever and not or screaming or whatever and not or screaming or whatever and not handling situations well it's because handling situations well it's because handling situations well it's because they're not confident where they at in they're not confident where they at in they're not confident where they at in life and it's funny that now I know I'm life and it's funny that now I know I'm life and it's funny that now I know I'm much scarier by not screaming. much scarier by not screaming. much scarier by not screaming. >> Mhm. >> Mhm. >> Mhm. >> But you have to look deeper than that. >> But you have to look deeper than that. >> But you have to look deeper than that. You have to see why are they reacting You have to see why are they reacting You have to see why are they reacting like that? What? Cuz they want to be a like that? What? Cuz they want to be a like that? What? Cuz they want to be a great leader and they care about people, great leader and they care about people, great leader and they care about people, but why is it coming across like that? but why is it coming across like that? but why is it coming across like that? >> How did you transform your anger? Cuz I >> How did you transform your anger? Cuz I >> How did you transform your anger? Cuz I feel like that's a natural reaction when feel like that's a natural reaction when feel like that's a natural reaction when you're new in business. You want to get you're new in business. You want to get you're new in business. You want to get things right. You don't want to let things right. You don't want to let things right. You don't want to let people down. And even now I'm so like if people down. And even now I'm so like if people down. And even now I'm so like if I the music's too loud, the lighting's I the music's too loud, the lighting's I the music's too loud, the lighting's off, or I'm looking like either my off, or I'm looking like either my off, or I'm looking like either my friends really like going out to dinner friends really like going out to dinner friends really like going out to dinner with me or they hate it cuz I'm with me or they hate it cuz I'm with me or they hate it cuz I'm constantly looking at like constantly looking at like constantly looking at like >> at other people's restaurants or yours. >> at other people's restaurants or yours. >> at other people's restaurants or yours. >> No, no, at my own. Just I'm looking at >> No, no, at my own. Just I'm looking at >> No, no, at my own. Just I'm looking at the thing. I'm like, "Turn the music the thing. I'm like, "Turn the music the thing. I'm like, "Turn the music down. Turn it up." Like d Oh, the down. Turn it up." Like d Oh, the down. Turn it up." Like d Oh, the server's not waiting on them. I I'm server's not waiting on them. I I'm server's not waiting on them. I I'm looking at all the details. And a lot of looking at all the details. And a lot of looking at all the details. And a lot of my friends, they really enjoy because my friends, they really enjoy because my friends, they really enjoy because it's like it's like it's like >> Yeah. It's fun. >> Yeah. It's fun. >> Yeah. It's fun. >> Yeah. It's fun >> Yeah. It's fun >> Yeah. It's fun >> to learn. Yeah. >> to learn. Yeah. >> to learn. Yeah. >> And some are just like, "Can't you just >> And some are just like, "Can't you just >> And some are just like, "Can't you just focus on me?" And I'm like, then we focus on me?" And I'm like, then we focus on me?" And I'm like, then we should go somewhere else because I can't should go somewhere else because I can't should go somewhere else because I can't focus on you really in my own place. And focus on you really in my own place. And focus on you really in my own place. And then I realized because of that, the the then I realized because of that, the the then I realized because of that, the the bad effect of that is it tightens bad effect of that is it tightens bad effect of that is it tightens everybody up more because I know I'm everybody up more because I know I'm everybody up more because I know I'm watching and I don't want them to choke watching and I don't want them to choke watching and I don't want them to choke and I don't want them to be and I don't want them to be and I don't want them to be uncomfortable at work, but I just can't uncomfortable at work, but I just can't uncomfortable at work, but I just can't help myself. I'm not the kind of help myself. I'm not the kind of help myself. I'm not the kind of entrepreneur that that takes all the entrepreneur that that takes all the entrepreneur that that takes all the notes and then sends a nice email out notes and then sends a nice email out notes and then sends a nice email out the next day. I want things fixed right the next day. I want things fixed right the next day. I want things fixed right away. I want like real time situations. away. I want like real time situations. away. I want like real time situations. And I think in the hospitality business, And I think in the hospitality business, And I think in the hospitality business, you only get so many opportunities. you only get so many opportunities. you only get so many opportunities. >> What What have you learned about giving >> What What have you learned about giving >> What What have you learned about giving people feedback that wins versus people feedback that wins versus people feedback that wins versus feedback that demoralizes people? feedback that demoralizes people? feedback that demoralizes people? >> People close up when you just torture >> People close up when you just torture >> People close up when you just torture them. But also, you know, the emotional them. But also, you know, the emotional them. But also, you know, the emotional bank account is something that is people bank account is something that is people bank account is something that is people kind of joke about it, but the emotional kind of joke about it, but the emotional kind of joke about it, but the emotional bank account is a real thing. You can't bank account is a real thing. You can't bank account is a real thing. You can't just say bad, bad, bad. You have to say just say bad, bad, bad. You have to say just say bad, bad, bad. You have to say good things, too, cuz you just don't good things, too, cuz you just don't good things, too, cuz you just don't want to be in the red every time you go want to be in the red every time you go want to be in the red every time you go to that person. So, taking that time, to that person. So, taking that time, to that person. So, taking that time, say, you know what? Great job on that. say, you know what? Great job on that. say, you know what? Great job on that. Oh, I saw you. I saw the PE face on the Oh, I saw you. I saw the PE face on the Oh, I saw you. I saw the PE face on the that person or little wins like that that person or little wins like that that person or little wins like that that and it's so hard when you're an that and it's so hard when you're an that and it's so hard when you're an entrepreneur to just talk about the good entrepreneur to just talk about the good entrepreneur to just talk about the good things because all you want to do is things because all you want to do is things because all you want to do is talk about the bad things, right? talk about the bad things, right? talk about the bad things, right? >> But taking that time to make sure cuz >> But taking that time to make sure cuz >> But taking that time to make sure cuz once you're in the black, you could you once you're in the black, you could you once you're in the black, you could you could take some out of the deposit, you could take some out of the deposit, you could take some out of the deposit, you know? know? know? >> Yeah. >> Yeah. >> Yeah. >> Uh that helps a lot and to be calm. I >> Uh that helps a lot and to be calm. I >> Uh that helps a lot and to be calm. I used to be like and what were you used to be like and what were you used to be like and what were you thinking and how what's the thought? You thinking and how what's the thought? You thinking and how what's the thought? You know, I I used to always want to know know, I I used to always want to know know, I I used to always want to know what was the thought process of you what was the thought process of you what was the thought process of you making that mistake? Where would you making that mistake? Where would you making that mistake? Where would you think where did you think that was going think where did you think that was going think where did you think that was going to be the right way to handle it? to be the right way to handle it? to be the right way to handle it? >> Yeah. And that didn't work. >> Yeah. And that didn't work. >> Yeah. And that didn't work. >> It just is like come on now you're >> It just is like come on now you're >> It just is like come on now you're demeaning me. Let's just say and be demeaning me. Let's just say and be demeaning me. Let's just say and be specific. I'm always very specific with specific. I'm always very specific with specific. I'm always very specific with what I saw was wrong. It's not vague and what I saw was wrong. It's not vague and what I saw was wrong. It's not vague and like you know maybe kind I I think you like you know maybe kind I I think you like you know maybe kind I I think you know in this no you order fired the know in this no you order fired the know in this no you order fired the entire meal. You didn't pace it out at entire meal. You didn't pace it out at entire meal. You didn't pace it out at all. You ruined the guest experience. all. You ruined the guest experience. all. You ruined the guest experience. They're going to feel like they got They're going to feel like they got They're going to feel like they got pushed out of their out of our place. Is pushed out of their out of our place. Is pushed out of their out of our place. Is that how you want to be taken care of? that how you want to be taken care of? that how you want to be taken care of? No, I'm very specific. You know, Mark No, I'm very specific. You know, Mark No, I'm very specific. You know, Mark Cuban one time, I took him in the DJ Cuban one time, I took him in the DJ Cuban one time, I took him in the DJ booth speaking of this. He goes, "Do you booth speaking of this. He goes, "Do you booth speaking of this. He goes, "Do you ever take a moment to really appreciate ever take a moment to really appreciate ever take a moment to really appreciate what you've done?" And I'm like, "No, what you've done?" And I'm like, "No, what you've done?" And I'm like, "No, Mark, what are you talking about?" I'm Mark, what are you talking about?" I'm Mark, what are you talking about?" I'm like, "Of course not. Who takes the like, "Of course not. Who takes the like, "Of course not. Who takes the moment to appreciate? I'll do that later moment to appreciate? I'll do that later moment to appreciate? I'll do that later on." He goes, "No, no, no. Take the on." He goes, "No, no, no. Take the on." He goes, "No, no, no. Take the moment, man." And I try now. I'm like, moment, man." And I try now. I'm like, moment, man." And I try now. I'm like, when it's like when I know it's good, when it's like when I know it's good, when it's like when I know it's good, I'm just like, "Ah, it feels good." I'm just like, "Ah, it feels good." I'm just like, "Ah, it feels good." >> But in my business, you live every day >> But in my business, you live every day >> But in my business, you live every day is a new day. is a new day. is a new day. >> Totally. It's like, and this is where my >> Totally. It's like, and this is where my >> Totally. It's like, and this is where my competition goes wrong a lot. They just competition goes wrong a lot. They just competition goes wrong a lot. They just go, "Okay, we hit it out of the park, go, "Okay, we hit it out of the park, go, "Okay, we hit it out of the park, but there's tomorrow and they forget but there's tomorrow and they forget but there's tomorrow and they forget about tomorrow." about tomorrow." about tomorrow." >> Yeah. Yeah. Cuz cuz people are eating >> Yeah. Yeah. Cuz cuz people are eating >> Yeah. Yeah. Cuz cuz people are eating every day. You're only as good as your every day. You're only as good as your every day. You're only as good as your >> nightclubs are going. Every DJ, there's >> nightclubs are going. Every DJ, there's >> nightclubs are going. Every DJ, there's a new DJ every week. I mean, it's a new DJ every week. I mean, it's a new DJ every week. I mean, it's there's always something that's there's always something that's there's always something that's someone's, you know, trying to beat you someone's, you know, trying to beat you someone's, you know, trying to beat you to the punch on. to the punch on. to the punch on. >> Yeah. Talk to me about how you get the >> Yeah. Talk to me about how you get the >> Yeah. Talk to me about how you get the confidence to even go, "Well, I'm going confidence to even go, "Well, I'm going confidence to even go, "Well, I'm going to start my own because that's not to start my own because that's not to start my own because that's not easy." easy." easy." >> So, it's not easy. I um once I started >> So, it's not easy. I um once I started >> So, it's not easy. I um once I started taking over major club venues and taking over major club venues and taking over major club venues and feeling very confident on knowing the feeling very confident on knowing the feeling very confident on knowing the workings of that that I start thinking I workings of that that I start thinking I workings of that that I start thinking I really want to just be an entrepreneur. really want to just be an entrepreneur. really want to just be an entrepreneur. I don't want to turn the needle for I don't want to turn the needle for I don't want to turn the needle for other people and not share it. It's other people and not share it. It's other people and not share it. It's advice I tell a lot of my celebrity advice I tell a lot of my celebrity advice I tell a lot of my celebrity friends and friends that are they take friends and friends that are they take friends and friends that are they take fees they're whatever and I understand fees they're whatever and I understand fees they're whatever and I understand that people have to live but I think if that people have to live but I think if that people have to live but I think if you're going to turn the needle for you're going to turn the needle for you're going to turn the needle for someone you better have some equity in someone you better have some equity in someone you better have some equity in that brand too and it's always better to that brand too and it's always better to that brand too and it's always better to take equity than just a fee for hire. take equity than just a fee for hire. take equity than just a fee for hire. Mhm. Mhm. Mhm. >> But when I made that move, I started a >> But when I made that move, I started a >> But when I made that move, I started a company with two other partners. First, company with two other partners. First, company with two other partners. First, it was a marketing agency because all it was a marketing agency because all it was a marketing agency because all these brands were coming to Miami these brands were coming to Miami these brands were coming to Miami because there was the VMAs. There was because there was the VMAs. There was because there was the VMAs. There was all sorts of marquee events and these all sorts of marquee events and these all sorts of marquee events and these brands wanted to be treated like they do brands wanted to be treated like they do brands wanted to be treated like they do in New York or LA service the same way. in New York or LA service the same way. in New York or LA service the same way. So, I started that company. We sold that So, I started that company. We sold that So, I started that company. We sold that company. That company went bankrupt. I company. That company went bankrupt. I company. That company went bankrupt. I got the company back and then I put got the company back and then I put got the company back and then I put restaurant and night and everything in restaurant and night and everything in restaurant and night and everything in it and I sold 51% to live nation right it and I sold 51% to live nation right it and I sold 51% to live nation right before co before co before co >> but taking that first step of opening >> but taking that first step of opening >> but taking that first step of opening your own company it's the best feeling your own company it's the best feeling your own company it's the best feeling ever but to this day people think like ever but to this day people think like ever but to this day people think like you know oh you're just killing but you you know oh you're just killing but you you know oh you're just killing but you have to make sure everyone else is first have to make sure everyone else is first have to make sure everyone else is first and you're the last one as you as you and you're the last one as you as you and you're the last one as you as you know to get paid and there's some months know to get paid and there's some months know to get paid and there's some months that you don't get paid at all. People that you don't get paid at all. People that you don't get paid at all. People don't realize that, you know, they just don't realize that, you know, they just don't realize that, you know, they just see, oh, and even when you're losing see, oh, and even when you're losing see, oh, and even when you're losing money, you still have to pay. money, you still have to pay. money, you still have to pay. >> What was the difference in the approach, >> What was the difference in the approach, >> What was the difference in the approach, the strategy, the mindset that actually the strategy, the mindset that actually the strategy, the mindset that actually allowed you to go and sell 51% of your allowed you to go and sell 51% of your allowed you to go and sell 51% of your company to live nation day before co company to live nation day before co company to live nation day before co versus the guy that you grew up with who versus the guy that you grew up with who versus the guy that you grew up with who was a bartender, who was a manager that was a bartender, who was a manager that was a bartender, who was a manager that wanted it too? wanted it too? wanted it too? >> Or what about the guys that were right >> Or what about the guys that were right >> Or what about the guys that were right next to me as I'm doing it that think next to me as I'm doing it that think next to me as I'm doing it that think that, you know, that just because you that, you know, that just because you that, you know, that just because you went and did it all that they think they went and did it all that they think they went and did it all that they think they should be the same as you? That's the should be the same as you? That's the should be the same as you? That's the hardest part ever too, right? So, hardest part ever too, right? So, hardest part ever too, right? So, >> you have to convince yourself first that >> you have to convince yourself first that >> you have to convince yourself first that this is what you this is what your goal this is what you this is what your goal this is what you this is what your goal is. If I'm in the hospitality business, is. If I'm in the hospitality business, is. If I'm in the hospitality business, don't always want to just be I want to I don't always want to just be I want to I don't always want to just be I want to I want to be that owner. I want to I want want to be that owner. I want to I want want to be that owner. I want to I want to open that place. Uh, of course, it's to open that place. Uh, of course, it's to open that place. Uh, of course, it's a lot of ego, I'm sure, as you can a lot of ego, I'm sure, as you can a lot of ego, I'm sure, as you can imagine. And uh it's just growing. I imagine. And uh it's just growing. I imagine. And uh it's just growing. I think that I have ADD so badly that I think that I have ADD so badly that I think that I have ADD so badly that I once I've hit that thing, I want to now once I've hit that thing, I want to now once I've hit that thing, I want to now what else can I do? What else can I do? what else can I do? What else can I do? what else can I do? What else can I do? >> Who was the first person you had to >> Who was the first person you had to >> Who was the first person you had to convince? Komodo. I had to raise $10 convince? Komodo. I had to raise $10 convince? Komodo. I had to raise $10 million for Komodo. And my friends, they million for Komodo. And my friends, they million for Komodo. And my friends, they were like, "Listen, man. This is a big were like, "Listen, man. This is a big were like, "Listen, man. This is a big space. This is far away from everything. space. This is far away from everything. space. This is far away from everything. We're gonna do it, but we're kind of We're gonna do it, but we're kind of We're gonna do it, but we're kind of doing it just to like" And it turned out doing it just to like" And it turned out doing it just to like" And it turned out to be one of the greatest things I ever to be one of the greatest things I ever to be one of the greatest things I ever did. But it didn't start out great. I did. But it didn't start out great. I did. But it didn't start out great. I had to really push hard hard and had to really push hard hard and had to really push hard hard and convince people to come and see me at convince people to come and see me at convince people to come and see me at this restaurant. If you wanted to hang this restaurant. If you wanted to hang this restaurant. If you wanted to hang out with me, you'd have to hang out with out with me, you'd have to hang out with out with me, you'd have to hang out with me there. Any DJ that was playing at me there. Any DJ that was playing at me there. Any DJ that was playing at Liv, I'd make them go have dinner there. Liv, I'd make them go have dinner there. Liv, I'd make them go have dinner there. any celebrity that came to town, I made any celebrity that came to town, I made any celebrity that came to town, I made sure we did a big dinner there. But I sure we did a big dinner there. But I sure we did a big dinner there. But I also focused on the other details, the also focused on the other details, the also focused on the other details, the food, the atmosphere, the vibe, the food, the atmosphere, the vibe, the food, the atmosphere, the vibe, the energy, everything was a real hyperfocus energy, everything was a real hyperfocus energy, everything was a real hyperfocus for me that when people would come that for me that when people would come that for me that when people would come that it was the best experience over and then it was the best experience over and then it was the best experience over and then it became uh one of the top independent it became uh one of the top independent it became uh one of the top independent restaurants a couple years ago. restaurants a couple years ago. restaurants a couple years ago. >> That was But that you built after >> That was But that you built after >> That was But that you built after building Live, right? building Live, right? building Live, right? >> Yeah. >> Yeah. >> Yeah. >> What was your first ever restaurant that >> What was your first ever restaurant that >> What was your first ever restaurant that you like first foray into hospitality you like first foray into hospitality you like first foray into hospitality ownership? So, uh, I had run a nightclub ownership? So, uh, I had run a nightclub ownership? So, uh, I had run a nightclub for this these guys, the Opium Group, for this these guys, the Opium Group, for this these guys, the Opium Group, for many years. I was so successful, but for many years. I was so successful, but for many years. I was so successful, but they wouldn't make me a partner. they wouldn't make me a partner. they wouldn't make me a partner. >> They wouldn't >> They wouldn't >> They wouldn't >> they would not make me I'm like, "Give >> they would not make me I'm like, "Give >> they would not make me I'm like, "Give me a piece. Come on. Anything." Uh, they me a piece. Come on. Anything." Uh, they me a piece. Come on. Anything." Uh, they went and this other club group did they went and this other club group did they went and this other club group did they opening a new club. Okay, David, you're opening a new club. Okay, David, you're opening a new club. Okay, David, you're going to be the you're going to be a going to be the you're going to be a going to be the you're going to be a partner with us. Da da da. Everything I partner with us. Da da da. Everything I partner with us. Da da da. Everything I did was to try to make those other guys did was to try to make those other guys did was to try to make those other guys regret the fact that they didn't they regret the fact that they didn't they regret the fact that they didn't they didn't give me a piece because my ethics didn't give me a piece because my ethics didn't give me a piece because my ethics and my belief system was not lined up. I and my belief system was not lined up. I and my belief system was not lined up. I failed so bad. Jay, it was I would throw failed so bad. Jay, it was I would throw failed so bad. Jay, it was I would throw the kitchen sink. I would do Christina the kitchen sink. I would do Christina the kitchen sink. I would do Christina Aguilera's birthday and Kim and Aguilera's birthday and Kim and Aguilera's birthday and Kim and everybody you could ever imagine and everybody you could ever imagine and everybody you could ever imagine and everything I was doing was like, "Ah, everything I was doing was like, "Ah, everything I was doing was like, "Ah, they're gonna now they're going to they're gonna now they're going to they're gonna now they're going to regret." Yeah. They regretted that I regret." Yeah. They regretted that I regret." Yeah. They regretted that I failed so badly they bought the club for failed so badly they bought the club for failed so badly they bought the club for me. me. me. >> No. >> No. >> No. >> Oh yeah. So when I when Liv live >> Oh yeah. So when I when Liv live >> Oh yeah. So when I when Liv live opportunity came, I said, "You know opportunity came, I said, "You know opportunity came, I said, "You know what? I'm not going to worry about what? I'm not going to worry about what? I'm not going to worry about anything. I'm just going to do what I do anything. I'm just going to do what I do anything. I'm just going to do what I do and I'm going to do it really, really and I'm going to do it really, really and I'm going to do it really, really well." And that's Liv. well." And that's Liv. well." And that's Liv. >> How did that opportunity come your way? >> How did that opportunity come your way? >> How did that opportunity come your way? >> So at first I was going to partner with >> So at first I was going to partner with >> So at first I was going to partner with this guy from Las Vegas that was going this guy from Las Vegas that was going this guy from Las Vegas that was going to open up a club there and I was going to open up a club there and I was going to open up a club there and I was going to be his partner and he got into a to be his partner and he got into a to be his partner and he got into a little bit of trouble and Jeff Sofur little bit of trouble and Jeff Sofur little bit of trouble and Jeff Sofur said, "Listen, I just want to do it with said, "Listen, I just want to do it with said, "Listen, I just want to do it with you. Let me let's just do the club you. Let me let's just do the club you. Let me let's just do the club together." And I'm like, "Okay, let's do together." And I'm like, "Okay, let's do together." And I'm like, "Okay, let's do it." And I said, "I want to do things I it." And I said, "I want to do things I it." And I said, "I want to do things I want to do Vegas style hospitality." cuz want to do Vegas style hospitality." cuz want to do Vegas style hospitality." cuz Vegas was known for the service and the Vegas was known for the service and the Vegas was known for the service and the hospitality and I wanted to bring that hospitality and I wanted to bring that hospitality and I wanted to bring that to Miami to Miami to Miami >> and everyone was like it's too far up >> and everyone was like it's too far up >> and everyone was like it's too far up you're never going to make it but Jeff you're never going to make it but Jeff you're never going to make it but Jeff Sofur who owns the phone blue was Sofur who owns the phone blue was Sofur who owns the phone blue was building the first Las Vegas style building the first Las Vegas style building the first Las Vegas style resort in Miami resort in Miami resort in Miami >> where you had restaurants feeding the >> where you had restaurants feeding the >> where you had restaurants feeding the nightclub and 1,600 you know insane nightclub and 1,600 you know insane nightclub and 1,600 you know insane amount of rooms and just a a whole like amount of rooms and just a a whole like amount of rooms and just a a whole like landscape that you don't want to leave landscape that you don't want to leave landscape that you don't want to leave >> and I really believed in it was it's >> and I really believed in it was it's >> and I really believed in it was it's turned out to be one of the greatest turned out to be one of the greatest turned out to be one of the greatest experiences of my experiences of my experiences of my It seems like you built these incredible It seems like you built these incredible It seems like you built these incredible relationships from starting out as a relationships from starting out as a relationships from starting out as a bartender, manager, owner when it bartender, manager, owner when it bartender, manager, owner when it failed, owner when it succeeded. failed, owner when it succeeded. failed, owner when it succeeded. >> A lot of people feel like when they're >> A lot of people feel like when they're >> A lot of people feel like when they're not the owner, they can't build good not the owner, they can't build good not the owner, they can't build good relationships. relationships. relationships. >> Oh, you know how many times I hear that? >> Oh, you know how many times I hear that? >> Oh, you know how many times I hear that? Oh, I need a business card. I need a Oh, I need a business card. I need a Oh, I need a business card. I need a title. I need this. I need that. I go, I title. I need this. I need that. I go, I title. I need this. I need that. I go, I never had any of that stuff, by the way. never had any of that stuff, by the way. never had any of that stuff, by the way. >> So, how did you do it? >> So, how did you do it? >> So, how did you do it? >> Because I always felt like I should be >> Because I always felt like I should be >> Because I always felt like I should be that person to have that rel. I always that person to have that rel. I always that person to have that rel. I always asked stories and I always walked like I asked stories and I always walked like I asked stories and I always walked like I had a destination and I always believed had a destination and I always believed had a destination and I always believed in myself that like of course these in myself that like of course these in myself that like of course these people need to I need to take care of people need to I need to take care of people need to I need to take care of these people and I think when you're these people and I think when you're these people and I think when you're trying to add value to people you have a trying to add value to people you have a trying to add value to people you have a different kind of stance than you do different kind of stance than you do different kind of stance than you do when you're trying to like take things when you're trying to like take things when you're trying to like take things from people for me I just wanted to add from people for me I just wanted to add from people for me I just wanted to add value make people have the best time of value make people have the best time of value make people have the best time of their lives at my spots whether I was a their lives at my spots whether I was a their lives at my spots whether I was a manager general manager I say it all the manager general manager I say it all the manager general manager I say it all the time to my team you know listen in the time to my team you know listen in the time to my team you know listen in the hospitality business a lot of people are hospitality business a lot of people are hospitality business a lot of people are using it as a transition job be be using it as a transition job be be using it as a transition job be be before they get to where they want to before they get to where they want to before they get to where they want to be. And I'm like, listen, if you want to be. And I'm like, listen, if you want to be. And I'm like, listen, if you want to be a doctor, a lawyer, whatever it is, be a doctor, a lawyer, whatever it is, be a doctor, a lawyer, whatever it is, if you're a professional here, you're if you're a professional here, you're if you're a professional here, you're going to be a professional whatever you going to be a professional whatever you going to be a professional whatever you do. And you might as well start being a do. And you might as well start being a do. And you might as well start being a professional right now. And I think by professional right now. And I think by professional right now. And I think by being a professional everything, it's being a professional everything, it's being a professional everything, it's part of your DNA. It's not like, oh, part of your DNA. It's not like, oh, part of your DNA. It's not like, oh, once I become successful, then I'm going once I become successful, then I'm going once I become successful, then I'm going to start acting like that. That's like to start acting like that. That's like to start acting like that. That's like craziness. craziness. craziness. >> Yeah. Yeah. And and I think you hit the >> Yeah. Yeah. And and I think you hit the >> Yeah. Yeah. And and I think you hit the nail on the head with the idea of if you nail on the head with the idea of if you nail on the head with the idea of if you don't have a title yet or you don't don't have a title yet or you don't don't have a title yet or you don't you're not an owner. If you truly want you're not an owner. If you truly want you're not an owner. If you truly want to make everyone else's night or add to make everyone else's night or add to make everyone else's night or add value, then you don't feel scared. You value, then you don't feel scared. You value, then you don't feel scared. You only feel scared when you're like, "What only feel scared when you're like, "What only feel scared when you're like, "What can I get from them? What are they? What can I get from them? What are they? What can I get from them? What are they? What are they going to do for me?" And I are they going to do for me?" And I are they going to do for me?" And I think when you walk into a space, think when you walk into a space, think when you walk into a space, obviously the person who's the person obviously the person who's the person obviously the person who's the person you want to network with is just going you want to network with is just going you want to network with is just going to walk away because they they get a to walk away because they they get a to walk away because they they get a million people who want to take from million people who want to take from million people who want to take from them. And I talk about this in my in in them. And I talk about this in my in in them. And I talk about this in my in in my book, you know, at these dinner my book, you know, at these dinner my book, you know, at these dinner tables with like a celebrity or a power tables with like a celebrity or a power tables with like a celebrity or a power of business, if I didn't talk to of business, if I didn't talk to of business, if I didn't talk to everyone at the table, I wouldn't be everyone at the table, I wouldn't be everyone at the table, I wouldn't be here. here. here. >> Yeah. >> Yeah. >> Yeah. >> If you just focus on that one person, >> If you just focus on that one person, >> If you just focus on that one person, you're never going to you're never going you're never going to you're never going you're never going to you're never going to succeed. And I I I guess you're to succeed. And I I I guess you're to succeed. And I I I guess you're right. I guess, you know, coming at it right. I guess, you know, coming at it right. I guess, you know, coming at it where I'm just here to make you have a where I'm just here to make you have a where I'm just here to make you have a great time. I'm not trying to extract great time. I'm not trying to extract great time. I'm not trying to extract anything out of it. You you're anything out of it. You you're anything out of it. You you're confidence level is a little bit confidence level is a little bit confidence level is a little bit different. different. different. >> Yeah. I remember you reminded me. I went >> Yeah. I remember you reminded me. I went >> Yeah. I remember you reminded me. I went to an event a few years back and it was to an event a few years back and it was to an event a few years back and it was it was for a particular individual and I it was for a particular individual and I it was for a particular individual and I won't get into the details but the point won't get into the details but the point won't get into the details but the point was everyone was there for this one was everyone was there for this one was everyone was there for this one person and that's why everyone was person and that's why everyone was person and that's why everyone was invited to the event. It was at a invited to the event. It was at a invited to the event. It was at a friend's home. It was private. Maybe friend's home. It was private. Maybe friend's home. It was private. Maybe there were 30 people there but the there were 30 people there but the there were 30 people there but the person who it was for only spent time person who it was for only spent time person who it was for only spent time with who they believed were the top five with who they believed were the top five with who they believed were the top five most important people in the room and most important people in the room and most important people in the room and they ignored 25 people. Now granted they ignored 25 people. Now granted they ignored 25 people. Now granted visually those five people were the most visually those five people were the most visually those five people were the most important people in the room but you important people in the room but you important people in the room but you don't know who the other 25 people are don't know who the other 25 people are don't know who the other 25 people are right you have no clue and the other 25 right you have no clue and the other 25 right you have no clue and the other 25 of us who were not the most five people of us who were not the most five people of us who were not the most five people most important people in the room kind most important people in the room kind most important people in the room kind of just walked away just thinking like of just walked away just thinking like of just walked away just thinking like well if you can't give your attention to well if you can't give your attention to well if you can't give your attention to 30 people how are you going to take care 30 people how are you going to take care 30 people how are you going to take care of like you know 300 million people at of like you know 300 million people at of like you know 300 million people at one point so you know it's it's a one point so you know it's it's a one point so you know it's it's a fascinating idea that I think people fascinating idea that I think people fascinating idea that I think people underestimate underestimate underestimate >> and making the whole table feel special >> and making the whole table feel special >> and making the whole table feel special is so important and by the way I want to is so important and by the way I want to is so important and by the way I want to know everyone's story and those know everyone's story and those know everyone's story and those relationships from back then I still relationships from back then I still relationships from back then I still have today. And what people don't have today. And what people don't have today. And what people don't realize is, oh, it's just the manager. realize is, oh, it's just the manager. realize is, oh, it's just the manager. Oh, that's the agent. Oh, yeah, that Oh, that's the agent. Oh, yeah, that Oh, that's the agent. Oh, yeah, that agent controls 10 20 great people that agent controls 10 20 great people that agent controls 10 20 great people that they're going to send your way or that they're going to send your way or that they're going to send your way or that publicist, whatever. And it's just like, publicist, whatever. And it's just like, publicist, whatever. And it's just like, but not only that, even like, you know, but not only that, even like, you know, but not only that, even like, you know, some of these people have their best some of these people have their best some of these people have their best friends with them their whole lives and friends with them their whole lives and friends with them their whole lives and they try. He hearing the best friend they try. He hearing the best friend they try. He hearing the best friend stories is always like, wow. stories is always like, wow. stories is always like, wow. >> Yeah. Yeah. Yeah. You get better stories >> Yeah. Yeah. Yeah. You get better stories >> Yeah. Yeah. Yeah. You get better stories out of them. out of them. out of them. >> Way better. >> Way better. >> Way better. >> Yeah. Yeah. >> Yeah. Yeah. >> Yeah. Yeah. >> So, it's to me it's always about people. >> So, it's to me it's always about people. >> So, it's to me it's always about people. >> Yeah. What's a rule about people that >> Yeah. What's a rule about people that >> Yeah. What's a rule about people that you've learned that you think people you've learned that you think people you've learned that you think people don't understand that most people don't don't understand that most people don't don't understand that most people don't that most people miss? that most people miss? that most people miss? >> They go into it with some kind of I >> They go into it with some kind of I >> They go into it with some kind of I don't know agenda. I go don't have an don't know agenda. I go don't have an don't know agenda. I go don't have an agenda. Just see what's going to be and agenda. Just see what's going to be and agenda. Just see what's going to be and if what you can add value to how you can if what you can add value to how you can if what you can add value to how you can help that person because by being a help that person because by being a help that person because by being a keyholder of Miami, people are coming to keyholder of Miami, people are coming to keyholder of Miami, people are coming to spend a few days and they want to have a spend a few days and they want to have a spend a few days and they want to have a great time and they want to enjoy but great time and they want to enjoy but great time and they want to enjoy but they but it's also I want them to know they but it's also I want them to know they but it's also I want them to know how great my city is. Miami is the best how great my city is. Miami is the best how great my city is. Miami is the best city I feel in America and I want to city I feel in America and I want to city I feel in America and I want to show that to them. So I would take show that to them. So I would take show that to them. So I would take people to the art district to this people to the art district to this people to the art district to this district or this cool little restaurant district or this cool little restaurant district or this cool little restaurant that's not mine but has the this insane that's not mine but has the this insane that's not mine but has the this insane whatever. And I love hosting people at whatever. And I love hosting people at whatever. And I love hosting people at my house. my house. my house. >> Why is that important? >> Why is that important? >> Why is that important? >> Cuz I feel like the relationship when >> Cuz I feel like the relationship when >> Cuz I feel like the relationship when it's when you're in someone's in fact I it's when you're in someone's in fact I it's when you're in someone's in fact I do all my meetings Jay at my house. Like do all my meetings Jay at my house. Like do all my meetings Jay at my house. Like I have a great office and there's a lot I have a great office and there's a lot I have a great office and there's a lot of people working. I'd much rather meet of people working. I'd much rather meet of people working. I'd much rather meet with you in my house than in an office with you in my house than in an office with you in my house than in an office setting. setting. setting. >> Yeah, I'm the same. And that's why >> Yeah, I'm the same. And that's why >> Yeah, I'm the same. And that's why you're here right now. My house, you're here right now. My house, you're here right now. My house, >> by the way. Not a bad house. >> by the way. Not a bad house. >> by the way. Not a bad house. >> No, but it's it's the same feeling of >> No, but it's it's the same feeling of >> No, but it's it's the same feeling of like I I love hearing that from you like I I love hearing that from you like I I love hearing that from you because so when I first when I moved to because so when I first when I moved to because so when I first when I moved to the States, I lived in New York. I was the States, I lived in New York. I was the States, I lived in New York. I was there for 2 years, there for 2 years, there for 2 years, >> right? >> right? >> right? >> And then we moved to LA 8 years ago and >> And then we moved to LA 8 years ago and >> And then we moved to LA 8 years ago and we've been in the US for 10 years now. we've been in the US for 10 years now. we've been in the US for 10 years now. So the two years in New York, I found So the two years in New York, I found So the two years in New York, I found that I spend a lot of time meeting that I spend a lot of time meeting that I spend a lot of time meeting people in restaurants, people in restaurants, people in restaurants, >> bars, things like that. As soon as I >> bars, things like that. As soon as I >> bars, things like that. As soon as I came to LA, I met someone at their house came to LA, I met someone at their house came to LA, I met someone at their house and I was at their house for like 8 and I was at their house for like 8 and I was at their house for like 8 hours. And I was like, gosh, I would hours. And I was like, gosh, I would hours. And I was like, gosh, I would never have spent 8 hours. And it wasn't never have spent 8 hours. And it wasn't never have spent 8 hours. And it wasn't like the people were better. It was that like the people were better. It was that like the people were better. It was that spending time with someone in their home spending time with someone in their home spending time with someone in their home felt so much more intimate and deep than felt so much more intimate and deep than felt so much more intimate and deep than spending time in a bar for one and a spending time in a bar for one and a spending time in a bar for one and a half hours. half hours. half hours. >> I couldn't agree more. When you when you >> I couldn't agree more. When you when you >> I couldn't agree more. When you when you spend time with people in your house, spend time with people in your house, spend time with people in your house, it's kind of like why they built the it's kind of like why they built the it's kind of like why they built the White House. White House. White House. >> Yeah. >> Yeah. >> Yeah. >> You want them to feel like And I feel >> You want them to feel like And I feel >> You want them to feel like And I feel like it's an edge, too. Listen, when like it's an edge, too. Listen, when like it's an edge, too. Listen, when you're once you have a personal you're once you have a personal you're once you have a personal relationship with somebody, it's much relationship with somebody, it's much relationship with somebody, it's much harder to say no to that person. harder to say no to that person. harder to say no to that person. >> Do you try and make your places feel >> Do you try and make your places feel >> Do you try and make your places feel like home? I really care about people's like home? I really care about people's like home? I really care about people's hospitality from the moment they walk hospitality from the moment they walk hospitality from the moment they walk into my house to the end. I mean, we into my house to the end. I mean, we into my house to the end. I mean, we have great food, great drink. I'm always have great food, great drink. I'm always have great food, great drink. I'm always caring about what what can I get you to caring about what what can I get you to caring about what what can I get you to drink? What can we get you to eat? And drink? What can we get you to eat? And drink? What can we get you to eat? And knowing what their likes are too before knowing what their likes are too before knowing what their likes are too before they even get there. they even get there. they even get there. >> Do you think that you think about a good >> Do you think that you think about a good >> Do you think that you think about a good restaurant and a good club as also restaurant and a good club as also restaurant and a good club as also feeling like a home or it's a different feeling like a home or it's a different feeling like a home or it's a different mindset? mindset? mindset? >> Different mindset. I think >> Different mindset. I think >> Different mindset. I think >> how would you Yeah. >> how would you Yeah. >> how would you Yeah. >> I think your home is your home. Uh but >> I think your home is your home. Uh but >> I think your home is your home. Uh but restaurant people want to be serviced. I restaurant people want to be serviced. I restaurant people want to be serviced. I don't want them to feel like they're don't want them to feel like they're don't want them to feel like they're over service where the person's on top over service where the person's on top over service where the person's on top of them. They can't have their own of them. They can't have their own of them. They can't have their own experience. I think that's where some experience. I think that's where some experience. I think that's where some people think great hospitality and great people think great hospitality and great people think great hospitality and great service is just every second on service is just every second on service is just every second on >> I think people want seamless service and >> I think people want seamless service and >> I think people want seamless service and they want to create their own they want to create their own they want to create their own experience. experience. experience. >> Yeah. Yeah. Yeah. I couldn't agree with >> Yeah. Yeah. Yeah. I couldn't agree with >> Yeah. Yeah. Yeah. I couldn't agree with you more. You've partnered with so many you more. You've partnered with so many you more. You've partnered with so many massive names. I mean, I know you massive names. I mean, I know you massive names. I mean, I know you launched with Bad Bunny. launched with Bad Bunny. launched with Bad Bunny. >> Sure. >> Sure. >> Sure. >> And that's incredible. Talk to me about >> And that's incredible. Talk to me about >> And that's incredible. Talk to me about how that partnership came around. how that partnership came around. how that partnership came around. >> Again, long ball. Long ball. I just love >> Again, long ball. Long ball. I just love >> Again, long ball. Long ball. I just love like long-term relationships and you like long-term relationships and you like long-term relationships and you know uh we started a regatone night at know uh we started a regatone night at know uh we started a regatone night at Liv when it was just starting to bubble Liv when it was just starting to bubble Liv when it was just starting to bubble and this guy Bad Bunny had so much and this guy Bad Bunny had so much and this guy Bad Bunny had so much engagement back then. It was to me I engagement back then. It was to me I engagement back then. It was to me I never The only other time I saw that is never The only other time I saw that is never The only other time I saw that is when Abel first came on the scene and we when Abel first came on the scene and we when Abel first came on the scene and we started doing stuff with with the started doing stuff with with the started doing stuff with with the weekend. weekend. weekend. >> Yeah. Yeah. >> Yeah. Yeah. >> Yeah. Yeah. >> The engagement that people This is >> The engagement that people This is >> The engagement that people This is before he was like people were like before he was like people were like before he was like people were like 3,000 people would show up for this guy 3,000 people would show up for this guy 3,000 people would show up for this guy the weekend at the club. And same thing the weekend at the club. And same thing the weekend at the club. And same thing with Bad Bunny when we first I'm like with Bad Bunny when we first I'm like with Bad Bunny when we first I'm like there's a guy named Bad Bunny and they there's a guy named Bad Bunny and they there's a guy named Bad Bunny and they became friendly with them. Drake comes became friendly with them. Drake comes became friendly with them. Drake comes down to to film his to record his album down to to film his to record his album down to to film his to record his album Scorpios. I'm having dinner with him and Scorpios. I'm having dinner with him and Scorpios. I'm having dinner with him and he goes, "Who's the number one regatone he goes, "Who's the number one regatone he goes, "Who's the number one regatone guy?" I'm like, "Dude, this guy Bad guy?" I'm like, "Dude, this guy Bad guy?" I'm like, "Dude, this guy Bad Bunny." He goes, I DM him. He doesn't Bunny." He goes, I DM him. He doesn't Bunny." He goes, I DM him. He doesn't respond to me. I'm like, "You sure you respond to me. I'm like, "You sure you respond to me. I'm like, "You sure you have the right Instagram for this guy?" have the right Instagram for this guy?" have the right Instagram for this guy?" I get his manager on the phone. Manager I get his manager on the phone. Manager I get his manager on the phone. Manager puts him on the phone with Drake. They puts him on the phone with Drake. They puts him on the phone with Drake. They don't. He says, "Listen, either you're don't. He says, "Listen, either you're don't. He says, "Listen, either you're going to come here or I'm going to go going to come here or I'm going to go going to come here or I'm going to go there." Bunny comes the next day with there." Bunny comes the next day with there." Bunny comes the next day with the whole team. They don't believe it's the whole team. They don't believe it's the whole team. They don't believe it's real. Everyone has promised him Drake. real. Everyone has promised him Drake. real. Everyone has promised him Drake. I'm like, "Listen, man. I'm not I'm just I'm like, "Listen, man. I'm not I'm just I'm like, "Listen, man. I'm not I'm just trying to help. That's it." They come to trying to help. That's it." They come to trying to help. That's it." They come to my house waiting for Drake to call. my house waiting for Drake to call. my house waiting for Drake to call. Drake's manager calls and says, "Listen, Drake's manager calls and says, "Listen, Drake's manager calls and says, "Listen, he's not going to see him tonight. He he's not going to see him tonight. He he's not going to see him tonight. He has to go do something else." I go, has to go do something else." I go, has to go do something else." I go, "What are you talking about? They're all "What are you talking about? They're all "What are you talking about? They're all in my backyard, man. They don't believe in my backyard, man. They don't believe in my backyard, man. They don't believe it's real. They might kill me." He goes, it's real. They might kill me." He goes, it's real. They might kill me." He goes, "No, tomorrow." They get up. They leave. "No, tomorrow." They get up. They leave. "No, tomorrow." They get up. They leave. Couple minutes later, the other manager Couple minutes later, the other manager Couple minutes later, the other manager calls the dayto-day. He says, "Listen, calls the dayto-day. He says, "Listen, calls the dayto-day. He says, "Listen, Drake wants to have dinner with them at Drake wants to have dinner with them at Drake wants to have dinner with them at Komodo that night. They all come. They Komodo that night. They all come. They Komodo that night. They all come. They go to Komodo Lounge and they record go to Komodo Lounge and they record go to Komodo Lounge and they record Mia." Mia." Mia." >> No. >> No. >> No. >> So, Mia, >> So, Mia, >> So, Mia, >> yeah, of course. Yeah. Yeah. It's a >> yeah, of course. Yeah. Yeah. It's a >> yeah, of course. Yeah. Yeah. It's a great song. great song. great song. >> Drake's album comes out. No Mia on the >> Drake's album comes out. No Mia on the >> Drake's album comes out. No Mia on the album. I go, "Oh, no. They did the song. album. I go, "Oh, no. They did the song. album. I go, "Oh, no. They did the song. He's not." They go, "Don't worry, David. He's not." They go, "Don't worry, David. He's not." They go, "Don't worry, David. Bunny's going to release it, not Drake." Bunny's going to release it, not Drake." Bunny's going to release it, not Drake." And they want to release in the summer. And they want to release in the summer. And they want to release in the summer. They released the song's a huge hit. They released the song's a huge hit. They released the song's a huge hit. They do the music video in Miami when They do the music video in Miami when They do the music video in Miami when he's Drake's supposed to do like three he's Drake's supposed to do like three he's Drake's supposed to do like three days in Miami. It rains. Drake gets days in Miami. It rains. Drake gets days in Miami. It rains. Drake gets sick, cancels his show. Anyway, the sick, cancels his show. Anyway, the sick, cancels his show. Anyway, the song, they get the video, the song comes song, they get the video, the song comes song, they get the video, the song comes out. It's huge. Later on, Drake's has to out. It's huge. Later on, Drake's has to out. It's huge. Later on, Drake's has to make up those shows. Comes back to make up those shows. Comes back to make up those shows. Comes back to Miami. I go, "Why is Bad Bunny not Miami. I go, "Why is Bad Bunny not Miami. I go, "Why is Bad Bunny not coming out with you at one of your coming out with you at one of your coming out with you at one of your shows?" He goes, "He should come out shows?" He goes, "He should come out shows?" He goes, "He should come out again." I get the Bunny and Noah saw his again." I get the Bunny and Noah saw his again." I get the Bunny and Noah saw his manager on the phone. And I go, "Noah, manager on the phone. And I go, "Noah, manager on the phone. And I go, "Noah, listen. Drake wants Bunny to come out listen. Drake wants Bunny to come out listen. Drake wants Bunny to come out with him at his show. I think he should with him at his show. I think he should with him at his show. I think he should do it." He goes, "No, no, no. His do it." He goes, "No, no, no. His do it." He goes, "No, no, no. His manager already told me he doesn't want manager already told me he doesn't want manager already told me he doesn't want him to come out. He doesn't want to sing him to come out. He doesn't want to sing him to come out. He doesn't want to sing Spanish or anything like that. Drake, Spanish or anything like that. Drake, Spanish or anything like that. Drake, here you go. Can you guys come?" They here you go. Can you guys come?" They here you go. Can you guys come?" They just landed in Vegas for the Grammys. just landed in Vegas for the Grammys. just landed in Vegas for the Grammys. They get back on the plane and come and They get back on the plane and come and They get back on the plane and come and go out with him on his show. So, fast go out with him on his show. So, fast go out with him on his show. So, fast forward, Live Nation, Michael Rapino, forward, Live Nation, Michael Rapino, forward, Live Nation, Michael Rapino, who runs is the greatest human being who runs is the greatest human being who runs is the greatest human being partner ever, goes, "I want to make partner ever, goes, "I want to make partner ever, goes, "I want to make Latin like I did with hip-hop, with Rock Latin like I did with hip-hop, with Rock Latin like I did with hip-hop, with Rock Nation. I want to do that with Latin." I Nation. I want to do that with Latin." I Nation. I want to do that with Latin." I go, "Well, let's start with the top." So go, "Well, let's start with the top." So go, "Well, let's start with the top." So he does this deal with Noah Assad to JV he does this deal with Noah Assad to JV he does this deal with Noah Assad to JV about bringing Latin Axe to Live Nation. about bringing Latin Axe to Live Nation. about bringing Latin Axe to Live Nation. Bunny moves over and does a stadium tour Bunny moves over and does a stadium tour Bunny moves over and does a stadium tour with with Live Nation and he puts in his with with Live Nation and he puts in his with with Live Nation and he puts in his contract. He says, "Okay, one other contract. He says, "Okay, one other contract. He says, "Okay, one other condition if for me to do this is David condition if for me to do this is David condition if for me to do this is David Gretman does a restaurant with me." So Gretman does a restaurant with me." So Gretman does a restaurant with me." So Mike Rapino calls me and I go, "Come on, Mike Rapino calls me and I go, "Come on, Mike Rapino calls me and I go, "Come on, are you like are you like are you like >> Cuz you were just hooking them up >> Cuz you were just hooking them up >> Cuz you were just hooking them up anyway." anyway." anyway." >> Yeah. I'm like, "I'm so happy. I'm so >> Yeah. I'm like, "I'm so happy. I'm so >> Yeah. I'm like, "I'm so happy. I'm so happy to that you guys are This is happy to that you guys are This is happy to that you guys are This is great." He goes, "No, no, no. I need you great." He goes, "No, no, no. I need you great." He goes, "No, no, no. I need you to do this restaurant." I go, "Okay." to do this restaurant." I go, "Okay." to do this restaurant." I go, "Okay." Hey, meanwhile, it's been the greatest Hey, meanwhile, it's been the greatest Hey, meanwhile, it's been the greatest experience in relationship between also, experience in relationship between also, experience in relationship between also, so there's Bad Bunny, but there's a guy so there's Bad Bunny, but there's a guy so there's Bad Bunny, but there's a guy named Noah Assad who's his manager who I named Noah Assad who's his manager who I named Noah Assad who's his manager who I just I love them both so much and it just I love them both so much and it just I love them both so much and it that's such a family. that's such a family. that's such a family. >> And talk to me about the time frame >> And talk to me about the time frame >> And talk to me about the time frame between you connecting him to Drake and between you connecting him to Drake and between you connecting him to Drake and that happening to the restaurant. that happening to the restaurant. that happening to the restaurant. >> Probably like 3 years, [ __ ] Yeah. Just >> Probably like 3 years, [ __ ] Yeah. Just >> Probably like 3 years, [ __ ] Yeah. Just but constantly. but constantly. but constantly. >> Yeah. And and that's the thing, you were >> Yeah. And and that's the thing, you were >> Yeah. And and that's the thing, you were setting them up when there was no setting them up when there was no setting them up when there was no benefit. You're not you're not in on the benefit. You're not you're not in on the benefit. You're not you're not in on the deal. You're not making deal. You're not making deal. You're not making >> the executive producer of the song. The >> the executive producer of the song. The >> the executive producer of the song. The fact nobody even really knows. I don't fact nobody even really knows. I don't fact nobody even really knows. I don't get a shout out in the song. Like, can I get a shout out in the song. Like, can I get a shout out in the song. Like, can I get a shout out? Like, get a shout out? Like, get a shout out? Like, >> nothing. Uh, in fact, the music video >> nothing. Uh, in fact, the music video >> nothing. Uh, in fact, the music video was great. I didn't even get to be in was great. I didn't even get to be in was great. I didn't even get to be in the music video, but it's okay because the music video, but it's okay because the music video, but it's okay because we're long game. We're long game here. we're long game. We're long game here. we're long game. We're long game here. >> H fast forward and now it just again >> H fast forward and now it just again >> H fast forward and now it just again with the the casita at the Super Bowl, with the the casita at the Super Bowl, with the the casita at the Super Bowl, which was incredible. which was incredible. which was incredible. >> Yeah, that was awesome. >> Yeah, that was awesome. >> Yeah, that was awesome. >> And just so happy to see him win, man. >> And just so happy to see him win, man. >> And just so happy to see him win, man. >> Yeah, it was great to see you out there. >> Yeah, it was great to see you out there. >> Yeah, it was great to see you out there. I was like, this is amazing. It's I was like, this is amazing. It's I was like, this is amazing. It's awesome, man. No, but but I'm I'm I'm awesome, man. No, but but I'm I'm I'm awesome, man. No, but but I'm I'm I'm glad that the lesson is the long game glad that the lesson is the long game glad that the lesson is the long game because I think people underestimate because I think people underestimate because I think people underestimate people underestimate the power of that. people underestimate the power of that. people underestimate the power of that. I think there's such a transactional I think there's such a transactional I think there's such a transactional quick win mentality now believing that quick win mentality now believing that quick win mentality now believing that you've got to you know and and also even you've got to you know and and also even you've got to you know and and also even pretending for amounts of time to see pretending for amounts of time to see pretending for amounts of time to see what happens. Even that is not long what happens. Even that is not long what happens. Even that is not long game. Long game is just building loyal game. Long game is just building loyal game. Long game is just building loyal relationship relationship relationship >> by the way. That's it. And you know >> by the way. That's it. And you know >> by the way. That's it. And you know people say to me, "Oh, I want to go people say to me, "Oh, I want to go people say to me, "Oh, I want to go network." I'm like, "What the [ __ ] is network." I'm like, "What the [ __ ] is network." I'm like, "What the [ __ ] is networking, man?" I go, "Networking is networking, man?" I go, "Networking is networking, man?" I go, "Networking is the worst thing. I want to go have the worst thing. I want to go have the worst thing. I want to go have authentic relationships with people. authentic relationships with people. authentic relationships with people. >> And you're right, I see it today all the >> And you're right, I see it today all the >> And you're right, I see it today all the time. They just want to like what's the time. They just want to like what's the time. They just want to like what's the quick hit to do? And I'm just like, quick hit to do? And I'm just like, quick hit to do? And I'm just like, >> man, take the journey with people. Go >> man, take the journey with people. Go >> man, take the journey with people. Go the distance. You never know. I never the distance. You never know. I never the distance. You never know. I never thought in a million years I'd be a thought in a million years I'd be a thought in a million years I'd be a cameo in a Super Bowl or I have a cameo in a Super Bowl or I have a cameo in a Super Bowl or I have a restaurant or that the guy that just restaurant or that the guy that just restaurant or that the guy that just partnered with me is trying to get partnered with me is trying to get partnered with me is trying to get Latin. I'm able to. Now Live Nation is Latin. I'm able to. Now Live Nation is Latin. I'm able to. Now Live Nation is the biggest in Latin. the biggest in Latin. the biggest in Latin. >> Yeah. >> Yeah. >> Yeah. >> And I'm so happy. It's like >> And I'm so happy. It's like >> And I'm so happy. It's like >> Yeah. And that was all just stuff that >> Yeah. And that was all just stuff that >> Yeah. And that was all just stuff that was fun. It was just was fun. It was just was fun. It was just >> by the way and that's what I've also >> by the way and that's what I've also >> by the way and that's what I've also learned from Michael Rapino is you know learned from Michael Rapino is you know learned from Michael Rapino is you know listen let's just just go about it and listen let's just just go about it and listen let's just just go about it and things might come out and by the way things might come out and by the way things might come out and by the way sometimes nothing comes about it and sometimes nothing comes about it and sometimes nothing comes about it and that's okay too but you have these that's okay too but you have these that's okay too but you have these stories with people. stories with people. stories with people. >> Yeah totally totally >> Yeah totally totally >> Yeah totally totally >> like it doesn't always have to be about >> like it doesn't always have to be about >> like it doesn't always have to be about a monetary a monetary a monetary situation. situation. situation. >> Yeah. Yeah. I couldn't agree with you >> Yeah. Yeah. I couldn't agree with you >> Yeah. Yeah. I couldn't agree with you more. I remember when I was I was just more. I remember when I was I was just more. I remember when I was I was just starting out my career and I became starting out my career and I became starting out my career and I became friendly with this guy who was around at friendly with this guy who was around at friendly with this guy who was around at that time he was like 70 years old. He that time he was like 70 years old. He that time he was like 70 years old. He was a jewelry designer and his dad used was a jewelry designer and his dad used was a jewelry designer and his dad used to play harmonica for Frank Sinatra. to play harmonica for Frank Sinatra. to play harmonica for Frank Sinatra. >> Wow. >> Wow. >> Wow. >> So he had loads of great stories of >> So he had loads of great stories of >> So he had loads of great stories of being in the car with his dad and Frank being in the car with his dad and Frank being in the car with his dad and Frank and they would travel across the world and they would travel across the world and they would travel across the world and you know be in the back of a you and you know be in the back of a you and you know be in the back of a you know a bus tour bus I guess and then know a bus tour bus I guess and then know a bus tour bus I guess and then he'd have all these stories. He designed he'd have all these stories. He designed he'd have all these stories. He designed jewelry and the jewelry would end up on jewelry and the jewelry would end up on jewelry and the jewelry would end up on the front cover of like Vogue and the front cover of like Vogue and the front cover of like Vogue and Victoria Secrets and all that kind of Victoria Secrets and all that kind of Victoria Secrets and all that kind of stuff. That was his career. And he'd stuff. That was his career. And he'd stuff. That was his career. And he'd have all these stones. He'd find him have all these stones. He'd find him have all these stones. He'd find him from Africa and he'd tell me stories from Africa and he'd tell me stories from Africa and he'd tell me stories about where he just went in Africa and about where he just went in Africa and about where he just went in Africa and found this like and I I would watch him found this like and I I would watch him found this like and I I would watch him and I was probably like 26 at that time and I was probably like 26 at that time and I was probably like 26 at that time and this guy's like 70 and I would just and this guy's like 70 and I would just and this guy's like 70 and I would just be like, "God, this guy's got so many be like, "God, this guy's got so many be like, "God, this guy's got so many great stories." And and I used to just great stories." And and I used to just great stories." And and I used to just sit there and watch him and go like, sit there and watch him and go like, sit there and watch him and go like, "God, when I get older, I hope I have "God, when I get older, I hope I have "God, when I get older, I hope I have lots of stories." Cuz I thought, "What a lots of stories." Cuz I thought, "What a lots of stories." Cuz I thought, "What a cool life to live." cool life to live." cool life to live." >> Yeah. I mean I I mean and I love that my >> Yeah. I mean I I mean and I love that my >> Yeah. I mean I I mean and I love that my kids now get to have these relationships kids now get to have these relationships kids now get to have these relationships with these people too. The the next with these people too. The the next with these people too. The the next generation like my kids have no idea generation like my kids have no idea generation like my kids have no idea that this is so and so and this is so that this is so and so and this is so that this is so and so and this is so and so but they're getting to meet some and so but they're getting to meet some and so but they're getting to meet some of the most amazing people that have of the most amazing people that have of the most amazing people that have changed our world and and you know changed our world and and you know changed our world and and you know whether it's not just celebrities also whether it's not just celebrities also whether it's not just celebrities also business and it's business and it's business and it's >> and for and my wife too like to for us >> and for and my wife too like to for us >> and for and my wife too like to for us to be around these kind of people is is to be around these kind of people is is to be around these kind of people is is great and great and great and >> yeah yeah >> yeah yeah >> yeah yeah >> I love it. >> I love it. >> I love it. >> What was what was your childhood like? >> What was what was your childhood like? >> What was what was your childhood like? >> Difficult. I was my parents got divorced >> Difficult. I was my parents got divorced >> Difficult. I was my parents got divorced when I was six. Uh I was only child left when I was six. Uh I was only child left when I was six. Uh I was only child left alone a lot by my mom when she'd be in alone a lot by my mom when she'd be in alone a lot by my mom when she'd be in real estate and stuff like that and my real estate and stuff like that and my real estate and stuff like that and my father instantly remarried. She had a father instantly remarried. She had a father instantly remarried. She had a kid from another marriage. So for me I'm kid from another marriage. So for me I'm kid from another marriage. So for me I'm like my dad moved on with a new family. like my dad moved on with a new family. like my dad moved on with a new family. I'm here left alone by myself a lot. I I'm here left alone by myself a lot. I I'm here left alone by myself a lot. I grew up with like silver spoons and grew up with like silver spoons and grew up with like silver spoons and family ties and different strokes and family ties and different strokes and family ties and different strokes and facts of life and Charles in charge. facts of life and Charles in charge. facts of life and Charles in charge. That's kind of like how I was raised. That's kind of like how I was raised. That's kind of like how I was raised. >> Mhm. >> Mhm. >> Mhm. >> So it's a little weird. And then when I >> So it's a little weird. And then when I >> So it's a little weird. And then when I got older, I was kind of like the stove got older, I was kind of like the stove got older, I was kind of like the stove top kid. I'm like, "What time are you top kid. I'm like, "What time are you top kid. I'm like, "What time are you having dinner? What time are you having having dinner? What time are you having having dinner? What time are you having dinner?" But I grew up in Naples, dinner?" But I grew up in Naples, dinner?" But I grew up in Naples, Florida. It's a really uh beautiful Florida. It's a really uh beautiful Florida. It's a really uh beautiful space to place to grow up. A lot of space to place to grow up. A lot of space to place to grow up. A lot of retired people, so a lot of my friends, retired people, so a lot of my friends, retired people, so a lot of my friends, you know, they're dead. They were 90 you know, they're dead. They were 90 you know, they're dead. They were 90 years old back then. No, I'm joking. But years old back then. No, I'm joking. But years old back then. No, I'm joking. But also, also, also, >> no, but you know what is by being an >> no, but you know what is by being an >> no, but you know what is by being an only child, you're able to have only child, you're able to have only child, you're able to have conversations with adults conversations with adults conversations with adults >> cuz you're around more adults than you >> cuz you're around more adults than you >> cuz you're around more adults than you are children. are children. are children. >> And I kind of love that about my >> And I kind of love that about my >> And I kind of love that about my childhood. It's one thing I will never childhood. It's one thing I will never childhood. It's one thing I will never like I love being able to learn from like I love being able to learn from like I love being able to learn from just being able to be in the room with just being able to be in the room with just being able to be in the room with older people at the time. older people at the time. older people at the time. >> Yeah, I couldn't agree with you more. I >> Yeah, I couldn't agree with you more. I >> Yeah, I couldn't agree with you more. I think it's a huge one. It's probably the think it's a huge one. It's probably the think it's a huge one. It's probably the hardest thing right now where people are hardest thing right now where people are hardest thing right now where people are spending less and less time with people spending less and less time with people spending less and less time with people older older older >> cuz my daughters are 18 months apart. >> cuz my daughters are 18 months apart. >> cuz my daughters are 18 months apart. So, they they have each other So, they they have each other So, they they have each other >> and they're always around each other. >> and they're always around each other. >> and they're always around each other. >> But I was the guy that was the kid that >> But I was the guy that was the kid that >> But I was the guy that was the kid that was in the room with like all the adults was in the room with like all the adults was in the room with like all the adults and hearing the adult stories and stuff and hearing the adult stories and stuff and hearing the adult stories and stuff like that and it still fascinates me like that and it still fascinates me like that and it still fascinates me today. What are the lessons that you today. What are the lessons that you today. What are the lessons that you learned from your parents that you're learned from your parents that you're learned from your parents that you're trying to pass on to your kids? And what trying to pass on to your kids? And what trying to pass on to your kids? And what are the lessons you're trying to avoid? are the lessons you're trying to avoid? are the lessons you're trying to avoid? >> So, I never because I was I probably >> So, I never because I was I probably >> So, I never because I was I probably blame my mom and my my father, but I I'm blame my mom and my my father, but I I'm blame my mom and my my father, but I I'm not as connected with my family as I as not as connected with my family as I as not as connected with my family as I as I want my kids to be connected with me I want my kids to be connected with me I want my kids to be connected with me and I like make sure I have that and I like make sure I have that and I like make sure I have that connection with them and I want them to connection with them and I want them to connection with them and I want them to grow up in a loving loving family. Not grow up in a loving loving family. Not grow up in a loving loving family. Not that my mom didn't love me. just never that my mom didn't love me. just never that my mom didn't love me. just never felt super connected because I saw her felt super connected because I saw her felt super connected because I saw her late and I didn't understand why these late and I didn't understand why these late and I didn't understand why these other kids were able to have these other kids were able to have these other kids were able to have these families and all that and I probably families and all that and I probably families and all that and I probably blamed somebody for it. blamed somebody for it. blamed somebody for it. >> Yeah. Yeah. And that when did you feel >> Yeah. Yeah. And that when did you feel >> Yeah. Yeah. And that when did you feel like you stopped blaming or you stopped like you stopped blaming or you stopped like you stopped blaming or you stopped connecting to that? connecting to that? connecting to that? >> I don't know if I if I ever I just feel >> I don't know if I if I ever I just feel >> I don't know if I if I ever I just feel like I never want my girls to grow up like I never want my girls to grow up like I never want my girls to grow up like that. I want them to always feel like that. I want them to always feel like that. I want them to always feel love and and a presence around them all love and and a presence around them all love and and a presence around them all the time. the time. the time. >> Yeah. Now, and again, my mom loves me, >> Yeah. Now, and again, my mom loves me, >> Yeah. Now, and again, my mom loves me, but I didn't get to see her much, but I but I didn't get to see her much, but I but I didn't get to see her much, but I want my girls to always see me. We take want my girls to always see me. We take want my girls to always see me. We take them with us everywhere. them with us everywhere. them with us everywhere. >> How do you manage that with the crazy >> How do you manage that with the crazy >> How do you manage that with the crazy lifestyle you have? And lifestyle you have? And lifestyle you have? And >> we manage it. We make it a priority, and >> we manage it. We make it a priority, and >> we manage it. We make it a priority, and like that's part of our life. Like, like that's part of our life. Like, like that's part of our life. Like, that's kind of the deal. If you have us, that's kind of the deal. If you have us, that's kind of the deal. If you have us, our kids are coming, too. our kids are coming, too. our kids are coming, too. >> Yeah. >> Yeah. >> Yeah. >> I mean, there's things for everything, >> I mean, there's things for everything, >> I mean, there's things for everything, but you know, taking my kids to Saudi but you know, taking my kids to Saudi but you know, taking my kids to Saudi Arabia, taking my kids to Israel, taking Arabia, taking my kids to Israel, taking Arabia, taking my kids to Israel, taking my kids to Japan, it's like it's the my kids to Japan, it's like it's the my kids to Japan, it's like it's the coolest thing in the world. and seeing coolest thing in the world. and seeing coolest thing in the world. and seeing them how excited they get. them how excited they get. them how excited they get. >> Yeah. How do you how have you pivoted >> Yeah. How do you how have you pivoted >> Yeah. How do you how have you pivoted because I feel like you're also because I feel like you're also because I feel like you're also brilliant at knowing when to start brilliant at knowing when to start brilliant at knowing when to start something new. something new. something new. >> So the last few years I knew investing >> So the last few years I knew investing >> So the last few years I knew investing in brands and working with young young in brands and working with young young in brands and working with young young entrepreneurs, young founders that I entrepreneurs, young founders that I entrepreneurs, young founders that I could make a big difference in has been could make a big difference in has been could make a big difference in has been really the the next stage of my life and really the the next stage of my life and really the the next stage of my life and I and I and I love it. And how could I I and I and I love it. And how could I I and I and I love it. And how could I take those brands and put them into my take those brands and put them into my take those brands and put them into my ecosystem and grow them? Then ecosystem and grow them? Then ecosystem and grow them? Then >> give me an example. >> give me an example. >> give me an example. >> Skinny dipped. Uh that you know it's >> Skinny dipped. Uh that you know it's >> Skinny dipped. Uh that you know it's probably the best better for you tuck probably the best better for you tuck probably the best better for you tuck covered. My wife loves them. They're the covered. My wife loves them. They're the covered. My wife loves them. They're the greatest. Skinny dipped. So I have a greatest. Skinny dipped. So I have a greatest. Skinny dipped. So I have a skinny dipped dessert at some of my skinny dipped dessert at some of my skinny dipped dessert at some of my restaurants. Uh daring plant-based restaurants. Uh daring plant-based restaurants. Uh daring plant-based chicken I would have you know at my chicken I would have you know at my chicken I would have you know at my places. I do collaboration dishes with places. I do collaboration dishes with places. I do collaboration dishes with fly by Jing or all these different fly by Jing or all these different fly by Jing or all these different things. And I think that's one way of things. And I think that's one way of things. And I think that's one way of adding value. I've done goodles, mac and adding value. I've done goodles, mac and adding value. I've done goodles, mac and help, you know, better for you mac and help, you know, better for you mac and help, you know, better for you mac and cheese balls and all sorts of stuff and cheese balls and all sorts of stuff and cheese balls and all sorts of stuff and brunches all cater to these brands or brunches all cater to these brands or brunches all cater to these brands or events just cater to these brands to events just cater to these brands to events just cater to these brands to grow them. And then I talk about them a grow them. And then I talk about them a grow them. And then I talk about them a lot and I and we rebrand and we do lot and I and we rebrand and we do lot and I and we rebrand and we do collaborations and other brands I invest collaborations and other brands I invest collaborations and other brands I invest in like Symbiotic and Coconut Colt. I in like Symbiotic and Coconut Colt. I in like Symbiotic and Coconut Colt. I have them do collaborate all different have them do collaborate all different have them do collaborate all different stuff. But by being this great connector stuff. But by being this great connector stuff. But by being this great connector for these brands and young founders, for these brands and young founders, for these brands and young founders, it's been the most rewarding thing I've it's been the most rewarding thing I've it's been the most rewarding thing I've ever done. That seems to be like with ever done. That seems to be like with ever done. That seems to be like with all these stories you're telling me, all these stories you're telling me, all these stories you're telling me, there's a pattern in who you are, which there's a pattern in who you are, which there's a pattern in who you are, which is like this super connector. is like this super connector. is like this super connector. >> Correct. >> Correct. >> Correct. >> Right. It feels like that's your >> Right. It feels like that's your >> Right. It feels like that's your superpower. superpower. superpower. >> I love that I'm able to get anyone that >> I love that I'm able to get anyone that >> I love that I'm able to get anyone that I really need to get on the phone on the I really need to get on the phone on the I really need to get on the phone on the phone and know and put them with phone and know and put them with phone and know and put them with somebody else and they know that there's somebody else and they know that there's somebody else and they know that there's no I just want to help. no I just want to help. no I just want to help. >> Mhm. >> Mhm. >> Mhm. >> And that's why people take the call and >> And that's why people take the call and >> And that's why people take the call and do and do what whatever they want and do and do what whatever they want and do and do what whatever they want and they do great things together and I'm they do great things together and I'm they do great things together and I'm not the guy where oh can I get 10%. Like not the guy where oh can I get 10%. Like not the guy where oh can I get 10%. Like I hate those people but it pays off 10 I hate those people but it pays off 10 I hate those people but it pays off 10 times over. So like don't be so hungry times over. So like don't be so hungry times over. So like don't be so hungry for that one. If your friends do a great for that one. If your friends do a great for that one. If your friends do a great deal, be so h cheer your friends on. I'm deal, be so h cheer your friends on. I'm deal, be so h cheer your friends on. I'm like everyone's biggest cheerleader. like everyone's biggest cheerleader. like everyone's biggest cheerleader. >> Yeah. It's fascinating, isn't it? Like >> Yeah. It's fascinating, isn't it? Like >> Yeah. It's fascinating, isn't it? Like we've we so many people are living in we've we so many people are living in we've we so many people are living in that scarcity mindset of being scared that scarcity mindset of being scared that scarcity mindset of being scared that if I connect you to you and then that if I connect you to you and then that if I connect you to you and then you guys do business together. you guys do business together. you guys do business together. Yeah. Yeah. Exactly. Yeah. Yeah. Exactly. Yeah. Yeah. Exactly. >> Okay. You know what? Maybe you do get >> Okay. You know what? Maybe you do get >> Okay. You know what? Maybe you do get cut out. But that's okay because your cut out. But that's okay because your cut out. But that's okay because your friends are growing and you're going to friends are growing and you're going to friends are growing and you're going to keep going. Like that's okay. keep going. Like that's okay. keep going. Like that's okay. >> Yeah. Yeah. If that's how you live your >> Yeah. Yeah. If that's how you live your >> Yeah. Yeah. If that's how you live your life and be a gatekeeper and say, you life and be a gatekeeper and say, you life and be a gatekeeper and say, you know what, I I I'm going to text that know what, I I I'm going to text that know what, I I I'm going to text that person and then I I want to be the person and then I I want to be the person and then I I want to be the person that like don't do it without me. person that like don't do it without me. person that like don't do it without me. Make sure I'm CCed or I'm part of who Make sure I'm CCed or I'm part of who Make sure I'm CCed or I'm part of who could live like that, man. could live like that, man. could live like that, man. >> Like I'm so happy to and if they want me >> Like I'm so happy to and if they want me >> Like I'm so happy to and if they want me to come in the deal, I'll come in the to come in the deal, I'll come in the to come in the deal, I'll come in the deal. If they don't, no problem. But deal. If they don't, no problem. But deal. If they don't, no problem. But there'll be a deal later on that I might there'll be a deal later on that I might there'll be a deal later on that I might need that person for and they're going need that person for and they're going need that person for and they're going to remember that I connected them back to remember that I connected them back to remember that I connected them back then. then. then. >> Yeah. Yeah. Yeah. That's a huge lesson >> Yeah. Yeah. Yeah. That's a huge lesson >> Yeah. Yeah. Yeah. That's a huge lesson as well. as well. as well. >> The coupon system is the best system. >> The coupon system is the best system. >> The coupon system is the best system. >> Would you explain that? Listen, when you >> Would you explain that? Listen, when you >> Would you explain that? Listen, when you do when somebody does something special do when somebody does something special do when somebody does something special for me, I'm like, you have a coupon. And for me, I'm like, you have a coupon. And for me, I'm like, you have a coupon. And anytime you ask something of me, I'm anytime you ask something of me, I'm anytime you ask something of me, I'm going to of course be there. It's an going to of course be there. It's an going to of course be there. It's an untold situation that I really live my untold situation that I really live my untold situation that I really live my life by. life by. life by. >> Yeah. >> Yeah. >> Yeah. >> I have a lot of coupons out there. And a >> I have a lot of coupons out there. And a >> I have a lot of coupons out there. And a lot of people have done so much for me lot of people have done so much for me lot of people have done so much for me that I owe people so much that they that I owe people so much that they that I owe people so much that they could ask me to do anything and I'm could ask me to do anything and I'm could ask me to do anything and I'm doing it. doing it. doing it. >> And I think that's the way you live your >> And I think that's the way you live your >> And I think that's the way you live your life. life. life. >> Yeah. Yeah. For sure. I love that. And >> Yeah. Yeah. For sure. I love that. And >> Yeah. Yeah. For sure. I love that. And it's and it's like it's almost like a it's and it's like it's almost like a it's and it's like it's almost like a constant state of gratitude and a constant state of gratitude and a constant state of gratitude and a constant state of giving. constant state of giving. constant state of giving. >> That's at the end of the key is the >> That's at the end of the key is the >> That's at the end of the key is the gratitude, right? When you when you give gratitude, right? When you when you give gratitude, right? When you when you give someone let's say a coupon, that's just someone let's say a coupon, that's just someone let's say a coupon, that's just a way of gratitude. Let's say gratitude a way of gratitude. Let's say gratitude a way of gratitude. Let's say gratitude really changes everything. The way you really changes everything. The way you really changes everything. The way you look at things, the way you feel, the look at things, the way you feel, the look at things, the way you feel, the way you you you come across. way you you you come across. way you you you come across. >> Yeah, I feel that way. I feel like >> Yeah, I feel that way. I feel like >> Yeah, I feel that way. I feel like people are always like, "Why do you live people are always like, "Why do you live people are always like, "Why do you live here?" I'm like, "This city has given me here?" I'm like, "This city has given me here?" I'm like, "This city has given me so much." Like so much. so much." Like so much. so much." Like so much. >> Oh, no. This you living here is crazy. >> Oh, no. This you living here is crazy. >> Oh, no. This you living here is crazy. You should be in Miami. You should be in Miami. You should be in Miami. >> Miami. Now I know who to call. >> Miami. Now I know who to call. >> Miami. Now I know who to call. >> Yeah, of course. >> Yeah, of course. >> Yeah, of course. >> Yeah. But no, it's it's my point is that >> Yeah. But no, it's it's my point is that >> Yeah. But no, it's it's my point is that you can either look at it as like, oh, you can either look at it as like, oh, you can either look at it as like, oh, look what I've done. Look what's happen. look what I've done. Look what's happen. look what I've done. Look what's happen. And it's like, no, but look look what And it's like, no, but look look what And it's like, no, but look look what people have done for me, right? Like people have done for me, right? Like people have done for me, right? Like look what look what people have done for look what look what people have done for look what look what people have done for >> I know people love to say like I'm a >> I know people love to say like I'm a >> I know people love to say like I'm a great connector, but people have done so great connector, but people have done so great connector, but people have done so much for me my whole life and they much for me my whole life and they much for me my whole life and they continue to do so much for me. Like continue to do so much for me. Like continue to do so much for me. Like >> look at Kim did the forward. She didn't >> look at Kim did the forward. She didn't >> look at Kim did the forward. She didn't have to do that. Johnny did the cover have to do that. Johnny did the cover have to do that. Johnny did the cover again. again. again. >> The fact that people still do great >> The fact that people still do great >> The fact that people still do great things for me, it's it's it's great. things for me, it's it's it's great. things for me, it's it's it's great. >> Yeah. >> Yeah. >> Yeah. >> And I I'm so grateful and appreciative. >> And I I'm so grateful and appreciative. >> And I I'm so grateful and appreciative. I feel like you're at a place in your I feel like you're at a place in your I feel like you're at a place in your life where you're passing it on, hence life where you're passing it on, hence life where you're passing it on, hence the book. Like you're you're passing on the book. Like you're you're passing on the book. Like you're you're passing on these lessons, you're telling these these lessons, you're telling these these lessons, you're telling these stories, you're you're sharing the stories, you're you're sharing the stories, you're you're sharing the advice. I remember the one of the first advice. I remember the one of the first advice. I remember the one of the first times I came across you was when you times I came across you was when you times I came across you was when you were doing this course at the university were doing this course at the university were doing this course at the university in Florida, in Florida, in Florida, >> right? FIU. >> right? FIU. >> right? FIU. >> FIU. And and I'd see these clips coming >> FIU. And and I'd see these clips coming >> FIU. And and I'd see these clips coming up and I was like, who's this guy like up and I was like, who's this guy like up and I was like, who's this guy like literally taking everyone to a group of literally taking everyone to a group of literally taking everyone to a group of students? You're giving these students students? You're giving these students students? You're giving these students the best experience. Talk to me a bit the best experience. Talk to me a bit the best experience. Talk to me a bit about that because I think that feels about that because I think that feels about that because I think that feels like what it's led into the book, right? like what it's led into the book, right? like what it's led into the book, right? >> By the way, the book is based on that. >> By the way, the book is based on that. >> By the way, the book is based on that. So 5 years ago, FIU came to me and they So 5 years ago, FIU came to me and they So 5 years ago, FIU came to me and they said, "Hey, listen. We're the biggest said, "Hey, listen. We're the biggest said, "Hey, listen. We're the biggest hospitality school that nobody knows hospitality school that nobody knows hospitality school that nobody knows about." And I'm like, "Would you let me about." And I'm like, "Would you let me about." And I'm like, "Would you let me teach a course?" And they go, "What do teach a course?" And they go, "What do teach a course?" And they go, "What do you mean? Come and just tell your you mean? Come and just tell your you mean? Come and just tell your story." I go, "No, no, I want to teach a story." I go, "No, no, I want to teach a story." I go, "No, no, I want to teach a course. I want them to get credits for course. I want them to get credits for course. I want them to get credits for it." They go, "Okay, it's going to be it." They go, "Okay, it's going to be it." They go, "Okay, it's going to be you're going to have to present us, you you're going to have to present us, you you're going to have to present us, you know, syllabus." I go, "Okay, let's go." know, syllabus." I go, "Okay, let's go." know, syllabus." I go, "Okay, let's go." And they're like, but I'm like, "We got And they're like, but I'm like, "We got And they're like, but I'm like, "We got to compress it." So five classes once a to compress it." So five classes once a to compress it." So five classes once a week for five weeks, three hours of week for five weeks, three hours of week for five weeks, three hours of class. class. class. And can I tell you what's so easy that And can I tell you what's so easy that And can I tell you what's so easy that you go through your day and you do with you go through your day and you do with you go through your day and you do with without even thinking about it to break without even thinking about it to break without even thinking about it to break it down was such a process like how do it down was such a process like how do it down was such a process like how do you break down relationships? How do you you break down relationships? How do you you break down relationships? How do you break down all the points that they break down all the points that they break down all the points that they don't teach you in school that you do so don't teach you in school that you do so don't teach you in school that you do so easily in your life? It was such a great easily in your life? It was such a great easily in your life? It was such a great process for me to go through that just process for me to go through that just process for me to go through that just to break it down and I was so grateful to break it down and I was so grateful to break it down and I was so grateful to be able to teach it and blow the and to be able to teach it and blow the and to be able to teach it and blow the and like of course some of the biggest like of course some of the biggest like of course some of the biggest people in the world would come and people in the world would come and people in the world would come and surprise them each each week but to see surprise them each each week but to see surprise them each each week but to see the look on their faces it was the the look on their faces it was the the look on their faces it was the hardest thing I've ever done but by far hardest thing I've ever done but by far hardest thing I've ever done but by far the most rewarding. the most rewarding. the most rewarding. >> What was your favorite thing to teach >> What was your favorite thing to teach >> What was your favorite thing to teach there? What resonated the most with the there? What resonated the most with the there? What resonated the most with the students? Well, the fact that they know students? Well, the fact that they know students? Well, the fact that they know who I am and where I'm at. And I started who I am and where I'm at. And I started who I am and where I'm at. And I started off bartending at a restaurant in the off bartending at a restaurant in the off bartending at a restaurant in the mall up the street from the school. So, mall up the street from the school. So, mall up the street from the school. So, if I could go from a bartender at a if I could go from a bartender at a if I could go from a bartender at a restaurant in the mall, one block from restaurant in the mall, one block from restaurant in the mall, one block from the school, a couple blocks from the the school, a couple blocks from the the school, a couple blocks from the school, then think what you could do. school, then think what you could do. school, then think what you could do. >> And that for me was always the perfect >> And that for me was always the perfect >> And that for me was always the perfect setting for what I did. and the fact setting for what I did. and the fact setting for what I did. and the fact that they were so special to that I that they were so special to that I that they were so special to that I cared about them so much knowing how cared about them so much knowing how cared about them so much knowing how busy I was that I took the time to spend busy I was that I took the time to spend busy I was that I took the time to spend on making this class great for them. on making this class great for them. on making this class great for them. Hopefully they knew how special they Hopefully they knew how special they Hopefully they knew how special they were in life. I mean, I don't think were in life. I mean, I don't think were in life. I mean, I don't think anyone you literally I think you took anyone you literally I think you took anyone you literally I think you took Haley Kendall, Rick Ross, Bad Bunny, Haley Kendall, Rick Ross, Bad Bunny, Haley Kendall, Rick Ross, Bad Bunny, >> David Beckham, Black Coffee, Ben Gorham, >> David Beckham, Black Coffee, Ben Gorham, >> David Beckham, Black Coffee, Ben Gorham, uh, Alex Earl, John Summit, but like uh, Alex Earl, John Summit, but like uh, Alex Earl, John Summit, but like >> poor, I mean, the greatest people ever. >> poor, I mean, the greatest people ever. >> poor, I mean, the greatest people ever. Drake on the day he's releasing his Drake on the day he's releasing his Drake on the day he's releasing his album. album. album. I was like, "Wow, Jason." But anyway, I was like, "Wow, Jason." But anyway, I was like, "Wow, Jason." But anyway, forget about those people. It was forget about those people. It was forget about those people. It was >> It was just great. And they would I'd be >> It was just great. And they would I'd be >> It was just great. And they would I'd be like, "Okay, guys, we're going to end like, "Okay, guys, we're going to end like, "Okay, guys, we're going to end class a little early." And then Bad class a little early." And then Bad class a little early." And then Bad Bunny would walk in and they would like Bunny would walk in and they would like Bunny would walk in and they would like what the what the what the >> Yeah. >> Yeah. >> Yeah. >> But they always had a lesson to teach. >> But they always had a lesson to teach. >> But they always had a lesson to teach. It wasn't just, hey, there's some It wasn't just, hey, there's some It wasn't just, hey, there's some celebrities showing up. Talk about your celebrities showing up. Talk about your celebrities showing up. Talk about your brand. Talk about building brand. Talk about building brand. Talk about building relationships. Talk about Everyone relationships. Talk about Everyone relationships. Talk about Everyone thinks Everyone was an overnight thinks Everyone was an overnight thinks Everyone was an overnight success, too. That's the most important success, too. That's the most important success, too. That's the most important thing. Everyone thinks these people just thing. Everyone thinks these people just thing. Everyone thinks these people just did it in one day. I'm like, "No, no, did it in one day. I'm like, "No, no, did it in one day. I'm like, "No, no, no. Tell them how long you you were in no. Tell them how long you you were in no. Tell them how long you you were in the trenches for the trenches for the trenches for >> cuz that's where I think people, you >> cuz that's where I think people, you >> cuz that's where I think people, you know, they go, I'm going to graduate know, they go, I'm going to graduate know, they go, I'm going to graduate school. I'm going to open my own school. I'm going to open my own school. I'm going to open my own nightclub. I'm going to open my own nightclub. I'm going to open my own nightclub. I'm going to open my own restaurant." I'm like, "No, no, no. I restaurant." I'm like, "No, no, no. I restaurant." I'm like, "No, no, no. I was a bartender. I was observer. I was a was a bartender. I was observer. I was a was a bartender. I was observer. I was a manager. I go and that part of the manager. I go and that part of the manager. I go and that part of the journey was where the magic was. That's journey was where the magic was. That's journey was where the magic was. That's what I I loved. what I I loved. what I I loved. >> Yeah. Yeah. It's that that's what also >> Yeah. Yeah. It's that that's what also >> Yeah. Yeah. It's that that's what also makes the the climb special is is all makes the the climb special is is all makes the the climb special is is all those lessons you gained those lessons you gained those lessons you gained >> on the front lines that then helped you >> on the front lines that then helped you >> on the front lines that then helped you build the real thing. One of my one of build the real thing. One of my one of build the real thing. One of my one of my favorite lessons in the book, you my favorite lessons in the book, you my favorite lessons in the book, you talk about this. You say, "Check your talk about this. You say, "Check your talk about this. You say, "Check your ego before your ego will check you." ego before your ego will check you." ego before your ego will check you." >> Right. >> Right. >> Right. And I wanted to know how your And I wanted to know how your And I wanted to know how your relationship with egos changed because relationship with egos changed because relationship with egos changed because at the start you were saying, "Hey, at the start you were saying, "Hey, at the start you were saying, "Hey, there was a bit of ego and like I wanted there was a bit of ego and like I wanted there was a bit of ego and like I wanted to do the big thing." Talk to me about to do the big thing." Talk to me about to do the big thing." Talk to me about when you realized you had to check your when you realized you had to check your when you realized you had to check your ego. Well, the first time I ever had to ego. Well, the first time I ever had to ego. Well, the first time I ever had to check my ego was my friend Wayne Boyce check my ego was my friend Wayne Boyce check my ego was my friend Wayne Boyce that has reserve paddle. I had open live that has reserve paddle. I had open live that has reserve paddle. I had open live and it was on fire. The craziest thing and it was on fire. The craziest thing and it was on fire. The craziest thing ever. And he said to me, he goes, ever. And he said to me, he goes, ever. And he said to me, he goes, "Listen, man. You're not saving lives. "Listen, man. You're not saving lives. "Listen, man. You're not saving lives. You're not a doctor. You're not doing You're not a doctor. You're not doing You're not a doctor. You're not doing heart surgery. So why don't you just heart surgery. So why don't you just heart surgery. So why don't you just take and it resonated with me so hard take and it resonated with me so hard take and it resonated with me so hard when somebody that you care about and when somebody that you care about and when somebody that you care about and knows you knows you for who you are and knows you knows you for who you are and knows you knows you for who you are and says you're you're kind of like your ego says you're you're kind of like your ego says you're you're kind of like your ego is getting a little bit big. Why don't is getting a little bit big. Why don't is getting a little bit big. Why don't you bring it down a little bit? That's you bring it down a little bit? That's you bring it down a little bit? That's when I knew that it wasn't endearing to when I knew that it wasn't endearing to when I knew that it wasn't endearing to people for me to be like this super cool people for me to be like this super cool people for me to be like this super cool club guy. And that's why I've always club guy. And that's why I've always club guy. And that's why I've always just stayed who I am because I've had just stayed who I am because I've had just stayed who I am because I've had great friends that like when there's great friends that like when there's great friends that like when there's times when you start to drink your own times when you start to drink your own times when you start to drink your own Kool-Aid as you know as you get bigger Kool-Aid as you know as you get bigger Kool-Aid as you know as you get bigger and bigger and bigger. And that's when and bigger and bigger. And that's when and bigger and bigger. And that's when you you're also afraid to ask for help you you're also afraid to ask for help you you're also afraid to ask for help and you think you know it all and that and you think you know it all and that and you think you know it all and that you're untouchable. you're untouchable. you're untouchable. To be honest, I've had more problems To be honest, I've had more problems To be honest, I've had more problems with success than I've had with failure. with success than I've had with failure. with success than I've had with failure. Failure, okay, you move on. You forget Failure, okay, you move on. You forget Failure, okay, you move on. You forget about it the next day. But as success about it the next day. But as success about it the next day. But as success gets your ego so big, that's where the gets your ego so big, that's where the gets your ego so big, that's where the issues happen. M talk to me about that issues happen. M talk to me about that issues happen. M talk to me about that cuz I agree cuz I agree cuz I agree >> that's where you think you're >> that's where you think you're >> that's where you think you're untouchable and you think you know I untouchable and you think you know I untouchable and you think you know I think you have to stay in control and I think you have to stay in control and I think you have to stay in control and I think by keeping your ego down during think by keeping your ego down during think by keeping your ego down during those times is when you could grow the those times is when you could grow the those times is when you could grow the most. most. most. >> How do you do that? How have you because >> How do you do that? How have you because >> How do you do that? How have you because you are winning, you are on top, you're you are winning, you are on top, you're you are winning, you are on top, you're working with the best. How have you in working with the best. How have you in working with the best. How have you in those moments? those moments? those moments? >> Well, I have an amazing wife Isabelle. >> Well, I have an amazing wife Isabelle. >> Well, I have an amazing wife Isabelle. Let's start there. Right. So, she's just Let's start there. Right. So, she's just Let's start there. Right. So, she's just like too she's like ah like too she's like ah like too she's like ah >> of course she wants me to win. wants us >> of course she wants me to win. wants us >> of course she wants me to win. wants us to win and she's fighting just as hard to win and she's fighting just as hard to win and she's fighting just as hard as I am. But also, you know, she keeps as I am. But also, you know, she keeps as I am. But also, you know, she keeps me in line, too. But also, at this point me in line, too. But also, at this point me in line, too. But also, at this point in my life, I know it's just way more in my life, I know it's just way more in my life, I know it's just way more powerful to be not so cocky, not so powerful to be not so cocky, not so powerful to be not so cocky, not so this, not so just be so grateful. this, not so just be so grateful. this, not so just be so grateful. >> And that's again where gratitude comes >> And that's again where gratitude comes >> And that's again where gratitude comes into place, too, right? into place, too, right? into place, too, right? >> Yeah. Yeah. Yeah. For sure. For sure. >> Yeah. Yeah. Yeah. For sure. For sure. >> Yeah. Yeah. Yeah. For sure. For sure. >> Because if you're grateful and you're >> Because if you're grateful and you're >> Because if you're grateful and you're serving others, then your head's not serving others, then your head's not serving others, then your head's not going to get that big. going to get that big. going to get that big. >> Yeah. No, but I think you you raised a >> Yeah. No, but I think you you raised a >> Yeah. No, but I think you you raised a good point. A in our case is a good wife good point. A in our case is a good wife good point. A in our case is a good wife is like a is is a game changer. Like my is like a is is a game changer. Like my is like a is is a game changer. Like my wife is my wife has checked my ego. wife is my wife has checked my ego. wife is my wife has checked my ego. >> Wow. >> Wow. >> Wow. >> Plenty of times. >> Plenty of times. >> Plenty of times. >> And she does it. She when my wife does >> And she does it. She when my wife does >> And she does it. She when my wife does it, she goes right for the jugular too. it, she goes right for the jugular too. it, she goes right for the jugular too. My wife does not play games. My wife does not play games. My wife does not play games. >> Same. My wife >> Same. My wife >> Same. My wife >> I thought you said you loved me. >> I thought you said you loved me. >> I thought you said you loved me. >> Yeah. Yeah. My wife is so direct and she >> Yeah. Yeah. My wife is so direct and she >> Yeah. Yeah. My wife is so direct and she like cuts it right there and she does like cuts it right there and she does like cuts it right there and she does not. And it's the best thing ever not. And it's the best thing ever not. And it's the best thing ever because I love her and I know she loves because I love her and I know she loves because I love her and I know she loves me. So, I can trust it's coming from a me. So, I can trust it's coming from a me. So, I can trust it's coming from a good place. good place. good place. >> You know what's so special is to have >> You know what's so special is to have >> You know what's so special is to have someone that you never have to question someone that you never have to question someone that you never have to question whether they have your back or not. whether they have your back or not. whether they have your back or not. >> Yeah. >> Yeah. >> Yeah. >> And having a a wife like my wife >> And having a a wife like my wife >> And having a a wife like my wife Isabella, what she's given me. I know Isabella, what she's given me. I know Isabella, what she's given me. I know that I never have to worry about if she that I never have to worry about if she that I never have to worry about if she doesn't have my best interest in mind. doesn't have my best interest in mind. doesn't have my best interest in mind. Always. I never have to worry about. For Always. I never have to worry about. For Always. I never have to worry about. For me, just the confident level that that's me, just the confident level that that's me, just the confident level that that's given me has given me the strength to given me has given me the strength to given me has given me the strength to get through anything. It's one thing get through anything. It's one thing get through anything. It's one thing that I think people kind of miss. Just that I think people kind of miss. Just that I think people kind of miss. Just trying to be out there and don't care trying to be out there and don't care trying to be out there and don't care about really love and relationships and about really love and relationships and about really love and relationships and it's so important. it's so important. it's so important. >> How have you allowed yourself as a man >> How have you allowed yourself as a man >> How have you allowed yourself as a man to allow for that cuz I feel like a lot to allow for that cuz I feel like a lot to allow for that cuz I feel like a lot of men can kind of get carried away and of men can kind of get carried away and of men can kind of get carried away and just feel like, yeah, I'm the [ __ ] And just feel like, yeah, I'm the [ __ ] And just feel like, yeah, I'm the [ __ ] And you know, you just move on. And then, you know, you just move on. And then, you know, you just move on. And then, you know, you know, you know, >> by going through that kind of stuff when >> by going through that kind of stuff when >> by going through that kind of stuff when I was younger has put me in a better I was younger has put me in a better I was younger has put me in a better place to be married. That's for sure. place to be married. That's for sure. place to be married. That's for sure. And I love that my wife is an And I love that my wife is an And I love that my wife is an entrepreneur and that she's out and I entrepreneur and that she's out and I entrepreneur and that she's out and I could see her fighting. And I love that could see her fighting. And I love that could see her fighting. And I love that my daughters see their mother get up my daughters see their mother get up my daughters see their mother get up every day, go to her store, build her every day, go to her store, build her every day, go to her store, build her brands, invest, do all this. She could brands, invest, do all this. She could brands, invest, do all this. She could have easily gone for lunches and done have easily gone for lunches and done have easily gone for lunches and done nothing. Instead, that is a Gretman nothing. Instead, that is a Gretman nothing. Instead, that is a Gretman jewelry. She's killing it. And I She jewelry. She's killing it. And I She jewelry. She's killing it. And I She doesn't stop. And I think it's such a doesn't stop. And I think it's such a doesn't stop. And I think it's such a motivation for my daughters to see that. motivation for my daughters to see that. motivation for my daughters to see that. Not just me, but the family do it. Not just me, but the family do it. Not just me, but the family do it. >> Yeah. Yeah. For sure. I think it's it's >> Yeah. Yeah. For sure. I think it's it's >> Yeah. Yeah. For sure. I think it's it's setting a wonderful example for them and setting a wonderful example for them and setting a wonderful example for them and >> and me. She inspires me. This girl is >> and me. She inspires me. This girl is >> and me. She inspires me. This girl is like dealing with it all. I'm like, like dealing with it all. I'm like, like dealing with it all. I'm like, "Wow, okay, let's go." "Wow, okay, let's go." "Wow, okay, let's go." >> Yeah. Yeah. What What does it look like >> Yeah. Yeah. What What does it look like >> Yeah. Yeah. What What does it look like when you kind of knew who you were for a when you kind of knew who you were for a when you kind of knew who you were for a long time, right? It sounds like you long time, right? It sounds like you long time, right? It sounds like you know who you are. know who you are. know who you are. >> And that's why I'm I'm okay being a plus >> And that's why I'm I'm okay being a plus >> And that's why I'm I'm okay being a plus one because I know I'm not really ever a one because I know I'm not really ever a one because I know I'm not really ever a plus one. Like I want her to shine, but plus one. Like I want her to shine, but plus one. Like I want her to shine, but I know like come on. I know like come on. I know like come on. >> Like I'm so happy that she's doing this >> Like I'm so happy that she's doing this >> Like I'm so happy that she's doing this and I'm like I'm like her guest now at and I'm like I'm like her guest now at and I'm like I'm like her guest now at places. That's kind of the coolest thing places. That's kind of the coolest thing places. That's kind of the coolest thing ever. ever. ever. >> What's What's something in hospitality >> What's What's something in hospitality >> What's What's something in hospitality that you've seen that blew your mind? that you've seen that blew your mind? that you've seen that blew your mind? Something that you went, "Wow, that was Something that you went, "Wow, that was Something that you went, "Wow, that was impressive." impressive." impressive." >> Thomas Keller, of course, at Surf Club >> Thomas Keller, of course, at Surf Club >> Thomas Keller, of course, at Surf Club with even just the way his butter comes with even just the way his butter comes with even just the way his butter comes out for the bread. I'm always so blown out for the bread. I'm always so blown out for the bread. I'm always so blown away by even these the classic guys that away by even these the classic guys that away by even these the classic guys that really set the tone for what I do today. really set the tone for what I do today. really set the tone for what I do today. Yeah. And their mentality on how they do Yeah. And their mentality on how they do Yeah. And their mentality on how they do things. Becoming friendly with Thomas things. Becoming friendly with Thomas things. Becoming friendly with Thomas Keller has been one of the greatest Keller has been one of the greatest Keller has been one of the greatest gifts ever because he really gets the gifts ever because he really gets the gifts ever because he really gets the guest experience from the second you guest experience from the second you guest experience from the second you walk in to the second you leave. And walk in to the second you leave. And walk in to the second you leave. And what he does is the oysters and pearls what he does is the oysters and pearls what he does is the oysters and pearls he gives you right away because and it's he gives you right away because and it's he gives you right away because and it's something that my friend Jeff at Major something that my friend Jeff at Major something that my friend Jeff at Major Food Group does with Carbone. They bring Food Group does with Carbone. They bring Food Group does with Carbone. They bring the garlic bread and all the little fun the garlic bread and all the little fun the garlic bread and all the little fun pickings. Once you get as soon as they pickings. Once you get as soon as they pickings. Once you get as soon as they sit down, you get them there, you've won sit down, you get them there, you've won sit down, you get them there, you've won them over. And that one winning them them over. And that one winning them them over. And that one winning them over moment, the rest doesn't even over moment, the rest doesn't even over moment, the rest doesn't even really matter. As long as you win them really matter. As long as you win them really matter. As long as you win them over right away. over right away. over right away. >> Yeah. >> Yeah. >> Yeah. >> It's it's watching great guys like that >> It's it's watching great guys like that >> It's it's watching great guys like that really win. really win. really win. >> Yeah. It's it's hard as well. Like you >> Yeah. It's it's hard as well. Like you >> Yeah. It's it's hard as well. Like you feel like it's not easy. feel like it's not easy. feel like it's not easy. >> I mean, I'm constantly trying to evolve >> I mean, I'm constantly trying to evolve >> I mean, I'm constantly trying to evolve the menus and see what the you know, the menus and see what the you know, the menus and see what the you know, trying to set new trends and sometimes trying to set new trends and sometimes trying to set new trends and sometimes it works and sometimes it just doesn't. it works and sometimes it just doesn't. it works and sometimes it just doesn't. >> What What have you noticed about a good >> What What have you noticed about a good >> What What have you noticed about a good idea? Like how do you when do you do you idea? Like how do you when do you do you idea? Like how do you when do you do you feel like the only way to know is feel like the only way to know is feel like the only way to know is obviously to test it or do you kind of obviously to test it or do you kind of obviously to test it or do you kind of feel it in your bones and you go n feel it in your bones and you go n feel it in your bones and you go n >> I feel my bones and listen there's >> I feel my bones and listen there's >> I feel my bones and listen there's things where I think okay this is the things where I think okay this is the things where I think okay this is the greatest idea ever but then the data greatest idea ever but then the data greatest idea ever but then the data just shows otherwise like I had a just shows otherwise like I had a just shows otherwise like I had a Gretman pastrami egg roll at Komodo and Gretman pastrami egg roll at Komodo and Gretman pastrami egg roll at Komodo and I'm like this is the greatest egg roll I'm like this is the greatest egg roll I'm like this is the greatest egg roll of all time is a Gretman pastrami egg of all time is a Gretman pastrami egg of all time is a Gretman pastrami egg roll my team comes to me and they go we roll my team comes to me and they go we roll my team comes to me and they go we need to go over something with you and I need to go over something with you and I need to go over something with you and I go what's that they go the Gretman go what's that they go the Gretman go what's that they go the Gretman pastrami egg roll is the second least pastrami egg roll is the second least pastrami egg roll is the second least selling item on menu. I go, "Secondly," selling item on menu. I go, "Secondly," selling item on menu. I go, "Secondly," I go, "There's a conspiracy. Are you I go, "There's a conspiracy. Are you I go, "There's a conspiracy. Are you sure?" They go, "Yeah, it's heavy. The sure?" They go, "Yeah, it's heavy. The sure?" They go, "Yeah, it's heavy. The servers don't like to sell." I go, "But servers don't like to sell." I go, "But servers don't like to sell." I go, "But it's my name's sake. How could they not it's my name's sake. How could they not it's my name's sake. How could they not want to sell it? The the the guest?" I want to sell it? The the the guest?" I want to sell it? The the the guest?" I go, "What's the number one selling go, "What's the number one selling go, "What's the number one selling item?" They go, "The lobster dynamite." item?" They go, "The lobster dynamite." item?" They go, "The lobster dynamite." I go, "You mean the Grutman lobster I go, "You mean the Grutman lobster I go, "You mean the Grutman lobster dynamite?" So, let's just change it dynamite?" So, let's just change it dynamite?" So, let's just change it right there. Uh, but you know, I think right there. Uh, but you know, I think right there. Uh, but you know, I think it's the greatest idea. It doesn't work. it's the greatest idea. It doesn't work. it's the greatest idea. It doesn't work. And now learning with chefs that I know And now learning with chefs that I know And now learning with chefs that I know that I don't know it all is food. I let that I don't know it all is food. I let that I don't know it all is food. I let the chefs put items on the menu and we the chefs put items on the menu and we the chefs put items on the menu and we let it we let the data speak. If it let it we let the data speak. If it let it we let the data speak. If it sells, it sells. sells, it sells. sells, it sells. >> Yeah. >> Yeah. >> Yeah. >> If it doesn't, but that's taken great >> If it doesn't, but that's taken great >> If it doesn't, but that's taken great chefs to come and push me into that kind chefs to come and push me into that kind chefs to come and push me into that kind of role. of role. of role. >> Yeah. >> Yeah. >> Yeah. >> And to let other pe and it's been a >> And to let other pe and it's been a >> And to let other pe and it's been a great way for chefs to feel that they great way for chefs to feel that they great way for chefs to feel that they have ownership in your place. have ownership in your place. have ownership in your place. >> Yeah, for sure. How do you how do you >> Yeah, for sure. How do you how do you >> Yeah, for sure. How do you how do you decide who to bet on as people now that decide who to bet on as people now that decide who to bet on as people now that you're working with people and brands you're working with people and brands you're working with people and brands and you bring in chefs, you bring in you and you bring in chefs, you bring in you and you bring in chefs, you bring in you work with so many people across the work with so many people across the work with so many people across the board. What do you look for? board. What do you look for? board. What do you look for? >> I look for artists. I know I'm not the >> I look for artists. I know I'm not the >> I look for artists. I know I'm not the most creative guy in the room, but I most creative guy in the room, but I most creative guy in the room, but I love having creative people around me. love having creative people around me. love having creative people around me. It's what feeds my energy. Like to be It's what feeds my energy. Like to be It's what feeds my energy. Like to be able to help enable an artist to do able to help enable an artist to do able to help enable an artist to do something special and I'm part of that. something special and I'm part of that. something special and I'm part of that. It's a great reward for me. It's a great reward for me. It's a great reward for me. >> And and what do you look for in them in >> And and what do you look for in them in >> And and what do you look for in them in their creativity that their creativity that their creativity that >> Come on, Jay. We know when somebody's >> Come on, Jay. We know when somebody's >> Come on, Jay. We know when somebody's special when somebody's not. special when somebody's not. special when somebody's not. >> I want to know your formula cuz I'm like >> I want to know your formula cuz I'm like >> I want to know your formula cuz I'm like >> it's if they move me, if they make me >> it's if they move me, if they make me >> it's if they move me, if they make me emotional, if if I feel connected to emotional, if if I feel connected to emotional, if if I feel connected to what their thing is. Uh, and let me tell what their thing is. Uh, and let me tell what their thing is. Uh, and let me tell you, I I'm one of those guys. The last you, I I'm one of those guys. The last you, I I'm one of those guys. The last conversation I had with somebody, it's conversation I had with somebody, it's conversation I had with somebody, it's kind of like I'm like blown away by kind of like I'm like blown away by kind of like I'm like blown away by people. So, if you can move me and I see people. So, if you can move me and I see people. So, if you can move me and I see something special in you and I'm your something special in you and I'm your something special in you and I'm your friend, I'm going to push you so hard. friend, I'm going to push you so hard. friend, I'm going to push you so hard. >> But if you're bad to me, you know what? >> But if you're bad to me, you know what? >> But if you're bad to me, you know what? What happens then? What happens then? What happens then? >> No. No. I'm like the best friend but the >> No. No. I'm like the best friend but the >> No. No. I'm like the best friend but the worst enemy. worst enemy. worst enemy. >> Yeah. >> Yeah. >> Yeah. >> Oh, yeah. Oh, yeah. >> Oh, yeah. Oh, yeah. >> Oh, yeah. Oh, yeah. >> Wow. >> Wow. >> Wow. >> Yeah. Yeah. Yeah. >> Yeah. Yeah. Yeah. >> Yeah. Yeah. Yeah. >> Didn't know you had that side. >> Didn't know you had that side. >> Didn't know you had that side. >> Oh, yeah. There's that side. >> Oh, yeah. There's that side. >> Oh, yeah. There's that side. >> Okay. What does that look like? What does that look like? >> No, I'm joking. No, it's fine. We want >> No, I'm joking. No, it's fine. We want >> No, I'm joking. No, it's fine. We want We want everybody, you know, that's like We want everybody, you know, that's like We want everybody, you know, that's like a monk. a monk. a monk. >> Yeah. Yeah. Yeah. Well, yeah. I mean, >> Yeah. Yeah. Yeah. Well, yeah. I mean, >> Yeah. Yeah. Yeah. Well, yeah. I mean, yeah, in that side, yeah, that I mean, yeah, in that side, yeah, that I mean, yeah, in that side, yeah, that I mean, yeah, the monks are equal to all for yeah, the monks are equal to all for yeah, the monks are equal to all for sure, sure, sure, >> right? >> right? >> right? >> But yeah, you you you act how you want >> But yeah, you you you act how you want >> But yeah, you you you act how you want to act according to your values, no to act according to your values, no to act according to your values, no matter how anyone acts. Correct. matter how anyone acts. Correct. matter how anyone acts. Correct. According to their values, even if their According to their values, even if their According to their values, even if their values, values, values, >> you always want to be listen when people >> you always want to be listen when people >> you always want to be listen when people come in there like I always try to be come in there like I always try to be come in there like I always try to be above that. Like when people from other above that. Like when people from other above that. Like when people from other restaurants and stuff come to my place, restaurants and stuff come to my place, restaurants and stuff come to my place, I go overboard to treat them well. I I go overboard to treat them well. I I go overboard to treat them well. I love when someone's in my nightclub from love when someone's in my nightclub from love when someone's in my nightclub from another nightclub. What a compliment. another nightclub. What a compliment. another nightclub. What a compliment. >> Where people are like, "Oh, they're from >> Where people are like, "Oh, they're from >> Where people are like, "Oh, they're from another nightclub. Get them out." I'm another nightclub. Get them out." I'm another nightclub. Get them out." I'm like, "Are you crazy? What a compliment like, "Are you crazy? What a compliment like, "Are you crazy? What a compliment to have these people here. You take to have these people here. You take to have these people here. You take extra care of them." extra care of them." extra care of them." >> Yeah. Yeah. >> Yeah. Yeah. >> Yeah. Yeah. >> And I think it also changes. It makes >> And I think it also changes. It makes >> And I think it also changes. It makes you look stronger than weaker. you look stronger than weaker. you look stronger than weaker. >> Yeah. >> Yeah. >> Yeah. >> And that's where people miss out too. >> And that's where people miss out too. >> And that's where people miss out too. >> Who's moved you the most recently >> Who's moved you the most recently >> Who's moved you the most recently creatively, artistically? Someone that creatively, artistically? Someone that creatively, artistically? Someone that has had that impact on you where you've has had that impact on you where you've has had that impact on you where you've bet on them. So, there's a guy named Ben bet on them. So, there's a guy named Ben bet on them. So, there's a guy named Ben Gorham and he's the founder of Bredo, Gorham and he's the founder of Bredo, Gorham and he's the founder of Bredo, uh, which is, you know, a fragrance uh, which is, you know, a fragrance uh, which is, you know, a fragrance company. company. company. >> He was homeless when he he started the >> He was homeless when he he started the >> He was homeless when he he started the the brand and he sold for a big number a the brand and he sold for a big number a the brand and he sold for a big number a couple years ago. He moved from Sweden couple years ago. He moved from Sweden couple years ago. He moved from Sweden to Miami to Miami to Miami >> and he's just so thoughtful on what he's >> and he's just so thoughtful on what he's >> and he's just so thoughtful on what he's doing for people. He's helped many doing for people. He's helped many doing for people. He's helped many people with fragrance and stuff like people with fragrance and stuff like people with fragrance and stuff like that now just as their friend. And he's that now just as their friend. And he's that now just as their friend. And he's really taught me to take that moment to really taught me to take that moment to really taught me to take that moment to really figure out what's the story, really figure out what's the story, really figure out what's the story, what's the meaning behind things instead what's the meaning behind things instead what's the meaning behind things instead of just going going, be really of just going going, be really of just going going, be really thoughtful with what you're doing. thoughtful with what you're doing. thoughtful with what you're doing. >> And I think that's been really >> And I think that's been really >> And I think that's been really impressive. Also, um, yeah, just my my impressive. Also, um, yeah, just my my impressive. Also, um, yeah, just my my girls have kind of impressed me a lot, girls have kind of impressed me a lot, girls have kind of impressed me a lot, too. And how they see the world and how too. And how they see the world and how too. And how they see the world and how they they're evolving. It makes me like they they're evolving. It makes me like they they're evolving. It makes me like inspired again to see the world inspired again to see the world inspired again to see the world differently. differently. differently. >> What do they see that you don't see? >> What do they see that you don't see? >> What do they see that you don't see? >> They see so much good and so they're >> They see so much good and so they're >> They see so much good and so they're like like they get so excited about just like like they get so excited about just like like they get so excited about just the dolphin or the bird or their rabbit the dolphin or the bird or their rabbit the dolphin or the bird or their rabbit or you know and the fact that they just or you know and the fact that they just or you know and the fact that they just they're so content just being with that they're so content just being with that they're so content just being with that and I just want to learn that kind of and I just want to learn that kind of and I just want to learn that kind of practice again. Just being so happy and practice again. Just being so happy and practice again. Just being so happy and content and my wife by far has just been content and my wife by far has just been content and my wife by far has just been blowing me away. She's very special. M blowing me away. She's very special. M blowing me away. She's very special. M >> what's the biggest impact she's had on >> what's the biggest impact she's had on >> what's the biggest impact she's had on you you you >> for her to realize why I get so upset >> for her to realize why I get so upset >> for her to realize why I get so upset because you know when she launches her because you know when she launches her because you know when she launches her brand the website goes down this happens brand the website goes down this happens brand the website goes down this happens at work this you know and to see how at work this you know and to see how at work this you know and to see how she's handling those same frustrations she's handling those same frustrations she's handling those same frustrations but she found her way like she never but she found her way like she never but she found her way like she never thought she was going to be a jewelry thought she was going to be a jewelry thought she was going to be a jewelry designer she started off making her designer she started off making her designer she started off making her clothes and then she met some great clothes and then she met some great clothes and then she met some great jewelry designers and she started her jewelry designers and she started her jewelry designers and she started her own brand and she found what her passion own brand and she found what her passion own brand and she found what her passion was and it wasn't what she what she was and it wasn't what she what she was and it wasn't what she what she thought she was going to do and I love thought she was going to do and I love thought she was going to do and I love when it just hits you and then you take when it just hits you and then you take when it just hits you and then you take it. A lot of people it hits them but it. A lot of people it hits them but it. A lot of people it hits them but they don't take advantage of it. She they don't take advantage of it. She they don't take advantage of it. She took it. She took it and ran with it. took it. She took it and ran with it. took it. She took it and ran with it. >> Yeah. Yeah. Yeah. And I love what you're >> Yeah. Yeah. Yeah. And I love what you're >> Yeah. Yeah. Yeah. And I love what you're saying about the presence with your saying about the presence with your saying about the presence with your seeing the presence of your girls. Like seeing the presence of your girls. Like seeing the presence of your girls. Like that being something you want to get. Is that being something you want to get. Is that being something you want to get. Is that something you feel like you're that something you feel like you're that something you feel like you're getting to at this point in time? getting to at this point in time? getting to at this point in time? >> Yeah. Listen, I feel like my childhood >> Yeah. Listen, I feel like my childhood >> Yeah. Listen, I feel like my childhood was a little bit different than everyone was a little bit different than everyone was a little bit different than everyone else's. I didn't think I was able to be else's. I didn't think I was able to be else's. I didn't think I was able to be a kid because I was around the And just a kid because I was around the And just a kid because I was around the And just to see like the feeling they get with to see like the feeling they get with to see like the feeling they get with the simplest thing. It doesn't have to the simplest thing. It doesn't have to the simplest thing. It doesn't have to be the most expensive or elaborate be the most expensive or elaborate be the most expensive or elaborate thing. just they like how and just by thing. just they like how and just by thing. just they like how and just by being spending time with me to them is being spending time with me to them is being spending time with me to them is just so precious. just so precious. just so precious. >> I'm like they make me feel like the >> I'm like they make me feel like the >> I'm like they make me feel like the biggest man in the world. biggest man in the world. biggest man in the world. >> That's beautiful, man. Thank you for >> That's beautiful, man. Thank you for >> That's beautiful, man. Thank you for sharing that. sharing that. sharing that. >> Of course. >> Of course. >> Of course. >> Yeah. At this point in your career when >> Yeah. At this point in your career when >> Yeah. At this point in your career when you could be doing anything, you're you could be doing anything, you're you could be doing anything, you're going into production and TV. going into production and TV. going into production and TV. >> Yeah. >> Yeah. >> Yeah. >> And I know you're because I know you're >> And I know you're because I know you're >> And I know you're because I know you're also working with Fullwell too, who I'm also working with Fullwell too, who I'm also working with Fullwell too, who I'm working with. I'm good friends with Ben working with. I'm good friends with Ben working with. I'm good friends with Ben Winston. So Winston. So Winston. So >> Ben Winston is a great By the way, how >> Ben Winston is a great By the way, how >> Ben Winston is a great By the way, how much do we love Ben Winston? much do we love Ben Winston? much do we love Ben Winston? >> Let's let's do that. Ben, we love you. >> Let's let's do that. Ben, we love you. >> Let's let's do that. Ben, we love you. He's going to love this. He's going to love this. He's going to love this. >> I love I know you love the shout out. >> I love I know you love the shout out. >> I love I know you love the shout out. So, I'm giving you the big shout out. So, I'm giving you the big shout out. So, I'm giving you the big shout out. Ben Winston, I had to convince this guy Ben Winston, I had to convince this guy Ben Winston, I had to convince this guy for years. I'm like, Alex Earl, I'm for years. I'm like, Alex Earl, I'm for years. I'm like, Alex Earl, I'm telling you, Ben, telling you, Ben, telling you, Ben, >> how did you have to convince him about >> how did you have to convince him about >> how did you have to convince him about Alex? Alex? Alex? >> He had no idea who he was. And then he >> He had no idea who he was. And then he >> He had no idea who he was. And then he started doing started doing started doing >> we need to talk. But think, you know, >> we need to talk. But think, you know, >> we need to talk. But think, you know, listen, but Ben trusted in me finally listen, but Ben trusted in me finally listen, but Ben trusted in me finally >> and Alex trusted and by putting them all >> and Alex trusted and by putting them all >> and Alex trusted and by putting them all together and the father and the mother together and the father and the mother together and the father and the mother and the stepmother and it's a I come and the stepmother and it's a I come and the stepmother and it's a I come across so many interesting characters in across so many interesting characters in across so many interesting characters in my life, I their story has to be told. my life, I their story has to be told. my life, I their story has to be told. >> It's why I'm doing Black Coffee's >> It's why I'm doing Black Coffee's >> It's why I'm doing Black Coffee's documentary right now because Black documentary right now because Black documentary right now because Black Coffee has a story that's that crosses Coffee has a story that's that crosses Coffee has a story that's that crosses the ocean. Um, and I want to keep doing the ocean. Um, and I want to keep doing the ocean. Um, and I want to keep doing that. And I think, uh, by being able to that. And I think, uh, by being able to that. And I think, uh, by being able to give people a platform to tell their give people a platform to tell their give people a platform to tell their stories is going to be very powerful for stories is going to be very powerful for stories is going to be very powerful for me. me. me. >> The reason I love that is because I'm >> The reason I love that is because I'm >> The reason I love that is because I'm sure there's people going, "Well, Dave, sure there's people going, "Well, Dave, sure there's people going, "Well, Dave, what do you know about film and TV?" what do you know about film and TV?" what do you know about film and TV?" >> I'm a producer. >> I'm a producer. >> I'm a producer. >> Yeah. >> Yeah. >> Yeah. >> I mean, listen. >> I mean, listen. >> I mean, listen. >> No, but I love that as in like >> No, but I love that as in like >> No, but I love that as in like >> and I and listen, I'll learn as I go, >> and I and listen, I'll learn as I go, >> and I and listen, I'll learn as I go, but also it's it's fixing issues and but also it's it's fixing issues and but also it's it's fixing issues and problems, right? And that's what I do problems, right? And that's what I do problems, right? And that's what I do for a living. Most of producing is like, for a living. Most of producing is like, for a living. Most of producing is like, uhoh, we have an issue. Can you get that uhoh, we have an issue. Can you get that uhoh, we have an issue. Can you get that handled? Yeah. handled? Yeah. handled? Yeah. >> Yeah. Yeah. Well, you produced Bad Bunny >> Yeah. Yeah. Well, you produced Bad Bunny >> Yeah. Yeah. Well, you produced Bad Bunny in and in and in and >> but no, no, the reason why I like it, I >> but no, no, the reason why I like it, I >> but no, no, the reason why I like it, I mean, we're in the same place. We we mean, we're in the same place. We we mean, we're in the same place. We we just launched our production company a just launched our production company a just launched our production company a month back month back month back >> and it was the same thing like I've sat >> and it was the same thing like I've sat >> and it was the same thing like I've sat for years in meetings where people like for years in meetings where people like for years in meetings where people like JJ will you get podcasting and you get JJ will you get podcasting and you get JJ will you get podcasting and you get social media and you know what does this social media and you know what does this social media and you know what does this mean and you know now we have uh three mean and you know now we have uh three mean and you know now we have uh three projects in Netflix and it's like projects in Netflix and it's like projects in Netflix and it's like everyone's excited but but it's the same everyone's excited but but it's the same everyone's excited but but it's the same thing of like everyone's always going to thing of like everyone's always going to thing of like everyone's always going to try to put you in your box and put you try to put you in your box and put you try to put you in your box and put you in your lane. I I tried push, you know, in your lane. I I tried push, you know, in your lane. I I tried push, you know, pitching so many shows with me on, with pitching so many shows with me on, with pitching so many shows with me on, with me not on, the whole thing. And they me not on, the whole thing. And they me not on, the whole thing. And they didn't fly and and this one, you know, didn't fly and and this one, you know, didn't fly and and this one, you know, obviously having Ben as a partner and obviously having Ben as a partner and obviously having Ben as a partner and Alex Earl is like the hottest thing in Alex Earl is like the hottest thing in Alex Earl is like the hottest thing in the world right now helps. And again, the world right now helps. And again, the world right now helps. And again, everyone thinks it happens overnight and everyone thinks it happens overnight and everyone thinks it happens overnight and they don't know what to think. They're they don't know what to think. They're they don't know what to think. They're like, "This hospitality guy is doing a like, "This hospitality guy is doing a like, "This hospitality guy is doing a what? What are we?" Thank God that this what? What are we?" Thank God that this what? What are we?" Thank God that this is the one now everyone's coming out of is the one now everyone's coming out of is the one now everyone's coming out of the woodwork and saying, "Dave, can we the woodwork and saying, "Dave, can we the woodwork and saying, "Dave, can we do a show together?" do a show together?" do a show together?" >> Great. Let's do it. >> Great. Let's do it. >> Great. Let's do it. >> I think it'll be a home run, man. And >> I think it'll be a home run, man. And >> I think it'll be a home run, man. And I'm really I'm really I'm really >> I think listen, Alex is amazing, but the >> I think listen, Alex is amazing, but the >> I think listen, Alex is amazing, but the rest of the family is on another level. rest of the family is on another level. rest of the family is on another level. And I think that's what people don't And I think that's what people don't And I think that's what people don't realize is that they think they're just realize is that they think they're just realize is that they think they're just going to get Alex, but there's a whole going to get Alex, but there's a whole going to get Alex, but there's a whole cast of characters of the family that cast of characters of the family that cast of characters of the family that you're going to love. you're going to love. you're going to love. >> Yeah, Dave, I I am uh I'm so glad you >> Yeah, Dave, I I am uh I'm so glad you >> Yeah, Dave, I I am uh I'm so glad you wrote this book cuz I feel like it's wrote this book cuz I feel like it's wrote this book cuz I feel like it's going to help a lot of people realize going to help a lot of people realize going to help a lot of people realize just how how you can start early, start just how how you can start early, start just how how you can start early, start humbly, start small, go on to build humbly, start small, go on to build humbly, start small, go on to build something pretty incredible and and something pretty incredible and and something pretty incredible and and still do it with, you know, the joy. still do it with, you know, the joy. still do it with, you know, the joy. like you look like you're having fun. like you look like you're having fun. like you look like you're having fun. >> Oh, no. It's the best. >> Oh, no. It's the best. >> Oh, no. It's the best. >> Like when I'm watching you and when I've >> Like when I'm watching you and when I've >> Like when I'm watching you and when I've seen you about whenever we've been at seen you about whenever we've been at seen you about whenever we've been at the same places, I'm like, you always the same places, I'm like, you always the same places, I'm like, you always look like you're having fun. And I think look like you're having fun. And I think look like you're having fun. And I think that that says a lot about someone. And that that says a lot about someone. And that that says a lot about someone. And even when when Kim says you have the even when when Kim says you have the even when when Kim says you have the most contagious smile in the world, I'm most contagious smile in the world, I'm most contagious smile in the world, I'm like, you know, that's a lot. like, you know, that's a lot. like, you know, that's a lot. >> I still can't believe I'm here, Jay, to >> I still can't believe I'm here, Jay, to >> I still can't believe I'm here, Jay, to be honest with you. I'm a kid from be honest with you. I'm a kid from be honest with you. I'm a kid from Naples, Florida. Like, you know, I'm Naples, Florida. Like, you know, I'm Naples, Florida. Like, you know, I'm just so grateful to be here, man. just so grateful to be here, man. just so grateful to be here, man. >> What did you think you would be when you >> What did you think you would be when you >> What did you think you would be when you were a kid? were a kid? were a kid? >> I thought I was, I don't know, like a >> I thought I was, I don't know, like a >> I thought I was, I don't know, like a fireman or whatever. That being said, fireman or whatever. That being said, fireman or whatever. That being said, once I got older, I'm like, am I going once I got older, I'm like, am I going once I got older, I'm like, am I going to do title insurance? What am I going to do title insurance? What am I going to do title insurance? What am I going to do? Like, what? And the fact that to do? Like, what? And the fact that to do? Like, what? And the fact that this is what I get to do with my life this is what I get to do with my life this is what I get to do with my life and be here with you, it's it's amazing. and be here with you, it's it's amazing. and be here with you, it's it's amazing. >> Thank you for having me. >> Thank you for having me. >> Thank you for having me. >> No, thank you. We we end every episode >> No, thank you. We we end every episode >> No, thank you. We we end every episode with a final five. You got to answer with a final five. You got to answer with a final five. You got to answer these questions in one sentence maximum. these questions in one sentence maximum. these questions in one sentence maximum. Uh we ask these to every guest who's Uh we ask these to every guest who's Uh we ask these to every guest who's been on the show. been on the show. been on the show. >> Oh, I know. >> Oh, I know. >> Oh, I know. >> So, so Oh, you're already prepared. All >> So, so Oh, you're already prepared. All >> So, so Oh, you're already prepared. All right. You came prepared. right. You came prepared. right. You came prepared. >> So, so Dave, these are your final five. >> So, so Dave, these are your final five. >> So, so Dave, these are your final five. Uh, the first question is, what is the Uh, the first question is, what is the Uh, the first question is, what is the best advice you've ever heard or best advice you've ever heard or best advice you've ever heard or received? received? received? >> Take it personal, of course. >> Take it personal, of course. >> Take it personal, of course. >> Good answer. Good answer. Second >> Good answer. Good answer. Second >> Good answer. Good answer. Second question, what is the worst advice you question, what is the worst advice you question, what is the worst advice you ever heard or received? ever heard or received? ever heard or received? >> You should definitely take that space. >> You should definitely take that space. >> You should definitely take that space. >> Oh, >> Oh, >> Oh, >> someone promoting the wrong space. Yeah. >> someone promoting the wrong space. Yeah. >> someone promoting the wrong space. Yeah. Yeah. That's funny. That's funny. Do you Yeah. That's funny. That's funny. Do you Yeah. That's funny. That's funny. Do you have an example of that of have an example of that of have an example of that of >> Yeah. Yeah. I opened a diner in a old >> Yeah. Yeah. I opened a diner in a old >> Yeah. Yeah. I opened a diner in a old Firestone gas station. I failed so badly Firestone gas station. I failed so badly Firestone gas station. I failed so badly after 3 months. I had to close it after after 3 months. I had to close it after after 3 months. I had to close it after 3 months. 3 months. 3 months. >> God. How many how many things have you >> God. How many how many things have you >> God. How many how many things have you had to close down? had to close down? had to close down? >> Two restaurants and a nightclub. But the >> Two restaurants and a nightclub. But the >> Two restaurants and a nightclub. But the nightclub, the city closed me down, nightclub, the city closed me down, nightclub, the city closed me down, meaning there was high-end buildings meaning there was high-end buildings meaning there was high-end buildings that came around the nightclub, that came around the nightclub, that came around the nightclub, >> right? >> right? >> right? >> But uh it's definitely not going to be >> But uh it's definitely not going to be >> But uh it's definitely not going to be my last restaurant I close. I'm going to my last restaurant I close. I'm going to my last restaurant I close. I'm going to have to close others at some point in my have to close others at some point in my have to close others at some point in my life, and I'm going to have to open new life, and I'm going to have to open new life, and I'm going to have to open new ones as well. ones as well. ones as well. >> When when something closes down or >> When when something closes down or >> When when something closes down or fails, how do you go back out there and fails, how do you go back out there and fails, how do you go back out there and raise more money and raise energy? How raise more money and raise energy? How raise more money and raise energy? How does that work? does that work? does that work? >> Because thank god you have the emotional >> Because thank god you have the emotional >> Because thank god you have the emotional bank account. You've done some bank account. You've done some bank account. You've done some successful things and you know, not successful things and you know, not successful things and you know, not everything's going to work, Jay. And I everything's going to work, Jay. And I everything's going to work, Jay. And I think people kind of, you know, think people kind of, you know, think people kind of, you know, >> so people don't write you off. You don't >> so people don't write you off. You don't >> so people don't write you off. You don't feel like the world writes you off when feel like the world writes you off when feel like the world writes you off when you back. you back. you back. >> No, but you try to make good on it too, >> No, but you try to make good on it too, >> No, but you try to make good on it too, like later on in life as well. But uh like later on in life as well. But uh like later on in life as well. But uh No, people want to still come to my No, people want to still come to my No, people want to still come to my experiences. experiences. experiences. >> Yeah. No, cuz I feel people scared about >> Yeah. No, cuz I feel people scared about >> Yeah. No, cuz I feel people scared about that. Not just you, but I feel like a that. Not just you, but I feel like a that. Not just you, but I feel like a lot of people are scared of having a a lot of people are scared of having a a lot of people are scared of having a a big fail. big fail. big fail. >> By the way, it's the scariest thing in >> By the way, it's the scariest thing in >> By the way, it's the scariest thing in the world. But guess what? You realize the world. But guess what? You realize the world. But guess what? You realize it's scarier to you than the rest of the it's scarier to you than the rest of the it's scarier to you than the rest of the people out there. The single people out there. The single people out there. The single >> No one's thinking about it. >> No one's thinking about it. >> No one's thinking about it. >> Okay. They think about it for a day or >> Okay. They think about it for a day or >> Okay. They think about it for a day or two. That's fair. And then you open two. That's fair. And then you open two. That's fair. And then you open another hit and guess what? They don't another hit and guess what? They don't another hit and guess what? They don't even remember what that's even remember what that's even remember what that's >> Yeah. I always say that to people. If >> Yeah. I always say that to people. If >> Yeah. I always say that to people. If you think of your favorite actor or you think of your favorite actor or you think of your favorite actor or actress in movies, they've all made bad actress in movies, they've all made bad actress in movies, they've all made bad movies and you've forgotten about them movies and you've forgotten about them movies and you've forgotten about them because they made the iconic ones that because they made the iconic ones that because they made the iconic ones that you remember. Same with music, too. Your you remember. Same with music, too. Your you remember. Same with music, too. Your favorite musicians have made so many bad favorite musicians have made so many bad favorite musicians have made so many bad songs. songs. songs. >> And I promise you, your favorite >> And I promise you, your favorite >> And I promise you, your favorite restaurant tours have had some of the restaurant tours have had some of the restaurant tours have had some of the dumbest restaurants you could ever dumbest restaurants you could ever dumbest restaurants you could ever imagine. imagine. imagine. >> Yeah. Yeah. And I'd probably put out >> Yeah. Yeah. And I'd probably put out >> Yeah. Yeah. And I'd probably put out some bad content. It's always Yeah. It's some bad content. It's always Yeah. It's some bad content. It's always Yeah. It's It's the way it is. It's It's the way it It's the way it is. It's It's the way it It's the way it is. It's It's the way it is. And it's good to remember that is. And it's good to remember that is. And it's good to remember that because otherwise you get in your head because otherwise you get in your head because otherwise you get in your head and you keep thinking, I don't want to and you keep thinking, I don't want to and you keep thinking, I don't want to put that out cuz if I go out bad in a put that out cuz if I go out bad in a put that out cuz if I go out bad in a big way, then it then it won't work out. big way, then it then it won't work out. big way, then it then it won't work out. >> You got to try. >> You got to try. >> You got to try. >> Yeah. Yeah. You got to try. If someone >> Yeah. Yeah. You got to try. If someone >> Yeah. Yeah. You got to try. If someone wanted to change their life in the next wanted to change their life in the next wanted to change their life in the next 12 months, what skill should they invest 12 months, what skill should they invest 12 months, what skill should they invest in? in? in? >> In themselves. I think uh investing in >> In themselves. I think uh investing in >> In themselves. I think uh investing in yourself and growing you as an yourself and growing you as an yourself and growing you as an individual. Like don't be afraid to grow individual. Like don't be afraid to grow individual. Like don't be afraid to grow as an individual. Go seek out as much as an individual. Go seek out as much as an individual. Go seek out as much guidance and and beliefs and ethics and guidance and and beliefs and ethics and guidance and and beliefs and ethics and stuff like that just to grow your own stuff like that just to grow your own stuff like that just to grow your own self because the stronger I think I am self because the stronger I think I am self because the stronger I think I am emotionally and confident is the better emotionally and confident is the better emotionally and confident is the better I am out there. I am out there. I am out there. >> Mhm. Question number four. What makes >> Mhm. Question number four. What makes >> Mhm. Question number four. What makes the best business partner? the best business partner? the best business partner? >> Someone that's going to add so much >> Someone that's going to add so much >> Someone that's going to add so much value that it's going to pour over the value that it's going to pour over the value that it's going to pour over the glass. glass. glass. >> Someone who's really willing to go >> Someone who's really willing to go >> Someone who's really willing to go there. there. there. >> Really? You got to be in the trenches. >> Really? You got to be in the trenches. >> Really? You got to be in the trenches. >> Yeah. We wanted to try this with you. I >> Yeah. We wanted to try this with you. I >> Yeah. We wanted to try this with you. I don't think you've Have you ever seen don't think you've Have you ever seen don't think you've Have you ever seen this meme where you get $50 to spend? this meme where you get $50 to spend? this meme where you get $50 to spend? Have you seen this before? Have you seen this before? Have you seen this before? >> No. >> No. >> No. >> Okay. So, you get $50 to spend. As you >> Okay. So, you get $50 to spend. As you >> Okay. So, you get $50 to spend. As you can see, everything costs something can see, everything costs something can see, everything costs something different. I'm going to hand this to you different. I'm going to hand this to you different. I'm going to hand this to you in a second. And you got to choose. If in a second. And you got to choose. If in a second. And you got to choose. If you could only spend $50, what would you you could only spend $50, what would you you could only spend $50, what would you spend it on from these four options? spend it on from these four options? spend it on from these four options? They've all got a different dollar They've all got a different dollar They've all got a different dollar amount. If you were starting a new amount. If you were starting a new amount. If you were starting a new business today, business today, business today, >> mentor who's built three successful >> mentor who's built three successful >> mentor who's built three successful businesses, an amazing launch party, businesses, an amazing launch party, businesses, an amazing launch party, >> you can only spend $50. >> you can only spend $50. >> you can only spend $50. >> This is $1. >> This is $1. >> This is $1. >> Yeah. >> Yeah. >> Yeah. startup capital mentor who's built a startup capital mentor who's built a startup capital mentor who's built a mentor who's built three successful mentor who's built three successful mentor who's built three successful businesses businesses businesses >> that's the most important thing >> that's the most important thing >> that's the most important thing >> I think so I think you need to have a >> I think so I think you need to have a >> I think so I think you need to have a with anything people think it's just with anything people think it's just with anything people think it's just about the top line it's the base that about the top line it's the base that about the top line it's the base that really builds business and builds your really builds business and builds your really builds business and builds your brand if you're just building something brand if you're just building something brand if you're just building something on the top level and you don't have that on the top level and you don't have that on the top level and you don't have that good base just in life too as you know good base just in life too as you know good base just in life too as you know like we just talked about our our like we just talked about our our like we just talked about our our wonderful wives I have a great base at wonderful wives I have a great base at wonderful wives I have a great base at home I could do anything home I could do anything home I could do anything >> but you need that base >> but you need that base >> but you need that base >> so the mentor for a business. It's the >> so the mentor for a business. It's the >> so the mentor for a business. It's the most valuable piece. most valuable piece. most valuable piece. >> Course that's $49. And so then >> Course that's $49. And so then >> Course that's $49. And so then >> I mean the celebrity business partner is >> I mean the celebrity business partner is >> I mean the celebrity business partner is not bad, but listen, you want the not bad, but listen, you want the not bad, but listen, you want the startup capital as well. startup capital as well. startup capital as well. >> Yeah, I think those two are the best. >> Yeah, I think those two are the best. >> Yeah, I think those two are the best. >> Okay, but you don't get the startup >> Okay, but you don't get the startup >> Okay, but you don't get the startup capital cuz you only you spent 49 capital cuz you only you spent 49 capital cuz you only you spent 49 >> 25. >> 25. >> 25. >> Oh, 25. Oh, you got both. I could do >> Oh, 25. Oh, you got both. I could do >> Oh, 25. Oh, you got both. I could do math, too. math, too. math, too. >> Dave, you win. You win. That's good. All >> Dave, you win. You win. That's good. All >> Dave, you win. You win. That's good. All right. So, those are the two most right. So, those are the two most right. So, those are the two most important things. It's an interesting important things. It's an interesting important things. It's an interesting one because you name so many mentors one because you name so many mentors one because you name so many mentors you've had, so many partners you've had you've had, so many partners you've had you've had, so many partners you've had in in your career. And I think right now in in your career. And I think right now in in your career. And I think right now everyone thinks they have to network to everyone thinks they have to network to everyone thinks they have to network to find a mentor. And I'm sure there's a find a mentor. And I'm sure there's a find a mentor. And I'm sure there's a million people like Dave, will you be my million people like Dave, will you be my million people like Dave, will you be my mentor? And I'm sure you can't. mentor? And I'm sure you can't. mentor? And I'm sure you can't. >> I don't have the time. Right. >> I don't have the time. Right. >> I don't have the time. Right. >> Exactly. So, how does someone what does >> Exactly. So, how does someone what does >> Exactly. So, how does someone what does that even look like? that even look like? that even look like? >> So, listen, I could you could still >> So, listen, I could you could still >> So, listen, I could you could still study stuff about people, but you'd study stuff about people, but you'd study stuff about people, but you'd still find people that you admire. still find people that you admire. still find people that you admire. Doesn't mean that you're going to Doesn't mean that you're going to Doesn't mean that you're going to everything that you take away from them, everything that you take away from them, everything that you take away from them, you don't have to think is is the you don't have to think is is the you don't have to think is is the gospel. take I take different things gospel. take I take different things gospel. take I take different things from people all the time and I kind of from people all the time and I kind of from people all the time and I kind of make them my own and even the person I make them my own and even the person I make them my own and even the person I admire the most there's qualities of admire the most there's qualities of admire the most there's qualities of that person that I don't admire right that person that I don't admire right that person that I don't admire right and I you try to extract the best you and I you try to extract the best you and I you try to extract the best you can out of everybody that's why asking can out of everybody that's why asking can out of everybody that's why asking people what their story is will come people what their story is will come people what their story is will come will will breed that will will breed that will will breed that >> yeah I agree with you and and I was >> yeah I agree with you and and I was >> yeah I agree with you and and I was going to say that I feel like I had the going to say that I feel like I had the going to say that I feel like I had the most amazing group of mentors in people most amazing group of mentors in people most amazing group of mentors in people I never met because I read their books I never met because I read their books I never met because I read their books and I and I and I >> so read that book take it personal >> so read that book take it personal >> so read that book take it personal >> that's I'm just I'm just setting you up >> that's I'm just I'm just setting you up >> that's I'm just I'm just setting you up This is a layup. No, but I mean it. No, This is a layup. No, but I mean it. No, This is a layup. No, but I mean it. No, I I'm not just I'm being serious. Like I I I'm not just I'm being serious. Like I I I'm not just I'm being serious. Like I never met Steve Jobs. I feel mentored by never met Steve Jobs. I feel mentored by never met Steve Jobs. I feel mentored by Steve Jobs. Never met Martin Luther Steve Jobs. Never met Martin Luther Steve Jobs. Never met Martin Luther King. I feel mentored by Martin Luther King. I feel mentored by Martin Luther King. I feel mentored by Martin Luther King cuz I've read their books and I King cuz I've read their books and I King cuz I've read their books and I read their words and I thought about how read their words and I thought about how read their words and I thought about how did they act in that position? What did they act in that position? What did they act in that position? What decisions did they make? Like all of decisions did they make? Like all of decisions did they make? Like all of that kind of stuff. So I think we that kind of stuff. So I think we that kind of stuff. So I think we undervalue just how much wisdom is out undervalue just how much wisdom is out undervalue just how much wisdom is out there right now. there right now. there right now. >> And especially with all the platforms >> And especially with all the platforms >> And especially with all the platforms now, you don't even have to read the now, you don't even have to read the now, you don't even have to read the book. You could see the shorts, the book. You could see the shorts, the book. You could see the shorts, the whatever on these people. I think whatever on these people. I think whatever on these people. I think >> I love going through social media and >> I love going through social media and >> I love going through social media and seeing people's stories. Yeah. I love seeing people's stories. Yeah. I love seeing people's stories. Yeah. I love and like the the ones I admire and even and like the the ones I admire and even and like the the ones I admire and even people I don't even know, I'm just like, people I don't even know, I'm just like, people I don't even know, I'm just like, "Wow." Okay. "Wow." Okay. "Wow." Okay. >> Yeah. Yeah. For sure. Uh Dave, fifth and >> Yeah. Yeah. For sure. Uh Dave, fifth and >> Yeah. Yeah. For sure. Uh Dave, fifth and final question. We ask this to every final question. We ask this to every final question. We ask this to every guest who's ever been on the show. If guest who's ever been on the show. If guest who's ever been on the show. If you could create one law that everyone you could create one law that everyone you could create one law that everyone in the world had to follow, what would in the world had to follow, what would in the world had to follow, what would it be? it be? it be? >> Just be good. Just do good. I think uh >> Just be good. Just do good. I think uh >> Just be good. Just do good. I think uh yeah, yeah, yeah, >> to anyone and everyone. >> to anyone and everyone. >> to anyone and everyone. >> Everyone. >> Everyone. >> Everyone. >> And how can we do that on a daily basis? >> And how can we do that on a daily basis? >> And how can we do that on a daily basis? What does that look like? What does that look like? What does that look like? >> By having gratitude, like you said, for >> By having gratitude, like you said, for >> By having gratitude, like you said, for sure. But by trying to add value to sure. But by trying to add value to sure. But by trying to add value to people is what I find good. people is what I find good. people is what I find good. >> It's as simple as that. >> It's as simple as that. >> It's as simple as that. >> Boom. Yeah, add value and don't worry >> Boom. Yeah, add value and don't worry >> Boom. Yeah, add value and don't worry about being remembered. You'll always be about being remembered. You'll always be about being remembered. You'll always be remembered if you add value. remembered if you add value. remembered if you add value. >> By the way, even if you're not >> By the way, even if you're not >> By the way, even if you're not remembered, it's okay because you sat remembered, it's okay because you sat remembered, it's okay because you sat you do it for yourself and not for the you do it for yourself and not for the you do it for yourself and not for the recognition. recognition. recognition. >> Yeah. >> Yeah. >> Yeah. >> That being said, Jay, I'm so happy I >> That being said, Jay, I'm so happy I >> That being said, Jay, I'm so happy I made it through without crying. I'm very made it through without crying. I'm very made it through without crying. I'm very happy that I was cuz I thought for sure happy that I was cuz I thought for sure happy that I was cuz I thought for sure I was going to have to cry. I was going to have to cry. I was going to have to cry. >> What did you think? What did you think >> What did you think? What did you think >> What did you think? What did you think you were going to cry about? you were going to cry about? you were going to cry about? >> No, I'm just joking. My wife's like, you >> No, I'm just joking. My wife's like, you >> No, I'm just joking. My wife's like, you know, you know, Dave, the the deepness. know, you know, Dave, the the deepness. know, you know, Dave, the the deepness. You're not used to the deepness. And I'm You're not used to the deepness. And I'm You're not used to the deepness. And I'm like, I know. Think he's going to make like, I know. Think he's going to make like, I know. Think he's going to make me cry? I think I got to be strong. I me cry? I think I got to be strong. I me cry? I think I got to be strong. I can't I can't cry. can't I can't cry. can't I can't cry. >> No, I I uh my my thing is like I want >> No, I I uh my my thing is like I want >> No, I I uh my my thing is like I want people to be themselves. people to be themselves. people to be themselves. >> I know with that. >> I know with that. >> I know with that. >> Not always. No way. There's a lot of But >> Not always. No way. There's a lot of But >> Not always. No way. There's a lot of But I did make it through no crying. I did make it through no crying. I did make it through no crying. >> I didn't make you cry then. >> I didn't make you cry then. >> I didn't make you cry then. >> I thought for a little bit during the >> I thought for a little bit during the >> I thought for a little bit during the childhood there could have been a childhood there could have been a childhood there could have been a moment, but it's okay. moment, but it's okay. moment, but it's okay. >> We got to go back there then. >> We got to go back there then. >> We got to go back there then. >> We got to make you cry now. Now it's a >> We got to make you cry now. Now it's a >> We got to make you cry now. Now it's a challenge. challenge. challenge. >> Let's get Let's get the book out. Let's >> Let's get Let's get the book out. Let's >> Let's get Let's get the book out. Let's get the book out. get the book out. get the book out. >> Dave, you're a great time, man. That's >> Dave, you're a great time, man. That's >> Dave, you're a great time, man. That's all I wanted to do. I was having a great all I wanted to do. I was having a great all I wanted to do. I was having a great time. You're the best. Great. time. You're the best. Great. time. You're the best. Great. >> That's awesome. >> That's awesome. >> That's awesome. >> If you love this episode, you'll love my >> If you love this episode, you'll love my >> If you love this episode, you'll love my conversation with Airbnb founder Brian conversation with Airbnb founder Brian conversation with Airbnb founder Brian Chesy on how to tap into your creative Chesy on how to tap into your creative Chesy on how to tap into your creative potential and the number one thing potential and the number one thing potential and the number one thing people get wrong about success. people get wrong about success. people get wrong about success. >> The best people in your life will be >> The best people in your life will be >> The best people in your life will be people who see potential in you that you people who see potential in you that you people who see potential in you that you didn't see in yourself. And I often